1,721,701 research outputs found
PENGARUH GAYA HIDUP DAN PROMOSI TERHADAP KEPUTUSAN PEMBELIAN PRODUK KOSMETIK LOKAL PADA MAHASISWA DI JABODETABEK
Get PDFFIRDHA AZZAHRA. Pengaruh Gaya Hidup terhadap Keputusan Pembelian
Produk Kosmetik Lokal Pada Mahasiswa di Jabodetabek. Program Studi
Pendidikan Bisnis , Fakultas Ekonomi, Universitas Negeri Jakarta, 2021.
Penelitian ini ditujukan untuk mengetahui pengaruh gaya hidup dan promosi
terhadap keputusan pembelian produk kosmetik lokal pada mahasiswa di
jabodetabek. Pengumpulan data yang yang diolah menggunakan metode survei
dengan pengumpulan data menggunakan google form, Teknik pengambilan sampel
yang digunakan adalah purposive sampling kepada 210 responden. Peneliti
melakukan survei pada mahasiswa yang bertempat tinggal di jabodetabek dan
menggunakan analisis regresi linier sederhana dengan menggunakan SPSS.
Hasil penelitian ini menunjukan bahwa terdapat pengaruh yang positif dan
signifikan antara gaya hidup dan promosi terhadap keputusan pembelian.
Kata kunci: Gaya Hidup, Promosi, Keputusan Pembelia
PENGARUH KUALITAS PRODUK DAN PROMOSI TEHADAP KEPUASAN PELANGGAN (PERBANDINGAN TERHADAP PENGGUNA APLIKASI LINE DAN PENGGUNA APLIKASI KAKAO TALK)
Get PDFABSTRACT
Firdha Farynasyari, 2015; The Influence of Product Quality and Promotion Toward Customer Satisfaction (Comparison Between LINE Users and KakaoTalk Users).Skripsi, Jakarta: Marketing Management Concentration, Management Study Program, Department of Management, Faculty of Economics, State University of Jakarta. Advisory: Dr. Mohamad Rizan, SE, MM & Agung Kresnamurti RP, ST, MM
The purpose of this research are: 1)To know the description of product quality, promotion, and customer satisfaction of LINE Users and KakaoTalk Users, 2) test empirically the influence of product quality toward customer satisfaction of LINE Users and KakaoTalk Users, 3) test empirically the influence of promotion toward customer satisfaction of LINE Users and KakaoTalk Users, 4) test empirically the influence of product quality and promotion toward customer satisfaction of LINE Users and KakaoTalk Users. Object of the research consist of 135 respondent that already use both aplication LINE and KakaoTalk. The result of descriptive test shows that product quality and promotion from both aplication LINE and KakaoTalk still less so that customer satisfaction also less. The hypothesis test shows: 1) there is significant influence from product quality toward customer satisfaction (KakaoTalk: 43.4%; LINE: 30.5%). 2) there is significant influence from promotion toward customer satisfaction (KakaoTalk: 38.3%; LINE: 8.5%). 3) there is significant influence from product quality and promotion toward customer satisfaction (KakaoTalk: 48.5%; LINE: 33.3%).
Keywords: product quality, promotion, customer satisfaction, mobile instant messagin
STRATEGI PENINGKATAN NILAI TAMBAH KENCUR DI KABUPATEN SUKABUMI
Get PDFFIRDHA ABDILLAH. 2021. Strategy to Increase Value Added Galangal In Sukabumi Regency. Under the guidance of RENY SUKMAWANI and ENDANG TRI ASTUTININGSIH.
The purpose of this research is to create a strategy in increasing the added value of kencur in Sukabumi district. The methods in this study used descriptive methods. The research area consists of three sub-districts that have the highest kencur productivity in Sukabumi, namely Ciemas, Kalibunder, and Waluran subdistricts. Sampling techniques used are purposive sampling, to determine to determine farmer respondents as well as snow balls to conduct business respondents. The number of respondents consisted of 33 respondents, namely 30 farmers and businesses and 3 heads of BPP in each sub-district. The data of the research results were obtained using SWOT analysis tools. The swot analysis resulted in 2 strategies to increase business added value and technical added value
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
PEMBERITAAN TENTANG ISU DEPARPOLISASI PILGUB DKI JAKARTA DI MEDIA CETAK (Analisis Framing Pemberitaan tentang Isu Deparpolisasi Teman Ahok dalam Pilgub DKI Jakarta Tahun 2017 pada Harian Media Indonesia Periode Maret 2016)
Get PDFABSTRAK Firdha Trisliana, D0212043, PEMBERITAAN TENTANG ISU DEPARPOLISASI PILGUB DKI JAKARTA DI MEDIA CETAK: Analisis Framing Pemberitaan tentang isu Deparpolisasi Teman Ahok dalam Pilgub DKI Jakarta Tahun 2017 pada Harian Media Indonesia Periode Maret 2016. Media massa memiliki peranan yang sangat vital dalam kehidupan politik di masa sekarang dan dapat menjadi faktor pendorong terjadinya perubahan politik, karena memiliki kekuatan untuk membentuk budaya dan wacana politik. Salah satunya pemberitaan mengenai Pemilihan Kepala Daerah (Pilkada) DKI Jakarta tahun 2017, yaitu isu deparpolisasi atas majunya Basuki Tjahja Purnama (Ahok) yang memilih jalur perseorangan atau jalur independen. Deparpolisasi dinilai sebagai upaya disengaja atau tidak disengaja mengurangi, atau bahkan menihilkan peran partai politik dalam demokrasi. Peneliti memilih menganalisis pemberitaan pada Harian Media Indonesia karena kecenderungannya dalam pemberitaan tentang isu deparpolisasi “Teman Ahok” dalam Pilgub DKI Jakarta tahun 2017 dipengaruhi peran pemilik saham Harian Media Indonesia yang juga menjabat sebagai Ketua Umum Partai Nasional Demokrat (NasDem). Penelitian ini bertujuan untuk mengetahui bagaimana konstruksi realitas peristiwa atau pembingkaian berita pada Harian Media Indonsesia terkait pemberitaan isu deparpolisasi Teman Ahok dalam Pilgub DKI Jakarta tahun 2017. Penelitian ini merupakan jenis penelitian kualitatif yaitu analisis teks dengan metode framing. Analisis data yang digunakan dalam penelitian ini mengunakan model dari Robert N. Entman, yang menggunakan empat elemen, yaitu define problem, diagnose causes, make moral judgement, dan treatment recommendation. Penelitian ini berkesimpulan bahwa: Media Indonesia mengkonstruksi bahwa pencalonan secara independen tidak berpengaruh pada deparpolisasi. Kata Kunci: Framing, Konstruksi Realitas Media, Media Massa, Media Cetak
Pengaruh Model Pembelajaran Kooperatif Tipe Think Pair Share dan Tipe Talking Stick Terhadap Hasil Belajar Matematika Ditinjau Dari Motivasi Belajar Siswa di SMK Negeri Bungoro Kabupaten Pangkep (dibimbing oleh Baso Intang Sappaile dan Nurdin Arsyad).
Get PDFFIRDHA RAZAK. Pengaruh Model Pembelajaran Kooperatif Tipe Think Pair Share dan Tipe Talking Stick Terhadap Hasil Belajar Matematika Ditinjau Dari Motivasi Belajar Siswa di SMK Negeri Bungoro Kabupaten Pangkep (dibimbing oleh Baso Intang Sappaile dan Nurdin Arsyad).Penelitian ini merupakan penelitian eksperimen yang bertujuan untuk mengetahui apakah model pembelajaran kooperatif dan motivasi belajar mempengaruhi hasil belajar matematika siswa kelas X SMK Negeri Bungoro Kab. Pangkep. Populasi dalam penelitian ini adalah seluruh SMK Negeri di Kecamatan Bungoro Kab. Pangkep tahun ajaran 2013/2014 (studi pada siswa kelas X). Penentuan sampel penelitian dilakukan dengan menggunakan metode random cluster sampling. Sampel yang terpilih adalah dua sekolah negeri yang ada di Kecamatan Bungoro, yakni SMK Negeri 1 Bungoro dan SMK Negeri 2 Bungoro dengan jumlah masing-masing siswa kelas X adalah 30 dan 32 orang. Variabel dalam penelitian ini, yaitu: (1) variabel bebas yang terdiri atas model pembelajaran kooperatif dan motivasi belajar siswa, dan (2) variabel terikat adalah hasil belajar matematika siswa. Model pembelajaran kooperatif yang dimaksud dalam penelitian ini adalah model pembelajaran kooperatif tipe Think-Pair-Share dan model pembelajaran kooperatif tipe Talking Stick. Sedangkan motivasi belajar yang dimaksud adalah motivasi tinggi dan motivasi rendah. Instrumen yang digunakan dalam penelitian ini adalah angket motivasi belajar, dan tes hasil belajar matematika. Data yang diperoleh dianalisis dengan menggunakan analisis statistik deskriptif dan analisis statistik inferensial dengan menggunakan analisis varian satu jalur (One-Way ANOVA). Terdapat perbedaan antara model pembelajaran koooperatif pada setiap motivasi belajar siswa
ANALISIS LIKUIDITAS DAN SOLVABILITAS TERHADAP HARGA SAHAM PADA PERUSAHAAN TRANSPORTASI DI BEI TAHUN 2009 - 2012
Get PDFTHE ANALYSIS OF LIQUIDTY AND SOLVENCY RATIO AND INFLUENCE ON STOCK PRICE IN TRANSPORTATION COMPANY IN BEI 2009–2012 PERIOD
Firdha Ningtyas, 2014 ( xv + 48pages)
Email: [email protected]
The tittle of this final research is “The Analysis Of Liquidity and Solvency Ratio and Influence On Stock Price In Transportation Company In BEI 2009-2012”.This research purpose to know abput the analysis and the influence of independent variable that have significant influence to stock price. Data that used was financial report and annual report from transportation company that were from www.idx.co.id website. The variables used in this study is liquidity and solvency as the independent variable and the dependent variable as stock price. Liquidity is measured by Current Ratio (X1), solvency is measured with the Debt to Equity Ratio (X2), and stock price is measured by close price (Y). The results showed that simultaneous Current Ratio (CR) and Debt to Equity Ratio (DER) have a significant influence on Stock Price and for parsial only Debt to Equity (DER) does not have to significant influence on Stock Price. The case show that Current Ratio that have a big influence to Stock Price
Keyword : Current Ratio, Debt to Equity Ratio and Stock Pric
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