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    PENGARUH BRAND AMBASSADOR TERHADAP KEPUTUSAN PEMBELIAN JAMAAH DALAM MEMILIH AL-AZHAR ISLAMIC TOUR SUMATERA BARAT SEBAGAI BIRO PERJALANAN HAJI DAN UMRAH

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    Abstrak                Penelitian ini dilatar belakangi oleh penggunaan brand ambassador sebagai figur penarik dalam iklan merupakan salah satu cara kreatif untuk menyampaikan pesan. Brand Ambassador adalah seseorang dengan popularitas yang tinggi di masyarakat digunakan untuk mewakili suatu produk atau perusahaan agar memberikan pengaruh yang besar terhadap ketertarikan pasar. Tujuan dari penelitian ini adalah untuk mengetahui bagaimana pengaruh Brand Ambassador terhadap Keputusan Pembelian Jamaah dalam memilih Al Azhar Islamic Tour Sumatera Barat sebagai Biro Perjalanan Haji dan Umrah. Penelitian ini menggunakan metode kuantitatif dengan metode pengambilan sampel yang digunakan adalah simple random sampling. Dalam penelitian ini diperoleh sampel menggunakan rumus slovin yaitu sebanyak 66 orang. Teknik penggumpulan data menggunakan angket atau kuesioner kemudian diolah menggunakan SPSS 23. Hasil deskriptif variabel X dan Y dengan jumlah data dalam penelitian yaitu 66 Jamaah dan tidak ada data yang hilang (Missing). hasil uji t untuk pengaruh brand ambassador (X) terhadap keputusan pembelian (Y) diperoleh, maka H0 ditolak dan H1 diterima, sehingga dapat dijelaskan bahwa ada pengaruh signifikan brand ambassador terhadap keputusan jamaah dalam memilih Al-Azhar Islamic Tour sebagai biro perjalanan haji dan umrah

    Kajian Numerik Terhadap Kinerja Link Geser Dengan Pengaku Diagonal Pada Struktur Rangka Baja Berpenopang Eksentrik (EBF)

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    . This paper presents a numerical study to investigate the behaviour of shear link in case of enhancement of the shear link performance of Eccentrically Braced Frames (EBF) of steel structures by using diagonal web stiffenner. This research aims to investigate the behaviour of shear link with diagonal stiffenner under monotonic and cyclic of loading with displacement control, the loading hystory is applied to the model of link accordance with standard of AISC 2005. Non-Linier Finite Element Method is applied using the computer software of MSC/NASTRAN. Link is modeled as shell element and fixed at its both ends except for degree of freedom of the vertical displacement (y-direction) at the one end where the load is applied. Several important parameters of shear link has ben investigated: the thickness of flange, web and web stiffener, the space of web stiffner, the thickness of diagonal web stiffner and its geometric. The behaviour of shear link with diagonal web stiffener is compared to the behaviour of the link designed in accordance with the AISC 2005 Standard Code of Practice. The results of the analysis show that the diagonal web stiffener increases the performance of the shear link in terms of strength, stiffness, energy dissipation to resist lateral load. However, the difference between the ductilities of the link with diagonal web stiffenner and standard link of AISC Code is not significant. Parameters which are significantly influencing the performance of the shear link are the thickness of diagonal web stiffener and its geometry

    Kajian Numerik terhadap Perilaku Seismik Link Panjang dengan Pemasangan Pengaku Diagonal Badan pada Sistem Struktur Rangka Baja Tahan Gempa Tipe Eccentrically Brace Frames (EBF)

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    Makalah ini merupakan hasil studi numerik yang meneliti perilaku seismik terhadap link panjang dengan menggunakan pengaku diagonal pada bagian badan untuk meningkatkan kinerjanya, pada sistem struktur baja berpengaku eksentrik (EBF). Perilaku seismik ini mencakup kekuatan (strength), kekakuan (stiffeness), daktilitas (ductility) dan dissipasi energi (energy of dissipation). Penelitian ini bertujuan untuk meneliti perilaku link panjang dengan menggunakan pengaku diagonal pada bagian badan dibawah pembebanan statik monotonik dan siklik dengan kontrol perpindahan (displacement control), riwayat pembebanan yang diberikan dalam pengujian ini sesuai dengan standar pembebanan AISC 2010. Analisis dilakukan dengan pendekatan elemen hingga Non-Linier dengan menggunakan perangkat lunak komputer MSC/NASTRAN. Link dimodelkan sebagai elemen shell CQUAD yang ditumpu pada kedua ujungnya sedangkan beberapa nodal pada posisi pembebanan diperbolehkan untuk bertranslasi dalam satu arah saja (arah sumbu-y). Panjang link yang digunakan dalam analisa ini adalah 1555 mm penampang link profil WF 150.75. Perilaku link panjang dengan pengaku diagonal badan dibandingkan dengan perilaku link panjang standard yang direncanakan sesuai dengan ketentuan AISC 2010. Hasil analisis menunjukkan bahwa pengaku diagonal badan dapat meningkatkan kinerja link panjang dalam hal : kekuatan kekakuan dan dissipasi energi dalam menahan beban lateral. Namun, perbedaan perilaku antara link panjang dengan pengaku diagonal badan  dan link panjang yang direncanakan sesuai standar AISC tidak begitu signifikan

    Pengaruh Kombinasi Penyuntikan Ovaprim dan Prostaglandin F 2 Α (Pgf 2 α) terhadap Volume Semen dan Kualitas Spermatozoa Ikan Tambakan (Helostama Temmincki CV)

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    This research was aimed to know the effect of the best ovaprim andprostaglandin F2 α injection combination toward semen volume and spermatozoaquality of fish tambakan (Helostama temmincki CV). The result of this researchdemonstrated that the best injection combination was 50 % ovaprim + 50 % PGF2 (0,250 ml ovaprim + 1500 g PGF2 / kg of body), with a semen volume 1,10 ml,spermatozoa concentration 24.27x 10 9/ml, spermatozoa viability 87,23 % andspermatozoa motility 82,27 %

    Performance improvement of earthquake-resistant steel structure system EBF (Eccentrically Braced Frame) by using modified long links

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    This paper presents the results of a numerical study of the behavior of paired Long links in a modified EBF portal. The aim of the research is to examine the behavior of Long links and their EBF portals numerically against the parameters that influence the behavior of Long links and obtain behavior that approaches the performance of short links according to AISC-341 loading standards. The analysis uses a finite element approach MSC/NASTRAN 2023. The portal is modeled as a shell element supported at the base of the column, lateral loading is carried out at the left end of the beam-column junction (x-axis). While the link element is modeled as a shell element supported at both ends, several nodes in the loading position are allowed to translate in the y-axis direction. The analysis results show the parameters of web thickness, and flange thickness, along with the thickness and geometric stiffeners. Several modeled link types can improve Long-link performance in terms of strength, stiffness, and energy dissipation. However, significant results have not yet been obtained regarding the performance of long links which are close to the performance of sliding links

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods
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