15 research outputs found
KLASIFIKASI SENTIMEN PADA VIDEO CHANNEL YOUTUBE RADITYA DIKA MENGGUNAKAN METODE NAIVE BAYES CLASSIFIER
No full textYouTube merupakan aplikasi media sosial yang paling sering digunakan di Indonesia. YouTube berhasil mengungguli Facebook yang saat ini berada di posisi kedua. keberadaan YouTube sebagai salah satu media, untuk menyampaikan berbagai hal mulai dari yang bersifat pribadi, hiburan dan lainnya dalam bentuk video. Penonton dapat memberikan feedback melalui kolom komentar yang mana berisi opini dan pendapat terhadap konten video yang dilihatnya. Opini yang diberikan bisa bersifat positif, negatif dan netral. Banyaknya komentar pada YouTube, dalam hal ini pada Channel YouTube Raditya Dika, dapat dijadikan sumber data dalam penelitian text mining untuk klasifikasi jenis komentar, penonton YouTube dapat memberikan komentar yang baik maupun tidak baik. Penelitian ini bertujuan Mengklasifikasikan sentimen pada video Channel YouTube Raditya Dika menggunakan metode Naive Bayes Classifier Dengan menggunakan teknik pengolahan data dalam text mining.. Pembobotan dalam penelitian ini menggunakan TF-IDF. Dalam penelitian ini menggunakan dataset sebanyak 6000 komentar yang terdiri dari 3 kelas yaitu positif, negatif dan netral untuk mengetahui kinerja naive bayes classifier yang dikombinasikan dengan pembobotan TF-IDF. Berdasarkan hasil pengujian yang telah dilakukan, akurasi tertinggi didapat pada pembagian data latih dan data uji 90:10 dengan nilai akurasi 72,33%
PENGARUH E-SERVICE QUALITY DAN PROMOTION TERHADAP CUSTOMER LOYALTY E-WALLET DENGAN CUSTOMER SATISFACTION SEBAGAI VARIABEL INTERVENING
No full textPenelitian ini bertujuan untuk mengetahui: 1) Apakah kualitas pelayanan elektronik berpengaruh terhadap kepuasan pelanggan 2) Apakah promosi berpengaruh terhadap kepuasan pelanggan 3) Apakah kualitas pelayanan elektronik berpengaruh terhadap loyalitas pelanggan 4) Apakah promosi berpengaruh terhadap loyalitas pelanggan 5) Apakah kepuasan pelanggan berpengaruh terhadap loyalitas pelanggan 6) Apakah kualitas pelayanan elektronik berpengaruh terhadap loyalitas pelanggan melalui kepuasan pelanggan sebagai variabel intervening 7) Apakah promosi berpengaruh terhadap loyalitas pelanggan melalui kepuasan pelanggan sebagai variabel intervening. Metode pengumpulan data menggunakan metode survei dengan instrumen berupa kuesioner. Objek penelitian ini adalah 200 responden yang pernah atau sedang menggunakan DANA e-wallet di wilayah Jabodetabek. Teknik pengambilan sampel menggunakan pendekatan purposive sampling. Analisis data menggunakan SPSS versi 22 dan SEM (Structural Equation Model) dari paket statistik LISREL versi 8.80 untuk mengolah dan menganalisis data hasil penelitian.
Kata Kunci: Kualitas Pelayanan Elektronik, Promosi, Loyalitas Pelanggan, Kualitas Pelanggan, E-Wallet, DANA
The purpose of this research are: 1) To determine whether e-service quality affect to customer satisfaction 2) To determine whether promotion affect to customer satisfaction 3) To determine whether promotion affect to customer loyalty 4) To determine whether promotion affect to customer loyalty 5) To determine whether customer satisfaction affect to customer loyalty 6) To determine whether e-service quality affect to customer loyalty mediates by customer satisfaction 7) To determine whether promotion affect to customer loyalty mediates by customer satisfaction. Methods of data collection using survey method with the instrument in the form of questionnaire. The object of this study is 200 respondents users who ever or are using DANA e-wallet in Jabodetabek. The sampling methods of this research is purposive sampling. Data analysis using SPSS 22 version and SEM (Structural Equation Model) from LISREL 8.80 version statistic package to process and analyze data of research result.
Keywords: E-Service Quality, Promotion, Customer Loyalty, Customer Satisfaction, E-Wallet, DANA
THE EFFECTIVENESS OF THE ASEAN TASK FORCE ON AIDS (ATFOA) IN OVERCOMING THE HIV/AIDS EPIDEMIC IN INDONESIA
No full textHIV/AIDS (Human Immunate Deficiency/Acquired Immune Deficiency Syndrome) is an epidemic that can seriously endanger society. HIV / AIDS virus is a virus that is different from other viruses. This virus has a very bad impact on the sufferer. The spread of this virus is also fast in the process of spreading. Even this virus does not see the age group, gender, or occupation of each sufferer. This makes the issue of the HIV/AIDS Epidemic an issue that is dangerous globally and becomes an international issue. Responding to the HIV/AIDS Epidemic in the Southeast Asian region, ASEAN established ATFOA to stop the HIV/AIDS problem. ATFOA proposed and got approval for a number of key initiatives that support the Declaration strategies, including the documentation of good practices, innovations, and other cross-cutting themes in HIV and AIDS that became the basis of this publication. To find out, the author uses several indicators or parameters to see the effectiveness of ATFOA in tackling the spread of HIV and AIDS in Indonesia. The indicator used by the author is data obtained from the minister of health about the number that shows a decrease in the number of newly infected people. The collaboration created by this program is also used as an indicator. Because with the many collaborations or partnerships that have been established, it proves the seriousness of ATFOA in realizing its goals. Not only that, the established partnership can give the impression that ATFOA is recognized by other institutions. So they want to work with ASEAN to fight HIV and AIDS. The author also uses observation indicators, namely by sending letters via email. With sources from the government, namely from the Indonesian health minister through Sukbit Aids. where it is said that the ATFOA program carried out in ASEAN, especially in Indonesia, is considered good by Indonesia
ANALISIS SWOT DENGAN KONSEP STRATEGI SUN TZU DALAM PENENTUAN STRATEGI PEMASARAN UKM IFFA BATIK
No full textJika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui email [email protected], [email protected], [email protected]
User Behavior Analysis of E-Wallet Usage Among Generation Z using the Theory of Planned Behavior
No full textWith the rapid advancement of digital technology and the growing demand for fast and practical transaction systems, the use of digital wallets (E-Wallets) among the younger generation—particularly Generation Z—has significantly increased. This study aims to identify the behavioral factors influencing E-Wallet usage among Gen Z by applying the Theory of Planned Behavior (TPB). This theoretical framework includes three main constructs believed to influence Behavioral Intention (BI) and actual user behavior: Attitude Toward the Behavior (ATB), Subjective Norm (SN), and Perceived Behavioral Control (PBC). The study involved 100 Gen Z university students in Pekanbaru, selected through purposive sampling. A quantitative research method was employed, and data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM). Instrument validity was tested through discriminant validity, while reliability was assessed using Cronbach’s Alpha and Composite Reliability. The findings reveal that all three variables—Attitude Toward the Behavior, Subjective Norm, and Perceived Behavioral Control—have a significant influence on Behavioral Intention to use E-Wallets among Gen Z in Pekanbaru. Furthermore, both Behavioral Intention and Perceived Behavioral Control significantly affect the actual usage behavior of E-Wallets. Theoretically, these results support the applicability of the TPB framework in the context of digital payment systems. Practically, E-Wallet providers are advised to focus on enhancing users’ positive attitudes, leveraging social influence, and improving ease of use for Gen Z. However, this study is limited by its exclusion of external factors beyond the TPB model that may also influence E-Wallet usage behavior
PENGARUH KOMPETENSI KERJA, GAYA KEPEMIMPINAN DAN MOTIVASI KERJA TERHADAP KEPUASAN KERJA PEGAWAI DEPUTI BIDANG PEMBUDAYAAN OLAHRAGA KEMENTERIAN PEMUDA DAN OLAHRAGA
No full textReflecting on the aspect of success in achieving goals, effectiveness focuses on the level of achievement of organizational goals, and in terms of timeliness, effectiveness is the achievement of certain predetermined targets on time by using certain resources that have been allocated to carry out various activities. This research needs to determine the objectives to be achieved, namely as follows, that this research is to determine the effect of work competence (X1), leadership style (X2), and work motivation (X3) affecting the job satisfaction variable (Y) Employee Deputy for Sports Culture Ministry of Youth and Sport. This study uses explanatory and descriptive survey methods. 4. Work Competence, Leadership Style, and Work Motivation have a significant effect simultaneously or jointly on Job Satisfaction of employees of the Deputy for Sports Empowerment at the Ministry of Youth and Sports
SISTEM PENGENDALIAN POMPA FILTER PADA AKUARIUM MENGGUNAKAN LOGIKA FUZZY BERBASIS ARDUINO
No full textSalah satu faktor penting dalam pemeliharaan ikan di akuarium adalah ketepatan pemberi makan ikan,mengatur kerja motor air,dan kejernihan air. Sensor kejernihan air digunakan untuk mengetahui kejernihan air yang ada pada akuarium.Apabila tetap dibiarkan maka akan menghambatan pertumbuhan ikan. Oleh karena itu penulis membuat system pengendalian pompa filter air pada akuarium berbasis Arduino. Proses pengendalian kekeruhan air menggunakan acuan setpoint kekeruhan 40%. Pada penelitian ini, proses pengendalian tingkat kekeruhan air menggunakan kontroler Logika Fuzzy. Hasil pengujian menunjukkan bahwa kontroler Logika Fuzzy mampu mengendalikan tingkat kekeruhan air sesuai dengan setpoint yang diinginkan dengan nilai error steady state 2,5%. Kata Kunci: kekeruhan air, kontroler Logika Fuzzy, Intensitas Cahaya, Sensor Photodioda  ABSTRACT One of the important factors in maintaining fish in the aquarium is the accuracy of fish feeders, regulating motor water work, and water clarity. Water clarity sensor is used to determine the clarity of water in the aquarium. If it is left unchecked, it will inhibit fish growth. Therefore the author makes a water filter pump control system in an Arduino based aquarium. The water turbidity control process uses a turbidity setpoint of 40%. In this study, the process of controlling the turbidity level of water using a Fuzzy Logic controller. The test results show that the PID controller is able to control the turbidity level of water according to the desired setpoint with a steady state error value of 2.5%. Keywords: water turbidity, Fuzzy Logic controller, Light Intensity, Photodiode Senso
Social-Commercial Interconnection: Lessons from Bank Muamalat Indonesia & Baitulmaal Muamalat Affiliation
No full textThis research aims to explore the model of interconnection between the Islamic Bank and Zakat Management Organisation, as the two represent the implementation of Islamic economics in Indonesia. Using the Group Method of Data Handling (GMHD) tool to discern the strength of the relationship between the two representative entities, Bank Muamalat Indonesia and Baitulmaal Muamalat, it also followed the hyper postphenomenology approach to sharpen the result by obtaining essential confirmation from key informants with respect to determining the ideal model. The result showed a robust and reciprocal correlation between the account variables and its influence was statistically significant. Furthermore, it was interpreted as an effort to improve the image of the banking system while providing added value, forms of corporate responsibility and a spirit of service to customers. The results led to convergence on the formulation of the ideal model, which depends on the moral intentions of the owners of capital, government alignment and the literacy of directors, control needs and public awareness. Thus, it bridges the findings of previous studies and recommends a model that inseparable moral economic instruments.
ACKNOWLEDGMENT
This publication was made possible by the award from Bank Indonesia Institute. The author is grateful to the reviewers, Prof. Dr. Raditya Sukmana and Prof. Dr. Dian Masyita, for their guidance in refining this paper. Thanks to Mr. Donny Setiawan for improving the writing and to BMI, BMM, BAZNAS, Ministry of Religion Affairs RI, STEI SEBI, UIN Jakarta, and all colleagues, for supporting this research
