69 research outputs found
PENGARUH KOMUNIKASI PEMASARAN TERHADAP KEPUTUSAN MEMBELI PADA HERO SUPERMARKET GATOT SUBROTO
Get PDFPUSPITA LIANTI PUTRI. 2009. The Impact of Marketing Communication to Purchase Decision at Hero Supermarket Gatot Subroto. DIII Marketing Management Study Program. Departement of Management. Faculty of Economics. Satate University of Jakarta.
Scientific work aims to determine the impact of marketing communications to purchase decision at Hero Supermarket Gatot Subroto. The author takes the title is to know about marketing communication activities conducted Hero Supermarket Gatot Subroto and find out whether or not the impact of marketing communications to purchase decision at Hero Supermarket Gatot Subroto. The method used in this research is descriptive analysis by using data gathered through a literature study, interviews and questionnaires. Type of scale used is a Likert scale. The sampling technique used by random sampling. In this study the authors used the technique of data analysis qualitative and quantitative with product moment correlation.
From the result of this scientific work we can conclude that the presence of a positive relationship between marketing communication with purchase decision at Hero Supermarket Gatot Subroto is 0.55 and the magnitude of the impact of marketing communications in Hero Supermarket Gatot Subroto explained the purchase decision is 30.25% with a significance level 5% ( = 5%). Thus we can conclude that H0 is rejected and H1 is accepted
Uji ketahanan beberapa varietas tembakau Besuki Na-Oogst terhadap serangga hama Helicoverpa armigera (Hubner) Harwicke (Lepidoptera : Noctuidae)
No full textBioekologi spodoptera litura fabricius (lepidoptera : noctuidae) pada pertanaman tembakau Besuki Na-Oogst (NO)
No full textBioekologi Heliothis spp. (Lepidoptera : Noctuidae) pada pertanaman tembakau Besuki NO (Na-Oogst)
No full textMultiple Tactics of Integrated Pest Management for Thrips on Strawberry Plantation
Get PDFIn management of thrips on strawberry, farmers usually use synthetic insecticides. Synthetic insecticide is not effective to control thrips and produce residual effect on crops. Insecticidal residue is dangerous for human, natural enemies and environment widely. Therefore, it is necessary to find an alternative thrips pest control on strawberries, through integrated pest manage-ment (IPM) implementation. Research was aimed to determine the effect of IPM technology for Thrips sp. on strawberry plantation. Research was conducted on strawberry plantation by comparing IPM and conventional plots, in Kusuma Agrowisata Batu from April to July 2009. Variables were used such as the number of larvae, adult population and damage intensity caused by Thrips sp., and fruit production. Data was analyzed by t-test on 5%. The results showed that the average larva and adult population of Thrips sp. on IPM plot were higher than conventional plot, 1.12 and 0.50 for larva and 0.87 and 0.27 for adults respectively. The damage intensity of strawberry crops on IPM plot was higher than conventional plot, 11.69 and 5.98% respectively. Based on average fruit production, IPM plot was higher than conventional plot, 48.32 g and 39.24 g respectively
The Influence of Trap and Refugia Plants on Populations and Attacks of Leaf-Miner Flies Liriomyza sp. on Shallots Cultivation
Get PDFLeaf miners (Liriomyza sp.) are one of the pests affecting shallot plants. Attacks by Liriomyza sp. on shallot plants lead to tuber rot and leaves drying out, resembling burn damage. One control method is to utilize trap plants and refugia. Trap plants are specific species that attract pests, diverting them from the main crop. Refugia, on the other hand, are areas where pests can seek shelter, reducing their impact on the main crop. This study aimed to assess the impact of trap plants and refugia on the population and attacks of Liriomyza sp. in shallot crops. The research was conducted from June to September 2021 at the experimental field of the Faculty of Agriculture in Jatimulyo Village, Lowokwaru District, Malang City, East Java. Observation parameters included the population of Liriomyza sp., damage intensity, population of natural enemies, plant height, and number of leaves. The results indicated that different types of trap plants significantly influenced the population of Liriomyza sp. and damage intensity compared to the control treatment. However, different trap plant types did not significantly affect the population of natural enemies. The natural enemies identified included Vespidae, Coenosia sp., and Opius sp. Additionally, various trap plant types did not significantly impact plant height and the number of leaves
The Effect of Citrus Farming Practices on Huanglongbing (HLB) Disease Severity in Sambas, West Kalimantan
Get PDFBeberapa praktik budidaya dilaporkan mempengaruhi kesesuaian agroekosistem bagi perkembangan penyakit tanaman. Namun demikian, praktik-praktik budidaya jeruk yang mempengaruhi perkembangan penyakit huanglongbing (HLB) dan serangga vektornya yaitu kutu loncat jeruk (KLJ) Diaphorina citri belum banyak diketahui. Penelitian ini mempelajari pengaruh praktik budidaya jeruk terhadap intensitas penyakit HLB melalui survei singkat selama dua minggu pada 37 kebun jeruk yang berlokasi di Kabupaten Sambas. Parameter pengamatan adalah intensitas serangan penyakit HLB, kelimpahan KLJ, dan praktik budidaya yang diterapkan. Pengaruh praktik budidaya terhadap intensitas serangan penyakit HLB dianalisis melalui structural equation modeling berbasis partial least squares (SEM-PLS). Hasil penelitian menunjukkan tingkat penggunaan pestisida, kualitas saluran drainase, dan kepadatan tanaman jeruk berpengaruh positif terhadap intensitas serangan penyakit HLB, sedangkan tingkat keanekaragaman vegetasi dan pemberian pupuk kimia berpengaruh negatif terhadap intensitas serangan penyakit HLB. Pengendalian gulma, kualitas tanah, dan pemangkasan pemeliharaan tidak mempengaruhi intensitas HLB. Oleh karena itu, penanaman jeruk sebaiknya menerapkan sistem polikultur, menggunakan beragam varietas, dan jarak tanam tidak terlalu rapat. Pemberian hara yang dapat meningkatkan ketahanan tanaman jeruk terhadap serangan KLJ hendaknya ditingkatkan. Pengendalian hama dan penyakit tanaman disarankan dilakukan secara terpadu sehingga insektisida hanya digunakan ketika populasi hama mencapai ambang ekonomi.
Kata kunci: huanglongbing, jeruk, kutu loncat jeruk, praktik budidayaSeveral farming practices have been reported to influence the agroecosystem suitability for the development of plant diseases. However, the effect of citrus farming practices on the development of huanglongbing (HLB) disease and its vector insect, namely Asian citrus psyllid (ACP) Diaphorina citri is not widely known. This research studied the effect of citrus farming practices on HLB disease severity through a two-week short survey at 37 citrus groves in Sambas Regency. Observation parameters were HLB disease severity, the abundance of ACP, and the applied farming practices. The effect of farming practices on HLB disease severity was analyzed through structural equation modeling based on partial least squares (SEM-PLS). The results showed that the level of pesticide application, quality of drainage ditches, and density of citrus plants had a positive effect on HLB disease severity, while the level of vegetation diversity and level of application of chemical fertilizers had a negative effect on HLB disease severity. Weed control, soil quality, and pruning did not affect HLB disease severity. Therefore, citrus planting should apply a polyculture system, using various varieties, and the spacing is not too tight. The provision of nutrients that can increase citrus resistance to ACP infestation should be increased. Plant pest and disease control are suggested carried out in an integrated manner so that insecticides are only used when the pest population reaches an economic threshold.
Key words: asian citrus psyllid, citrus, farming practices, huanglongbin
Fluctuation Patterns Spodoptera frugiperda and Its Natural Enemies on Maize Plants With IPM and Conventional Practice in Malang Regency
Get PDFSpodoptera frugiperda (Lepidoptera: Noctuidae) is a pest that originated in the United States and then migrated to Indonesia. This pest reportedly attacked corn in West Pasaman, West Sumatra Province, in 2019. This study aimed to determine the effect of cultivation practice on fluctuations in natural enemies and S. frugiperda. The research was conducted in Pandan Rejo Village, Pagak, Malang Regency. Data from observations of pest populations' natural enemies were then analyzed using simple quantitative analysis. The population and intensity of Spodoptera frugiperda attacks on IPM practices were always lower than those on conventional practices. During observation, there were 2 species of natural enemies, Braconidae and Scelionidae. The parasitoid population in IPM is always higher than in conventional practice. The lower parasitoid population at conventional practice failed to suppress the S. frugiperda population. Farming business analysis calculated using the R/C ratio showed that IPM practice had a value of 1.03 while conventional was only 0.55. IPM practice is feasible and more ecologically friendly than conventional practice
Population of Thrips sp. on the Integrated Pest Management and Conventional farming on Chilli (Capsicum annuum L.) at Bayem Village, Sub-District Kasembon, Malang
Get PDFThis research aimed to find out an abundance of Thrips sp. population on Integrated Pest Management (IPM) and conventional farming at chilli plantation. The research was conducted on August until November 2012 at the Bayem Village, Sub-distric Kasembon, Malang, East Java and Entomology Laboratory, Departement of Plant Protection, Agriculture Faculty, Brawijaya University. The methods to determine abundance population Thrips sp. was using quadrant with 4 plants samples in 1 beds were taken. The observation was using 16 plants, on the each treatment of IPM and conventional farming. The result showed that the population of Thrips sp. (nymph) on IPM and conventional was not significantly different, while the population of Thrips sp. (adult) in the IPM treatment was significantly higher compared to conventional. Plant height on IPM treatment was higher than conventional treatment. The statistical analysis on Thrips sp. attacks indicated, that the intensity of damage on IPM treatment (0.16 %) and conventional treatment (0,14 %) were not significantly different. The yield of chilli on the IPM (31%) was significantly higher than compared to conventional treatment. Chilli cultivation costs on IPM was higher (2.5%) rather than the conventional. The yield of chilli plant per hectare on IPM had advantage higher (37%) than conventional. The calculation of the BCR at the IPM was higher (27%) than the conventional farming.
Key words: Abundance, analysis of farming, IPM, Thrips sp
PENERAPAN PENGENDALIAN HAMA TERPADU (PHT) TERHADAP WERENG BATANG COKLAT NILAPARVATA LUGENS (Stal) (Homoptera: Delphacidae) PADA TANAMAN PADI DI KABUPATEN SUMENEP
Get PDFIntegrated Pest Management (IPM) on study planthopper Nilaparvata lugens (Stal) (Homoptera: Delphacidae) on rice field in Sumenep district, conducted to learn the effect the implementation of Integrated Pest Management (IPM) on the planthoppers population and enemies naturalto maintain the productivity of rice plants. The research was conducted in the village of Pragaan Laok, District Pragaan, Sumenep, East Java Province in October 2013 until March 2014. The method used was experimental method. Variables include the observation of the population of brown plant hopper rod, the rod brown planthoppers natural enemies, the intensity of the attack, the growth of the rice plant, productive tillers, panicle length, number of grains, and the real tile production (harvest time) and grain yield. In this study, the data were analyzed using t test to compare observations between IPM treatment with conventional treatment. The observation and discussion shows that 1) The population of brown plant hopper rod was not significantly different in the treatment of PHT compared to conventional treatment, 2) The population of natural enemies brown plant hopper rod for predatory spider Lycosa sp higher in IPM treatment than conventional treatments while Paederus fuscipes Staphylinidae beetle population is higher than conventional treatment IPM treatment, 3) The intensity of the attack on the treatment of IPM and conventional treatment is below the economic threshold, 4) The growth of rice plants was not significantly different in the treatment of IPM compared to conventional treatment, 5) The development of tillers and number of tillers were not significantly different in the treatment of IPM compared to conventional treatment, 6) Long panicles were not significantly different in the treatment of IPM compared to conventional treatment, while the large number of rice grains IPM treatment is lower than conventional treatment, 7) The results of tile is higher than conventional treatment IPM treatment but the real result (at harvest) higher than IPM treatment compared to conventional treatment , and 8) Grain yield results are not significantly different at IPM treatment be compared conventional treatments
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