183 research outputs found

    PENGARUH IKLAN WEBSERIES PONDAN “CITA RASA RAISA” TERHADAP BRAND AWARENESS VIEWERS

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    Advertising is part of the communication strategy to market the object or service presented by the company which is useful as a medium of reminder for consumers of the products advertised by the advertiser. Along with the growth of PONDAN, many emerging new premix flour so PONDAN still need to increase brand awareness. The author is interested to see the influence of advertising webseries PONDAN "taste of Raisa" on brand Awareness audience. The purpose of this study was to examine the impact of PONDAN web series ads titled "Cita Rasa Raisa" on brand awareness among viewers. The method used is a simple regression analysis with a quantitative approach. The results showed that the dimension of attention has the greatest influence is the proportion of respondents who strongly agree with 67.9%. Hypothesis testing shows that PONDAN online advertising has a positive effect on people's brand awareness, with an R value of 0.711 showing a positive correlation. This is in line with the principle of communication that the sender's message is conveyed effectively to the communicator in the form of brand awareness. Thus, it can be concluded that the advertisement of the transvestite webseries "taste of Raisa" affects the audience's brand awareness

    Melt inclusions characterization in olivine phenocrysts using nanotomography analysis from the southern portion of the North Andean Volcanic Zone (Ecuador)

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    Magmatic processes can produce volcanic products with unique morphological and chemical characteristics. These volcanic products can be used to infer the properties of the magmatic system. Ecuador is a country with constant volcanic activity product of its geological setting (subduction system), and by that the study of the different magmatic systems in its area is critical. The southern portion of the North Andean Volcanic Zone has various volcanic edifices, between them the Licto cinder cones (Tulabug and Loma Bellavista). Its volcanism and magmatic evolution was researched by applying different petrological/geochemical techniques with emphasis on melt inclusions. These techniques were: field sampling and preparation of scoria deposits, petrological observation of olivine minerals and clasts, spatial visualization and measurements of minerals and its parts using nanotomography, Raman spectroscopy to constrain chemical compositions of minerals, major element analysis of minerals and melt inclusions, and vesicular analyses of volcanic clasts. It is determined that the predominant olivine morphologies of host minerals for melt inclusions are polyhedral and dendritic polyhedral (scoria deposits from Tulabug). These morphologies and chemical data (Fo% 81.79) shows that the olivine were formed at slow cooling rates (0.17 °C/min or 10.38 °C/hour). Normal chemical zoning in olivines show a possible simple/close-system fractional crystallization in the magmatic system. Magma mixing is inferred due to the core to rim analysis in olivines, where a mix of ultramafic lithologies likely were the source rock for magmas. Size of bubbles within melt inclusions are a sign of volatile-rich magma, and melt inclusions chemical composition variation (59.3 SiO2 wt%) determined that an olivine + plagioclase + clinopyroxene + spinel mineral assemblage crystallization was an important process in the magmatic system. Crustal contamination as magma assimilation occurred in the magmatic system due the possible interaction between magmas and the Pungalá granodiorite, while the vesicular analysis of clasts determine signs of degassing with changes in the bubble growth mechanisms from ripening to coalescence. The previous information allowed us to create a magmatic evolution model that infers two magmatic chambers under Licto, where this volcanic area probe to be a complex magmatic system, which is an example of the magmatic interactions in this portion of the North Andean Volcanic Zone and its importance.Los procesos magmáticos pueden generar productos volcánicos con características morfológicas y químicas únicas, por lo tanto estos productos volcánicos pueden ser utilizados para inferir las propiedades del sistema magmático. Ecuador es un país con constante actividad volcánica producto de su contexto geológico (sistema de subducción), y por ello el estudio de los diferentes sistemas magmáticos en su área es crítico, en especial la porción sur de la Zona Volcánica Norandina, esta presenta varios edificios volcánicos, entre ellos los conos de escoria Licto (Tulabug y Loma Bellavista). Se investigó su vulcanismo y evolución magmática aplicando diferentes técnicas petrológicas/geoquímicas con énfasis en las inclusiones fluidas. Estas técnicas fueron: muestreo de campo y preparación de depósitos de escoria, observación petrológica de minerales de olivino y clastos, visualización espacial y mediciones de minerales y sus partes utilizando nanotomografía, espectroscopia Raman para estimar composiciones químicas de minerales, análisis de elementos mayores de minerales e inclusiones fluidas y análisis vesicular de clastos volcánicos. Se determina que las morfologías predominantes de olivino hospedantes de inclusiones de fundido son poliédricas y poliédricas dendríticas (depósitos de escoria de Tulabug). Estas morfologías y los datos químicos (Fo% 81,79) muestran que el olivino se formó a velocidades de enfriamiento lentas (0,17 °C/min o 10,38 °C/hora). La zonación química normal en los olivinos muestra una posible cristalización fraccionada de sistema simple/cerrado en el sistema magmático. La mezcla de magmas se infiere debido al análisis de núcleo a borde en los olivinos. Una mezcla de litologías ultramáficas fue probablemente la roca madre de los magmas. El tamaño de las burbujas dentro de las inclusiones de fundido es un signo de magma rico en volátiles. La variación de la composición química de las inclusiones fundidas (59,3 wt% de SiO2) determinó que la cristalización de un conjunto mineral de olivino + plagioclasa + clinopiroxeno + espinela fue un proceso importante en el sistema magmático. La contaminación de la corteza como asimilación magmática se produjo en el sistema magmático debido a la posible interacción entre los magmas y la granodiorita de Pungalá. El análisis vesicular de los clastos determina signos de desgasificación con cambios en los mecanismos de crecimiento de las burbujas desde la maduración a la coalescencia. La información anterior nos permitió crear un modelo de evolución magmática que infiere dos cámaras magmáticas bajo Licto. Licto sondea ser un sistema magmático complejo, el cual es un ejemplo de las interacciones magmáticas en esta porción de la Zona Volcánica Norandina y su importancia.Geólogo/

    Pengaruh Iklan Webseries Pondan "Cita Rasa Raisa" Terhadap Brand Awareness Viewers

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    Iklan merupakan sebuah bagian strategi komunikasi untuk memasarkan benda atau jasa yang disajikan oleh perusahaan yang berguna sebagai media pengingat untuk konsumen dalam produk yang diiklankan oleh pengiklan. Seiring pertumbuhan PONDAN, banyak tepung premix baru bermunculan sehingga PONDAN masih perlu meningkatkan brand awareness tersebut. Penulis tertarik untuk melihat Pengaruh Iklan Webseries PONDAN “Cita Rasa Raisa” terhadap Brand Awareness Viewers. Penelitian ini bertujuan untuk meneliti pengaruh iklan webseries PONDAN yang berjudul "Cita Rasa Raisa" terhadap brand awareness viewers. Metode yang digunakan adalah analisis regresi sederhana dengan menggunakan pendekatan kuantitatif. Hasil penelitian menunjukkan bahwa dimensi attention memiliki pengaruh paling signifikan, dengan persentase responden yang sangat setuju sebesar 67,9%. Uji hipotesis menunjukkan bahwa iklan webseries PONDAN memiliki pengaruh positif terhadap brand awareness penonton, dengan nilai R sebesar 0,711 yang menunjukkan korelasi positif. Hal ini sesuai dengan prinsip komunikasi, di mana pesan komunikator berhasil disampaikan kepada komunikan dalam bentuk brand awareness. Dengan demikian, dapat disimpulkan bahwa iklan webseries PONDAN "Cita Rasa Raisa" berpengaruh terhadap brand awareness penonton.Advertising is a part of communication strategies to market objects or services presented by companies that are useful as a reminder medium for consumers in products advertised by advertisers. Along with the growth of PONDAN, many new premix flour emerging so PONDAN still need to improve the brandawareness. The author is interested to see the influence of PONDAN Webseries ads “Cita Rasa Raisa” on Brand Awareness Viewers. This study aims to evaluate the effect of PONDAN webseries ads entitled "Cita Rasa Raisa" on audience brand awareness. The method used is a simple regression analysis using a quantitative approach. The results showed that the dimension of attention has the most significant effect, with the percentage of respondents who strongly agree at 67.9%. The hypothesis test showed that pondan webseries ads had a positive influence on the audience's brand awareness, with an R value of 0.711 indicating a positive correlation. This is in accordance with the principle of communication, where the communicator's message is successfully conveyed to the communicant in the form of brand awareness. Thus, it can be concluded that the PONDAN webseries advertisement "Cita Rasa Raisa" has an effect on the audience's brand awareness

    Pienten yllätysten varalle : Ohje synnytyksen ja vastasyntyneen hoitamisesta ambulanssissa

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    TIIVISTELMÄ Oulun seudun ammattikorkeakoulu Hoitotyön koulutusohjelma __________________________________________________________ Tekijä: Raisa Marita Lehtola Opinnäytetyön nimi: Pienten yllätysten varalle. Ohje synnytyksen ja vastasyntyneen hoitamisesta ambulanssissa Työn ohjaajat: Seija Mattila, Ulla Paananen & Minna Manninen Työn valmistumislukukausi ja -vuosi: Syksy 2012 Sivumäärä: 34+ 3 ___________________________________________________________ Projektini päätavoite oli tehdä hoito-ohje jonka avulla voisi parantaa sairaalan ulkopuo-listen synnytysten turvallisuutta ja laatua. Tavoitteeni oli lisätä hoito-ohjeen avulla Lapin sairaanhoitopiirin sairaankuljetusyksikön hoitajien tietoa, säännöllisen synnytyksen sekä vastasyntyneen hoitamisesta ja tarkkailusta sairaalan ulkopuolella. Ylä-Lapista synnyttämään tullaan Rovaniemelle Lapin keskussairaalaan, jonne pisim-millään matka voi olla 500km. Lapissa suunnittelemattoman sairaalan ulkopuolisen synnytyksen riski on korkeampi kuin muualla Suomessa. Usein synnyttäjät tulevat Ro-vaniemelle odottamaan synnytystä, mutta toisinaan synnytys käynnistyy yllättäen ja synnytyssairaalaan ehtiminen ei ole aina taattua ja synnytys voidaan joutua hoitamaan ambulanssissa. Kaikkialla Suomessa suunnittelemattomien sairaalan ulkopuolisten syn-nytysten riski on kasvanut, koska synnytyssairaaloiden määrä on keskittämisen myötä vähentynyt ja välimatkat sairaaloihin ovat pidentyneet. Säännöllinen synnytys, joka tapahtuu odottamatta sairaalan ulkopuolella, sujuu usein ongelmitta eikä komplikaatiota synny. Odottamaton tilanne voi kuitenkin luoda turvattomuuden tunnetta ja stressiä äidille, siksi hoitohenkilökunnan osaava työote on tärkeä. Opinnäytetyö on toteutettu yhteistyössä Oulun seudun ammattikorkeakoulun ja Lapin sairaanhoitopiirin sairaankuljetusyksikön kanssa. Synnytyksen hoito-ohjetta on mahdol-lisuus käyttää muissakin Lapin sairaanhoitopiirin sairaankuljetusyksiköissä. ___________________________________________________________ Avainsanat synnytys, vastasyntynyt, ensihoito, sairaalan ulkopuolinen synnytysABSTRACT Oulu University of Applied Sciences Degree Programme in Nursing and Health Care, Option of Midwifery Author: Raisa Marita Lehtola Title of thesis: Expect the unexpected: Guide for childbirth in an unexpected environment Supervisors: Seija Mattila, Ulla Paananen & Minna Manninen Term and year when the thesis was submitted: Autumn 2012 Number of pages: 34+ 3 Due to the centralization of hospitals with labor ward, distances between pregnant women and hospitals have grown causing the higher risk of unplanned deliveries outside hospitals all around Finland. In Lapland the only labor ward can be found in Central Hospital of Lapland located in Rovaniemi. For some the travel can be over 500km, giving rise to the risk of delivery outside of hospital. Sometimes delivery starts unexpectedly and reaching a hospital on time may not be possible. This thesis provides a broad, user-friendly guide for safe delivery outside of a hospital. It increases the expertise of paramedics concerning the provision of substantial aid in ambulant labor circumstances. The guide is based on theoretical and practical knowledge on safe child delivery and nurturing of newborn. It was made in collaboration with Oulu University of applied sciences and the Rescue Department of Lapland, Rovaniemi’s unit. ____________________________________________________________ Keywords Delivery, ambulant, safe, guide

    Antioxidant activity of safflower leaves and its modification by abiotic factors

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    The purpose of this research was to study the changes in antioxidant activity of safflower leaves extracts under influences of various abiotic factors: a) meteorological conditions of vegetation season; b) time of sowing (fall or spring); c) pre-sowing treatment of seeds with different doses of γ-radiation. The antioxidant activity was determined by potentiometric methods against peroxyl free radicals and expressed as gallic acid equivalent (µMGAE) per g of dry residue of extract. Obtained data showed that the antioxidant activity of extracts from leaves of safflower growing in the same vegetation season had no differences and did not depend on time of sowing (fall or spring). If to compare the different vegetation seasons the differences in antioxidant activity indices was approximately by 2.0 times (in season of 2015-2016 years the antioxidant activity of leaves extracts was in medium 32-34µMGAE/g, but in season of 2016-2017 this index was equal 61-62µMGAE/g. The extracts of leaves collected from safflower, seeds of which were pre-sowing treated with different doses of γ-radiation (50, 100, 150Gy), possessed higher antioxidant activity than the extracts of safflower leaves derived from untreated seeds

    Antioxidant activity of safflower leaves and its modification by abiotic factors

    No full text
    The purpose of this research was to study the changes in antioxidant activity of safflower leaves extracts under influences of various abiotic factors: a) meteorological conditions of vegetation season; b) time of sowing (fall or spring); c) pre-sowing treatment of seeds with different doses of γ-radiation. The antioxidant activity was determined by potentiometric methods against peroxyl free radicals and expressed as gallic acid equivalent (µMGAE) per g of dry residue of extract. Obtained data showed that the antioxidant activity of extracts from leaves of safflower growing in the same vegetation season had no differences and did not depend on time of sowing (fall or spring). If to compare the different vegetation seasons the differences in antioxidant activity indices was approximately by 2.0 times (in season of 2015-2016 years the antioxidant activity of leaves extracts was in medium 32-34µMGAE/g, but in season of 2016-2017 this index was equal 61-62µMGAE/g. The extracts of leaves collected from safflower, seeds of which were pre-sowing treated with different doses of γ-radiation (50, 100, 150Gy), possessed higher antioxidant activity than the extracts of safflower leaves derived from untreated seeds

    Sairaanhoitajaopiskelijoiden ohjatuissa käytännön harjoitteluissa kokema eettinen stressi

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    Oulun ammattikorkeakoulu, Oulaisten alueyksikkö Hoitotyön koulutusohjelma Tekijä: Raisa Vilmunen Opinnäytetyön nimi: Sairaanhoitajaopiskelijoiden ohjatuissa käytännön harjoitteluissa kokema eettinen stressi Työn ohjaajat: Liisa Kiviniemi ja Sirpa Tölli Työn valmistumislukukausi ja -vuosi: Kevät 2014 Sivumäärä: 51 + 5 liitesivua Valmiit sairaanhoitajat ja sairaanhoitajaopiskelijat kohtaavat eettisiä ongelmatilanteita terveydenhuollon eri toimintaympäristöissä. Jotta potilaiden hyvä hoito voisi toteutua, jokaisen sairaanhoitajan tulisi tiedostaa työnsä eettiset näkökulmat ja osata tunnistaa ja ratkaista eettisiä ongelmia niitä kohdatessaan. Eettiset ongelmat voivat ratkaisemattomina aiheuttaa sairaanhoitajille eettistä stressiä. Stressin seurauksena voi olla masennusta ja voimattomuuden tunteita, jotka voivat pahimmillaan johtaa jopa alan vaihtoon. Sairaanhoitajaopiskelijoiden kokemasta eettisestä stressistä ei ole laajamittaista tutkimustietoa, vaikka sairaanhoitajaopiskelijoiden kokemia eettisiä ongelmia ja heidän ongelmanratkaisuaan on tutkittu. Tämän opinnäytetyön tarkoituksena oli kartoittaa sairaanhoitajaopiskelijoiden ohjatuissa käytännön harjoitteluissa kohtaamia eettisiä ongelmia, niiden aiheuttamaa eettistä stressiä sekä stressin käsittelyyn käytettyjä keinoja. Lähestymistavaksi valittiin laadullinen tutkimus, koska sen avulla voidaan päästä lähelle tutkimuksen kohdehenkilöitä ja tavoittaa heidän näkökulmansa tutkittavaan asiaan. Tutkimus toteutettiin ryhmässä tapahtuvana teemahaastatteluna. Kolme suomalaisen ammattikorkeakoulun sairaanhoitajaopiskelijaa osallistui haastatteluun. Haastattelusta saadun aineiston analysointiin käytettiin laadullista sisällönanalyysiä. Haastatteluun osallistuneet opiskelijat olivat kokeneet ohjattujen käytännön harjoitteluiden aikana paljon erilaisia eettisiä ongelmia. Opiskelijoiden kuvailemissa tilanteissa korostui nimenomaan opiskelijan roolin vaikutus eettisiin tilanteisiin. Opiskelijat myös kokivat ainakin jonkin verran eettistä stressiä harjoittelujen aikana ja he olivat myös kokeneet muutamia voimakkaampia koko harjoittelun kestäneitä stressitilanteita. Opiskelijat käyttivät stressin käsittelyyn erilaisia keinoja, mutta yleisintä oli tilanteesta keskustelu joko harjoittelupaikassa tai sen ulkopuolella. Opiskelijat myös esittivät kehitysehdotuksia koskien opiskelijoiden yleistä kohtelua harjoittelupaikoissa. Saatuja tuloksia voidaan hyödyntää sairaanhoitajaopiskelijoiden ohjattujen käytännön harjoitteluiden ohjauksen kehittämisessä, mutta koska tutkimuksen tulokset eivät suoraan ole yleistettävissä, olisi aihetta hyvä tutkia lisää tulevaisuudessa. Jatkotutkimushaasteita ovat esimerkiksi opiskelijoiden kokeman stressin voimakkuuden ja keston tutkiminen, sillä näillä voi olla merkitystä kun arvioidaan tarkemmin stressin vaikutuksia. Asiasanat: sairaanhoitajaopiskelija, harjoittelu, ammattietiikka, eettinen stressiOulu University of Applied Sciences, Oulainen Department of Health Care Degree Programme in Nursing and Health Care Author: Raisa Vilmunen Title of thesis: Ethical Stress Experienced by Nursing Students in Practical Training Supervisors: Liisa Kiviniemi and Sirpa Tölli Term and year when thesis was submitted: Spring 2014 Number of pages: 51 + 5 Both nurses and nursing students experience ethical problems in their everyday work. It is important for nurses to be able to solve these problems since unsolved ethical problems may cause ethical stress. The stress may result in depression and feelings of powerlessness, which can ultimately lead to changing vocations. There has not been much research into ethical stress experienced by nursing students. The objective of this study was to examine the ethical problems experienced by nursing students during practical training, ethical stress caused by the problems, and methods used for dealing with the ethical stress. A theme-based group interview was used to collect information from three Finnish nursing students. The acquired data were analyzed using qualitative content analysis. The students had experienced many ethical problems during practical training. These problems had caused some ethical stress and there were some stress reactions, which had lasted for the whole training period. The students used different methods for dealing with stress, but the most common ones were talking with people either in the training place or elsewhere. The results of this study can be used to improve the guidance nursing students receive during practical training. Since the findings are not generalizable to all Finnish nursing students, more research into the subject is needed. Keywords: nursing student, practical training, professional ethics, ethical stres

    BN-AuthProf: Benchmarking Machine Learning for Bangla Author Profiling on Social Media Texts

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    Author profiling, the analysis of texts to uncover attributes such as gender and age of the author, has become essential with the widespread use of social media platforms. This paper focuses on author profiling in the Bangla language, aiming to extract valuable insights about anonymous authors based on their writing style on social media. The primary objective is to introduce and benchmark the performance of machine learning approaches on a newly created Bangla Author Profiling dataset, BN-AuthProf. The dataset comprises 30,131 social media posts from 300 authors, labeled by their age and gender. Authors\u27 identities and sensitive information were anonymized to ensure privacy. Various classical machine learning and deep learning techniques were employed to evaluate the dataset. For gender classification, the best accuracy achieved was 80% using Support Vector Machine (SVM), while a Multinomial Naive Bayes (MNB) classifier achieved the best F1 score of 0.756. For age classification, MNB attained a maximum accuracy score of 91% with an F1 score of 0.905. This research highlights the effectiveness of machine learning in gender and age classification for Bangla author profiling, with practical implications spanning marketing, security, forensic linguistics, education, and criminal investigations, considering privacy and biases.Accepted to be Published in 2024 27th International Conference on Computer and Information Technology (ICCIT

    TENDÊNCIAS NA REGULAMENTAÇÃO ESTATAL DA INDÚSTRIA HOTELEIRA SOB A INFLUÊNCIA DE RESTRIÇÕES DEVIDO AOS EFEITOS DA PANDEMIA COVID-19 E DAS SANÇÕES INTERNACIONAIS

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    The paper analyzes prospects for the development of state regulation of the hospitality industry amid a recovery in demand for hospitality services as a result of the lifting of all restrictions due to the COVID-19 pandemic and international sanctions. The study aims to define the main directions in anti-crisis state regulation of the hospitality industry. By means of an analysis of documents and statistics and an expert survey, it is determined that the sphere of hospitality services now finds itself in a crisis, whose resolution depends on effective public administration. The authors believe that to overcome this crisis, it is necessary to clearly distinguish the main sectors of the hospitality industry and their differences from the tourism industry at the legislative level. Separate legal regulation will assist in better identification of industry problems and their causes and in developing special measures to eliminate them. A study of the global and national experience of anti-crisis regulatory measures to restore the hospitality industry suggests that Russia is primarily focused on the adoption of emergency administrative regulations, which are not always geared towards the opinions of business representatives. With consideration of this experience, the authors formulate proposals for the development of state regulation measures to help enterprises in the hospitality industry to overcome the current challenging situation.O documento analisa as perspectivas de desenvolvimento da regulamentação estatal da indústria hoteleira em meio a uma recuperação da demanda por serviços de hospitalidade como resultado do levantamento de todas as restrições devidas à pandemia da COVID-19 e às sanções internacionais. O estudo visa definir as principais direções na regulamentação estatal anti-crise da indústria hoteleira. Por meio de uma análise de documentos e estatísticas e uma pesquisa de especialistas, determina-se que a esfera dos serviços de hospitalidade se encontra agora em crise, cuja resolução depende de uma administração pública eficaz. Os autores acreditam que para superar esta crise, é necessário distinguir claramente os principais setores da indústria hoteleira e suas diferenças em relação à indústria do turismo no nível legislativo. Uma regulamentação legal separada ajudará na melhor identificação dos problemas da indústria e suas causas e no desenvolvimento de medidas especiais para eliminá-los. Um estudo da experiência global e nacional de medidas reguladoras anti-crise para restaurar a indústria hoteleira sugere que a Rússia está concentrada principalmente na adoção de regulamentações administrativas de emergência, que nem sempre estão voltadas para as opiniões dos representantes empresariais. Com base nesta experiência, os autores formularam propostas para o desenvolvimento de medidas de regulamentação estatal para ajudar as empresas do setor hoteleiro a superar a atual situação desafiadora
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