490 research outputs found
Exploring the impact of SEO-based ranking factors for voice queries through machine learning
No full textThe use of voice search is proliferating and expected to grow into the foreseeable future;
this is why websites increasingly optimize their content associated with voice-based search
to improve their ranking. In this era of rapid growth in voice search technology, it is a topical matter that needs research. Moreover, many predictions about its future excite the subject and require systematic investigation. This research aims to analyze important features
that contribute to the SEO of webpages. Therefore, there is a need to examine various ranking factors that improve the ranking of the webpages for voice search queries on the Search
Engine Results Page (SERP). This study consists of two phases. The frst phase comprises
systematic data acquisition and identifying important SEO-based ranking factors. The second phase includes a longitudinal case study to evaluate the impact and signifcance of
identifed factors. To achieve this goal, we conduct experiments on methodical combinations of features through machine learning algorithms such as Support Vector Machine,
Logistic Regression, Naive Bayes Classifer, K-Nearest Neighbors, Decision Trees and
Random Forest. Comparing results for multiple feature designs evaluates the contributing nature of specifc features in SEO-based optimization for ranking. Results suggest the
importance of the newly identifed feature set (FF) outperforms baselines (EF and EFN)
by a signifcant margin. A longitudinal case study on a blog over four months confrms
that optimizing these features improves page ranking; therefore, webmasters must optimize
these features while preparing the webpage
Improving the review classification of Google apps using combined feature embedding and deep convolutional neural network model
No full textAntibiotic resistance: a rundown of a global crisis
No full textBilal Aslam,1 Wei Wang,2 Muhammad Imran Arshad,3 Mohsin Khurshid,1,4 Saima Muzammil,1 Muhammad Hidayat Rasool,1 Muhammad Atif Nisar,1 Ruman Farooq Alvi,1 Muhammad Aamir Aslam,2 Muhammad Usman Qamar,1 Muhammad Khalid Farooq Salamat,5 Zulqarnain Baloch6 1Department of Microbiology, Government College University Faisalabad, Faisalabad, Pakistan; 2NHC Key Laboratory of Food Safety Risk Assessment, China National Center for Food Safety Risk Assessment, Beijing, China; 3Institute of Microbiology, University of Agriculture Faisalabad, Faisalabad, Pakistan; 4College of Allied Health Professionals, Directorate of Medical Sciences, Government College University Faisalabad, Faisalabad, Pakistan; 5Neurobiology Division, The Roslin Institute, University of Edinburgh, Edinburgh, UK; 6College of Veterinary Medicine, South China Agricultural University, Guangzhou, China Abstract: The advent of multidrug resistance among pathogenic bacteria is imperiling the worth of antibiotics, which have previously transformed medical sciences. The crisis of antimicrobial resistance has been ascribed to the misuse of these agents and due to unavailability of newer drugs attributable to exigent regulatory requirements and reduced financial inducements. Comprehensive efforts are needed to minimize the pace of resistance by studying emergent microorganisms, resistance mechanisms, and antimicrobial agents. Multidisciplinary approaches are required across health care settings as well as environment and agriculture sectors. Progressive alternate approaches including probiotics, antibodies, and vaccines have shown promising results in trials that suggest the role of these alternatives as preventive or adjunct therapies in future. Keywords: antibiotics, multidrug resistance, evolution, alternative therapie
Folio
No full textNisar Ahmad-Essay-The Role of Stereotypes in the Development of the Female Personality. pp. 1-2; M. Moazzam Zubair-Essay-By Love Serve One Another. pp. 3; Jehanzeb Anwar-Essay-A Great Escape. pp. 4-5; Ahmed Ilyas Butt-Essay-War: A Solution for Peace. pp. 6-7; Fatima Zahra-Essay-Proliferation of Electronic Media and Youth. pp. 8; M. Imran-Essay-Environmental Pollution and Our Responsibility. pp. 9; Muiz Junaid Khan-Essay-Intelligence. pp. 10; Safa Aleem-Essay-A Wake-up Call. pp. 11; Fareeha Tahir-Essay-Karo Kari: The Cruelest Reality in Pakistan. pp. 12-13; Adnan Farooqui-Essay-Democracy. pp. 14; Riaz Akbar-Essay-Politics: a Dirty Game or a Human Necessity? pp. 15-16; Mujtaba Chaudhry-Essay-Emancipation of Women. pp. 17; Adeel Riaz-Essay-The Unheard Miseries of Bonded Laborers. pp. 18-19; Nazeef Ishtiaq-Essay-Pakistan Today. pp. 20; Muhammad Adeel-Short Story-Broken Threads. pp. 21-23; Tehreem Fatima-Short Story-But Still. pp. 24; Naima Fatima-Short Story-Once Upon a Time. pp. 25-26; Syed Irfan Haider Shah-Short Story-By The Riverside, I Sat and Wept! pp. 27-28; Faiqa Javed-Short Story-Ghosts. pp. 29; M. Bilal Aslam-Short Story-A Mysterious Night. pp. 30-31; Sabrina Asim-Short Story-A Dismal Encounter. pp. 32; Umair Vahidy-Short Story-Uncertain Ambiguities. pp. 33-36; Jahanzaib Aslam-Interview-Jamsheed Marker. pp. 37-43; U. Vahidy, H. Aslam-Interview-Cecil Chaudhry's Interview. pp. 44-48; N. Ahmad, K. Shah-Interview-Muhammad Junaid. pp. 49-51; N. Ishtriaq, U. Vahidy-Interview-Qazi Laeeque Ahmed. pp. 52-56; S. Aleem, S. Ahmad-Interview-Bilal Bajwa. pp. 57-58; M. Mesam Ismail-Reflections-Loneliness. pp. 59; Haya Fatima-Reflections-I Love to Fantasize. pp. 60; Jahanzeb Anwar-Reflections-A Faith for the Faithless. pp. 61; Fizza Ali Shah-Reflections-Where Are We Heading To. pp. 62; Rabia Shad-Reflections-Need of Revolution. pp. 63; Mariam Iqbal-Reflections-An Extract from a Mother�s Diary. pp. 64; Ali Abbas-Reflections-Sense of Responsibility. pp. 65; Sabrina Asim-Reflections-Painting in Words. pp. 66; Dr. Waseem Anwar-Poetry-Reading Between Silences. pp. 67; Muhammad Adeel-Poetry-The Hand. pp. 67; Nauman Ahmad-Poetry-Fragrance, Piercing Through My Heart. pp. 68; Shumyila Imam-Poetry-Human Right. pp. 68; M. Y. Sandhu-Poetry-To the Mausoleum. pp. 69; Mumtaz Hussain Kherani-Poetry-The Real Inventor. pp. 69; Shakeel Fiaz-Poetry-God Almighty. pp. 70; Jahanzaib-Poetry-My Mother. pp. 70; Ahmed Ilyas Butt-Poetry-A Walk in the Park. pp. 70; Tajwar Ali Buber-Poetry-My Craze. pp. 70; Samra Zafarullah-Poetry-How can we Forget? pp. 71; Tanzeel Ahmad Khan Niazy-Poetry-My Daddy. pp. 71; Toqeer Ahamad Wazir Gilgity-Poetry-Heart and Mind. pp. 71; Faisal Nizami-Poetry-I am... pp. 71; Basit Zafar-Poetry-Lord! pp. 72; Nauman Ahmad-Poetry-I Try Reaching You. pp. 72; Muiz Khan-Poetry-Untitled. pp. 72; Warda Tahseen-Poetry-I am Not a Perfect Girl. pp. 72; Nisar Ahmed-Poetry-Chaos. pp. 73; Furqan Farukh-Poetry-I'll Die Another Day. pp. 73; Nisar Ahmed-Poetry-Secret Joy. pp. 74; Jahangir Jan Khokhar-Poetry-I Want To. pp. 74; Arman Ahmed-Poetry-On the Edge of Dreaming. pp. 74; Professor Arif Qureshi-Poetry-Mother, O' Dear Mother! pp. 74; Furqan Farrukh-Poetry-Love at First Sight. pp. 75; Faisal Karim Nomali-Poetry-Hazrat Muhammad (P.B.U.H.). pp. 75; Saad Akmal-Poetry-Laid Forgotten. pp. 75; Zamzam Rizvi-Poetry-A Lonely Island. pp. 76; Jahanzaib Aslam-Poetry-O My Beloved! pp. 76; Society Reports. pp. 77-80; [Urdu]. 80 p.Mr Jamsheed Marker. before page 37; Mr Cecil Chaudhry. after page 48; Qazi Laeeque Ahmed. after page 56; Mr Bilal Bajwa. before page 57; Presidents 2009-2010. after page 76; FCC Dramatic Club. before page 77; 20 pages covering different activities at FC, i.e. Alumni Reunion, Commencement, Honors Convocation, Drama, Class of 2010, Sports, Debates and Societies. after page 80; Professor Dr Agha Sohail. before page 7 Urdu section; Professor Dr Ehson Raza Khan. before page 15 Urdu sectio
Stocks as Hedge against Inflation in Pakistan: Evidence from ARDL Approach
No full textThe paper implements ARDL bounds testing approach to cointegration to explore whether or not stocks are good hedge against inflation in the case of a transition economy such as Pakistan, using annual data for the period 1971 – 2008. Ng-Peron (2001) unit root test is applied to determine the stationarity of the series. The results suggest that stocks act as good hedge against inflation in Pakistan both in the long and the short run. The findings should help formulate appropriate policy to encourage investment in financial markets and thereby promote economic growth.Stock Returns, Inflation, ARDL Bounds Testing, Ng-Perron Test
ETHNOCENTRISM IN THINNER THAN SKIN BY UZMA ASLAM KHAN: A POSTCOLONIAL PERSPECTIVE
No full textEthnocentrism plays a pernicious role in the world and it propagates a bias, unfair prejudice and marginalization. The Westerners define themselves superior as well as a civilized nation. The current study aims to draw attention to the Westerners biased and limited mind set which affiliates characteristics with the people of the East like uncivilized, inferior, barbarians, alien and a threat for the West. This biased attitude has fabricated a line of demarcation between the East and the West. This study explores the ethnocentric approach of the West towards the East. It exposes how the West underestimates and misrepresents the Eastern countries. It also approaches how the West is still controlling the lives of the people of the East by language, culture and power. The present study is a textual analysis and has adopted Kinder and Kam’s theoretical framework of Ethnocentrism to investigate the text Thinner than Skin by Uzma Aslam Khan. This research paper concludes that the Westerners biased mindset and their unfair prejudice is still shaping and controlling the lives of the people of the East particularly the Muslim world negatively
Assessing nitrate contamination risks in groundwater : a machine learning approach
No full textGroundwater is one of the primary sources for the daily water requirements of the masses, but it is subjected to contamination due to the pollutants, such as nitrate, percolating through the soil with water. Especially in built-up areas, groundwater vulnerability and contamination are of major concern, and require appropriate consideration. The present study develops a novel framework for assessing groundwater nitrate contamination risk for the area along the Karakoram Highway, which is a part of the China Pakistan Economic Corridor (CPEC) route in northern Pakistan. A groundwater vulnerability map was prepared using the DRASTIC model. The nitrate concentration data from a previous study were used to formulate the nitrate contamination map. Three machine learning (ML) models, i.e., Support Vector Machine (SVM), Multivariate Discriminant Analysis (MDA), and Boosted Regression Trees (BRT), were used to analyze the probability of groundwater contamination incidence. Furthermore, groundwater contamination probability maps were obtained utilizing the ensemble modeling approach. The models were calibrated and validated through calibration trials, using the area under the receiver operating characteristic curve method (AUC), where a minimum AUC threshold value of 80% was achieved. Results indicated the accuracy of the models to be in the range of 0.82–0.87. The final groundwater contamination risk map highlights that 34% of the area is moderately vulnerable to groundwater contamination, and 13% of the area is exposed to high groundwater contamination risk. The findings of this study can facilitate decision-making regarding the location of future built-up areas properly in order to mitigate the nitrate contamination that can further reduce the associated health risks. © 2021 by the authors. Licensee MDPI, Basel, Switzerland. **Please note that there are multiple authors for this article therefore only the name of the first 5 including Federation University Australia affiliate “Muhammad Imran” is provided in this record*
Elements of Transformational and Spiritual Leadership Communication in Imran Khan’s Speeches
No full textThe present study investigated the elements of transformational leadership (TL) and spiritual leadership (SL) in Imran Khan’s (hereafter, IK) speeches, specifically those he delivered at various international forums. The present study’s first aim was to determine the elements of TL and SL deducing from the theories. The second aim was to examine the elements of TL and SL, employing them in the communication of IK through content analysis of his speeches. After that, the third aim was to develop an SL communication model that may provide a guideline for future research on Muslim leadership communication at international forums (i.e., on other leaders from Muslim states). This qualitative study examined textual data trustworthiness using directed (deductive) qualitative content analysis (QCA). Notta premium was used to transcribe IK speeches (2008-2022) for directed QCA. The present study operationalised the directed QCA method by adapting and modifying it from the directed QCA approach developed by Assarroudi et al. (2018) and Kibiswa (2019). This adaptation/modification involved dividing the method into four distinct phases: sample design, data collection process, specifying the unit of analysis, and data analysis process. IK communicated differently in international forums than previous Pakistani leaders at international forums. IK employed religious references in his talks to influence his local and international followers, like other Pakistani political and religious leaders. TL and SL were conceptualised in this study; meanwhile, the findings found that basic elements of SL communication seemed present in his communication. However, IK primarily cited Islam and Islamic history in his communication with Islamic principles, knowing that the audience values a spiritual leader who speaks about religious teachings alongside political communication and understands the importance of religious spirituality. Hence, his SL communication may inspire local trust and optimism. However, he may mislead international audiences by incorporating religion into political speech. IK regularly used local spiritual elements in his communication to appeal to Pakistani/international followers’ religious beliefs. For the theoretical and practical contribution, the present study adds a novel approach for integration amongst three subfields of political communication: TL communication, SL communication, and religious SL communication that also reflects a Muslim socio-political perspective specifically in the context of political-cum-religious settings of Pakista
The Life of Hedonism from the Perspective of Al-Tabari and Sayyid Muhammad Rashid Rida (Comparative Study of Tafsir Surah Ali Imran: 14)
No full textThe Qur'an not only tells us about prohibitions and commands, but also talks about the problems of the lives of previous people. Among them are illustrated by the human lifestyle that prioritizes pleasure and physical luxury. Based on the hedonistic lifestyle, it certainly has 'ibrah that can be learned if an in-depth study of the life of hedonism is carried out. The author wants to examine the life of hedonism from the perspective of al-Tabari and Sayyid Muhammad Rasyid Rida. This paper uses a qualitative approach that is classified into library research with library materials, especially Jami' al-Bayan fi Ta'wil Ayi al-Qur'an and Tafsir al-Manar and uses comparative data analysis. The conclusion in this paper is that the life of hedonism according to al-Tabari and Sayyid Muhammad Rasyid Rida is an excessive human lifestyle and indulges in lust in reaching the pleasures of the world. The similarities and differences according to these two mufassirs are almost the same in interpreting the life of hedonism in surah Ali Imran verse 14 that Allah SWT makes beautiful in human views of the pleasures of the world, namely women, children, large assets of gold and silver, selected horses, livestock and rice fields. Sayyid Muhammad Rasyid Rida besides agreeing with Imam al-Tabari, he added that human love for the beauty and pleasure of the world is not only specific to the Jews, but is general
Developing domain-specific mashup tools for end users
No full textThe recent emergence of mashup tools has refueled research on end user development, i.e., on enabling end users without programming skills to compose own applications. Yet, similar to what happened with analogous promises in web service composition and business process management, research has mostly focused on technology and, as a consequence, has failed its objective. Plain technology (e.g., SOAP/WSDL web services) or simple modeling languages (e.g., Yahoo! Pipes) don't convey enough meaning to non-programmers. We propose a domain-specific approach to mashups that "speaks the language of the user", i.e., that is aware of the terminology, concepts, rules, and conventions (the domain) the user is comfortable with. We show what developing a domain-specific mashup tool means, which role the mashup meta-model and the domain model play and how these can be merged into a domain-specific mashup meta-model. We apply the approach implementing a mashup tool for the research evaluation domain. Our user study confirms that domain-specific mashup tools indeed lower the entry barrier to mashup development. Copyright is held by the author/owner(s)
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