Jurnal Manajemen & Agribisnis
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STRATEGI PENGEMBANGAN EKOWISATA DI TAMAN NASIONAL SEBANGAU KALIMANTAN TENGAH
No full textThis study examines the development strategy of ecotourism in Sebangau National Park (TNS), Central Kalimantan. The purpose of this study was to formulate development strategy of TNS ecotourism. Data processing method was done performed by descriptive analysis (quantitative and qualitative), Exponential Comparative Method determined the prospective ecotourism products and Importance-Performance Analysis (IPA) used to identify ecotourism object readiness. Priority of aspects, problems, solutions and strategic were determined by Analytic Network Process (ANP) method. The main problem encountered in the development of ecotourism in the TNS were lack of infrastructure and accessibility, as well as convincing the community by the local goverment on the importance of ecotourism. The main solutions for development of ecotourism in the TNS is the provision of infrastructure and accommodation facilities. The results showed that the main strategies is to increase cooperation with stakeholders (networking) and increased promotion/information ecotourism products.Keyword: Business Strategy, Eco-Tourism, ANP, Sebangau National Park
VALUE CHAIN ANALYSIS OF BROILER TO INCREASE COMPETITIVENESS (Case Study at PT. Charoen Pokphand Indonesia, Tbk)
No full textThe objectives of this research are to (1) map the value chain in broiler at PT. Charoen Pokphand Indonesia, Tbk (CPI); (2) analyze the value chain governance in broiler at CPI; (3) analyze the margin of marketing at broiler industry both on farm or off farm; (3) analyze the gap between the expectation and the performance of consumers (farmers) upon using products of CPI and (4) recognize factors influencing competitiveness in broiler industry; and (5) to formulate strategy for value chain upgrading at CPI in order to increase competitiveness of broiler. As revealed by the value chain analysis, the role of CPI in this value chain is highly significant. All poultry inputs (DOC, feed, veterinary medicine, and poultry equipments) are supplied by CPI. As for downstream sector, CPI processes broiler into its derivatives. The type of value chain governance between feed supplier, DOC, and veterinary medicine, poultry equipment, and poultry derivates belongs to market value chain. Whereas the type of value chain governance between carcass supplier and restaurant belongs to captive value chain. Based on the margin of marketing analysis, the party that gains the lowest margin is farmer and the party that receives the highest margin is the processor. In gap analysis, the lowest attribute of competitiveness is the feed spending and the highest attribute is the spending on veterinary medicine for two months. Factors that influence the competitiveness in poultry industry are condition, demand, industry competition, main industries and supporting industries, and government’s role.Keywords: Value Chain, Competitiveness, Broiler, PT. Charoen Pokphand Indonesia, Tbk, Margin of Marketing Analysis, Gap Analysis, SWOT Analysi
ANALYSIS ON SUSTAINABILITY OF TOURISM BUSINESS
No full textThe objectives of the research were to understand indicators of business sustainability tourism from stakeholders’ perspectives in relation to 3P (People, Planet, Profit), to understand how the concept of sustainability is operationalized in the Pancawati group in relation to 3P (People, Planet, Profit), and to map the value chain of Lembur Pancawati as the case in Ecotourism in Bogor. The methodology used was qualitative descriptive practice-oriented business research with single case study. Based on the stakeholder analysis in Bogor tourism, the indicators of sustainable business in tourism are: (i) Involvement from local people, (ii) Preservation of nature and local culture, (iii) Availability of nature Education program, (iv) Strong commitment from business owner/leader, (v) Sufficient capital to support the initial business establishment, (vi) Availability of various networks. The operationalization in Pancawati Group was observed to have item i, iii, and iv partially implemented and the rest was fully implemented. The position of Pancawati Group in value chain was as main firm, as it acted as multiple actors in the chain. In order to have all indicators implemented, it was suggested to have public private partnership in place.Keywords: Sustainable Tourism, Value Chain, Qualitative Method
ADOPTION OF GOOD MANAGEMENT PRACTICE (GMP) IN SMALL AND MEDIUM SCALE VANNAMEI SHRIMP FARMS ON THE NORTHERN SHORE EAST JAVA
No full textThe objectives of this research were to describe the value chain of Vannamei shrimp industry on the northern shore of East Java, to identify the current management practice that is being implemented by small to medium scale shrimp farmers, to analyze the level of adoption of Good Management Practice by small to medium scale shrimp farmers and to identify the challenges that prevent small to medium scale farmers from adopting Good Management Practice. This research utilized descriptive qualitative method using multiple-case study. Data collection was conducted through interviews with experts and various actors in shrimp industry and interviews and observations in shrimp farms. From this research it can be concluded that the farming activity gives the largest contribution in final product value, that the current management practice in observed intensive Vannamei shrimp farms is in line with recommendations of various institutions with the exception of waste management, that the observed intensive Vannamei shrimp farms have high adoption level of Good Management Practice (GMP) for various stages of shrimp farming activity with the exception of waste management, and that there is a tendency that farmers follow the good practices that have direct impact to the success of the production, and that the main challenges of GMP adoption are the lack of a comprehensive GMP manual, the lack of structured technology dissemination, and the lack of incentive for the farmers to adopt waste management practices.Keywords: Litopenaeus Vannamei, Shrimp Farm, Good Management Practice, Value Chain, Multiple-Case Stud
DAYA SAING PRODUK TURUNAN SUSU INDONESIA DI PASAR DUNIA
Get PDFABSTRACTThis research purposes were (1) to measures the competitiveness of Indonesian milk derivative product in international market based on its comparative advantage, (2) to analyze the dynamics of Indonesian milk and also to analyze the commodity’s competitive position in the international market through its dynamic export product performance, (3) to analyze dominant factors that influencing Indonesian dairy export growth based on constant market share analysis. The analysis methods used to measure the competitiveness of Indonesian milk in this research are based on revealed comparative advantage analysis, Export product dynamic analysis (EPD), and constant market share analysis. The result from RCA showed that the Indonesian milk derivative products which are Milk not concentrated nor sweetened 1–6% fat (HS 040120), Milk and cream, concentrated or sweetened (HS 0402) and Buttermilk, curdled milk, cream, kephir, etc (HS 040390) do not have comparative advantage but for Milk and cream powder unsweetened > 1,5% fat (HS 040221), Milk and cream nes sweetened or concentrated (HS 040299) and Cereal, flour, starch, milk preparations and products (HS19) have comparative advantage. The EPD found that all Indonesian milk derivative products are included in the Rising Star position. The result test using CMS analysis concluded that the most significant factor which affect the export growth for Indonesian HS 040390 and HS 0402 derivative products are the import growth effect, HS 19 is mainly dominated by commodity composition effect, and the export growth for the rest derivative products are dominated with the competitiveness effect. Therefore, it needs to be implemented efforts to enhance the competitiveness of dairy derived products IndonesiaKeywords: milk, competitiveness, revealed comparative advantage (RCA), export product dynamic (EPD), constant market share analysis (CMSA)ABSTRAKPenelitian ini bertujuan (1) menganalisis daya saing komoditas susu Indonesia di pasar internasional berdasarkan keunggulan komparatif yang dimiliki, (2) menganalisis dinamika dari susu Indonesia dan menganalisis posisi daya saing komoditas tersebut di pasar internasional melalui performa produk ekspor dinamisnya, (3) menganalisis faktor-faktor dominan dalam memengaruhi pertumbuhan ekspor susu Indonesia berdasarkan analisis pangsa pasar konstan. Metode analisis yang digunakan untuk mengukur daya saing Indonesia adalah revealed comparative advantage analysis, Export product dynamic analysis (EPD), dan constant market share analysis. Hasil dari RCA menunjukkan bahwa produk turunan susu Indonesia untuk Milk not concentrated nor sweetened 1–6% fat (HS 040120), Milk and cream, concentrated or sweetened (HS 0402) and Buttermilk, curdled milk, cream, kephir, etc (HS 040390) tidak memiliki keunggulan komparatif tetapi untuk Milk and cream powder unsweetened > 1,5% fat (HS 040221), Milk and cream nes sweetened or concentrated (HS 040299) dan Cereal, flour, starch, milk preparations and products (HS19) memiliki keunggulan komparatif. Analisis EPD menemukan bahwa seluruh produk turunan susu Indonesia masuk dalam posisi rising star. Hasil analisis CMS menyimpulkan bahwa sebagain besar faktor yang signifikan memengaruhi pertumbuhan ekspor HS 040390 dan HS 0402 adalah efek pertumbuhan impor, HS 19 didominasi oleh efek komposisi komoditas dan sisanya disebabkan karena efek daya saing. Oleh karena itu, perlu dilaksanakan upaya untuk meningkatkan daya saing produk turunan susu Indonesia.Kata kunci: susu, daya saing, revealed comparative advantage (RCA), export product dynamic (EPD), constant market share analysis (CMSA
LIBERALISASI KEUANGAN DAN PENGARUHNYA TERHADAP NILAI Q-TOBIN SEKTOR INDUSTRI DASAR DAN KIMIA DAN PERBANKAN
No full textThis research attempts to analyze the effect of financial liberalization to Q-Tobin ratio of Basic and Chemical industry and Banking sectors. Using annual data of 52 listed company’s financial report from 2002 to 2009, the results show that the financial liberalization variables i.e. Foreign Direct Investment (FDI) and Investment Portfolio has negative effect on Q-Tobin of Basic and Chemical Industry and Banking sectors. The increase of the financial deepening variables has positive effect on Q-Tobin of Basic and Chemical Industry and Banking sectors. SBI (Sertifikat Bank Indonesia) and Money Supply has negative impact on Q-Tobin, while loan interest rates has positive impact on both sectors. The average of net fixed asset investment of two sectors has the same pattern of Q-Tobin values, and increased from 2002 to 2009, while at the year of 2008, Q-Tobin of all sectors experienced decreasing due to financial crisis. Furthermore, there should be a corporate financial performance indicator such as leverage ratio, to prevent short term investment of FDI. Capital Market’s regulation, should be considerate a sectoral policy in portfolio investment, to prevent from financial global crisis. Corporation of two sectors could give more attention on capital structure while analyzing the company’s investment decision.Keywords: Q-Tobin Ratio, Financial Liberalization, Investment, Panel Dat
STRATEGI PENINGKATAN DAYA SAING RUMAH POTONG AYAM PT XYZ
Get PDFABSTRACTThe objectives of this study were (1) analyzing the role of parties in the value chain that affect PT XYZ competitiveness, (2) identifying the RPA PT XYZ stakeholders’ key players, (3) analyzing internal and external (IE) factors that affects the competitiveness of RPA PT XYZ , (4) formulating strategic long term objectives and goals to increase the competitiveness of RPA PT XYZ , (5) analyzing strategies’ priorities and alternatives to improve the competitiveness of RPA PT XYZ . The method used in this study was descriptive analysis. The analysis tools used in this study were global value chain, stakeholders’ analysis, internal factor evaluation, external factor evaluation, IE Matrix, SWOT, and quantitative strategic planning matrix. Based on the results of global value chain analysis, stakeholders analysis, internal and external analysis, and the company’s visions and missions, the long term objectives are (a) to provide value added for customers, (b) to maximize business operation’s profit, (c) to increase stakeholders’ welfare, (d) to operate a sustainable business operation. Results on the IE Matrix and the SWOT analysis, the strategies that can be used to achieve the strategic long term objectives and goals are (a) to increase the effectiveness and the efficiencies of the supply chain management; (b) to implement performance evaluation on employees and business partners; (c) to strengthen the company’s image as a high quality domestic chicken-based food producer in Indonesia; (d) to enhance researches and developments; (e) to build strategic alliances with external live chicken suppliers; (f) promote the importance of animal protein consumption to Indonesian society. Three priority strategies resulted from QSPM analysis are create enhancing the effectiveness and efficiency of the supply chain, implementing performance evaluation on employees and business partners, and strengthen the company’s image as a high quality domestic chicken-based food company in Indonesia.Keywords: competitiveness, global value chain, poultry slaughterhouse, PT XYZABSTRAKTujuan penelitian ini adalah (1) menganalisis peran aktor-aktor di dalam rantai nilai Rumah Potong Ayam (RPA) PT XYZ yang berpengaruh terhadap daya saingnya, (2) menganalisis para pemain kunci dalam stakeholders RPA PT XYZ , (3) menganalisis faktor-faktor internal dan eksternal (IE) yang berpengaruh terhadap daya saing RPA PT XYZ , (4) memformulasikan tujuan dan sasaran jangka panjang strategik untuk meningkatkan daya saing RPA PT XYZ , (5) menganalisis alternatif dan prioritas strategi untuk meningkatkan daya saing RPA PT XYZ . Metode yang digunakan adalah analisis deskriptif. Analisis yang digunakan adalah global value chain, analisis stakeholder, internal factor evaluation, external factor evaluation, matriks IE, SWOT, dan quantitative strategic planning matrix. Hasil dari analisis global value chain, analisis stakeholders, analisis internal dan eksternal, dan visi-misi perusahaan, tujuan jangka panjang adalah (a) menyediakan nilai tambah bagi pelanggan, (b) memaksimalkan laba dari hasil operasi bisnis, (c) meningkatkan kesejahteraan stakeholders, (d) melakukan kegiatan sustainable business. Hasil matriks IE dan analisis SWOT, strategi untuk mencapai sasaran dan tujuan jangka panjang strategik adalah (a) meningkatkan efektivitas dan efisiensi manajemen rantai pasok; (b) mengimplementasikan evaluasi kinerja untuk pegawai dan partner bisnis; (c) memperkuat citra sebagai perusahaan domestik penghasil makanan olahan berbasis daging ayam berkualitas tinggi di Indonesia; (d) meningkatkan kegiatan penelitian dan pengembangan; (e) membangun aliansi strategik dengan pemasok ayam hidup eksternal; (f) melakukan sosialisasi mengenai pentingnya konsumsi protein hewani kepada masyarakat Indonesia. Tiga strategi prioritas dari analisis QSPM adalah meningkatkan efektivitas dan efisiensi rantai pasok, mengimplementasikan evaluasi kinerja untuk pegawai dan partner bisnis, dan memperkuat citra perusahaan sebagai perusahaan domestik penghasil makanan olahan berbasis daging ayam berkualitas tinggi di Indonesia.Kata kunci: daya saing, rantai nilai global, rumah potong ayam, PT XY
STRATEGI PENGEMBANGAN AGROINDUSTRI DAN PENINGKATAN NILAI TAMBAH GAMBIR DI KABUPATEN LIMA PULUH KOTA SUMATERA BARAT
Get PDFABSTRACTThe objectives of this study were (1) to analyze the gambir-based-industry development potential in Lima Puluh Kota regencies and to understand the added value received by developing gambir products, (2) to compose the internal and external factors which effects the gambir agroindustry development’s strengths, weaknesses, opportunities, and threats, and (3) to devise a strategies to develop an export oriented strong gambir processing industry. The analysis were used internal factor evaluation-external factors evaluation matrices which were used to sum up and evaluate the main strength and weakness in certain functions which can also be used as the base to identify strength and weakness conditions, SWOT analysis and quantitative strategic planning matrix. To illustrate the added value of gambir processing, the Hayami method was used. From the analysis, the increases in added values were obtained from processing gambir into catechine and Tannin. Three kilograms of gambir can produce a 91,67% added value ratio of catechine and a 83,81% added value ratio of Tannin. Based on the SWOT matrix, four alternative sets of strategies were derived, which are (1) reinvigorating the ATP (agrotechnopark) in an effort to establish technological innovation of processing gambir into various processed products that have assured qualities and addequate ammounts, (2) creating a comfortable policy to regulate permits for domestic and foreign investors to enter, (3) raising the role of regional governments, plantation agencies, academia, financial institutions, and other related institutions in an effort to develop the agroindustry and to increase the added value in Lima Puluh Kota regencies, and (4) forming a gambir Marketing Support Organization (BPPG).Keywords: gambir, IFE and EFE matrix, hayami method, SWOT analysis, QSPM analysisABSTRAKTujuan penelitian ini adalah (1) menganalisis potensi pengembangan berbasis gambir-industri di Kabupaten Lima Puluh Kota dan memahami nilai tambah yang diterima dari mengembangkan produk gambir, (2) menyusun faktor internal dan eksternal yang efek pengembangan industri gambir dan implikasinya terhadap kekuatan, kelemahan, peluang, dan ancaman pengembangan agroindustri gambir, dan 3) menyusun strategi untuk mengembangkan industri pengolahan gambir kuat berorientasi ekspor studi markets. Analisis yang digunakan adalah matriks internal factor evaluation-external factors evaluation yang digunakan untuk sum-up dan untuk mengevaluasi kekuatan dan kelemahan utama dalam fungsi tertentu dan juga digunakan sebagai dasar untuk mengidentifikasi kekuatan dan kelemahan kondisi, analisis SWOT, dan quantitative strategic planning matrix. Metode Hayami juga digunakan dalam penelitian ini untuk menggambarkan nilai tambah pengelolahan gambir. Penelitian menghasilkan peningkatan nilai tambah diperoleh dari pengolahan gambir ke catechine dan Tannin. Tiga kilogram gambir dapat menghasilkan 91,67% nilai tambah rasio catechine dan 83,81% ditambahkan nilai rasio Tannin. Strategi yang diperoleh dari matriks SWOT, empat set alternatif strategi yang dibuat, meliputi: (1) reenvigorating ATP (agrotechnopark) dalam upaya untuk membangun inovasi teknologi pengolahan gambir menjadi berbagai produk olahan yang telah meyakinkan kualitas dan addequate ammounts, (2) menciptakan kebijakan nyaman untuk mengatur izin bagi investor untuk masuk yang mencakup investasi domestik dan asing, (3) meningkatkan peran pemerintah daerah, instansi perkebunan, akademisi, Lembaga Keuangan, dan instansi terkait lainnya dalam upaya untuk mengembangkan agroindustri dan untuk meningkatkan nilai tambah dari gambir di Kabupaten Lima Puluh Kota, dan (4) membentuk gambir Marketing Support Organisation (BPPG).Kata kunci: gambir, matriks IFE dan EFE, metode hayami, analisis SWOT, analisis QSP
STRATEGIES FOR DEVELOPING SUSTAINABLE AND COMPETITIVE CLUSTER FOR SHRIMP INDUSTRY
No full textKampung Vannamei as shrimp cluster is being developed since 2004 by PT CP Prima, tbk Surabaya through Shrimp Culture Health Management transformation technology to several traditional farmers in Gresik, Lamongan, Tuban, and Madura areas. The research objectives aims to identify and mapping of stakeholder, to analyze interaction of stakeholders, to formulate strategy from internal and external environment factors and to set priority on strategy to develop sustainable and competitive shrimp cluster in the Kampung vannamei. Primary data was collected through stakeholders’ discussion forums, questionnaires, and interviews with relevant actors. Observations to the business unit also performed to determine the production and business conditions, particularly in capturing information about the threat and challenges. While the secondary data is used in policy documents national and local area statistics, and relevant literature. Analyses were performed by using the SRI International cluster pyramid, diamond porter’s analysis, SWOT and Matrix TOWS analysis, and analytical hierarchy process. Analyses were performed by the methods discussed in qualitative and descriptive. There are 7 strategies could be implemented to develop sustainable and competitive shrimp cluster. However, it is recommended to implement the strategy base on priority, which the first priority is strategy to improve linkages between businesses in the upstream and downstream industries into multi stakeholders’ platform in shrimp industry.Keywords: Shrimp, Cluster, Competitiveness, Diamond Porter, SWOT Analysis, AH
Analysis on Indonesian Sustainable Palm Oil (ISPO):A Qualitative Assessment the Success Factors for ISPO
No full textISPO (Indonesian Sustainable Palm Oil) serves as the baseline of sustainability standards for palm oil industry and is expected to improve the competitive advantage of Indonesian palm oil industry. ISPO was introduced by the government in March 2011 and currently most of plantations are in process of applying ISPO. The objective of this research is to analyze success factors affecting implementation of ISPO. Using qualitative method of in-depth interview on 20 selected experts representing actors mapped in the value chain of palm oil industry. The results depicted that; very little companies apply sustainable principles hence ISPO is needed for industrial standards, success factors affecting ISPO implementation, and necessary conditions for ISPO implementation. SWOT technique resulting 8 recommended strategies to be applied for ISPO implementation. Acknowledging ISPO applies to upstream industry (plantations and mills) only, managerial implication for this research is the need to develop of a grand master plan for Indonesian palm oil Industry by developing integrated policies complementing ISPO aiming for sustainability, growing and developing downstream industry to add value to CPO product, and for upstream industry to be developed by farmers and cooperatives while big investors to develop mills and downstream industry.Keywords: Palm Oil, ISPO, Sustainable Certification, Success Factors, Qualitativ