55 research outputs found
Rumer Godden:International and Intermodern Storyteller
No full textFrom 1929 to 1997, Rumer Godden published more than 60 books, including novels, biographies, children's books, and poetry; this is the first collection devoted to this important transnational writer. Focusing on Godden's writing from the 1930s onward, the contributors uncover the breadth and variety of the literary landscape on display in works such as Black Narcissus, The Lady and the Unicorn, A Fugue in Time, and The River. Often drawing on her own experiences living in India and Britain, Godden establishes a diverse narrative topography that allows her to engage with issues related to her own uncertain position as an author representing such nomadic Others as gypsies, or taking up the displacements brought about by international conflict. Recognizing that studies of the transnational must consider the condition of enforced and elected exile within the changing political and cultural borders of postcolonial nations, the contributors position Godden with respect to different and overlapping fields of inquiry: modern literary history; colonial, postcolonial, and transnational studies; inter-media studies; and children's literature. Taken together, the essays in this volume demonstrate the richness and variety of Godden's writing and render the myriad ways in which Godden is an important critical presence in mid-twentieth-century fiction.</p
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Phonon Scattering Times in a Molecular Crystal Below 10K Determined by Optically Detected Acoustic Paramagnetic Resonance
No full textA combination of optically detected magnetic and acoustical paramagnetic resonance has been used to determine the phonon scattering time of microwave-frequency phonons in a molecular crystal in the 2- to 7-K temperature range. In contrast to higher-temperature behavior, it is found that the phonon scattering time in the molecular-crystal sample follows the I.andau-Rumer law %e suggest that a good estimate of the phonon scattering time for microwave-frequency phonons in this temperature range is rr = (pv /y v T ) X 10 for any molecular crystal if boundary and inelastic defect scattering can be neglected
Journal of Experimental and Theoretical Physics V. 99, I. 01
No full textleave(s) : ill; 28 cm.Journal of Experimental and Theoretical Physics -- July 2004
Volume 99, Issue 1, pp. 1-223
NUCLEI, PARTICLES, AND THEIR INTERACTION
Spatio-Temporal Structure of the Muon Disk at E0 => 5 � 1016 eV from Yakutsk EAS Array Data
A. V. Glushkov, L. G. Dedenko, M. I. Pravdin, and I. E. Sleptsov
pp. 1-8 Full Text: PDF (104 kB)
Modulational Instabilities in Neutrino���Antineutrino Interactions
M. Marklund, P. K. Shukla, G. Betschart, L. Stenflo, D. Anderson, and M. Lisak
pp. 9-18 Full Text: PDF (866 kB)
ATOMS, SPECTRA, RADIATION
Femtosecond Spectroscopy of Coherent Anti-Stokes Raman Scattering with Frequency-Tunable Chirped Pulses Generated in a Microstructure Fiber
S. O. Konorov, D. A. Akimov, A. A. Ivanov, M. V. Alfimov, and A. M. Zheltikov
pp. 19-27 Full Text: PDF (257 kB)
Phase-Matched Third-Harmonic Generation in Anisotropically Nanostructured Silicon
S. V. Zabotnov, S. O. Konorov, L. A. Golovan', A. B. Fedotov, A. M. Zheltikov, V. Yu. Timoshenko, P. K. Kashkarov, and H. Zhang
pp. 28-36 Full Text: PDF (111 kB)
Interference of Scattered Waves and Mixing Rules for Group Velocities in Nanocomposite Materials
A. M. Zheltikov
pp. 37-42 Full Text: PDF (89 kB)
Amplification of Light in a Dilute-Gas Bose���Einstein Condensate
E. D. Trifonov and N. I. Shamrov
pp. 43-50 Full Text: PDF (98 kB)
The Method of Polarization Tomography of Radiation in Quantum Optics
V. P. Karassiov and A. V. Masalov
pp. 51-60 Full Text: PDF (114 kB)
PLASMA, GASES
Dusty Photoresonant Plasma with Coulomb Collisions
A. G. Leonov, A. F. Pal', A. N. Starostin, and A. V. Filippov
pp. 61-72 Full Text: PDF (158 kB)
FLUIDS
Dynamics of Jumpwise Temperature Pitch Variations in Planar Cholesteric Layers for a Finite Strength of Surface Anchoring
V. A. Belyakov, I. W. Stewart, and M. A. Osipov
pp. 73-82 Full Text: PDF (122 kB)
Switching Time Dispersion and Retention of Bistable States in Langmuir���Blodgett Ferroelectric Films
A. R. Geivandov, S. P. Palto, S. G. Yudin, and L. M. Blinov
pp. 83-94 Full Text: PDF (352 kB)
Wigner Liquid Conductivity in a Parallel Magnetic Field
�. G. Batyev
pp. 95-100 Full Text: PDF (74 kB)
Fine Structure of Angular Selectivity of Diffraction Efficiency of Holograms Recorded on Materials Polymerized by IR Radiation
R. S. Akopyan, A. V. Galstyan, and T. V. Galstian
pp. 101-108 Full Text: PDF (94 kB)
SOLIDS
Structure
The Mechanism of Landau���Rumer Relaxation of Thermal and High-Frequency Phonons in Cubic Crystals of Germanium, Silicon, and Diamond
I. G. Kuleev and I. I. Kuleev
pp. 109-120 Full Text: PDF (153 kB)
Gibbs Free Energy and Thermodynamic Equilibrium Boundary Condition for a First-Order Phase Transition in an Isotropic Solid
A. P. Kochkin
pp. 121-132 Full Text: PDF (140 kB)
Generation of Acoustic Solitons by a Single-Mode Electromagnetic Field
A. A. Zabolotskii
pp. 133-146 Full Text: PDF (297 kB)
Electronic Properties
Resonant Tunneling through a Double-Barrier Quantum Well in a Transverse Magnetic Field
A. Yu. Serov and G. G. Zegrya
pp. 147-156 Full Text: PDF (109 kB)
Transition in a Luttinger Liquid with Two-Level Impurities to the Fermi-Liquid State
L. A. Manakova
pp. 157-168 Full Text: PDF (150 kB)
Magnetic Flux Annihilation Waves in Inhomogeneous High-Temperature Superconductors
I. A. Rudnev, A. E. Khodot, A. V. Eremin, and B. P. Mikhailov
pp. 169-176 Full Text: PDF (348 kB)
The Effect of the Character of Electron Reflection on the Electromagnetic Properties of an Inhomogeneous Spherical Particle
E. V. Zavitaev and A. A. Yushkanov
pp. 177-188 Full Text: PDF (135 kB)
The Potential Barrier Height for a Jahn���Teller Center
V. N. Vasyukov, A. D. Prokhorov, V. P. D'yakonov, and H. Szymczak
pp. 189-196 Full Text: PDF (102 kB)
Effect of a Strong Magnetic Field on the Quadrupole and Magnetic Orders and Crossover in the Jahn���Teller Magnet DyVO4
A. A. Demidov, Z. A. Kazei, N. P. Kolmakova, J.-M. Broto, and H. Rakoto
pp. 197-201 Full Text: PDF (216 kB)
Spin Dynamics and Internal Motion in Magnetically Dilute Manganites Probed by EPR
V. A. Atsarkin, V. V. Demidov, D. G. Gotovtsev, N. E. Noginova, D. Bitok, and R. Bah
pp. 202-210 Full Text: PDF (128 kB)
On the Role of Tunneling in Metal���Semiconductor Nanocontacts
N. V. Vostokov and V. I. Shashkin
pp. 211-216 Full Text: PDF (173 kB)
Thermoelectric Effects in Layered Conductors in a Strong Magnetic Field
O. V. Kirichenko, D. Krstovska, and V. G. Peschansky
pp. 217-223 Full Text: PDF (81 kB)The content contained herein is maintained and curated by the Preservation Department.This record is revised and maintained by the content administrators from the Cataloging & Metadata Department
Journal of Experimental and Theoretical Physics V. 99, I. 01
No full textJournal of Experimental and Theoretical Physics -- July 2004
Volume 99, Issue 1, pp. 1-223
NUCLEI, PARTICLES, AND THEIR INTERACTION
Spatio-Temporal Structure of the Muon Disk at E0 => 5 × 1016 eV from Yakutsk EAS Array Data
A. V. Glushkov, L. G. Dedenko, M. I. Pravdin, and I. E. Sleptsov
pp. 1-8 Full Text: PDF (104 kB)
Modulational Instabilities in Neutrino–Antineutrino Interactions
M. Marklund, P. K. Shukla, G. Betschart, L. Stenflo, D. Anderson, and M. Lisak
pp. 9-18 Full Text: PDF (866 kB)
ATOMS, SPECTRA, RADIATION
Femtosecond Spectroscopy of Coherent Anti-Stokes Raman Scattering with Frequency-Tunable Chirped Pulses Generated in a Microstructure Fiber
S. O. Konorov, D. A. Akimov, A. A. Ivanov, M. V. Alfimov, and A. M. Zheltikov
pp. 19-27 Full Text: PDF (257 kB)
Phase-Matched Third-Harmonic Generation in Anisotropically Nanostructured Silicon
S. V. Zabotnov, S. O. Konorov, L. A. Golovan', A. B. Fedotov, A. M. Zheltikov, V. Yu. Timoshenko, P. K. Kashkarov, and H. Zhang
pp. 28-36 Full Text: PDF (111 kB)
Interference of Scattered Waves and Mixing Rules for Group Velocities in Nanocomposite Materials
A. M. Zheltikov
pp. 37-42 Full Text: PDF (89 kB)
Amplification of Light in a Dilute-Gas Bose–Einstein Condensate
E. D. Trifonov and N. I. Shamrov
pp. 43-50 Full Text: PDF (98 kB)
The Method of Polarization Tomography of Radiation in Quantum Optics
V. P. Karassiov and A. V. Masalov
pp. 51-60 Full Text: PDF (114 kB)
PLASMA, GASES
Dusty Photoresonant Plasma with Coulomb Collisions
A. G. Leonov, A. F. Pal', A. N. Starostin, and A. V. Filippov
pp. 61-72 Full Text: PDF (158 kB)
FLUIDS
Dynamics of Jumpwise Temperature Pitch Variations in Planar Cholesteric Layers for a Finite Strength of Surface Anchoring
V. A. Belyakov, I. W. Stewart, and M. A. Osipov
pp. 73-82 Full Text: PDF (122 kB)
Switching Time Dispersion and Retention of Bistable States in Langmuir–Blodgett Ferroelectric Films
A. R. Geivandov, S. P. Palto, S. G. Yudin, and L. M. Blinov
pp. 83-94 Full Text: PDF (352 kB)
Wigner Liquid Conductivity in a Parallel Magnetic Field
É. G. Batyev
pp. 95-100 Full Text: PDF (74 kB)
Fine Structure of Angular Selectivity of Diffraction Efficiency of Holograms Recorded on Materials Polymerized by IR Radiation
R. S. Akopyan, A. V. Galstyan, and T. V. Galstian
pp. 101-108 Full Text: PDF (94 kB)
SOLIDS
Structure
The Mechanism of Landau–Rumer Relaxation of Thermal and High-Frequency Phonons in Cubic Crystals of Germanium, Silicon, and Diamond
I. G. Kuleev and I. I. Kuleev
pp. 109-120 Full Text: PDF (153 kB)
Gibbs Free Energy and Thermodynamic Equilibrium Boundary Condition for a First-Order Phase Transition in an Isotropic Solid
A. P. Kochkin
pp. 121-132 Full Text: PDF (140 kB)
Generation of Acoustic Solitons by a Single-Mode Electromagnetic Field
A. A. Zabolotskii
pp. 133-146 Full Text: PDF (297 kB)
Electronic Properties
Resonant Tunneling through a Double-Barrier Quantum Well in a Transverse Magnetic Field
A. Yu. Serov and G. G. Zegrya
pp. 147-156 Full Text: PDF (109 kB)
Transition in a Luttinger Liquid with Two-Level Impurities to the Fermi-Liquid State
L. A. Manakova
pp. 157-168 Full Text: PDF (150 kB)
Magnetic Flux Annihilation Waves in Inhomogeneous High-Temperature Superconductors
I. A. Rudnev, A. E. Khodot, A. V. Eremin, and B. P. Mikhailov
pp. 169-176 Full Text: PDF (348 kB)
The Effect of the Character of Electron Reflection on the Electromagnetic Properties of an Inhomogeneous Spherical Particle
E. V. Zavitaev and A. A. Yushkanov
pp. 177-188 Full Text: PDF (135 kB)
The Potential Barrier Height for a Jahn–Teller Center
V. N. Vasyukov, A. D. Prokhorov, V. P. D'yakonov, and H. Szymczak
pp. 189-196 Full Text: PDF (102 kB)
Effect of a Strong Magnetic Field on the Quadrupole and Magnetic Orders and Crossover in the Jahn–Teller Magnet DyVO4
A. A. Demidov, Z. A. Kazei, N. P. Kolmakova, J.-M. Broto, and H. Rakoto
pp. 197-201 Full Text: PDF (216 kB)
Spin Dynamics and Internal Motion in Magnetically Dilute Manganites Probed by EPR
V. A. Atsarkin, V. V. Demidov, D. G. Gotovtsev, N. E. Noginova, D. Bitok, and R. Bah
pp. 202-210 Full Text: PDF (128 kB)
On the Role of Tunneling in Metal–Semiconductor Nanocontacts
N. V. Vostokov and V. I. Shashkin
pp. 211-216 Full Text: PDF (173 kB)
Thermoelectric Effects in Layered Conductors in a Strong Magnetic Field
O. V. Kirichenko, D. Krstovska, and V. G. Peschansky
pp. 217-223 Full Text: PDF (81 kB)Archived web conten
Phonon Scattering Times in a Molecular Crystal Below 10K Determined by Optically Detected Acoustic Paramagnetic Resonance
No full textA combination of optically detected magnetic and acoustical paramagnetic resonance has been used to determine the phonon scattering time of microwave-frequency phonons in a molecular crystal in the 2- to 7-K temperature range. In contrast to higher-temperature behavior, it is found that the phonon scattering time in the molecular-crystal sample follows the I.andau-Rumer law %e suggest that a good estimate of the phonon scattering time for microwave-frequency phonons in this temperature range is rr = (pv /y v T ) X 10 for any molecular crystal if boundary and inelastic defect scattering can be neglected.K. W. Hipps and A. H. Francis. (1978). Phonon Scattering Times in a Molecular Crystal Below 10K Determined by Optically Detected Acoustic Paramagnetic Resonance. Phys. Rev. B., 18, 69-74
Становлення та розвиток національної системи дошкільного музичного виховання в Україні
No full textIn the article the author made an analysis of heritage of famous Ukrainian artists, public figures and educators, pedagogues and psychologists musicians of eighteenth and twentieth century, different issues concerning the impact of music and music education on the child's personality; organization of musical education in preschool institutions. Formation and development of a national system of preschool music education in Ukraine related to activities and views on music education of famous Ukrainian artists of XVIII-XIX centuries, namely Skovoroda and Shevchenko.
The issue of implementation of different kinds of music in kindergartens at the state level has been discussed since the mid-nineteenth century.Artistic, educational and developmental potential of music in training and education of preschool children was recognized. This process was greatly influenced by Soviet public figures and teachers of the nineteenth and twentieth centuries (V. Odoyevskyy, S. Rusova, M. Sventytska, A. Simonovic, E. Tyhyeyeva, K. Ushinsky).
Ukrainian musicians and educators of the nineteenth and twentieth centuries (V. Verhovinets, M. Lysenko, J. Steppe, K. Stetsenko, D. Leontovych, B. Jaworski et al.) made significant contribution to developing the national musical education of preschool children, musical development and publication of manuals.
The development of theoretical and methodological principles on the national level introduced in the early and mid-twentieth century influenced preschool musical education, as well as musical-rhythmic system of education (N. Alexandrova, N. Rumer, B. Hryner, A. Konorovoyi) and music education (N. Vyetluhinoyi, D. Kabalevskoho, M. Palavandishvili, O. Radynovoyi, M. Rumer, V. Shatskoyi, S. Sholomovych etc.), who studied development of children’s musical perception, psychological and pedagogical means of influence and conditions of the basics of musical culture, contents, methods and forms of musical development, education of preschool children and more.
A significant impact on design and development of the concept of musical education of preschool children was made by psychologists (L. Vygotsky, V. Romenets, S. Naumenko, K. Tarasova). They noted that the objectives of musical education of young children is forming their aesthetic attitude to music and musical activities.У статті автором зроблений аналіз спадщини відомих українських митців, громадських діячів і педагогів, педагогів-музикантів і психологів ХVІІІ-ХХ сторіччя, які переймалися проблемою різнобічного впливу музики, музичного виховання на особистість дитини, організацією музичного виховання у дошкільних закладах.
Становлення та розвиток національної системи дошкільного музичного виховання в Україні пов’язано з діяльністю та поглядами на музичне виховання відомих українських митців ХVІІІ-ХІХ ст. Г. Сковороди та Т. Шевченка. З середини ХІХ ст. відбувається обговорення на державному рівні питання впровадження різних видів музичної діяльності у дошкільні заклади і визнається необхідність урахування художньо-виховного та розвивального потенціалу музики у процесі навчання і виховання дітей дошкільного віку.
У розвиток національної системи музичного виховання дітей дошкільного віку вагомий внесок зробили радянські громадські діячі і педагоги ХІХ-ХХ ст. (В. Одоєвський, С. Русова, М. Свентицька, А. Симонович, Є. Тихєєва, К. Ушинський), українські педагоги-музиканти (В. Верховинець, М. Лисенко, Я. Степовий, К. Стеценко, Д. Леонтович, Б. Яворський та ін. ).
На розвиток теоретико-методичних засад національного дошкільного музичного виховання вплинули впроваджені на початку та в середині ХХ ст. системи музично-ритмічного виховання Н. Александрової, Н. Румер, В. Гринер, А. Конорової та музичного виховання Н. Вєтлугіної, Д. Кабалевського, М. Палавандішвілі, О. Радинової, М. Румер, В. Шацької, С. Шоломович та ін. Важливу роль у справі розробки та розвитку концепції музичного виховання дітей дошкільного віку здійснені психологами Л. Виготським, В. Роменець, С. Науменко, К. Тарасової, Б. Тепловим.
Наведений матеріал структурований у хронологічному порядку, що дозволяє простежити часовий проміжок у розвитку національної системи дошкільного музичного виховання в Україні
Piezoelectric-Layered Structures Based on Synthetic Diamond
No full textТекст статьи не публикуется в открытом доступе в соответствии с политикой журнала.Results of theoretical, modeling, and experimental investigation of microwave acoustic
properties of piezoelectric layered structure “Me1/AlN/Me2/(100) diamond” have been
presented within a wide frequency band 0.5–10 GHz. The highest among known
material quality parameter Q × f ~ 10^14 Hz for the IIa type synthetic diamond at
operational frequency ~10 GHz has been found. Conditions of UHF excitation and
propagation of the bulk, surface, and Lamb plate acoustic waves have been established
and studied experimentally. Frequency dependencies of the impedance and quality
factor have been studied to obtain a number of piezoelectric layered structure
parameters as electromechanical coupling coefficient, equivalent circuit parameters, etc.
Results of 2D finite element modeling of a given piezoelectric layered structure have
been compared with the experimental ones obtained for the real high-overtone bulk
acoustic resonator. An origin of high-overtone bulk acoustic resonator’s spurious
resonant peaks has been studied. Results on UHF acoustic attenuation of IIa-type
synthetic single crystalline diamond have been presented and discussed in terms of
Akhiezer and Landau–Rumer mechanisms of phonon–phonon interaction. Identification
and classification of Lamb waves belonging to several branches as well as dispersive
curves of phase velocities have been executed. Necessity of introducing a more correct
Lamb-mode classification has been recognized
Экстренная хирургическая патология живота – место компьютерной томографии в неотложной диагностике
No full textIntroduction. Acute abdomen is a complex condition that demands urgent diagnostics and treatment.The propose of the study based on data we got in the Radiology Department of S.P. Botkin Municipal Clinical Hospital is to evaluate the role of computed tomography in acute abdomen diagnostics.Materials and methods. 637 acute abdomen patient`s data were retrospectively analyzed, provided in the term from January 2017 to January 2018. The average age was 53 years old, from 18 to 98 y.o. Male to female ratio was 1:1,51, male – 383, female – 254. Inclusion criteria was acute abdomen clinical presentation.Results. The most frequently seen conditions were ileus – 226 cases (35.5%), acute pancreatitis/pancreonecrosis – 185 cases (29%), ureteral occlusion with stones – 83 cases (13%), blunt abdominal trauma – 57 cases (9%), renal abscesses and inflammation diseases – 56 cases (9%). Liver abscesses – 13 cases (2%), mesenteric ischemia – 10 cases (1.5%), acute appendicitis – 4 (0,5%), aortic dissection – 2 cases (0,3%), hollow viscus perforation – 1 case (0.2%).Conclusion. CT with high accuracy and in a short time identify the reason of acute abdomen in all shown cases that highly improve the quality of medical management.Введение. В структуре неотложных состояний значительную долю занимает группа заболеваний, объединенных понятием “острый живот”.Цель исследования: структурируя данные, полученные на базе отделения лучевой диагностики ГКБ имени С.П. Боткина, продемонстрировать спектр заболеваний, доступных для КТ-диагностики при исследовании больных, тяжесть состояния которых обусловлена симптомокомплексом “острый живот”. Демонстрируются возможности метода, специфика ряда исследований при различных патологических состояниях.Материал и методы. Проведен ретроспективный сравнительный анализ, включивший 637 больных с клинической картиной острой абдоминальной боли, во временной период с января 2017 г. по январь 2018 г. Средний возраст больных в нашем исследовании составил 53 года, диапазон от 18 до 98 лет. Соотношение мужчин и женщин составило 1:1,51, мужчин – 383, женщин – 254. Критерием включения в данную работу являлось наличие ряда клинических симптомов неотложного хирургического заболевания, основным из которых была острая абдоминальная боль.Результаты. Наиболее часто диагностируемыми заболеваниями оказались острая кишечная непроходимость – 226 (35,5%) случаев, острый панкреатит/панкреонекроз – 185 (29%), конкремент мочеточника – 83 (13%), травматические повреждения органов брюшной полости – 57 (9%), абсцессы и воспалительные изменения паренхимы почек – 56 (9%). В числе более редких нозологий оказались абсцессы печени – 13 (2%) наблюдений, мезентериальный тромбоз – 10 (1,5%), аппендицит – 4 (0,5%), расслоение аорты – 2 (0,3%), перфорация полого органа – 1 (0,2%) наблюдение.Заключение. Проведенный анализ роли компьютерной томографии в диагностике неотложных состояний, обусловленных острым абдоминальным синдромом (острый живот), позволил оценить причину данных ургентных состояний и в ранние сроки после обращения сформировать четкий диагноз, что в значительной степени помогло улучшить результаты лечения этой обширной группы больных
Central Asia: Problems of External Debt and Its Sustainability
No full textThis paper is devoted to one of the most urgent problems of Central Asian economies in transition, i.e. external debt and its sustainability within systemic transformation process. On the basis of vast current statistical data the problems of structure and dynamics of external debt are analysed and some policy recommendations are made. Basic transfer equations and two-gap models are used as tools to measure external debt. The paper attempts to find solutions considering both specific causes of the external debt itself and debt problems via related balance of payments issues. In conlcusion, it emphasized the necessity to deal with external debt through policies in all spheres of debt management, foreign trade and the flow of international financial resources implemented simultaneously. It proves that only the cumulative effect of all measures will allow the rather complex and persistent character of external debt to be overcome.Central Asian Independent States, External Debt, Indebtedness Indicators, Debt Sustainability
Análise qualitativa dos custos decorrentes da personalização de unidades habitacionais
No full textDissertação (mestrado) - Universidade Federal de Santa catarina, Centro Tecnológico. Programa de Pós-graduação em Engenharia Civil.A personalização de unidades habitacionais vem sendo oferecida pelas empresas construtoras como forma de proporcionar um diferencial ao produto. No entanto, devido à complexidade deste tipo de obra, há dificuldades para se calcular o custo real decorrente do oferecimento de unidades personalizadas. Sendo assim, o presente trabalho teve como objetivo realizar uma análise em termos qualitativos dos fatores que podem interferir nos custos de empreendimentos personalizados. Para tanto, foram feitos sete estudos de caso englobando as cidades de Florianópolis, Maceió, Rio de Janeiro e Fortaleza visando analisar em conjunto as informações referentes às características da empresa construtora, do empreendimento executado, do tipo de personalização oferecida e do processo administrativo adotado pela empresa na execução deste empreendimento. De posse destas informações, foram realizadas as seguintes análises: do processo de vendas, das escolhas dos clientes frente às opções de planta oferecidas, do processo de planejamento e controle adotado e dos principais problemas ocasionados pela personalização. Verificou-se que outros fatores, como a localização e as condições de pagamento, tiveram maior impacto sobre as vendas do que a personalização propriamente dita. Além disso, as empresas estudadas apresentaram posturas diferentes no que diz respeito ao atendimento às solicitações de mudanças pelos clientes após o término do prazo permitido. O processo de planejamento e controle se mostrou essencial na execução de empreendimentos deste tipo, sendo também adotadas medidas para aumentar a transparência do processo. Os principais problemas relacionados à personalização dependem da postura adotada pelas empresas, bem como do nível organizacional das mesmas
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