1,720,956 research outputs found
TINJAUAN GENDER IDENTITY - RESPON DAN PERSEPSI TERHADAP IKLAN TELEVISI
No full textThis paper seeks lo challenge the tendency lo represent gender as a unitary theoretical construct, and would argue for a more di.fjerentiated view of how the psychological aspect of gender influence the perception of advertising This paper use a small-scale exploratory study to examine the potential impact o,f'gender identity within consumer' self - schemas on their perception of advertising. Bern's ,)'ex Role Inventory (SRI) was administered to 20 young adults who then watched video clips of television advertisements. The focus group discussions about the advertisements were analyzed within the context of the respondents ' gender schemas identified via the Bern SRI score: masculine. feminine, androgynous or und(tferentiated. The centrality of gender identity to self-schemas affected how consumers processed and interpreted the advertising. This provides support for a more differentiated approach to representing men and women within gender research and advertising
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Visit Improvement Effort of Inpatient Obstetrics and Gynecology in RSIA Kirana Sidoarjo Using Blue Ocean Strategy
Get PDFPurpose: The purpose of this study is to identify and analyze innovation efforts to increase inpatient obstetrics and gynecology at the Kirana Sidoarjo Mother and Children Hospital (RSIA) using the Blue Ocean Strategy.
Design/methodology/approach: The design/methodology/approach used in this research is descriptive qualitative research with a case study. This research is directed to reach a strategic decision through the blue ocean strategy at RSIA Kirana Sidoarjo which is supported by analysis and clear arguments. The search for untapped market space makes it necessary to first configure the logic of the Blue Ocean Strategy.
Findings: The results showed that innovation efforts to increase inpatient visits to obstetrics and gynecology at the Kirana Sidoarjo Mother and Child Hospital (RSIA) using the Blue Ocean Strategy were by increasing digital marketing factors, quality of human resources and services, integrated hospital information systems, Hospital service innovation, Quality control/assurance. brand and the creation of Complimentary Service factors, After sales service.
Paper type: Research pape
Dispelling the Myths Behind First-author Citation Counts
Get PDFWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
TRANSFER OF LEADERSHIP, MANAGEMENT AND FAMILY RELATIONS BETWEEN GENERATIONS
Get PDFFamily companies are very developed in Indonesia, but not all family companies can survive from generation to generation. In the desire to maintain the company, the first generation must prepare potential successors, to continue the family business so that it continues to grow. Preparing a successor or second generation to replace the position of the first generation is called the succession process. This research aims to determine the succession planning carried out by PT. Mahkota Putri Sejati in leadership transfer, management transfer, and family relationships. This research uses a qualitative approach with a case study method. The type of data used in this research is qualitative data in the form of interviews with informants and observations at the company. There are two sources of data for this research, including primary data in the form of interviews and secondary data in the form of documentation or written data by PT. Mahkota Putri Sejati. The results of this research indicate that the transfer of leadership that has been prepared by the first generation to the next generation of PT. Mahkota Putri Sejati is carried out through learning values and norms which will become the foundation for potential successors. Second, the learning and management transfer process carried out by the first generation to the next generation of PT. Mahkota Putri Sejati is carried out directly involving the company's operational activities. As well as family relationships that were instilled by the first generation in the next generation of PT. Mahkota Putri Sejati by instilling an attitude of mutual respect, respect, and openness to all family members involved
koamabayili/VECTRON-author-checklist: VECTRON author checklist
No full textWe have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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