1,720,957 research outputs found
Assessment of Adequacy, Availability and Extent of Utilization of Instructional Materials in the Teaching of Business Studies in Secondary Schools in Anambra State
The need to improve the teaching and learning of Business Studies in secondary schools necessitated this study to assess the adequacy, availability and extent of utilization of instructional materials in the teaching and learning of Business Studies in secondary schools in Anambra State. Three research questions guided the study. The population of the study comprised 305 business studies teachers from 257 public secondary schools in Anambra State. Purposive and Cluster sampling were used to select 85 Secondary schools and 120 Business Studies teachers respectively. Instruments for data collection were standardized checklist and structure questionnaire. The checklist was used by the researchers to assess the adequacy of the instructional materials used in the teaching of business studies while the structured questionnaire was used to determine the availability and extent of utilization of instructional materials in the teaching of business studies. The questionnaire was validated by five experts with a reliability coefficient of 0.86. Data collected were analysed using Frequency, Percentage, Mean and Standard Deviation. Findings from the study revealed that instructional materials required in the teaching of Business Studies in secondary schools were not adequately provided. Also, that most of the instructional materials were available but not adequate and they were lowly utilized. Based on the findings of the study, it was recommended among others that government and philanthropists should support public secondary schools and made available, adequate number of the instructional materials needed for effective teaching and learning of business studies.
Key Words – assessment; adequacy; availability; utilization; instructional materials; business studie
SUPERVISORS’ RATING OF PEOPLE SKILLS POSSESSED BY OFFICE TECHNOLOGY AND MANAGEMENT (OTM) GRADUATE WORKERS FOR EFFECTIVE WORK PERFORMANCE IN ANAMBRA STATE
The need to ensure that Office Technology and Management (OTM) students in Nigerianinstitutions are adequately equipped with requisite skills for effective work performancenecessitated this study. The study ascertained supervisors’ rating of people skills possessed bygraduates of the programme working in organizations in Anambra State. One research questionguided the study and three null hypotheses were tested. The study employed descriptive surveyresearch design. Population of 304 supervisors from public and private organizations inAnambra State was studied. Census survey sampling technique was used. A structured 5-pointrating scale questionnaire containing nine items which was validated by experts was used fordata collection. The reliability of the instrument was tested using Cronbach’s alpha method ofinternal consistency and it yielded reliability coefficient value of 0.75 indicating that theinstrument is valid. The arithmetic mean was used to answer the research question while t-testand ANOVA was used to test the null hypotheses 0.05 level of significance. Findings revealedthat OTM graduate workers in public and private organizations in Anambra State fairlypossessed people skills. Type of Organization, gender and work experience had significantinfluence in the supervisors’ ratings. Based on the findings, it was concluded that the OTMgraduates were not adequately equipped with requisite skills for effective work performanceupon in the course of their training. It was, therefore, recommended among others thatOTMgraduate workers in Anambra State should engage in self-development programmes to improvetheir people skills for effective work performance
EXPLORING THE EFFECTIVENESS OF MARKETING COMMUNICATION STRATEGIES FOR E-MARKETING OPERATIONS AMONG SMALL AND MEDIUM ENTERPRISES IN SOUTH-EAST, NIGERIA
This study aims at exploring the effectiveness of marketing communication strategies for e-marketing operations among small and medium-scale enterprises (SMEs) in South-East Nigeria. Employing a descriptive survey research design, the study examines one research question and tests two null hypotheses at a significance level of 0.05. Data collection involved the administration of an 11-item questionnaire to a population of 13,035 registered SMEs across the five states in South-East Nigeria. The questionnaire underwent face validity assessment, and the reliability coefficient, measured using Cronbach Alpha method, yielded a value of 0.75. Data analysis employed descriptive statistics to determine mean and standard deviation, with t-Test statistics used to evaluate the null hypotheses. The findings indicate that marketing communication strategies significantly contribute to enhancing the utilization of e-marketing operations by SMEs in South-East Nigeria. As a result, it is concluded that SMEs can leverage marketing communication strategies to optimize their e-marketing initiatives in the region. Recommendations include the urgent establishment of a national ICT legal framework by government authorities to encourage SMEs to embrace e-marketing practices
DIGITAL TRANSFORMATION OF BUSINESS EDUCATION PROGRAM IN NIGERIAN UNIVERSITIES FOR 21ST-CENTURY SKILL ACQUISITION : 10.24250/jpe/SI/2023/CCU/OCO/CFC/
This study examined digital transformation of business education program for 21st-century skill acquisition in Nigerian universities. Two purposes of the study were employed in this research work. two research questions guided the study and two null hypotheses which were tested at 0.05 level of significance. A descriptive survey design was adopted for the study. The population of the study comprised 34 business educators in universities in Anambra state. The entire population was used for the study since the population is manageable and accessible to the researcher. Hence, there was no sampling The instrument used to collect data for the study was a structured questionnaire with two parts; part A contained items on the demography of respondents and part B contained items on the two research questions under the study. The questions were structured on a 4-point rating scale of Strongly Agree (SA); Agree (A), Disagree (D) and Strongly Disagree. The instrument was validated b three experts, two from the Department of Business Education and one from Measurement and Evaluation. Cronbach Alpha reliability coefficient was used to test consistency of the instrument and a general coefficient of 0.76. Data collected was analyzed using arithmetic mean and standard deviation while t- test was used to test the hypotheses at 0.05 level of significance. When the p value was found to be equal or less than 0.05 alpha levels, the noted difference was said to be significant, therefore, the null hypothesis was be rejected. However, a p value found to be greater than 0.05, the noted difference was insignificant, therefore, the null hypothesis will be accepted. The findings of the study revealed among others that curriculum modernization, administration facilitate 21st century skill acquisition in universities in Anambra state. Based on the findings of the study, the researcher recommended that curriculum planners should revamp the business education curriculum to emphasize experiential learning and real-world application of knowledge and skills by integrating relevant and future-focused content, students can develop the skills required for success in the 21st century. There should be integration of digital literacy into the core curriculum of business education programs by designing courses and learning activities that explicitly incorporate digital tools and technologies relevant to the field, such as data analysis software, project management platforms, and digital marketing tools
RELATIONSHIP BETWEEN EMPLOYABILITY COMPETENCIES AND CAREER CERTAINTY OF FINAL YEAR BUSINESS EDUCATION STUDENTS IN PUBLIC TERTIARY INSTITUTIONS IN ANAMBRA STATE
This study investigated the relationship between employability competencies and career certainty of final year business education students in tertiary institutions in Anambra State. The study was guided by two research questions and two null hypotheses. The study adopted a correlational research design. The population comprised 319 final year students from public tertiary institutions in Anambra State. There was no sampling. The entire population was used as the population was manageable. The instrument for data collection was a structured questionnaire. Validation of the instrument was carried out by three experts, all from Nnamdi Azikiwe University, Awka. The study utilized a direct method of questionnaire administration. Pearson Product-Moment Correlation was used to analyze the research questions. Linear regression was used to test the hypotheses at 0.05 level of significance. The study found that there is a relationship between employability competencies and career certainty of Business Education students. The study concluded that employability competencies enhance career certainty by aligning skills with industry demands and fostering clarity in career choices. This bridges the gap between education and employment by ensuring smooth transitions and informed career planning of business education students. The study recommended that administrators of educational institutions should continuously update Business Education curricula to include industry-relevant skills and ensure they align with current job market demands. Universities should offer robust career counseling services that could help students make informed decisions, focusing on matching their competencies with available job opportunities in the market
Going Beyond Counting First Authors in Author Co-citation Analysis
The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
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