1,720,954 research outputs found

    PENDAMPINGAN PENINGKATAN PEREKONOMIAN MELALUI OPTIMALISI UMKM DESA DI KURUNGDAHU, BANTEN

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    Produk UMKM tradisional kue semprong memiliki potensi untuk dikembangkan dan dapat menjadi komoditas unggulan di Desa Kurungdahu, namun terdapat permasalahan mitra yang di dapatkan dari observasi dan wawancara yaitu keterbatasan akses keuangan, kurangnya manajerial dan keterbatasan akses pasar. Fokus utama program pengabdian ini adalah memberikan sosialisasi dan pendampingan secara teori maupun praktik dalam pengembangan produk kue semprong dan pemanfaatan teknologi untuk memasarkan produk secara luas. Tujuan yang diharapkan tercapai melalui program pengabdian ini yaitu kue semprong menjadi UMKM yang dapat meningkatkan perekonomian di Desa Kurungdahu. Adapun metode yang digunakan untuk mencapai tujuan tersebut adalah pendampingan umkm. Semua tahapan kegiatan program pengabdian ini sudah 100% dilaksanakan dan telah menghasilkan luaran diantaranya yaitu (1) Produk yang cukup berkualitas sehingga dapat terjual di pasaran, (2) terlaksananya strategi pemasaran secara online melalui sosial media (3) meningkatkan perekonomian masyarakat setempat

    Pengaruh Electronic Word Of Mouth Dan Inovasi Produk Terhadap Minat Beli Konsumen (Survey Pada Followers Instragram Mcdonald’s Indonesia)

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    Konsumen yang memiliki keinginan membeli produk tertentu akan menunjukan tingkat pembelian aktual lebih tinggi dari pada konsumen yang tidak punya niat untuk membeli. Penelitan ini bertujuan untuk menguji pengaruh electronic Word Of Mouth dan inovasi produk terhadap minat beli konsumen. Penelitian ini dilakukan pada konsumen McDonald’s Indonesia yang diambil dengan pendekatan survey pada followers instagram @mcdonaldsid. Jumlah sampel diambil sebanyak 112 responden dengan teknik pengumpulan data purposive sampling dan penyebaran sampel dilakukan secara online. Analisis data menggunakan metode regresi linear berganda yang  diolah dengan program SPSS versi 20,00. Hasil penelitian menunjukkan bahwa: (1) terdapat pengaruh signifikan secara parsial electronic word of mouth terhadap minat beli; (2) terdapat pengaruh signifikan secara parsial inovasi produk terhadap minat beli; (3) terdapat pengaruh signifikan secara simultan electronic Word Of Mouth dan inovasi produk terhadap minat beli konsumen. Besarnya pengaruh electronic Word Of Mouth dan inovasi produk terhadap minat beli tunjukan oleh R square sebesar 0,703 yang menunjukan adanya pengaruh simultan electronic Word Of Mouth dan inovasi produk sebesar 70,3% terhadap minat beli konsumen.   Kata kunci : Minat Beli, Electronic word of mouth dan Inovasi Produ

    Going Beyond Counting First Authors in Author Co-citation Analysis

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    The present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed

    Variations on the Author

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    “Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship

    Appropriate Similarity Measures for Author Cocitation Analysis

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    We provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis

    Dispelling the Myths Behind First-author Citation Counts

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    We conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more sophisticated methods

    Author Index

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    koamabayili/VECTRON-author-checklist: VECTRON author checklist

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    We have done our best to complete the author checklist relating to the use of animals in the hut study. Note that the objective for the hut study was to evaluate the IRS treatment applications for residual efficacy against Anopheles mosquitoes, including the local An. coluzzii mosquito population. Cows were only used to attract mosquitoes into the huts and no tests were carried out directly on the cows. The author checklist is intended for use with studies where experiments are carried out on animals, which is why we have had such difficulty in completing this for the hut study, as many of the questions do not relate to how the cows were used
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