1,721,055 research outputs found
Technology Blueprint of AllFit Apps / Muhammad Fikry Kamarulzaman
Full text linkTechnology had accompanied human in completing many task and improving human lifestyle by minimizing daily hustle for needs and wants. Nowadays, every individual possessed smartphone despite their age and gender. Age of Apps has rise rapidly as market platform for many establish company out there to increase their revenue. There are verity online shopping apps that available to be download from Apps Store by smartphone user.
FikryDevelop Sdn. Bhd. is a company that main business is managing and storing goods in warehouse with objective to compliment variety human lifestyle. To satisfy biggest human wants which is shopping for branded and stylish outfit from head to toes for many kinds of occasion. My company introducing a new online shopping platform that only offering items from branded company, which is AllFit Apps. The aim of AllFit Apps is to offer less hustler to branded item lover with guaranteed trusted seller and accurate size measurement as if the user being treat as a VIP customer in their favourite store. AllFit Apps offering a size comparison base on our collected data base from all branded outfit to help the user making decision to select the perfect size for the item they wanting to purchase. This is to deliver the aesthetic they desire when wearing the item as if they try the item in the store fitting room itself and look pleasant to the eyes when wearing the item. Besides that, the company offering special care for their purchases item by safely delivering their item to their doorstep with our own courier or by few selective couriers to guarantee their branded item safety. Every item will come with AllFit metal QR code keychain (item certificate) that showing prove that the item is legit and approve by their favourite branded store. This QR code can be scan by the user through the AllFit Apps and it provided the user with their purchased item details
Analysis of transient response in induction motor / Muhammad Fikry Abdullah
Full text linkThis study investigates the nature of transient phenomena found in an induction motor using Matlab Simulink. An induction motor has a very high initial starting current in which could be three to eight times the rated value. Such transient phenomenon is not acceptable. It comprises of background review of induction motors and the type of induction motor modeled. Parameters are extracted from the selected induction motor by the means of experimental results while some are synthetic parameter values. By using MATLAB Simulink , the transient response in a controlled environment can be observed. In the process of the simulation, the control settings can be changed and the transient response is displayed in the graphical format with variable loading to ensure better understanding of the outcome. Results obtained from Simulink model show that the transient phenomena of an induction motor can be investigated
PERAN CITRA MEREK DAN KEPERCAYAAN MEREK DALAM MEMPENGARUHI LOYALITAS MEREK: Survey Terhadap Pengguna Kartu Reward Matahari Department Store Cirebon
Full text linkABSTRAK
Muhammad Fikry Januar (1906766) “Peran Citra Merek dan Kepercayaan Merek dalam Mempengaruhi Loyalitas Merek (Survey terhadap Pengguna Kartu Reward Matahari Department Store Cirebon)”, dibawah bimbingan Prof. Dr. Vanessa Gaffar, S.E.,Ak., MBA. dan Dr. Puspo Dewi Dirgantari, S.Pd., M.T., M.M.
Permasalahan yang diidentifikasi dalam penelitian ini adalah menurunnya jumlah anggota pengguna kartu member Matahari Reward, serta adanya penurunan penjualan yang diduga dapat mengindikasikan penurunan loyalitas pelanggan terhadap merek Matahari Department Store di kota Cirebon. Penelitian ini bertujuan untuk menguji pengaruh citra merek dan kepercayaan merek terhadap loyalitas merek menggunakan metode kuantitatif. Populasi yang diteliti adalah pengguna kartu reward matahari sebanyak 5.200.000 orang, dengan sampel sebanyak 200 responden yang dipilih menggunakan teknik sampling probability yaitu simple random sampling. Analisis data dilakukan dengan menggunakan analisis deskriptif dan verifikatif. Hasil penelitian menunjukkan bahwa citra merek dan kepercayaan merek memiliki pengaruh yang signifikan terhadap loyalitas merek, baik secara parsial maupun simultan. Hal ini menunjukkan bahwa persepsi positif konsumen terhadap citra merek dan tingkat kepercayaan mereka terhadap merek berkontribusi dalam memengaruhi tingkat loyalitas konsumen terhadap merek tersebut. Penelitian ini memberikan kontribusi penting bagi pemahaman tentang faktor-faktor yang mempengaruhi loyalitas merek, terutama dalam konteks pengguna kartu Kartu Reward Matahari. Implikasi dari temuan ini adalah perusahaan dapat meningkatkan loyalitas konsumen dengan memperkuat citra merek yang positif dan membangun kepercayaan yang kuat terhadap merek tersebut. Upaya untuk meningkatkan kualitas produk dan layanan, serta menjaga konsistensi merek dalam komunikasi dan interaksi dengan konsumen, dapat menjadi langkah strategis dalam memperkuat loyalitas merek dan memenangkan persaingan di pasar yang semakin kompetitif.
Kata Kunci: Citra merek, Kepercayaan Merek, Loyalitas Merek
ABSTRACT
Muhammad Fikry Januar (1906766) “The Role of Brand Image and Brand Trust In Influencing Brand Loyalty (Survey of Reward Card Users Matahari Department Store Cirebon)”, under the guidance of Prof. Dr. Vanessa Gaffar, S.E.,Ak., MBA. and Dr. Puspo Dewi Dirgantari, S.Pd., M.T., M.M.
The issue identified in this research is the decline in the number of users of the Matahari Reward member card, coupled with a decrease in sales that is suspected to indicate a reduction in customer loyalty towards the Matahari Department Store brand in the city of Cirebon. This study aims to examine the influence of brand image and brand trust on brand loyalty using a quantitative method. The population under study consists of 5,200,000 users of the Matahari reward card, with a sample of 200 respondents selected using the probability sampling technique, specifically simple random sampling. Data analysis is conducted using descriptive and verification analyses. The research results indicate that both brand image and brand trust have a significant impact on brand loyalty, both partially and simultaneously. This suggests that consumers' positive perceptions of the brand image and their level of trust in the brand contribute to influencing the level of consumer loyalty towards the brand. This study makes a significant contribution to the understanding of factors influencing brand loyalty, particularly in the context of Matahari reward card users. The implications of these findings are that companies can enhance customer loyalty by reinforcing a positive brand image and building strong brand trust. Efforts to improve product and service quality, as well as maintaining brand consistency in communication and interactions with consumers, can serve as strategic steps in strengthening brand loyalty and succeeding in an increasingly competitive market.
Keywords: Brand Image, Brand Loyalty, Brand Trus
PROSES PRODUKSI TAYANGAN PROGRAMACARA BURSA NIAGA DI STASIUN RIAU TELEVISI (RTV) PEKANBARU
Full text linkABSTRAK
Nama : Muhammad Fikry Adi
Jurusan : Ilmu Komunikasi
Judul : Proses Produksi Tayangan Program Acara Bursa Niaga
Di Stasiun Riau Televisi (RTV) Pekanbaru.
Proses produksi dalam sebuah penayangan program acara Bursa Niaga pada
stasiun Riau Televisi Pekanbaru menuntut proses produksi yang dapat menunjang
keberhasilan sebuah program acara, pada dasarnya proses produksi menjadi
pengaruh besar terhadap tayangan program acara Bursa Niaga yang akan tampil
pada stasiun Riau Televisi Pekanbaru agar berjalan dengan baik. Pada dasarnya
proses produksi berperan penting dalam membangun dan menjalankan program
acara Bursa Niaga di stasiun Riau Televisi Pekanbaru, sehingga tidak boleh terjadi
kesalahan dan kegagaalan dalam proses produksi program acara, maka diperlukan
kinerja yang baik untuk mendapatkan hasil produksi yang baik terhadap sebuah
program acara stasiun televisi. Tujuan penelitian ini adalah untuk mengetahui
proses produksi tayangan program acara Bursa Niaga di stasiun Riau Televisi
(RTV) Pekanbaru. Metode yang digunakan dalam penelitian ini adalah metode
kualitatif. Sumber data dalam penelitian ini yaitu menggunakan data primer yang
berasal dari wawancara dan data sekunder berasal dari observasi dan dokumentasi.
Dalam penelitian ini menggunakan informan kunci (Key Informan) dan informan
tambahan. Validitas yang digunakan dalam penelitian ini yaitu validitas
triangulasi sumber. Analisis data dalam penelitian ini yaitu pengumpulan data,
reduksi data, penyajian data, dan penarikan kesimpulan. Pengumpulan data yang
dilakukan dengan menggunakan teknik wawancara, teknik observasi, dan
dokumentasi. Penelitian ini menggunakan teori Produksi Televisi yang diulas oleh
Fred Wibowo. Hasil penelitian menunjukkan bahwa proses produksi tayangkan
program acara Bursa Niaga di stasiun Riau Televisi (RTV) Pekanbaru memiliki 3
tahap, yaitu mulai dari tahap pra produksi, tahap kedua yaitu produksi, dan tahap
ketiga yaitu pasca produksi.
Kata Kunci : Proses Produksi, Program Acara, Riau Televisi
Smart IOT Arowana aquarium / Muhammad Fikry Danial Mohamad Fadzwi ... [et al.]
Full text linkIoT system has been provided or used in many sectors that makes human able to do work although they are miles apart. IoT can also be applied to monitor the condition of aquarium for Arowana fish. There are a few factors that need to be taken seriously in keeping Arowana fish such as the pH level and the water temperature. In this project, the pH sensor and temperature sensor were used to detect its current condition. At unwanted condition which is related to the pH level and water temperature, dosing pump and heat pump will turn ON while LED will lights up at current condition. At this moment, users will receive notification through their smartphone (SMS and e-mail) when these conditions occur. The notifications show the current condition of water temperature, the pH level and the pump that turn ON at certain time. Tinkercad has been used to construct the circuit while Thingspeak being used to store data. IFTT being used to connect the device with smartphone to receive notification
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Full text link“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Full text linkWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Full text linkWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
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