15 research outputs found

    BRAND IMAGE ANALYSIS IN SMALL MEDIUM BUSINESS AT ARAYA CAKE SHOP IN PEKANBARU CITY

    Full text link
    The research conducted by the author aims to determine the analysis of brand image that occurs in small and medium businesses at the Araya cake shop in the city of Pekanbaru. Cake combines its outlets with the concept of a cafe, Araya Cake has received permission from the Ministry of Health and the owner of Araya Cake makes a patent for registering its business with the Intellectual Property Rights Institute (HKI) and also Araya Cake has collaborated with various agencies and individuals. The type of research is descriptive with quantitative methods. The sampling technique used incidental sampling technique with a total sample of 34 respondents, the data used in the study were obtained through observation, interviews, questionnaires and literature studies, the types of data sources used in the study were primary data and secondary data. good category, for the second indicator, namely the user image, based on the results of the questionnaire obtained, the user image is also in a good category, according to the choice of the respondent in the agree category which has the highest score, for the product image indicator, it is in the category strongly agree with the largest score of 60.0 , so it can be concluded that the product image is in the very good category. Keywords: Brand image, small and medium business, Araya cak

    Sparking The Impact Of Compensation, Work Motivation, Leadership On Employee Productivity

    Full text link
    Research to test the effect of compensation, work motivation, leadership on employee work productivity at PT XYZ in Jakarta. This research uses a quantitative method with multiple linear regression analysis. Data were collected using questionnaires distributed to all employees of PT XYZ in Jakarta. The sampling technique used a census sampling technique with a population of 173 employees. The results of the research show that partially and simultaneously the variables of compensation, work motivation, leadership have a positive and significant effect on employee work productivity at PT XYZ in Jakarta. This finding can be a reference for PT XYZ in Jakarta to increase employee work productivity which has a good impact on organizational performance.

    BUDAYA PENJARA, SUBKULTUR TERORISME DAN RADIKALISASI: PERSPEKTIF KRIMINOLOGI BUDAYA

    No full text
    This paper aims to explain how the radicalization of prisoners in correctional institutions (Lapas) occurs through the perspective of Cultural Criminology. Radicalization takes place through a lifestyle and subculture of terrorist prisoners which is supported by the culture and the actual prison system which is the result of the interaction and agreement of the actors. All of the cultural aspects that shape radicalization are part of a unique prison culture, as the subculture of terrorism. By using qualitative methods, research data were collected through observation, interviews and the author\u27s experience in interacting with various actors in several prisons. This paper will explain the theoretical framework of cultural criminology and prison culture, then describe the symbolic, cultural and identity aspects of terrorist prisoners whose own subcultures in prison culture. Analysis of cultural criminology shows that the subculture of convict terrorist (terrorism) provides a lifestyle that defines them as militant organizations, networking and building a “prison gangs”; also support them with an identity that enables them to recruit new gang members

    Edukasi Preventif bagi Penggiat Anti Narkoba: Strategi Pencegahan Penyalahgunaan Narkotika di Kabupaten Jayapura

    No full text
    Program pengabdian ini bertujuan meningkatkan literasi pencegahan penyalahgunaan narkotika bagi penggiat komunitas di Kabupaten Jayapura melalui pendekatan partisipatif berbasis konteks lokal. Sebanyak 40 peserta mengikuti pelatihan satu hari yang mencakup materi pengenalan jenis narkoba, identifikasi gejala pengguna, dan strategi pencegahan, disertai simulasi komunikasi publik serta evaluasi pre–post test skala 0–100. Hasil menunjukkan peningkatan pengetahuan yang bermakna (Pre = 62,42 ± 3,87; Post = 82,40 ± 5,83; ? = 19,98 ± 4,36; t(39) = 28,94; p < 0,001; d = 4,58), dengan perbaikan terbesar pada pengenalan jenis narkoba dan strategi pencegahan. Selain aspek kognitif, peserta melaporkan penguatan keterampilan komunikasi untuk menyampaikan pesan anti narkoba di komunitas. Keterbatasan utama kegiatan adalah durasi singkat dan cakupan peserta yang terbatas; rancangan pelatihan ini berpotensi direplikasi di wilayah lain dengan karakteristik sosial-budaya serupa. Preventive Education for Anti-Drug Advocates: Strategies for Preventing Narcotics Abuse in Jayapura Regency This community service program aimed to strengthen drug-prevention literacy among community activists in Jayapura Regency through a participatory, context-sensitive approach. Forty participants completed a one-day training covering drug typologies, recognition of user symptoms, and prevention strategies, complemented by public-communication simulations and a 0–100 pre–post test evaluation. Findings indicate a statistically meaningful improvement (Pre = 62.42 ± 3.87; Post = 82.40 ± 5.83; ? = 19.98 ± 4.36; t(39) = 28.94; p < 0.001; d = 4.58), with the largest gains observed in drug-type recognition and prevention strategies. Beyond cognition, participants reported enhanced communication skills to disseminate anti-drug messages. Despite the short duration and limited coverage, the training design is replicable in other locales with similar socio-cultural characteristics

    Tinjauan Yuridis Pelakasanaan Perkawinan Walian Tondo (Turunan Raja) Berdasarkan Hukum Adat Kulisusu Utara Kabupaten Buton Utara: Studi Desa Waode Buri Kec. Kulisusu Utara Kab. Buton Utara

    Full text link
    Marriage aims to form a happy family and everlasting. Marriage requires careful consideration in order to persevere in the long periods of time in a relationship as husband and wife. Indispensable attitude of tolerance and put yourself on the proper role. One example of such marriages, i.e. marriage down the bed. Marriage down bed (Walian tundra) frequently took place in the area of North Buton to the culture. Therefore, researchers are interested in writing a research on the status and validity of the marriage bed down according to customary law. (studies in North buton). In this study the author uses the method of normative legal research i.e. research approach the problems and legal norms in force. Legal norms that apply to that form of positive written legal norms such as the Constitution, laws, government regulations and so on. Research results show that implementation of the marriage walian tondro (down bunks) based on customary law Kulisusu Sub-district in Waode village of Buri North Kulisusu can occur if the following: a) the already existing agreement of husband and wife when the wife is still alive, that when I died (wife) then you (the husband) must be married with the sister of girs as a substitute for the mother of our children and this should be known to be mutually agreed by both parties in defense. In the sense that there must be a will from the wife. b) after it is accepted then the two sides will carry out walian tondro (mate's bed). C) Covenant of marriage anniversary match existing Covenant of marriage (islam). D) wedding reception. There are several reasons underlying the onset of mating walian tondro (down bed) so that the wife can provide replacements for descendants as the legitimate successor of the family

    Sharing Knowledge melalui Sosialisasi Pengelolaan Sampah Plastik di Propinsi Sulawesi Tenggara

    Full text link
    This paper writes about the management of plastic waste in Southeast Sulawesi Province, a case study in Muna and Buton Regencies. This activity is in the form of sharing the author's knowledge with the Indonesian City Diplomacy Community partners in 2020-2021. This activity uses observation, socialization and interview methods to build the community's mindset. The author found that plastic waste management activities in Muna and Buton have been maximized. This is done because the community upholds the value of morality as a form of social responsibility. Cultural values ​​as the foundation of society in protecting the sea. This means that the authors in sharing knowledge only confirm community activities and provide little knowledge to the community. The community is very aware of protecting the sea as part of their identity, branding, and representation of toughness. The sea is the ancestral medium of the community that must be preserved as a form of appreciation. Because the sea is the source of the local community's economy. So, if the nature is damaged, it will damage the economy of the surrounding community. Dissemination and sharing of knowledge are effective because the community does not need to be equipped with much in protecting the sea. Cultural experience and moral principles guide them to be able to make the sea an asset of the future. The sea is the way humans relate to nature, natural resources.Paper ini menulsikan tentang pengelolaan sampah plastic di Propinsi Sulawesi Tenggara studi kasus di Kabupaten Muna dan Buton. Kegiatan ini berbentuk sharing knowledge penulis Bersama mitra Komunitas Diplomasi Kota Indonesia pada tahun 2020 -2021. Kegiatan ini menggunakan metode observasi, sosialisasi dan wawancara dalam membangun mindset masyarakat. Penulis menemukan bahwa kegiatan pengelolaan sampah plastic di Muna dan Buton sudah maksimal. Hal ini dilakukan karean masyarakat menjunjung tinggi nilai moralitas sebagai bentuk tanggung jawab social. Nilai kebudayaan sebagai fondasi masyaraakat dalam menjaga laut. Artinya penulis dalam sharng knowledge hanya mengkonfirmasi aktifitas masyarakat dan sedikit memberi pengetahuan kepada masyaraakat. Masyarakat sudah sangat paham dalam menjaga laut sebagai bagian dari identitas, branding, representasi ketangguhan. Laut adalah media leluhur maysrakat yang harus dilestarikan sebagai bentuk apresiasi. Karena laut menjadi sumber ekonomi masyarakat setempat. Sehingga, jika dirusak alamnya maka akan merusak ekonomi masyarakat sekitar. Sosialisasi dan sharing knowledge berjalan efektif karena masyarakat tidak perlu dibekali banyak dalam menjaga laut. Pengalaman kebudayaan dan prinsip moral menuntun  mereka agar bisa menjadikan laut sebagai asset masa depan. Laut adalah cara manusia berhubungan dengan alam, sumber daya alam

    Digital Inequality and Digital Entrepreneurship in Indonesia

    Full text link
    In the era of disruption, myriads of digital entrepreneur in Indonesia still faces significant problems due to the demographical disadvantage and the lack of government policies that can overcome the problem faced. This series of problems has resulted to the existence of digital inequality. This study aimed to explains the digital inequality in Indonesia that has an impact on the inequality of opportunities and challenges for digital entrepreneurs. Qualitative approach to case studies in Indonesia. Informants were taken from 3 regions in Indonesia as well as government representatives responsible for the development of information and communication technology. Data was collected through in-depth interviews online and data was processed with the help of NVivo12. The study was conducted for 6 months. The results of this research will certainly have implications for the development of technology research, digitalization and communication as well as business. If the problem of digital inequality is resolved, digital business development in Indonesia will be more competitive. However, the biggest implication can certainly be a recommendation for information and communication technology development policies in Indonesia, such as the policy of building base transceiver station (BTS) in areas where there is no internet connectivity

    THE ROLE OF PARADIPLOMACY AND THE POTENTIAL PROTO-DIPLOMACY IN THE UNITARY STATE

    Full text link
    This article aims to explain the study of paradiplomacy in the unitary state. With the case study of Indonesia, the author explains the role of paradiplomacy and the potential of proto-diplomacy in a unitary state like Indonesia. This article uses a qualitative method with a case study method with research data sources, journal articles, books, reports and other relevant sources. The results found that the role of paradiplomacy in Indonesia is still conservative because it still follows the boundaries that have been set. Post-reform the role of paradiplomacy is very stretched, especially in big cities such as Jakarta, Bandung, Surabaya, which already have strategic partners abroad. This role opens up opportunities for cooperation in economic, social, cultural, educational and other fields that are needed by para-diplomacy. The role of paradiplomacy has been stated in various regulations as the basic foundation for moving in search of strategic partners abroad. Although it has a positive impact, it turns out that there is potential for proto-diplomacy in Indonesia. This is especially the case for areas that have a history of popular movement for regional independence. This movement has the potential to lead to disintegration. However, it can be muted if each party can reduce ego and commitment to build together

    PERBANDINGAN TINGKAT KEBUGARAN JASMANI ANTARA SISWA PERKOTAAN DENGAN PEDESAAN DI BANDUNG PROVINSI JAWA BARAT

    Full text link
    ABSTRAK Penelitian ini bertujuan untuk membandingkan tingkat kebugaran jasmani antara siswa perkotaan dan pedesaan di Bandung Provinsi Jawa Barat. Kebugaran jasmani merupakan indikator penting untuk mengevaluasi kesehatan dan aktivitas fisik seseorang. Populasi penelitian ini adalah siswa kelas 8 sekolah perkotaan dan pedesaan di wilayah Bandung. Dengan sample 44 siswa perkotaan dan 44 siswa pedesaan. Dalam penelitian ini penulis menggunakan metode deskriptif dengan tujuan mendeskripsikan dan menggambarkan kondisi kebugaran jasmani siswa dari lingkungan yang berbeda. Pengumpulan data yang digunakan dalam penelitian ini adalah dari hasil tes kebugaran jasmani Indonesia untu usia 13-15 tahun. Penelitian ini menggunakan pendekatan kuantitatif, randomized posttest only design. Pendekatan kuantitatif digunakan dalam penelitian ini untuk membuktikan ada tidaknya perbedaan kebugaran jasmani siswa yang bersekolah di lingkungan pedesaan dan siswa yang bersekolah di lingkungan perkotaan. Hasil penelitian menunjukkan adanya perbedaan tingkat kebugaran jasmani antara siswa perkotaan dan pedesaan. Hasil pengklasifikasiannya sebagai berikut : Siswa perkotaan, 0% Baik sekali, 2,27% Baik, 27,27% Sedang, 65,91% kurang, 4,76% kurang sekali. Siswa pedesaan, 0% Baik sekali, 4,55% Baik, 38,64% Sedang, 58,82% kurang, 0% kurang sekali. Kesimpulannya siswa yang tinggal di perkotaan cenderung memiliki tingkat kebugaran jasmani yang lebih rendah dibandingkan siswa yang tinggal di pedesaan. Kata Kunci: kebugaran jasmani, pedesaan, perkotaan. ABSTRACT This study aims to compare the level of physical fitness between urban and rural students in Bandung, West Java Province. Physical fitness is an important indicator for evaluating a person's health and physical activity. The population of this study were 8th grade students from urban and rural schools in the Bandung area. With a sample of 44 urban students and 44 rural students. In this research the author used a descriptive method with the aim of describing and describing the physical fitness conditions of students from different environments. The data collection used in this research was from the results of Indonesian physical fitness tests for 13-15 year olds. This research uses a quantitative approach, randomized posttest only design. A quantitative approach was used in this research to prove whether there was a difference in the physical fitness of students who went to school in a rural environment and students who went to school in an urban environment. The results showed that there were differences in physical fitness levels between urban and rural students. The classification results are as follows: Urban students, 0% Very good, 2.27% Good, 27.27% Average, 65.91% poor, 4.76% very poor. Rural students, 0% Very good, 4.55% Good, 38.64% Fair, 58.82% poor, 0% very poor. In conclusion, students who live in urban areas tend to have lower levels of physical fitness than students who live in rural areas. Keywords: physical fitness, rural, urban

    PELATIHAN PENYUSUNAN LAPORAN KEUANGAN BAGI UMKM PERUSAHAAN DAGANG DI KOTA JAYAPURA

    Full text link
    Tujuan dari pelatihan ini adalah untuk memberikan penguatan kepada pelaku Usaha Mikro, Kecil dan Menengah, terkait peningkatan kemampuan dalam menyajikan laporan keuangan yang akuntabel. Metode yang digunakan adalah praktek penyusunan laporan keuangan, dan tanya jawab selama berlangsungnya kegiatan. Kegiatan ini juga menghadirkan beberapa narasumber baik dari Program Studi Akuntansi FEB Universitas Yapis Papua, Unit Pengembangan Karir dan Kewirausahaan serta dari Badan Usaha Milik Daerah Kota Jayapura
    corecore