1,721,056 research outputs found
Analisis Bauran Pemasaran Berdasarkan Bauran Pemasaran pada Produk Soft Cookies di Kaje Nibbles Jakarta
Get PDFPenelitian ini bertujuan untuk mempelajari keputusan pembelian konsumen berdasarkan bauran pemasaran pada produk soft cookies di Kaje Nibbles Jakarta. Teknik pengumpulan data pada penelitian ini menggunakan kuisioner yang disebarkan melalui aplikasi google form berisikan 19 pernyataan yang sudah melewati uji validitas dan uji reliabilitas. Keputusan pembelian konsumen sudah dilakukan analisis berdasarkan bauran pemasaran yang terdiri dari empat indikator yaitu produk, harga, lokasi, dan promosi. Berdasarkan hasil penelitian ini dapat disimpulkan bahwa konsumen Kaje Nibbles didominasi oleh jenis kelamin perempuan, dimanan usia responden didominasi dengan mayoritas usia 26-30 tahun, dan mayoritas responden memiliki pekerjaan wiraswasta dengan penghasilan di mayoritas >Rp5.000.000. Hasil dari penelitian ini berdasarkan unsur bauran pemasaran dan perolehan hasil-hasil mayoritas responden tertarik untuk membeli soft cookies di Kaje Nibbles karena produk yang dijual memiliki kualitas bahan, aroma, bentuk, variasi menu, dan tampilan yang menarik perhatian konsumen untuk membeli produk tersebut. Penetapan harga yang sudah sesuai dengan kualitas dan harga yang sesuai dengan manfaat juga menjadi alasan mayoritas responden memilih untuk membeli produk soft cookies di Kaje Nibbles. Lokasi area yang strategis dan cenderung lancar, akses yang mudah, dan kenyamanan serta keamanan juga menjadi alasan kenapa mayoritas responden menjawab tertarik untuk membeli produk soft cookies di Kaje Nibbles. Promosi dilakukan Kaje Nibbles melalui penyebaran informasi dan iklan, dimana hal ini dinilai mempengaruhi responden karena mayoritas menjawab terpengaruh untuk membeli produk tersebut setelah melihat iklan yang ditampilkan oleh Kaje Nibbles. Beberapa hal yang harus diperhatian oleh Kaje Nibbles adalah aspek visibilitas agar lokasi lebih mudah dijangkau dan promosi penjualannya agar bisa menarik sehingga keputusan pembelian konsumen produk soft cookies di Kaje Nibbles semakin meningkat.
This research aims to study purchasing decisions based on the marketing mix for
soft cookie products at Kaje Nibbles Nibbles Jakarta. The questionnaire collected
by using Google Form containing 19 statements that have passed validity and
reliability tests. Purchasing decisions will be explained based on the marketing mix
which consists of four indicators: product, price affordability, location and
promotion. Tthe results of this research is Kaje Nibbles consumers are dominated
by women. The majority of respondents were aged 26-30 years. The majority of
respondents have self-employed jobs with income in the > IDR 5,000,000 category.
The results of the research are that most respondents are interested in buying soft
cookies at Kaje Nibbles because the products sold have quality ingredients, aroma,
shape, menu variations and appearance that attract attention to buy the product.
The prices that are in line with quality and prices that are in line with benefits are
also the reasons why most respondents choose to buy soft cookie products at Kaje
Nibbles. Strategic location of the area which tends to easy to access, safety area is
also the reasons why most respondents answered that they were interested in buying
soft cookie products at Kaje Nibbles. Promotion of Kaje Nibbles by disseminating
information and advertising had an impact on respondents because most of the
answers influenced them to buy the product after seeing the advertisement
displayed by Kaje Nibbles. Kaje Nibbles need to improvent on their location and
their promotion.
Keywords: Purchase Decision, Marketing Mix, Soft Cookies, Kaje Nibble
Implementasi Metode Economic Order Quantity (EOQ) pada Sediaan Handle Jendela di UD. Kaje, Surabaya
Get PDFSediaan sangat besar pengaruhnya terhadap aspek biaya dalam suatu perusahaan. Jika dalam suatu perusahaan memiliki sediaan yang terlalu besar maka akan sangat merugikan karena membutuhkan biaya investasi yang besar, namun kurangnya sediaan juga akan berdampak pada tingkat layanan, sehingga dapat merugikan pihak perusahaan. Penelitian ini dilakukan pada UD Kaje, Surabaya. UD Kaje merupakan distributor berbagai macam jenis dan merek perlengkapan mebel. Fokus penelitian ini hanya pada perlengkapan mebel jenis handle jendela dengan 2 merek, yaitu FAMILLY Dan KAJE.
Penelitian ini menggunakan pendekatan metode Economic Order
Quantity (EOQ) dengan model deterministik untuk menentukan jumlah sediaan yang optimal. Dengan metode ini maka dapat diketahui berapa jumlah pemesanan yang tetap dan kapan saatnya harus melakukan pemesanan kembali serta sediaan maksimum. Penelitian ini menggunakan data sediaan selama enam bulan dari Januari-Juni 2010. Perhitungan total biaya persediaan sebelum EOQ didapatkan sebesar Rp 1.747.906.614,- dan berdasarkan hasil perencanaan sediaan dengan metode EOQ, total biaya persediaan berkurang menjadi Rp 1.647.774.930,- atau sebesar 5,7% dan setelah dilakukan penyesuaian EOQ, total biaya sediaan menjadi Rp 1.677.873.228 atau turun sebesar 4% dari total biaya sediaan awal. Dengan pengaplikasian metode EOQ, UD Kaje mampu mengoptimalkan jumlah sediaan, total biaya dan tingkat layanan
PELESTARIAN SUBAK SEMBUNG MELALUI PENDEKATAN HUKUM TRADISIONAL DI DESA PEGUYANGAN KAJE
Get PDFSubak Sembung merupakan satu dari sejumlah subak yang berada di daerah perkotaan. Pada umumnya, subak di perkotaan akan selalu mengalami ancaman dan tantangan yang lebih besar daripada subak di pedesaan. Maka dari itu diperlukan upaya pelestarian subak di perkotaan. Tujuan dari penelitian ini untuk mengetahui upaya yang dilakukan Subak sembung dalam melestarikan subaknya dan untuk mengetahui peran pemerintah maupun pihak swasta dalam upaya mendukung pelestarian Subak sembung. Lokasi penelitian dipilih secara sengaja (purposive) yang terletak di Desa Peguyangan Kaje
Going Beyond Counting First Authors in Author Co-citation Analysis
Get PDFThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Regional Planning, Policy, and Floodplain Science Introduction
No full textJanne Kaje will provide a brief introduction to the three-week series on salmon recovery planning, policy, science and implementation. The setting for the series is the Snoqualmie Watershed in eastern King County, where salmon recovery, the future of agriculture, rural population growth and the everpresent risk of flooding all come together in one beautiful place. Janne will provide an overview about the history of the planning process, how recovery plans are translated into prioritized actions, and the ongoing role of regional forums in implementation.
Micah Wait will give an introduction to salmonid life histories and geomorphic processes as they relate to habitat occupation within the dynamic matrix of floodplain environments. Micah will then discuss the constraints to restoration planning in a working landscape, where public infrastructure, private agricultural property, rural residences, and salmon recovery must be balanced. Planning efforts for the Stillwater restoration project, a joint effort between WFC, King County and the Washington Department of Fish and Wildlife, will be discussed as a case study.King County Water & Land Resources Division. Snohomish Basin Salmon Recovery Forum. Wild Fish Conservancy (WFC)
The fortis feature in Jju Kaje and initial study
No full textThe fortis feature in JJu (more widely known as Kaje) divides the consonants of the language (except the simultaneous labiovelar plosives kp and gb) into a set of fortis ones and a set of their lenis counterparts. Minimal pairs and other words contrasting in the presence or absence of the fortis feature were studied with the aid of spectrograms. oscillograms. and a tape repeater-segmenter aystem for isolating time portions and measuring their durations. A variety of acoustic cues to the fortis feature was observed. The time span of a consonant is partitioned here into complete occlusion. partial occlusion and final transition. The principal experimental result reported here is that the partial occlusion portion of the fortis plosives and affricates was found to be consistently longer than that of the lenis ones
Variations on the Author
Get PDF“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Get PDFWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Get PDFWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
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