11,321 research outputs found

    Tv serial, moda, pop-fandom

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    La moda ha sempre intrattenuto una stretta relazione con i media: le riviste femminili o di settore forniscono esempi di stile, commenti e spiegazioni, visualizzazioni che hanno interessato fruitori diversi per età, sesso, provenienza geografica. La comunicazione della moda ha coinciso in parte con la sua diffusione, con la diffusione di una cultura mediale e al tempo stesso popolare. Se è vero, come scrive Yuniya Kawamura (Y. Kawamura 2006), che nella moda la produzione influenza il consumo e allo stesso tempo il consumo influenza la produzione, ci si chiede allora dove possano essere collocati, in una mappatura di questo genere, i prodotti mediali di fiction riferiti alla moda e le produzioni dal basso ad essi legate. Questa nebulosa di discorsi assume infatti anche un ruolo di evidente mediazione fra le griffe dell’alta moda e i prodotti della moda pop, i loro mondi possibili - più o meno verosimili - di riferimento e gran parte del pubblico mediale. Sono esempi di creatività culturale che in alcuni casi presentano stili conosciuti e in altri mostrano sperimentazioni di nuove forme. Sono forse una delle tante evidenze della rottura del confine fra pop e non-pop

    What pops out in positional priming of pop-out: insights from event-related EEG lateralizations

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    It is well established that, in visual pop-out search, reaction time (RT) performance is influenced by cross-trial repetitions versus changes of target-defining attributes. One instance of this is referred to as “positional priming of pop-out” (pPoP; Maljkovic and Nakayama, 1996). In positional PoP paradigms, the processing of the current target is examined depending on whether it occurs at the previous target or a previous distractor location, relative to a previously empty location (“neutral” baseline), permitting target facilitation and distractor inhibition to be dissociated. The present study combined RT measures with specific sensory- and motor-driven event-related lateralizations to track the time course of four distinct processing levels as a function of the target’s position across consecutive trials. The results showed that, relative to targets at previous target and “neutral” locations, the appearance of a target at a previous distractor location was associated with a delayed build-up of the posterior contralateral negativity wave, indicating that distractor positions are suppressed at early stages of visual processing. By contrast, presentation of a target at a previous target, relative to “neutral” and distractor locations, modulated the elicitation of the subsequent stimulus-locked lateralized readiness potential wave, indicating that post-selective response selection is facilitated if the target occurred at the same position as on the previous trial. Overall, the results of present study provide electrophysiological evidence for the idea that target location priming (RT benefits) does not originate from an enhanced coding of target saliency at repeated (target) locations; instead, they arise (near-) exclusively from processing levels subsequent to focal-attentional target selection

    O POP-MANAGEMENT E A LEITURA COMO DIFERENCIAL NA FORMAÇÃO DO GESTOR

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    A leitura é dos mais valorosos fatores de formação e desenvolvimento de indivíduos, e a literatura pop-management acaba sendo a forma mais fácil e rápida do leitor encontrar teorias, técnicas e metodologias de gestão, devido a sua linguagem de fácil entendimento. Porém percebe-se um distanciamento no interesse da leitura por parte dos alunos em sala de aula, o que pode influenciar no seu processo de formação futura. Assim o principal objetivo deste estudo é entender se o ato da leitura pode vir a ser um diferencial na formação do aluno como futuro gestor. O estudo foi realizado com alunos do curso superior em Tecnologia em Logística da UFT, utilizando-se de pesquisa bibliográfica, descritiva, pesquisa quantitativa e qualitativa através de um questionário semiestruturado. Os resultados encontrados demonstram baixo índice de leitura dos acadêmicos, no entanto eles veem a leitura como um diferencial na formação profissional

    Pop music and characterisation in narrative film

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    This thesis discusses the use of pop songs in narrative films, with particular attention paid to their role in characterisation. My argument concerns the potential for pop to retain its specificity as a certain type of music whilst it carries out functions normally attributed to a composed score. Many commentators have assumed that, because a song may be known before it is used in a film, its narrative meanings are "pre-packaged". I combine an appreciation of pop music's propensity to come to a film already 'known' with an attempt to demonstrate how individual narratives ask songs to perform different affective roles. It is my contention that pop music's quality of 'knownness' is fundamental to its narrative affect in films, without, however, pre-determining that affect. I argue my case through close textual analysis, discussing the relationship between real-life pop stars' musical personas and the film characters they are asked to play, as well as offering numerous examples of songs without an on-screen performer becoming involved in processes of filmic narration

    Human frontal eye fields and spatial priming of pop-out

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    "Priming of pop-out" is a form of implicit memory that facilitates detection of a recently inspected search target. Repeated presentation of a target's features or its spatial position improves detection speed (feature/spatial priming). This study investigated a role for the human frontal eye fields (FEFs) in the priming of color pop-out. To test the hypothesis that the FEFs play a role in short-term memory storage, transcranial magnetic stimulation (TMS) was applied during the intertrial interval. There was no effect of TMS on either spatial or feature priming. To test whether the FEFs are important when a saccade is being programmed to a repeated target color or location, TMS was applied during the search array. TMS over the left but not the right FEFs abolished spatial priming, but had no effect on feature priming. These findings demonstrate functional specialization of the left FEFs for spatial priming, and distinguish this role from target discrimination and saccade-related processes. The results suggest that the left FEFs integrate a spatial memory signal with an evolving saccade program, which facilitates saccades to a recently inspected location

    Marketing Approaches to Pop Up Stores: An Exploration of Social Networking

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    Internet and mobile technologies are redefining how retailers promote themselves to consumers. For instance, over recent years, the high street has witnessed the phenomenon of ‘pop up stores’, which rely on social network sites (SNS) and text messaging to inform consumers of their presence. In essence, they are retail stores that open up at empty retail locations for a temporary period of time and then disappear. The purpose of this paper is to describe this trend in terms of which retailers are doing it, why, where and how are they doing it? In addition, the paper is theoretically underpinned by an examination of literature drawn from entrepreneurial marketing in order to explore how retailers have exploited internet and mobile technologies in order to create marketing and branding opportunities. Finally, the paper offers directions for future research

    Settling the Pop Score : Pop Texts and Identity Politics [Book Review]

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    Review(s) of: Settling the Pop Score: Pop Texts and Identity Politics, Stan Hawkins, Aldershot, Hants. : Ashgate, 2002, ISBN 0 7546 0352 0; pb, 234pp, ill, music exx, bibl. , discog. , index.\ud \ud The scholarly study of popular music has its origins in sociology and cultural studies, disciplinary areas in which musical meaning is often attributed to aspects of economical and sociological function. Against this tradition, recent writers have offered what is now referred to as ‘popular musicology’: a method or approach that tends towards a specific engagement with ‘pop texts’ on aesthetic, and perhaps even ‘musical’ terms. Stan Hawkins uses the term popular musicology ‘at his own peril,’ clearly recognising the implicit scholarly danger in his approach, whereby ‘formalist questions of musical analysis’ are dealt with ‘alongside the more intertextual discursive theorisations of musical expression’ (p. xii). In other words, popular musicologists dare to tread that fine line between text and context. As editor of the journal Popular Musicology Online, Hawkins is a leading advocate of this practice, specifically in the application of music-analytical techniques to popular music. His methodology attests to the influence of other leading figures in the area, notably Richard Middleton, Allan F. Moore and Derek Scott (general editor of the Ashgate Popular and Folk Music Series in which this book is published)

    Colección Pop

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    Simple three-page pop-up from one of those little shops in Salamanca that sell everything.Language note: Spanis
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