13 research outputs found

    PERCAYAKAH MASYARAKAT PADA AIR MINUM ISI ULANG?

    No full text
    Hal-hal yang menjadi masalah dalam usaha air minum isi ulang antara lain; ditemukan depot yang mengisi air galon tidak melalui proses penyaringan higenis, depot yang air minum tidak mempunyai izin, bahwa sebagian masyarakat menyangsikan kesehatan air minum isi ulng yang dijual dan ditemukan peralatan saringan air dalam kondisi kotor dan berlumpur, ada kesan jarang dibersihkan. Penelitian ini bertujuan untuk mengetahui pengaruh harga jual, merek dagang dan kualitas produk terhadap kepercayaan masyarakat pada air minum isi ulang skala kecil di kota Jambi. Metode penelitian yang digunakan adalah survey lapangan menggunakan data primer dengan populasi dan sampel adalah warga kota Jambi, metode sampling yang digunakan adalah menerapkan rumus Slovin dan menggunakan alat analisis regresi linier berganda dan product moment. Hasil penelitian menunjukkan, bahwa harga jual dan merek dagang berpengaruh tidak signifikan sedangkan kualitas produk berpengaruh signifikan terhadap kepercayaan masyarakat terhadap air minum isi ulang skala kecil di kota Jambi. Namun, ketiga variabel yang diteliti secara bersama-sama berpengaruh terhadap kepercayaan masyarakat pada air minum isi ulang skala kecil di kota Jambi. Atau dapat dikatakan harga jual, merek dagang dan kualitas produk saat ini, masih  menimbulkan kepercayaan masyarakat pada air minum isi ulang skala kecil di kota Jambi. Sedangkan variabel yang paling dominan berpengaruh adalah variabel kualitas produk.Things are becoming a problem in an attempt to refill drinking water, among others; found gallon water filling depot that no screening process hygiene, drinking water depot that does not have permission, that some people doubt the health of drinking water sold ulng contents and found the equipment in the water filter is dirty and muddy conditions, there is an impression rarely cleaned. This study aims to determine the effect of the sale price, trademarks and product quality on public confidence in drinking water refill small scale in the city of Jambi. The method used is the field survey using primary data and the sample population are citizens of the city of Jambi, the sampling method used is to apply formula Slovin and using a multiple linear regression analysis and product moment. The results showed that the selling price and the effect is not significant trademark product quality while significantly influence public confidence in the drinking water refill small scale in the city of Jambi. However, the three studied variables jointly affect the public confidence in drinking water refill small scale in the city of Jambi. Or we can say the selling price, trademarks and product quality at this time, still raises public confidence in drinking water refill small scale in the city of Jambi. While the most dominant variable is the variable quality of the product.</p

    PERCAYAKAH MASYARAKAT PADA AIR MINUM ISI ULANG?

    No full text
    &lt;p&gt;Hal-hal yang menjadi masalah dalam usaha air minum isi ulang antara lain; ditemukan depot yang mengisi air galon tidak melalui proses penyaringan higenis, depot yang air minum tidak mempunyai izin, bahwa sebagian masyarakat menyangsikan kesehatan air minum isi ulng yang dijual dan ditemukan peralatan saringan air dalam kondisi kotor dan berlumpur, ada kesan jarang dibersihkan. Penelitian ini bertujuan untuk mengetahui pengaruh harga jual, merek dagang dan kualitas produk terhadap kepercayaan masyarakat pada air minum isi ulang skala kecil di kota Jambi. Metode penelitian yang digunakan adalah survey lapangan menggunakan data primer dengan populasi dan sampel adalah warga kota Jambi, metode sampling yang digunakan adalah menerapkan rumus Slovin dan menggunakan alat analisis regresi linier berganda dan product moment. Hasil penelitian menunjukkan, bahwa harga jual dan merek dagang berpengaruh tidak signifikan sedangkan kualitas produk berpengaruh signifikan terhadap kepercayaan masyarakat terhadap air minum isi ulang skala kecil di kota Jambi. Namun, ketiga variabel yang diteliti secara bersama-sama berpengaruh terhadap kepercayaan masyarakat pada air minum isi ulang skala kecil di kota&lt;strong&gt; &lt;/strong&gt;Jambi&lt;strong&gt;. &lt;/strong&gt;Atau dapat dikatakan harga jual, merek dagang dan kualitas produk saat ini, masih  menimbulkan kepercayaan masyarakat pada air minum isi ulang skala kecil di kota Jambi. Sedangkan variabel yang paling dominan berpengaruh adalah variabel kualitas produk.&lt;/p&gt;&lt;p&gt;&lt;em&gt;Things are becoming a problem in an attempt to refill drinking water, among others; found gallon water filling depot that no screening process hygiene, drinking water depot that does not have permission, that some people doubt the health of drinking water sold ulng contents and found the equipment in the water filter is dirty and muddy conditions, there is an impression rarely cleaned. This study aims to determine the effect of the sale price, trademarks and product quality on public confidence in drinking water refill small scale in the city of Jambi. The method used is the field survey using primary data and the sample population are citizens of the city of Jambi, the sampling method used is to apply formula Slovin and using a multiple linear regression analysis and product moment. The results showed that the selling price and the effect is not significant trademark product quality while significantly influence public confidence in the drinking water refill small scale in the city of Jambi. However, the three studied variables jointly affect the public confidence in drinking water refill small scale in the city of Jambi. Or we can say the selling price, trademarks and product quality at this time, still raises public confidence in drinking water refill small scale in the city of Jambi. While the most dominant variable is the variable quality of the product.&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;em&gt;&lt;br /&gt;&lt;/em&gt;&lt;/p&gt;</jats:p

    FACTORS INFLUENCING COMMUNITY'S INTEREST IN BUYING JAMBI BATIK

    Full text link
    The good support of City of Jambi Government had an impact on the rise of the number of Jambi batik craftsmen. However, this rise does not cause a significant influence on people's interest in buying Jambi batik. This study aims to determine the factors that affect people's interest in buying Jambi batik in the city of Jambi. By using factor analysis, this research found that the factors influencing people's interest in buying Batik Jambi are: comfort ability to wear, variety in design, filler ornaments, always update model, safe to wear, primary / main color, secondary color, main ornament, colors, durability, quality, pattern / motif, having characteristic, and privilege. We recommend that all concerned parties, through the local government to make a new breakthrough in order to increase the interest of Jambi people to Jambi batik

    PENGARUH PELATIHAN DAN PENGEMBANGAN DAN JABATAN FUNGSIONAL TERHADAP MOTIVASI BERPRESTASI DOSEN PERGURUAN TINGGI SWASTA

    Full text link
    The Low of lectures achievement motivation at the Private Higher Education (PTS) is the focus of this research. After implemented survey, it is found that 39.7% of training and development activities con-tributed to achievment motivation, whereas contibution of lecturer function is 34 %. According to statistical examination, lecturer functional has more significant influnced on achievment motivation. Hence, lecturer funtional development is one of the strategies to improve achievment motivation. Keywords. Training  and development, functional positions, and achievment motivation

    PERCAYAKAH MASYARAKAT PADA AIR MINUM ISI ULANG?

    No full text
    Hal-hal yang menjadi masalah dalam usaha air minum isi ulang antara lain; ditemukan depot yang mengisi air galon tidak melalui proses penyaringan higenis, depot yang air minum tidak mempunyai izin, bahwa sebagian masyarakat menyangsikan kesehatan air minum isi ulng yang dijual dan ditemukan peralatan saringan air dalam kondisi kotor dan berlumpur, ada kesan jarang dibersihkan. Penelitian ini bertujuan untuk mengetahui pengaruh harga jual, merek dagang dan kualitas produk terhadap kepercayaan masyarakat pada air minum isi ulang skala kecil di kota Jambi. Metode penelitian yang digunakan adalah survey lapangan menggunakan data primer dengan populasi dan sampel adalah warga kota Jambi, metode sampling yang digunakan adalah menerapkan rumus Slovin dan menggunakan alat analisis regresi linier berganda dan product moment. Hasil penelitian menunjukkan, bahwa harga jual dan merek dagang berpengaruh tidak signifikan sedangkan kualitas produk berpengaruh signifikan terhadap kepercayaan masyarakat terhadap air minum isi ulang skala kecil di kota Jambi. Namun, ketiga variabel yang diteliti secara bersama-sama berpengaruh terhadap kepercayaan masyarakat pada air minum isi ulang skala kecil di kota Jambi. Atau dapat dikatakan harga jual, merek dagang dan kualitas produk saat ini, masih  menimbulkan kepercayaan masyarakat pada air minum isi ulang skala kecil di kota Jambi. Sedangkan variabel yang paling dominan berpengaruh adalah variabel kualitas produk.Things are becoming a problem in an attempt to refill drinking water, among others; found gallon water filling depot that no screening process hygiene, drinking water depot that does not have permission, that some people doubt the health of drinking water sold ulng contents and found the equipment in the water filter is dirty and muddy conditions, there is an impression rarely cleaned. This study aims to determine the effect of the sale price, trademarks and product quality on public confidence in drinking water refill small scale in the city of Jambi. The method used is the field survey using primary data and the sample population are citizens of the city of Jambi, the sampling method used is to apply formula Slovin and using a multiple linear regression analysis and product moment. The results showed that the selling price and the effect is not significant trademark product quality while significantly influence public confidence in the drinking water refill small scale in the city of Jambi. However, the three studied variables jointly affect the public confidence in drinking water refill small scale in the city of Jambi. Or we can say the selling price, trademarks and product quality at this time, still raises public confidence in drinking water refill small scale in the city of Jambi. While the most dominant variable is the variable quality of the product

    The Effect of Transactional Leadership, Transformational Leadership, Creative Self Efficacy on Innovative Work Behavior and Employee Performance Moderated by Digital Literacy

    No full text
    Innovative Work Behavior and Employee Performance moderated by Digital Literacy has many benefits. To get these benefits, it is necessary to have the roles that supports the creation of Innovative Work Behavior and Employee Performance moderated by Digital Literacy. The purpose of this study is to build an understanding of the roles of Transactional Leadership, Transformational Leadership, Creative Self-efficacy In Innovative Work Behavior and Employee Performance moderated by Digital Literacy. The nature of this study is explanatory research.Data collection through questionnaire.The sampling method was target sampling. The sample size was 250 SME employees in Jambi city, and structural equation modeling (SEM) with his AMOS software was used for data analysis. The results of this study suggest that Transactional Leadership, Transformational Leadership, Creative Self -efficacy has a significant effect on Innovative Work Behavior and on Employee Performance. Digital Literacy strengthens the link between Innovative Work Behavior and Employee Performance. From the data it is recommended to increase the Transactional Leadership, Transformational Leadership, Creative Self-efficacy, and Digital Literacy to Improve the Innovative Work Behavior and Employee Performance

    How Is The National Banking Marketing Strategy Based On Technology

    Full text link
    This research explains a phenomenon of how national banking marketing strategies are technology-based. This research uses an exploratory qualitative method with a literature study approach which tries to produce information and knowledge in a field that was previously under-researched. The research results show that national banking marketing strategies developed in accordance with advances in technology during that time. Current technological developments have brought about fundamental changes in national banking, such as the presence of branchless banking and digital banking based on internet technology. The next development will change banking marketing strategies starting the marketing 5.0 era based on humanity and technology. It is hoped that the results of this research will be useful for the world of banking and science in the future

    Analysis Of Confirmatory Factors To Measure Public Trust In The Population Document Service Of Population Department Of Jambi City

    Full text link
    This study aims to identify indicator variables that can measure organizational transparency variables, work discipline and service quality to public trust in administering residence documents of the Department of Population of Jambi City. The research used Confirmation Factor Analysis method. This study found that Chi-square, RMSEA, GFI, NFI, CFI, IFI, RMR models have moderate fit. This means that organizational transparency, work discipline and service quality affect public confidence in the demographic document service of Jambi residence. The results of this study can be used as a consideration and evaluation of demographic document services for the community for improvement and increased public confidence in the future

    INTRODUCNG ANDROID-BASED DIGITAL MARKETING TO MICRO, SMALL AND MEDIUM ENTERPRISES, DESA BABATAN, KADU GEDE, KUNINGAN, JAWA BARAT

    Full text link
    The purpose of the Android-based digital marketing introduction activity to MSMEs in Babakan Village, Kadu Gede, Kuningan, West Java is to help introduce Kuningan Village as a tourist village that has several business sectors with the support of surrounding MSMEs. The introduction method applied is face-to-face, and direct practice using each participant's cellphone. The results of the service are expected that all MSMEs in Babakan Village who take part in the training are able to continue updating the digital marketing system so that Babakan Village is famous for being an attractive tourist village to visit

    Do People Believe in Refilled Water?

    No full text
    Currently, Jambi residents still believe in refilling drinking water products made by themselves and sold freely in Jambi. Still, there is no data on the factors that cause / influence residents' high confidence in these products. This research aims to identify the factors that influence residents' confidence in repeated refilling drinking water in the city of Jambi. The research results show that the factors that affect people's confidence in refilled drinking water are; aspects of fairness, experience, empathy, ability in science, trust, attention, received energy, fulfillment, reliability in managing the refilled drinking water business. This research uses an aspect analysis procedure, with 434 respondents who live in the city of Jambi. Result in this study showed that the factors that influence people's trust in refilling drinking water in Jambi are; Fairness, Experience Four, Ability to Knowledge, Faith, Attention, Acceptance, Fulfillment, and Reliability. Meanwhile, the most substantial factor dominated by forming people's trust in refilled drinking water in the city of Jambi is the Fairness Factor
    corecore