23 research outputs found
APPLICATION OF ISLAMIC LEGAL PRINCIPLES IN PUBLIC COMMUNICATION ACTIVITIES: A CASE STUDY AT UIN SYARIF HIDAYATULLAH JAKARTA
Get PDFUIN Jakarta Publicist Subbag becomes a medium and facilitator between the policy or the direction of the leadership not only with academic Jakarta UIN therein. Subbag public relations has also become a funnel for our publications and dissemination unit and other work units owned by UIN Jakarta. The purpose of this research was to know about the activity of marketing public relations (MPR) Subbag. Publications and Documentation of UIN Jakarta. The research methodology used is the type of qualitative research with engineering data validity using the technique of triangulation which uses the theory of PENCILS (Publications, Events, News, Community involvement, Inform of image, Lobbying and negotiation, and Social responsibility) raised by Philip Kotler. The results showed that seven of the applied theory of PENCILS, aspects of Social responsibility are still held less than optimal; Publications, Events, and News should still be optimized by holding activities and working with national and international media. Recommendations to make Subbag. Publications and Documentation have to do improvements in human resources and forming a special team to manage Public Relations activities
DESIGNING ICT COMPETENCES – INTEGRATED SYLLABUSES OF WRITING COURSES (DESIGN AND DEVELOPMENT STUDY OF ENGLISH LANGUAGE EDUCATION STUDY PROGRAM SYLLABUSES)
Get PDFThe development of Information and Communication Technology (ICT) has greatly affected the field of education. ICT allow for a higher quality lessons through collaboration with teachers in planning and preparing resources. ICT also develop some writing skills: spelling, grammar, punctuation, editing and re-drafting. ICTs appear as a strategy to improve learners’ difficulties and provide students’ growth in the writing skills. Therefore, this research aims to design ICT competences – integrated writing syllabuses for English Language Education Study Program (ELESP) by analyzing the existing writing syllabuses from five universities in Indonesia. The analysis involved the ICT Competences proposed by UNESCO, Digital Media Descriptors of English Profiling Grid (EPG) and other ICT based – theories. The researcher employed Design and Development Research (DDR) as a research design and qualitative research as the research method. The used stages of DDR in this study are conducted need analysis; stating the objectives, developing the preliminary syllabus, evaluate the preliminary syllabus and revising a syllabus prototype. The data sources of this research are 14 existing syllabuses of writing courses of undergraduate English Language Education Study Program. The result of the research revealed that the ICT competences are mostly integrated in the component of Teaching Method and Media in the syllabuses. The highest level of ICT competences applied in the existing syllabus is Knowledge Deepening level. Although, the integration or infusion of ICT competences were explicit and implicit mentioned in the syllabuses of writing subjects. The research then provide the procedure of ICT integration and the design the ICT competences integrated – writing syllabuses; Basic Writing, Professional Writing, Creative Writing, and Academic Writing. The proposed syllabus implemented the skill-based syllabus.
Keywords: ICT Competences, Writing Skills, Syllabus Design, DDR, ICT UNESCO Framewor
Analisis wacana kritis dekonstruksi peran gender pada drama the tale of lady ok
No full textAbstract
South Korea still presents a patriarchal social system, mainly due to the strong influence of Confucianism since the Joseon Dynasty. The patriarchal system in society is often represented through media, including Korean dramas that feature gender stereotypes towards female characters. However, the drama The Tale of Lady Ok chosen by the authors presents a different narrative through its main character, Ok Tae Young, a woman from the slave class who challenges traditional gender norms and stereotypes. This character is not only represented as an empowered woman, but also as a figure who is able to reverse her social position in a patriarchal society structure. This research aims to find out how the drama deconstructs gender roles through the main character Ok Tae Young. The researcher used a qualitative approach with the critical discourse analysis method of Teun A. van Dijk model which includes three main dimensions, the dimensions of text, social cognition, and social context. The results of the research through the analysis of these three dimensions show that the drama actively deconstructs gender roles through the main character who has a strategic position in the public space and the realm of power. The narrative carried by the main character shows resistance to traditional gender construction and the ability to penetrate the patriarchal social system through her leadership capacity, empathy, and legal strategies. The dramas not only showcase resistance to gender inequality, but also offer an alternative discourse that women have the potential to be agents of change.
Keyword: Critical discourse analysis; deconstruction; gender; korean drama; ok tae young.
Abstrak
Korea Selatan hingga kini masih menunjukkan sistem sosial yang patriarkis, terutama karena pengaruh kuat paham Konfusionisme sejak Era Dinasti Joseon. Sistem patriarkis dalam kehidupan bermasyarakat tersebut kerap direpresentasikan melalui media, termasuk drama Korea yang menampilkan stereotip gender terhadap tokoh perempuan. Namun, drama The Tale of Lady Ok yang dipilih oleh peneliti menghadirkan narasi berbeda melalui tokoh utamanya, yakni Ok Tae Young, seorang perempuan dari kelas budak yang menantang norma serta stereotip gender tradisional. Tokoh ini tidak hanya direpresentasikan sebagai perempuan yang berdaya, tetapi juga sebagai figur yang mampu membalikkan posisi sosialnya dalam struktur masyarakat patriarkis. Penelitian ini bertujuan untuk mengetahui bagaimana drama tersebut mendekonstruksi peran gender melalui tokoh utama Ok Tae Young. Peneliti menggunakan pendekatan kualitatif dengan metode analisis wacana kritis model Teun A. van Dijk yang mencakup tiga dimensi utama, yaitu dimensi teks, kognisi sosial, dan konteks sosial. Hasil penelitian melalui analisis ketiga dimensi tersebut menunjukkan bahwa drama secara aktif mendekonstruksi peran gender melalui tokoh utama yang memiliki posisi strategis dalam ruang publik dan ranah kekuasaan. Narasi yang dibawa tokoh utama memperlihatkan perlawanan terhadap konstruksi gender tradisional serta kemampuan menembus sistem sosial patriarkis melalui kapasitas kepemimpinan, empati, dan strategi hukum yang dimilikinya. Drama ini tidak hanya menampilkan perlawanan terhadap ketimpangan gender, tetapi juga menawarkan wacana alternatif bahwa perempuan memiliki potensi untuk menjadi agen perubahan.
Kata-kata kunci: Analisis wacana kritis; dekonstruksi; gender; drama korea; ok tae young
Implementasi YOLO V8 Dengan Pemanfaatan Apple M2 Untuk Deteksi Perilaku Merokok
Get PDFIndonesia is one of the countries facing serious problems related to the high number of smokers. Active smokers have a high risk of contracting various serious diseases, such as heart disease, cancer, respiratory diseases, and others. Additionally, exposure to tobacco smoke also has adverse effects on passive smokers, who are often individuals around them who do not smoke but are affected by it. Conventional methods for detecting smokers are often inefficient and require significant manual intervention, thus necessitating a technological solution for automatic and real-time detection to support the enforcement of anti-smoking regulations. Therefore, this research aims to detect smoking behavior using the You Only Look Once (YOLO) version 8 method on Apple M2. YOLO V8 was chosen for its capability in fast and accurate object detection, while the Apple M2 supports real-time processing. The training results showed an accuracy rate of 91.6%, precision of 96.4%, recall of 90.4%, and an F1-Score of 93.2%. During the inference stage, the Apple Neural Engine (ANE) was able to process 21-25 frames per second (fps), demonstrating good capability for real-time object detection. The combination of YOLO V8 and Apple M2 proved effective for detecting smokers in public areas, offering an efficient and effective innovative solution, supporting the creation of a smoke-free environment in Indonesia, and showing great potential for the application of edge computing in similar applications in the future
SEMIOTIC ANALYSIS OF MULTICULTURALISM REPRESENTATION ON CHILD CHARACTERS IN THE FILM “CUTIES”
Get PDFThis study focused on the multiculturalism representation of child characters in the movie “Cuties” (2020), directed by Maimouna Doucoure. The research was interesting as it represented the child characters into multiculturalism issues which became the central problem in “Cuties”. The data was obtained in the form of movie scenes that presented the structure of multiculturalism issues. These issues were shown both visually and narratively. The study was a descriptive qualitative study using a semiotic analysis method that referred to the John Fiske model, which consisted of reality level, representation level, and ideology level. The symbols in the movie scenes represented the multiculturalism in “Cuties”.
This multiculturalism could convey the diversity and differences in French society. The result of study indicated that multiculturalism was shown by the process of accepting a new culture, which was represented through attitude, behavior, narration, and other aspects in the movie through the characterization of Amy as the child character. Besides, the existence of this multiculturalism process could construct the identity formation in anyone without exception to a child
Batik Marketing Communication as Community-Based Islamic Education: Digital Storytelling and Intercultural Aesthetics in Indonesian MSMEs
No full textThis study explores how batik marketing communication can serve as a form of community-based Islamic education within Indonesian micro, small, and medium enterprises (MSMEs). Employing a qualitative approach, the research was conducted in Bogor, Madura, and Yogyakarta through in-depth interviews, observations, and documentation. The findings reveal that batik production operates as non-formal learning through mentoring systems that integrate technical skills with Islamic moral values such as sincerity (ikhlas), patience (sabr), and trustworthiness (amanah). Furthermore, intercultural aesthetics in batik motifs promote multicultural awareness, while digital storytelling practices transform marketing communication into a medium of cultural literacy and digital da‘wah. This study concludes that batik marketing communication represents a holistic model of community-based Islamic education that integrates cultural preservation, digital literacy, and moral formation, offering a sustainable framework for strengthening Islamic education in contemporary society.
Keywords: Batik Marketing; Islamic Education; Cultural Literacy; Digital Storytelling; Intercultural Aesthetics; Community-Based Learning
Representation of Interpersonal Conflict in Deaf Families with Child of Deaf Adult in the Film “CODAâ€
Get PDFThe film “CODA†portrays complex interpersonal conflicts within a family. These conflicts arise when a CODA and other family members have differing views on life and their aspirations, causing the CODA to balance between her dreams and responsibilities to her deaf family members. This research aims to find out the representation of interpersonal conflict in a deaf family with a Child of Deaf Adult in the movie CODA. This research uses qualitative method with Roland Barthes semiotic approach to explore the meaning of denotation, connotation, and myth, particularly within the context of interpersonal conflicts faced by family members in the film “CODAâ€. The results show that interpersonal conflicts are depicted through quarrels, passive-aggressive behavior, and value clashes, which arise as a result of differences in cultural identity, family expectations and hopes, adjustment and dependence, and inequality of roles and responsibilities. The movie also breaks some myths, namely the assumption that the responsibility and role of an interpreter lies only with a CODA, the myth that one's success and happiness lies in financial success and business stability, and the myth that deaf people cannot be independent and always depend on others
LGBT Elements in Children's Animation: Parents' Views on Lellobee City Farm Content on YouTube Kids
Get PDFAbstract: This research aims to determine parents' views on the animated children's film Lellobee City Farm which contains LGBT elements on the YouTube Kids platform. The research method used is a qualitative descriptive method. Data was collected through interviews with 7 informants from different backgrounds aged 20-43 years and who had children aged 2-5 years. The results of this research indicate that parents who believe that LGBT in the animated children's film Lellobee City Farm is inappropriate because the broadcast has a negative impact because broadcasting can affect children's mindset. However, parents with a lower educational background than other informants tend not to be aware of the presence of LGBT elements in their children's broadcasts because they are unable to recognize the symbols and signs related to LGBT. Technological developments make a lot of information or content containing LGBT elements easily accessible in the media. The existence of LGBT elements that have escaped broadcast on YouTube Kids makes parents increasingly wary and reduces users' trust in the platform.Abstrak: Penelitian ini bertujuan untuk mengetahui pandangan orang tua terhadap film animasi anak Lellobee City Farm yang mengandung unsur LGBT pada platform Youtube Kids. Metode penelitian yang digunakan adalah metode kualitatif deskriptif. Data dikumpulkan melalui wawancara terhadap 7 informan dari latar belakang yang berbeda dengan rentan usia 20-43 tahun dan memiliki anak usia 2-5 tahun. Hasil penelitian ini menunjukkan bahwa orang tua menganggap unsur LGBT dalam film animasi anak Lellobee City Farm merupakan hal yang tidak pantas karena tayangan tersebut berdampak negatif karena dikhawatirkan dapat berpengaruh pada pola pikir anak. Namun, orang tua dengan latar belakang pendidikan lebih rendah dibanding infoman lain cenderung tidak menyadari akan adanya unsur LGBT dalam tayangan anak tersebut karena tidak mampu mengenali simbol dan tanda yang berkaitan dengan LGBT. Perkembangan teknologi membuat banyak informasi atau konten yang memuat unsur LGBT mudah diakses di media. Adanya unsur LGBT yang lolos tayang di Youtube Kids membuat orang tua semakin waspada dan menurunkan kepercayaan pengguna terhadap platform tersebut
The Role of Citizen Journalism in Creating Public Sphere in Indonesia
Get PDFContribution of media in creating public sphere in democratic society has been widely known. The features of media allow citizen to share and contest their opinion and thought. Furthermore, academics agree that good quality information of political issue and public interests would provide a basis for citizen to make better decisions making related to their own interests and public concern. However, in many countries media are no longer serve the public interest, they tend to serve interest of the elite. Thus the elite overpowered the public sphere. This also happen in Indonesia, previously media were controlled by the government for long time in an authoritarian system, after the growing numbers of private owned media, there is a tendency that public sphere in media are could only be accessed by the elite. Meanwhile the some of the prerequisite for democracy and good governance is the right to information and equality for people to express their opinion. This condition could only be fulfilled by independent and free of interest’s media. Citizen journalism as a new form of media is believed to bring hope in creating ideal public sphere according to model of deliberative online public sphere by Dahlberg
Relation between political economic of media with the strategies for radio positioning to maintain the existence of commercial radio (Case study of JJFM Radio in Surabaya)
Get PDFCompetition and contestation among commercial radio broadcasting are tight so that each commercial radio has a clear character, specific and strong. The competition occurs both on commercial radio that relies on segmentation based on demographic or psychographics. The established commercial radio broadcasting was always optimistic to gain profit despite new commercial radios continuing to emerge. While new commercial radios are sure to capture new audiences and advertisers. The existence of the Broadcasting Act No. 32 of 2002, in fact increasingly exacerbates competition among commercial radios. Because many of the terms and conditions for a commercial radio station to run a business, especially: limitations of the range of broadcasting (Article 31); licensing (Article 33), and the validity period of broadcast licenses (article 34). The strictness of the requirements the implementation of new licenses and the renewal of the old with the involvement of broadcast content requires creativity and seriousness of the radio broadcasting managers to maintain its existence (the number of listeners and the amount of advertising revenue). In the middle of handling this business, some commercial radios then make changes to the program and the segmentation according to which legislative provisions are not allowed to be done immediately and without going through the stages of licensing. The interest of this paper is not to examine violations of the law, but to new positioning strategy changes made by the established commercial radios in Surabaya. This paper will examine the relations between theories of the political economy of media with the media positioning strategy to maintain the existence of commercial radios in Surabaya
