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Development of creative anti-smoking online PSA
Get PDFAdvertising is an audio or visual form of marketing communication that employs an
openly sponsored, non-personal message to promote or sell a product, service or idea (Stanton,
1984). Sponsors of advertising are often businesses who wish to promote their products or
services. Advertising is differentiated from public relations in that an advertiser usually pays
for and has control over the message. It is differentiated from personal selling in that the
message is non-personal, as in: not directed to a particular individual. Advertising is
communicated through various mass media (Bovee & Arens, 1992), including old media such
as newspapers, magazines, television, radio, outdoor advertising or direct mail; or new media
such as search engine results, social media, websites or text messages. The actual presentation
of the message in a medium is referred to as an advertisement or "ad"
Penerimaan Masyarakat Terhadap Karya Sastera Di Media Sosial
Get PDFMengenal pasti penerimaan masyarakat terhadap bahan-bahan kesusasteraan yang terdapat dalam media sosial
Influence of Self-Efficacy as a Mediator on Time Management and Students’ Performance Relationship in Malaysian Online Distance Learning Institutions
Get PDFThe main purpose of this study is to develop a mediating effect understanding of self-efficacy on time
management and students’ performance relationship in Malaysian online distance learning institutions. A model was
developed and later tested by adopting the partial Least Square (PLS) procedure on data collected from a survey that
yielded 210 usable questionnaires. The findings showed that time management enhanced self-efficacy in Malaysian
online distance learning institutions. It was also revealed that self-efficacy partially mediates the relationship between
time management and students’ performance. In future, more research needs to be carried out to explore the role of
self-efficacy in Malaysian online distance learning institutions. It is important to do the study utilizing experimental
design by capturing longitudinal data in Malaysian online distance learning institutions using robust measures. The
findings imply that the relationship between self-efficacy and attrition rate may reside in self-efficacy’s influence on
students’ performance, and that self-efficacy plays a crucial function within the Malaysian online distance learning
institutions. This study uses Smartpls 2.0 and SPSS 18.0 to test the hypothesis and analyze respondents’ profile
respectively.
(Abstract by authors
Mapping of OUM Outcome Based Education System
Get PDFTo identify the relevant information necessary to close the loop in the OBE cycle. To illustrate the assessment tools required in the development of the OBE Syste
Dari Subis ke Bologna : guru Malaysia mengubah dunia
No full textMenghimpunkan 31 cerita-cerita belakang tabir, perit getir perjuangan, panduan dan saranan kepada para guru dalam membangunkan Pusat Sumber Sekolah.
Ia dihasilkan oleh Pengetua, Guru Besar, Guru Perpustakaan dan Media, Guru dan Pegawai Teknologi Pendidikan dari seluruh pelusuk tanah air.
Kisah-kisah yang dibawa dari pekan kecil Subis di Sarawak merentas dunia ke Bologna, Itali bakal mengubah tanggapan anda terhadap peranan guru dan Pusat Sumber Sekolah yang mana mempunyai potensi besar dalam dunia perbukuan dan mengubah landskap Pusat Sumber Sekolah dalam melangkaui sempada
Effectiveness of Medical-dental Coordinated Care for Diabetes Patients With Periodontal Disease at Selected Public Primary Care Clinics, in Kuantan, Pahang
Get PDFIn Malaysia, prevalence of diabetes mellitus (DM) has increased almost a two-fold from
11.6% in 2006 to 22.6% in 2013 and among them only 20 % achieved treatment target
of HbA1c <6.5%) while healthy periodontal tissues in all age groups decreased from
9.8% in 2000 to 3.2% in 2010 with increasing severe complicated periodontal disease
(PD)cases. Medical-dental coordinated care is recommended under the light of bidirectional
relationship between DM and PD and effect of periodontal treatment (PT) on
glycemic control of DM patients. However, PD assessment and taking treatment for it
have been still overlooked by both DM patients themselves and medical professionals.
Besides, evidences on effectiveness of medical-dental coordinated care to DM patients
with periodontitis from public primary care clinics (PPCCs) and administrative issues to
implement it have been still limited. This clinical management intervention study aimed
to evaluate the effectiveness of medical-dental coordinated care to DM patients with
periodontitis including constraints to implement it. Screening PD among DM patient at
diabetic clinics of 3 PPCCs, referring DM patients with periodontitis to PD specialists’
clinics, providing standard-DM care and periodontal treatment (PT), sharing glycemic
control and PD-status information, tracing defaulters and encouraging for regular DM
follow-up and taking PT completely by the medical team and PD specialists were
included in the medical-dental coordinated care. Out of 239 DM patients who were
screened PD by basic periodontal examination (BPE), 52% (123/239) had periodontitis.
Out of 123 DM patients with periodontitis, 44 % (54/123) agreed to seek PT and
referred them to two PD specialists’ clinics. However, 71% (38/54) took PT and 27%
(16/54) declined to PT appointment offered by PD specialists’ clinics. Out of 38
patients, 97.4%(37/38) patients adhered to DM care while only 44.7% (17/38) patients
completed PT because of having inconvenience to take PT. Achievement of target
glycemic control HbA1c ≤ 6.5% of the cases who completed PT was significantly
highest comparing with that of the positive controls who did not complete PT and the
negative controls who did not take PT (47.1% vs 15.8% vs 15.2%). Clinical resolution
of periodontitis in PPD significantly reduced after taking PT -probing periodontal depth
3.34 mm (before) vs 2.63 mm (after). Number needed to treat (95%CI) and
standardized mean difference of taking PT on achieving glycemic control target in HbA1c were 4.9 (1.3-19.1), and -0.52 respectively. Thus, the medical-dental coordinated care should be provided to DM patients with periodontitis to assist in
reducing of DM patients who did not achieve their HbA1c target. A further study should
be conducted to explore the inconveniences of the patients to seek PT. (Abstract by Author
Mobile learning support to distance learners: using WhatsApp Messenger
No full textThis paper examines the Open University Malaysia’s (OUM) forays into using WhatsApp Messenger as a tool for supporting learning. The pilot project was implemented on the new group of about 3000 first-semester learners. The mobile learning messages were in the form of images, audios and videos, in addition to the text format. A preliminary survey was conducted using the Google Drive survey instrument, and it was communicated to the learners via WhatsApp. This paper outlines the OUM’s efforts and processes in implementing WhatsApp as a tool for mobile learning support and distance learners’ experience and usage pattern for the mobile learning messages. (Abstract by authors
CONTINUAL QUALITY IMPROVEMENT OF ONLINE COURSE DELIVERY USING PERCEIVED COURSE LEARNING OUTCOMES
Get PDFThe input from learners (as a key stakeholder) in the education
sector is highly important and is a requirement in Total Quality
Management or Continuous Quality Improvement (CQI). This is
supported by Eom, Ashill and Wen (2006) who highlighted the
use of perceived learning outcomes and satisfaction as the goals
of educational outcomes in a distance delivery system that uses
3
computer-based instructional systems.
Adult learners who are assumed to be self-directed learners
ought to be responsible. Thus, they are the best judge over the
impact of the delivery modes to their achievement of the
learning outcomes
Good governance in education : special reference to higher education in Malaysia
No full textResearch objectives :
“To investigate the status of good governance in Malaysian higher educational institutions and also to assess the good governance using the well accepted UNDP principles of good governance
Conceptualization of Experiential Learning Theory for Reflective Online Learning Environment in OUM
No full textObjectives of study
1. Analyze and operationalize components of ELT by Kolb & Kolb (2017) and design a working framework in context of instructional setting in OUM
2. establish indicators and criteria based on the working framework to be used as the guideline in lesson design in OUM
3. design the reflective online learning environment (ROLE) learning architecture based on the working framework and the guideline
4. develop the complete instructional system through two main ID process; skill hierarchy and task analysis
5. identify the strength and weaknesses of the delivery system perform Usability stud