Jurnal Ilmu-Ilmu Agribisnis
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PERILAKU IBU RUMAH TANGGA DALAM PEMBELIAN DAGING SAPI DI PASAR TRADISIONAL DI KOTA BANDAR LAMPUNG
This research aims to know the characteristics of consumers and the process of decision making, analyze the purchase pattern and the attitude of consumers forwards beef attribute at Bandar Lampung traditional markets. This research conducted by a survey method at Bandar Lampung traditional markets, namely Panjang market, Way Halim market, and Pasir Gintung market. Research data were collected in August - September 2019. The 36 respondents were selected by accidental sampling method. The results showed that respondents were housewives aged 25--35 years old, with the number of family members amounting to 4--5 people, household average income of IDR 4,602,778, and predominantly Javanese. The pattern of beef purchases by housewives is buying meat in traditional markets due to various options. The amount of beef purchased in the last month was 1.1--2 kg with the type of meat that is most purchased is sirloin. Scores of consumer attitudes towards the beef attribute using the Multiattribute model of Fishbein acquired attitude score of 108.35 or category quite well, the color attribute of 18.88, the fiber attribute of 18.28, and the value of the freshness attribute of 18.16, while the price attribute gets the lowest value of 17.41. The attitude of the consumers to the beef attribute is the beef must have a bright red, dense and fresh. Key words: attitudes, beef, characteristics, purchase
ANALISIS KINERJA DAN KEUNTUNGAN AGROINDUSTRI KERUPUK IKAN MIKY MOSE DI KOTA BANDAR LAMPUNG
The purposes of this study are to analyze performance and analyze the profit of fish crackers ‘kerupuk ikan’ Miky Mose Agroindustry. The location of the study is determined deliberately as the consideration that the kerupuk ikan Miky Mose Agroindustry uses the main raw material of tapioca starch, which comes from cassava and fish, and the agroindustry is active in producing crackers since 1998. Respondents in this study were owners, employees, traders, consumers, and the Bandar Lampung City Industry Service. The data collection was carried out in March - April 2020. The analytical method used is the analysis of production performance and profit analysis based on revenue and total costs,. The results showed that the performance of kerupuk ikan Miky Mose Agroindustry performance based on productivity aspect, capacity, quality, and speed of delivery are in good category, while based on the flexibility aspects it is not in good category. Kerupuk ikan Miky Mose Agroindustry received profit from total costs were IDR9,257,730.56/month. This shows that the kerupuk ikan Miky Mose Agroindustry is feasible to be developed. Key words: Agroindustry, performance, production, profi
VALUASI EKONOMI DAN DAMPAK WISATA ALAM BUKIT SAKURA TERHADAP PEREKONOMIAN MASYARAKAT
The purposes of this study are to explore the travel costs incurred by visitors to Bukit Sakura, the factors that affect the number of tourist visits to Bukit Sakura, the economic value of Bukit Sakura and the impact of Bukit Sakura on the people's economy. The research location was chosen deliberately in Bukit Sakura Nature Tourism. Data collection was carried out in March-July 2020. The method used in this study was a case study with 76 visitor respondents, 15 worker respondents and 8 business unit respondents. The data analysis methods used are travel cost analysis, Poisson regression analysis, economic value calculation, and Keynesian multiplier effect. Travel expenses incurred by visitors to Bukit Sakura tourism are IDR 88,805 per person per visit. The factors that influence the number of visits to Bukit Sakura are the age and cost of the trip. The economic value of Bukit Sakura based on the travel cost method is IDR 13,111,054,718.63. The Income Multiplier Keynesian value is 0.45 while the Income Multiplier Ratio Type 1 value is 2.68 and the value obtained from Income Multiplier Ratio Type 2 is 5.18. The Income Multiplier Keynesian value of 0.45 indicates that Bukit Sakura tourism still has a low economic impact.Key words: economic impacts, economic value, number of visits, and travel costs
ALIH FUNGSI LAHAN SAWAH DI KABUPATEN LAMPUNG SELATAN
Rice field conversion occurs due to the increasing land need. Rice fields were mostly converted to fulfill the needs of industry, regional development, and as residential land. The aims of this research were to know the rate of rice field conversion, factors that influence the rice field conversion, and the impact of the rice field conversion to the socioeconomic conditions of the community in South Lampung District. This research used a survey method and was conducted in three locations, namely: Natar, Jati Agung, and Tanjung Bintang Sub-districts. The first objective was analyzed by calculating the rate of partial land depreciation. The second objective was analyzed with logistic regression analysis.. The third objective was analyzed with qualitative and quantitative descriptive analysis. The results showed that the average rate of rice field conversion in South Lampung District is -0.02 percent per year. Factors that influence the rice field conversion were age, farming experience, and number of dependents. The impact caused by the rice field conversion were social mobility and decreased farmers' income by IDR 1,057,088.90 per month.Key words: conversion, land, rice field
ANALISIS SISTEM AGRIBISNIS PORANG DI DESA HANURA KECAMATAN TELUK PANDAN KABUPATEN PESAWARAN
This study aims to determine the provision of porang farming production facilities, porang farming income, porang processing, porang marketing, and services that support porang agribusiness activities. This study uses a survey method. The research location was deliberately chosen in Hanura Village as the center for porang production. The research was conducted in March-April 2022. Respondents in this study were porang farmers, porang traders, and providers of porang production facilities. The selection of 20 porang farmers used a purposive sampling method. Determination of respondent traders and suppliers of Porang inputs used the snowball method. Data were analyzed using criteria 6 T, R/C, marketing channel, marketing margin, and farmer’s share. The results showed that if the provision of seeds, fertilizers, pesticides, and agricultural tools has met criteria 6 correctly. The total income obtained from porang farming is Rp75,647,290 per hectares with R/C for a total cost of 3.41, meaning that porang farming is profitable. Farmers have not yet processed porang tubers into semi-finished raw materials or other derivative products. Porang farmers only processed porang tubers only through harvesting, collecting, sorting and storage. Porang marketing in Hanura Village consists of one marketing channel and is efficient with a farmer's share of 81,25 percent. Services that support porang agribusiness are farmer groups, financial institutions, extension agencies, transportation, government regulations, and agricultural shops. Key words: agribusiness, farming, marketing, porang
PENDAPATAN DAN KESEJAHTERAAN RUMAH TANGGA AGROINDUSTRI TAHU PADA SENTRA INDUSTRI TAHU DI PEKON GADINGREJO KECAMATAN GADINGREJO KABUPATEN PRINGSEWU
This study intends to interprete the income, the level of household welfare of tofu agroindustry owners and to know the factors related to the level of household welfare of tofu agroindustry owners at the tofu industry center, Gadingrejo District, Pringsewu Regency. The research location is in Pekon Gadingrejo, Gadingrejo District, Pringsewu Regency using a census method. There are 15 respondents who own tofu agroindustry in Pekon Gadingrejo. Data analysis uses a descriptive quantitative analysis that includes the level of welfare according to Sajogyo, BPS, World Bank, and ADB as well as Spearman Rank analysis to determine the related factors. The results showed that the household income of tofu agroindustry owners in Pekon Gadingrejo was before the pandemic of IDR32,214,381.20 per month with a percentage of 97,41% of tofu agroindustry businesses, and income from other businesses of 2,59%. Household income during the pandemic was IDR23,273,759.10 per month with a percentage of 96,63% of tofu agroindustry businesses and income from other businesses of 3,37%. The welfare and poverty level of tofu agroindustry households in Pekon Gadingrejo based on Sajogyo's criteria, most of the group is sufficient, based on the standard of BPS, which is 40 % in the poor category, based on the criteria of the World Bank and ADB, which is a poverty rate of 0 %. The factors related to the level of household welfare of the tofu agroindustry are the level of household income and household expenditure. Key words: household, income, tofu, welfar
ANALISIS KINERJA ATRIBUT PELAYANAN PADA RESTORAN KENTUCKY FRIED CHICKEN (KFC) DI KABUPATEN PRINGSEWU
This study aims to analyze the service attributes of the Kentucky fried chicken (KFC) fast food restaurant in Pringsewu Regency that need to be retained and upgraded their performance. This study used a survey method and was conducted by interviewing 22 types of attributes and 60 consumers using a questionnaire. Determination of the sample is done by probabilistic sampling technique and the analytical method uses questionnaire analysis using Validity Test, Reliability Test, and data analysis using Important Performance Analysis (IPA). Each attribute is assessed by the level of importance and performance of consumers using a Likert scale of 1-7. The results of the importance and performance scores of each attribute are then processed and entered into a Cartesian diagram which is divided into four quadrants. This study shows that of the 22 attributes studied, 13 types of attributes are considered essential and 9 attributes are considered to have satisfactory performance. The types of performance attributes that need to be retained are the taste of food, speed of service, cleanliness of the premises, employee friendliness, security, employee understanding of the product, the comfort of the premises, availability of parking spaces, and availability of seats. The attributes that must be upgraded in-service performance are price, toilet cleanliness, availability of a prayer room, and availability of air conditioning. Keywords: Attributes, performance, important performance analysis (IPA