Jurnal Bisnis dan Manajemen
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Pengaruh Intellectual Capital Terhadap Kinerja Perusahaan pada Sektor Teknologi
Full text linkThis research was conducted to see whether there is an influence of Intellectual Capital on the performance of technology companies projected by Human Capital Efficiency (HCE), Structural Capital Efficiency (SCE), and Capital Employed Efficiency (CEE). This research is quantitative in nature, using secondary data obtained from the annual reports of 15 technology companies listed on the Indonesia Stock Exchange (IDX) in 2018-2021. The limitation in this study is the lack of samples used because many companies do not meet the criteria. The conclusions based on the research are as follows, Human Capital Efficiency (HCE) has no effect and is not significant on ROA, ROE, and NPM. Structural Capital Efficiency (SCE) has a negative and significant effect on the ROA of the company. However, it is influential and significant to ROE and NPM. Capital Employed Efficiency (CEE) has no effect and is not significant to ROA and NPM. However, influential, and significant to ROE
The Effect of Corporate Governance on Company Financial Performance with Human Capital Investment as a Mediating Variable
Full text linkThis study aims to explore the influence of corporate governance on a company's financial performance, with human capital investment serving as a mediating factor. Within this investigation, the company's financial performance is regarded as the dependent variable, while Good Corporate Governance (GCG) is treated as the independent variable. Furthermore, human capital investment is introduced as a mediating variable. A dataset comprising 258 data points was collected from a sample of 43 financial sector companies listed on the Indonesia Stock Exchange between 2015 and 2020. Secondary data was utilized for this study, and the purposive sampling method was employed. The Partial Least Squares-Structural Equation Modeling (PLS-SEM) technique, implemented through the SmartPLS 4.0 program, was utilized to test the research hypotheses. The findings of this study reveal a significant and positive relationship between GCG and company financial performance, both of which exert a notable influence on human capital investment. Moreover, the results suggest that human capital investment acts as a mediator in the relationship between Good Corporate Governance (GCG) and company financial performance. Additionally, it is evident that GCG significantly and positively impacts the company's financial performanc
The Influence of Destination Attribute on Behavior Intention through Memorable Tourist Experience and Tourist Satisfaction as Intervening Variables
Full text linkThe current shift in tourist travel trends is witnessing a transition from mass tourism to alternative tourism, emphasizing natural and cultural experiences aimed at enhancing insight, adventure, and learning. This shift encompasses activities such as adventure tourism, mountain climbing, trekking, and village tourism, offering direct experiences to tourists (Coordinating Ministry for Maritime Affairs and Investment, 2021). The Jenissari tourist village distinguishes itself by offering life packages as its primary attraction. The research aims to investigate the impact of destination attributes on various aspects of tourist experiences and behaviors. Specifically, it explores the influence of destination attributes on memorable tourist experiences, tourist satisfaction, and behavioral intentions. The study was conducted in the tourist village of Jenissari, Sleman, DIY, with a sample comprising tourists who have visited and availed the life package. Data was collected using Google Forms, resulting in 128 effective questionnaires, which were then analyzed using Structural Equation Modeling (SEM) through the AMOS application. The findings indicate that destination attributes significantly affect memorable tourist experiences, tourist satisfaction, and behavioral intentions. Additionally, the study reveals the mediating role of memorable tourist experiences and tourist satisfaction in the relationship between destination attributes and tourist behaviors
Moderating the role of Asset Growth and Firm Value on Governance Value and Economic Value Added Study: BUMN Companies Go Public on the Indonesia Stock Exchange
Full text linkThe purpose of the study was to determine and analyze the Green Governance and Corporate Social Responsibility effect on Company Value, moderating Corporate Governance Responsibility on Company Value in cement subsector manufacturing companies for the period 2013-2022. This research method is a cement subsector manufacturing SOE company that goes public on the Indonesia Stock Exchange, totaling 8 companies. Sample determination is used with purposive sampling method with Judgment Sampling approach with the number of samples observed as many as 8 companies. Data analysis in this study used MRA (moderated regression analysis). The results showed that company value has a significant positive effect on Green Governance and Corporate Social Responsibility, Green Governance has no significant effect on Company Value, Corporate Social Responsibility has a significant positive effect on Company Value, and Growth Opportunities can strengthen Green Governance in influencing Company Value and Growth Opportunity can moderate Corporate Governance Responsibility on BUMN Company Value in cement subsector manufacturing companies
Influence of TikTok’s Social Media Marketing and Online Consumer Review on Purchasing Decision
Full text linkThe main purpose of the study was to identify the influence of TikTok social media marketing and online consumer review on purchasing decision on Jiniso’s products. Population of this study was college student who used TikTok in Indonesia and had bought Jiniso’s products. The sampling technique used purposive sampling to obtain 300 respondents. The analytical test tool used SmartPLS v.3 with SEM (Structural Equation Model) analysis method. The result of this study indicate that TikTok social media marketing and online consumer review simultaneously had a 52.7% impact on purchasing decision. While the partial test results of each variable showed that social media marketing TikTok had a significant effect on purchasing decisions by 12.7% and online consumer reviews had a significant effect on purchasing decisions bye 63.8%.Â
Pengaruh Customer Experience dan Customer Value Terhadap Loyalitas Pelanggan Melalui Kepuasan Pelanggan Sebagai Variabel Intervening Studi pada Pelanggan di Bengkel Ravi Motor Juwana-Pati
Full text linkPenelitian ini bertujuan untuk mengetahui pengaruh langsung customer experience dan customer value terhadap loyalitas pelanggan. Selain itu untuk mengetahui pengaruh tidak langsung customer experience dan customer value terhadap loyalitas pelanggan melalui kepuasan pelanggan. Jenis penelitian ini ialah kuantitatif, populasi dari penelitian ini adalah pelanggan dibengkel Ravi Motor Juwana - Pati dengan jumlah populasi dan sampel 96 responden, dengan metode purposive sampling. Analisis data dilakukan dengan pendekatan kuantitatif menggunakan SmartPLS versi 3.0. Hasil penelitian ini menunjukkan bahwa: (1) Customer experience berpengaruh terhadap kepuasan pelanggan. (2) Customer experience berpengaruh terhadap loyalitas pelanggan. (3) Customer value berpengaruh terhadap kepuasan pelanggan. (4) Customer value tidak berpengaruh terhadap loyalitas pelanggan. (5) Kepuasan pelanggan berpengaruh terhadap loyalitas pelanggan. (6) Kepuasan pelanggan mampu memediasi hubungan customer experience terhadap loyalitas pelanggan. (7) Kepuasan pelanggan mampu memediasi hubungan customer value terhadap loyalitas pelanggan
Development of SME Entrepreneurship in the Creative Economic Sector: The Influence of Innovation Management, Technology, and Motivation on Performance Improvement Factors in Indonesia
Full text linkThis research aims to determine the influence of innovation management, technology, and motivation on SME business growth in the creative economy sector in Gresik, Indonesia. Quantitative methods were used to distribute questionnaires using purposive sampling techniques to 110 SMEs that produce and sell goods directly to customers. Data was processed using WarpPLS 8.0. The results of this research, innovation management, technology, and motivation have a significant effect on improving SME performance. Many indicators describing information technology were used to measure technology problems in this research. Practical implications to improve future performance, both governments and employers must increase technology training. Especially in Indonesia, entrepreneurship, for example, can be an inspiration for creative industries to use technology, innovate and encourage motivation to improve their business results
The Effect of Compensation and Work Environment Mediated by Job Satisfaction on Employee Performance in Automotive Companies in Batam
Full text linkThe performance of employees can be influenced by various factors, including compensation and the work environment. When employee compensation and the working environment are favorable, it can lead to an improvement in employee performance. This study seeks to examine the impact of compensation and the work environment on employee performance within automotive companies in Batam City, with job satisfaction as a mediating factor. The research methodology employs Structural Equation Modeling (SEM) analysis using SmartPLS. The study encompasses 401 employee respondents from automotive companies in Batam City. The findings reveal that both compensation and the work environment significantly and positively affect job satisfaction. Furthermore, job satisfaction significantly influences employee performance, and the combined impact of compensation and the work environment on employee performance is significantly positive, mediated by job satisfaction
Analisis Hedonic Shopping, Lifestyle Shopping dan E-Impulse Buying Bagi Pengguna Platform Shopee
Full text linkPenelitian ini bertujuan untuk mengetahui pengaruh Shopping Lifestyle, Hedonic Shoping, pruce discount terhadap Impulse Buying. Penelitian ini dilakukan pada e-commerce shopee. Jumlah sampel yang diambil sebanyak 108 responden, dengan menggunakan metode purposive sampling. Pengumpulan data dilakukan dengan menyebarkan kuesioner dengan sampel yaitu konsumen yang pernah membeli atau melakukan transaksi dan juga memiliki aplikasi di shopee. Data dianalisis menggunakan Structural Equation Modeling (SEM) menggunakan AMOS 22. Hasil penelitian menunjukkan bahwa bahwa 1) hedonic shopping berpengaruh positif dan signifikan terhadap impulsif buying. 2) Shopping Lifestyle berpengaruh signifikan terhadap Impulse Buying. 3) price discount berpengaruh positif dan signifikan terhadap impulsif buying pada pelanggan di shopee
Strategi Pengembangan Bisnis Usaha Mikro Kecil Menengah Jasa Angkutan Barang Kargo dengan Pendekatan Bisnis Model Kanvas
Full text linkKondisi ekonomi yang terus membaik membuat persaingan bisnis semakin ketat termasuk dalam sector jasa angkutan barang. PT XYZ adalah sebuah perusahaan UMKM jasa angkutan barang kargo yang berlokasi di Bekasi. Sejak restrukturisasi, sistem dan mekanisme usaha yang berjalan belum memberikan dampak optimum bagi keberlangsungan bisnis karena pendapatan terus menurun. Selama ini perusahaan belum memiliki strategi bersaing dan sulit membuat keputusan. Sehingga perlu dibuat suatu konsep perancangan pengembangan strategi bisnis yang baik untuk peningkatan kinerja dan daya saing perusahaan. Bisnis Model Kanvas adalah manajemen strategis yang digunakan untuk mengembangkan atau mendokumentasikan model bisnis. Tujuan penelitian ini adalah untuk menganalisis model bisnis dan merancang model bisnis perbaikan yang dapat digunakan PT XYZ sebagai strategi pengembangan bisnis. Penelitian ini merupakan kajian langsung terhadap studi kasus menggunakan metode deskriptif. Selain analisis Bisnis Model Kanvas, penelitian juga menggunakan alat analisis Porter’s Five Force, external factor evaluation (EFE) matrix, internal factor evaluation (IFE) matrix, strengths-weaknesses-opportunities-threats (SWOT) matrix, dan quantitative strategic planning (QSPM) matrix. Berdasarkan hasil analisis yang telah dilakukan, perbaikan model bisnis yang dapat diusulkan terletak pada elemen key activities, value proposition, dan customer segment dengan alternatif strategi penyusunan program kerja secara komprehensif, menjaga kualitas layanan, dan penyusunan program pemasaran