Jurnal Bisnis dan Manajemen
Not a member yet
226 research outputs found
Sort by
PROSES PENINGKATAN KETERLIBATAN KARYAWAN MELALUI GAYA KEPEMIMPINAN DAN MOTIVASI KERJA
Get PDFThe aims of this study was to determine the process of increasing the employee engagement of the nurse children’s unit in the Balai Klinik Ibu & Anak RKZ Malang. This study used a qualitative approach with phenomenology design to explain the application of the leadership model hospital of directors and motivation of nurse children’s unit in an effort to increase their engagement. Data were collected by interviewing 7 informants who are senior, intermediate and junior nursing staff. Data were analyzed using the Interactive Model of Analysis. The results showed that the application leadership model of hospital director for senior and intermediate nurses through the delegation of authority and involvement in decision-making; and for junior nurses through leading by example and description of vision and mission hospitals. Intrinsic motivation of nurses in the works are a live call and pride in their work, while extrinsic motivation is the incentive, salary, promotion, exchange office space, conducive working environment and good relationship between colleagues. The existence of unresolved conflicts between the hospital director with the senior nursing staff related to dissatisfaction in the distribution of incentives encouraging the increased desire to resign from the job and is more suited completed transactional leadership models. DOI : https://doi.org/10.26905/jbm.v5i1.232
PENGARUH NILAI YANG DITERIMA PELANGGAN DAN KUALITAS PELAYANAN TERHADAP LOYALITAS PELANGGAN : KEPUASAN PELANGGAN SEBAGAI MEDIATOR DAN GENDER SEBAGAI MODERATOR
Get PDFThe objective of this study is to examine and analyze the direct impact of perceived value and service quality on customer satisfaction and customer loyalty. This study also examine and analyze the indirect impact of perceived value and service quality on customer loyalty with customer satisfaction as mediation variable. In addition, it also examine the indirect impact of perceived value, service quality, and customer satisfaction on customer loyalty with gender as moderation variable.The study surveyed a sample of 120 respondents in Kota Baru Train Station in Malang City. Purposive sampling was chosen as a method to determine the samples. The study used Partial Least Square (PLS) - Structural Equation Model (SEM) as analytical tools to test the hypothesis. The results showed that perceived value and service quality has impact on customer satisfaction, perceived value and customer satisfaction has an impact on customer loyalty, service quality has no significant impact on customer loyalty, customer satisfaction mediates the impact of perceived value on customer loyalty, customer satisfaction mediates the impact of service quality on customer loyalty, gender has not moderatory impact of perceived value, service quality,and customer satisfaction on customer loyalty. DOI : https://doi.org/10.26905/jbm.v5i1.231
PENGARUH NILAI, KUALITAS PELAYANAN, PENGALAMAN PELANGGAN TERHADAP KEPUASAN DAN LOYALITAS PELANGGAN
Get PDFThe research aims examine and analyze the effect of perceived value, service quality, customer experience on customer satisfaction and customer loyalty, the research also examine and analyze effect of perceived value, service quality, customer experience on customer loyalty by mediate of customer satisfaction. This type of research is explanatory research while collecting primary data through distribution of questionnaires to customer in Giant Supermarket Sawojajar Malang as many as 120 customers. Sampling technique used is purposive sampling. In this case, the independent variable are perceived value, service quality, customer experience, as well as intervening variable is customer satisfaction. while dependent variable is customer loyalty. The data has been collected then analysed by using analysis of PLS (Partial Least Square). The result obtained are perceived value has effect on customer satisfaction, service quality has effect on customer satisfaction, customer experience has effect on customer satisfaction, customer satisfaction has effect on customer satisfaction, perceived value has effect on customer loyalty, service quality has effect on customer loyalty, customer experience has effect on customer loyalty, perceived value has effect on customer loyalty by mediate of customer satisfaction, service quality has effect on customer loyalty by mediate of customer satisfaction, customer experience has no effect on customer loyalty by mediate of customer satisfaction DOI : https://doi.org/10.26905/jbm.v4i2.169
PENGARUH KOMPENSASI, GAYA KEPEMIMPINAN DAN KARAKTERISTIK TENAGA PEMASAR TERHADAP MOTIVASI DAN KINERJA TENAGA PEMASAR PADA PT. BANK RAKYAT INDONESIA (PERSERO) Tbk. CABANG JOMBANG
Get PDFThe purpose of this research is to know: 1) the effect of compensation on work motivation, 2) the influence of leadership style on work motivation, 3) influence of marketer's characteristic to work motivation, 4) influence of work motivation to marketer performance, 5) influence of compensation to performance marketers, 6) influence of marketer's characteristic on sales force performance, 7) influence of leadership style on marketer's performance, 8) influence of compensation to marketer's performance through motivation, 9) influence of leadership style on marketer's performance through motivation, the characteristics of marketers to marketers' performance through motivation. The sample of the study was 136 respondents taken with purposive sampling technique. Data analysis technique is done by SEM analysis.The results of this study are as follows: 1) Compensation has a significant negative effect on work motivation. 2) Characteristics of individual marketers have a significant positive effect on work motivation. 3) Leadership style has a significant positive effect on work motivation. 4) Motivation has a significant positive effect on performance. 5) Compensation has a significant negative effect on performance. 6) Characteristics of individual marketers have a significant positive effect on performance. 7) Leadership style has a significant positive effect on performance. 8) Work motivation mediates between compensation for performance. 9) Work motivation mediates between leadership styles on performance. 10) Work motivation mediates between the individual characteristics of the marketer's force on performance. DOI : https://doi.org/10.26905/jbm.v4i2.169
DETERMINAN PENGUNGKAPAN CSR DAN PENGARUHNYA TERHADAP NILAI PERUSAHAAN
Get PDFThe purpose of this study to test whether the slack resources, the company's financial leverage, firm size, and board size can be said as the determinant of the disclosure of Corporate Social Responsibility (CSR), and its influence on the value of the company. Results of a study of manufacturing companies indicates that slack resources, firm size, and board size affect the disclosure of CSR that are detrimental to the disclosure of CSR, and the company's financial leverage does not affect the disclosure of CSR. The test results also show that the direct effect of slack resources, the company's financial leverage, firm size, board size, and disclosure of CSR affect the value of the company. Results of testing analysis does not directly support the indirect effect of slack resources, company size, and the board size to corporate value through CSR, but the CSR was not able to mediate the effect of leverage on firm value. The results of this study support the stakeholder theory, slack resource theory, and good corporate governance theory DOI : https://doi.org/10.26905/jbm.v4i2.170
PENGARUH KOMUNIKASI ELECTRONICWORD OF MOUTH TERHADAP KEPERCAYAAN (TRUST) DAN NIAT BELI (PURCHASE INTENTION) SERTA DAMPAKNYA PADA KEPUTUSAN PEMBELIAN (Survey Pada Konsumen Online Shopping Zafertech.Com)
Get PDFThe growth of information technology have brought changes to the development of the business word , and it is widely used by businessmen to compete in their marketing activities .thereford, the marketing activities growth broadly and complex .contemporaly, consumers are more easily to exchange the information with other consumers in choosing products that they would buy. The communication of Word of Mouth ( WOM ) becomes essential in marketing, because it can be influence consumer purchasing decision. Acordingly the communication of WOM have more trust compare to others marketing communication forms. The aim of this research is to find out and explain the influence of EWOM communication form toward Trust, Purchase Intention and purchase decisions. The type of this research is explanatory research. Object the research is consumers at Zafertech.com online shopping with 97 samples. The analysis method is using GSCA (generalized structured component ) analysis. Purposive Sampling is used in this research. The results show 1 ) the electric communication of WOM have a significant influence toward Trust, 2 ) the electric communication of WOM have a significant influence toward Purchase Intention, 3 ) the electric communication of WOM have a significant influence toward purchasing decision (4) trust have a significant influence toward Purchase Intention, (5) trust have a significant influence toward purchasing decision, and (6) Purchase Intention have a significant influence toward purchasing decision
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUASAN DAN LOYALITAS MAHASISWA (Studi pada Mahasiswa Strata I Fakultas Ilmu Sosial dan Ilmu PolitikUniversitas Merdeka Malang)
Get PDFPenelitan ini dilatarbelakangi oleh perkembangan dunia bisnis saat ini telah banyak kita temui suatu perusahaan yang telah memasuki dunia pasar jasa. Hal itulah yang membuat suatu perusahaan berlomba-lomba menawarkan kualitas pelayanan yang bera-gam dan terbaik.Tujuan dilakukan penelitian ini adalah untuk mengetahui seberapa besar pengaruh variabel kualitas pelayanan dalam mempengaruhi kepuasan dan loyalitas maha-siswa. Populasi dalam penelitian ini adalah mahasiswa Universitas Merdeka Malang Fakul-tas Ilmu Sosial Ilmu Politik sebanyak 207 responden dengan menggunakan teknik Slovin. Metode dalam penelitian ini adalah deskriptif kuantitatif. Data yang telah meme-nuhi uji validitas dan reliabilitas, maka melalui analisis Path.Penelitian ini menggunakan metode deskriptif kuantitatif. Hasil dari penelitian ini adalah kualitas pelayanan berpe-ngaruh signifikan terhadap loyalitas. Kualitas pelayanan berpengaruh signifikan terhadap kepu-asan dan kepuasan berpengaruh signifikan terhadap loyalitas
PENGARUH KEPEMIMPINAN, BUDAYA ORGANISASI, MOTIVASI TERHADAP KEPUASAN KERJA DAN KINERJA KARYAWAN PADA DINAS PEMERINTAHANAN DESA KABUPATEN LUMAJANG (PEMDES)
Get PDFThe background of this reasearch is that there is effort from enterprises/companies to improve their employees’ performance as an objective of an enterprise/company. Performance strongly depends on the awareness of each employee. In order to improve the employees’ performance, the enterprise/company is required to maintain the establishment of human resource, by doing, for example, improving the efectiveness and efficiency so that employees feel satisfied, resulting improvement in employees’ performance. This research also uses analysis unit consisting of the employees of PEMDES service in Lumajang district with the employees’ population of 80 people and uses path analysis method as data analysis technique.According to the result and discussion, this research’s conclusions can be explained as the following: 1) leadership influences work satisfaction; 2) organization’s culture influences work satisfaction; 3) motivation influences work satisfaction; 4) leadership influences employees’ performance; 5) organization’s culture influences employees’ performance; 6) motivation influences employees’ performance; 7) work satisfaction influences employees’ performance, 8) leadership indirectly influences employee’s performance through work satisfaction; 9) organization’s culture indirectly influences employee’s performance through work satisfaction; and 10) motivation indirectly influences employee’s performance through work satisfaction at PEMDES service of Lumajang district. DOI : https://doi.org/10.26905/jbm.v4i2.169
PENGARUH KUALITAS PRODUK DAN BRAND IMAGE TERHADAP KEPUTUSAN PEMBELIAN
Get PDFThis study aimed to describe (1) If the variable influence on product quality product purchasing decisions Converse brand shoes. (2) Whether variables affect the brand image of the product purchase decisions Converse brand shoes. (3) Is the variable product quality and brand image influence the purchasing decisions Converse brand shoes The population in this study was students whom to be Converse brand shoes product user in Faculty of Social and Political Science at the Merdeka University of Malang, a total of 39 respondents using non-probability sampling. Data that has met the validity and reliability, and classical assumption (t test and F test) is processed to produce a regression equation as follows: Y           = 13,789 + -0,261 X1 + 0,689 X2Where the purchasing decisions variable (Y), the qulity of the product (X1), and brand image (X2). Hypothesis testing using t test showed that the variable quality of the products that have been researched proved no effect on the purchasing decisions, but the variables that proved influential brand image on consumers purchasing decisions. Hypothesis testing using the F test shows that the variable quality of the product and brand image influence on purchase decisions by 22, 7%, while the remaining 77, 3% is influenced by variables that are not used in this study. DOI : https://doi.org/10.26905/jbm.v4i1.171
PENGARUH DUKUNGAN SOSIAL, PERSEPSI RISIKO DAN INTERAKSI SOSIALTERHADAP KEPERCAYAAN DAN NIAT PEMBELIAN KONSUMEN PADA MEDIA S-COMMERCE (Studi Pada Konsumen S-Commerce Di Indonesia)
Get PDFThe rapid growth of social media in Indonesia leads the user to a level which the form of a new business plan can be developed that is social commerce. S-commerce is a new evolution in the world of internet commerce utilizing social media as a business platform. This study aimsto analyze the effect of social support, risk perception, and social interaction of trust and s-commerce’s consumer purchase intentions in Indonesia. Respondents were 148 Facebook user in Indonesia. Data collection through an electronic questionnaire survey method that has been deployed in social networks facebook. Methods and data analysis technique using Structural Equation Model (SEM) – Partial Least Square (PLS). The results showed that social support has dominant effect on consumer’s purchase intentions. These findings provide a new view about consumer’s activity in social media and has implication on s-commerce company strategy in Indonesia