Jurnal Ekonomi Bisnis dan Kewirausahaan
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    130 research outputs found

    Analisis Pengaruh Service Quality, Personal Selling dan Complain Handling Melalui Satisfaction Serta Trust terhadap Customer Retention (Survei Nasabah Tabungan Bank Harda Internasional Cabang Pontianak)

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    This study aims to determine the effects of service quality, personal selling and complain handling through satisfaction and trust on customer retention on the customer of Harda International Savings Bank, in Pontianak branch. The sample of this study consisted of 100 respondents of customers of Harda International Savings Bank, Pontianak. This associative study employed a survey method and a path analysis. The results of hypothesis test using test-F shows that the variables of service quality, personal selling, and complain handling have significant influence on satisfaction. Likewise the t-test results of hypothesis shows the variables of service quality, personal selling, and complain handling significantly influence satisfaction. Subsequently, satisfaction variable has significant influence on trust and customer retention. Meanwhile, trust variable has significant influence on customer retention

    Peran Involvement Sebagai Variabel Pemoderasi Model Loyalitas Pelanggan

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    This research aims to identify the role of involvement as a moderating variable in the model of customer loyality. The population in this study is the Xiaomi smartphone users in Yogyakarta. Data is collected through survey method that is guided by questionnaire. The data samples are 200 respondents to eligible the data analysis by structural equation modeling. The results indicate that the involvement moderates the effect of perceived quality, perceived price and after-sales service towards customer satisfaction.. Besides, the result is the involvement moderates the effect of customer satisfaction on customer loyalty. The results are used to develop strategies to effectively increase customer loyalty by designing a stimulus to increase customer loyalty considering the level of customer involvement

    Tingkat Pemahaman Akuntansi (Studi Mahasiswa Jurusan Akuntansi FEB UNTAN)

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    The research is aimed at observing the comprehension level of accounting students in accounting course, the class program and gender. Purposive sampling was used as the sampling technique, in which the students who had taken PA1, PA2, AKM1 and AKM2 courses were the research sample. The hypothesis was answered by one sample T-Test to assess the comprehension level of accounting students, while One Way ANOVA was employed to examine the possible difference of students in Regular A, PPAPK and International classes in comprehending accounting course. Furthermore, independent sample test was used to observe the comprehension level based on gender.There were three research findings. First, there is a different comprehension level of accounting students in accounting department of all programs, namely Regular A, PPAPK and International classes. It might be caused by the quality of different student input, because they have different entrance on every program. Second, there is no difference in comprehension level of accounting students based on gender

    Pengolahan Lidah Buaya (Aloe Vera) Menjadi Granul Effervescent sebagai Minuman Kesehatan dan Analisis Peningkatan Nilai Ekonomisnya

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    One of the leading sectors of commodities mainstay of West Kalimantan which have a comparative advantage, especially in the city and district of North Pontianak is aloe vera. Aloe vera usually processed and sale only in the form of raw material and provide little added economic value to society. The purpose of this study is knowing and producing effervescent granules with the best formulations as a health drink; and knowing and determining the economic value and feasibility level production of effervescent granules as a busniess unit. The result of this study indicate that, based on the soluble time test aloe vera effervescent granules are not eligible. Effervescent granules solubility test is qualified. Water content test of aloe vera effervescent granules is qualified. Flow time test of aloe vera effervescent granules is qualified. Meanwhile, based on the analysis of the calcualtion of the increase in economic value by using the calculation of Net Present Value (NPV), Net Benefit Cost Ratio (Net B/C), Internal Rate of Return (IRR), Payback Period (PP) and the Discounted Payback (DPB) expresses feasible to increase the economic value of public income

    Model Sinergisitas Kelembagaan dalam Pengembangan Kewirausahaan UMKM Wilayah Perbatasan dengan Pendekatan One Village One Product (OVOP)

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    This study aims to describe the potential of micro, small and medium enterprises (MSMEs) in the border region and to design a model of institutional synergy in the entrepreneurship development of MSMEs in the border region with the approach of one village one product. The approach taken in this study is a qualitative approach with the case study research type. For analysis purposes, data can be collected using triangulation data collection methods involving observation, interview and documentation as well as Focus Group Discussion (FGD). Based on the model developed in the MSMEs entrepreneurship development in border areas, there are 3(three) institutions that play a role and can synergize with each other, namely business development institutions; village incubator of superior village products and village-owned enterprises

    The Actualization of Woman Empowerment in Islamic Economy

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    Islam really appreciates the dignity, the prestige, and the woman’s right, without the different to the man. The mowan’s moval in today context is the moval which has value, meaning and the potential itself. The woman empowerment program to the woven fabric craftsman which have been done in Sumber Harapan village, Sambas regency is the real woman self-actualization in Indonesia. The research is a field research. The technique of data collecting is observation, interview and documentation. The analysis technique in this research is  analysis model interactive and SWOT analysis. According to the data analysis and explanations that the strategy of woman empowerment reinforcement to the woven fabric craftsman in Sumber Harapan village, Sambas regency include: 1). Increase the product intensification and diversification.      2). The utilization  of work ethic to expanding the access of market. 3) the integrated founding and development to increase the quality of human resources. 4). Utilize the government supports and the private to consolidate the financing in increasing the means and the infrastructure. 5) Increase the cooperation with the competent institution

    A Management Framework of Islamic Micro Financing for Sustainable Palm Oil Farming

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    The growth of demand and production in palm oil has increased rapidly from time to time, as this scenario has a positive impact on the development of economy. However, in the long run,the scenariomay give a negative impact if it is not closely controlled; like the issue of haze. Therefore, thisstudy is aimed to create a sustainable mechanism framework of palm oil farming among smallholders using Islamic micro financing.This is because; the position of smallholders is an issue in the sustainability debate in the palm oil industry at the global level. Using library research, this study discovered the constraints and the challenges faced by independent smallholders to create sustainable palm oil farming. Hence, the study was developed around the specific objectives that looked into the Islamic microfinance form and appropriate mechanisms for the implementation. In doing so, this study employed the qualitative method. From the results, it was concluded that Islamic microfinance is indeed a source of funding for a number of independent smallholders of oil palm. Later on, Islamic microfinance may contribute to sustainable palm oil production. Furthermore, by introducing a workable mechanism, more Islamic financial institutions should be involved in providing Islamic microfinancing to smallholders

    Pemetaan Ekonomi Kreatif Subsektor Kuliner di Kota Pontianak

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    This study aims to map the creative economy culinary subsector of Pontianak City in 2017 based on Creative Economy Indonesian Standard Industrial Classification (ISIC) and structure-conduct-performance (SCP) approach. This study also maps the characteristic of creative economy actor culinary subsector based on age and education, as well as observes the creativity of culinary subsector in Pontianak City. This study used qualitative descriptive method with study object in Pontianak City. The sampling method used was stratified random sample with 287 total samples. The result was the creative economy scopes in Pontianak City mostly are restaurants, stalls, and café. The economy creative actor for culinary subsector in Pontianak is 40 years old in average and 51.2% had high school as their educational background. The creativity of culinary subsector in Pontianak City were 41.1% involving the trained chef, 8,4% routinely creates new menu, 14.3% consists the local cuisine, 51,2% gives culinary experience for the consumers, and 29.3% has used technology. Based on the SCP approach (1) 95.5% culinary business model in Pontianak City are independent, (2) 79.8% (229 respondents) of the creative economy actors stated they determine the price by themselves; from 229 respondents, 120 respondents determined their own prices after finding out their rival’s prices, (3) 87.1% marketing strategy still use word of mouths marketing technique, (4) the business turnover per month ranging from IDR 400.000- > IDR 80.000.000 and manpower recruiting with micro business criteria (1-4 people) for 88.2% while small business (5-19 people) for 11,8%

    Analisis Inflasi di Indonesia (Suatu Pendekatan Model Dinamik)

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    This study aims to determine the magnitude of the effect of the money supply, the exchange rate of rupiah (exchange rate) and the interest rate on inflation in Indonesia during the period 2000.12016.4. The analysis tools used for this research data are: unit root test, integration degree test, cointegration test, error correction model / ECM. The results showed that all staioner research data at level 1 (first difference) based on cointegration test showed that the variables observed in this study co-integration or have long-term relationship. The ECM model used is valid, as indicated by the error correction term (ECT) coefficient is significant. In the short run the money supply, the exchange rate of rupiah (exchange rate) and the interest rate is not significant to the inflation rate, but in the long term is significant

    Bond Ratings dan Antesedennya: Studi Empiris di Bursa Efek Indonesia

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    This paper provides the empirical evidence of corporate growth, maturity, and operating cash flows on the bond ratings. It was conducted on 34 bonds issued by the 16 non-financial companies on the Indonesia Stock Exchange (IDX) which also issued bonds, registered in the Indonesia Bond Market Directory, and rated by PEFINDO during 2012 - 2014. The hypotheses were tested using the logistic regression analysis. The result shows that corporate growth has significant effect on the bond ratings, while maturity and operating cash flow have no significant effect. Another finding shows that the firm size can also affect the bond ratings.

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    Jurnal Ekonomi Bisnis dan Kewirausahaan
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