Jurnal Manajemen dan Kewirausahaan
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    411 research outputs found

    JOB ACCOMPLISHMENT THROUGH INFORMATION TECHNOLOGY COMPETENCIES AND CORPORATE SOCIAL MEDIA USAGE OF COMPANY EMPLOYEES IN INDONESIA

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    This research aimed to examine the factors that could affect the distribution of jobs accomplishment, which was included the distribution of corporate social media, information technologies competencies, and jobs interconnections. This research used the partial least square-structural equation model (PLS-SEM) to test the proposed hypothesis. Participants in this study included 367 respondents as the employees in Indonesia.  The data collected in this research used a surveyed approached to get responses from participants. The results of data analysis in this research revealed that corporate social media had a significant direct effect on jobs accomplishment and jobs interconnections. In addition, the information technologies competencies had also showed to have an essential direct role in jobs accomplishment and jobs interconnections. Jobs interconnections had also showed to have a significant direct influence on jobs accomplishment. This study proved that jobs interconnections had a significant mediating effect on the relationship between corporate social media and jobs accomplishment, but it had no influencers the relationship between information technologies competencies and jobs accomplishment

    EXCHANGE RATE, GOLD PRICE, AND STOCK PRICE CORRELATION IN ASEAN-5: EVIDENCE FROM COVID-19 ERA

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    ASEAN-5 (Indonesia, Singapore, Malaysia, Philippines, and Thailand) were the pillars of economies in the Southeast Asia. This study aimed to examine the dynamic correlation of exchange rate and gold price on stock price in ASEAN-5 countries during COVID-19 pandemic. This study used Asymmetric DCC-GARCH model and employed daily data from March 2020 to August 2021. For all cases, the findings showed the degree of correlations were similar to each other. Furthermore, the result revealed that exchange rate and gold price had weak correlations on stock price. During the pandemic, negative correlation confirmed the exchange rate was a better alternative asset than gold which was positively correlated with stock prices. The ASEAN-5 market participants should hereby evaluated their investment risk and strategy

    THE ADVANTAGES OF THE MICRO EQUITY MODEL FOR MSME BUSINESS RESILIENCE IN YOGYAKARTA DURING PANDEMIC

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    Many MSME business enterprises were severely hit during the Covid-19 pandemic. This study examined a micro equity financing model as an innovative answer to conventional loans in assisting MSME to survive during and after the pandemic. The micro equity financing model employed a profit-sharing system with flexible repayment and without collateral. A qualitative, descriptive data processing approach was employed. Interviews were conducted online with respondents of MSME that use the micro equity model in the Trust Network Finance (TNF) project in Yogyakarta. It was found more than 75% of MSMEs in Yogyakarta had experienced contractions on the marketing of their business. And more than 50% of MSME players in Yogyakarta had experienced problems in repaying loans due to the Covid-19 pandemic crisis. We suggested from the results that the micro equity model had shown to provide many benefits to MSME, especially in marketing and financial aspects, such as more accessible loan applications, flexible repayment schedules, and business assistance

    FACTORS INFLUENCE CUSTOMERS PURCHASE INTENTION TOWARDS HYPERMARKETS AT KOTA BHARU, KELANTAN

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    The study\u27s goal was to look into the relationship between price, product quality, and interior atmosphere and customers\u27 purchasing intentions in the Kota Bharu, Kelantan area. Kota Bharu Mall, Aeon, Billion, Tesco, Mydin, Giant, and Pantai Timur Hypermarket were among the hypermarkets studied. Furthermore, this study was carried out to establish what the most influential variables are that which affect consumers\u27 buying intentions and, as a result, how they choose their favourite hypermarket. The independent variables in this study were price, product quality, and interior atmospheric, while the dependent variable was purchasing intention. In this research, a questionnaire survey was used to collect data from customers at seven hypermarkets in Kota Bharu. A total of 417 accurate and usable questionnaires were collected, with responses reported on a four-point Likert-type scale, with one indicating strong disagreement and four indicating strong agreement. All of the independent variables were found to be strongly related to the dependent variables in the sample. Product quality has the highest positive correlation with purchasing intention following by Interior atmospheric and price came in second and third. This demonstrates that even minor changes in all of the independent variables have an impact on purchasing intent

    TRANSFORMATIVE LEADERSHIP AND ORGANIZATIONAL CULTURE EFFECT ON EMPLOYEE PERFORMANCE: EVIDENCE FROM THE INDONESIA LOGISTICS BUREAU

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    The purpose of this research was to analyze the effects of transformative leadership and organizational culture on employee performance in the context of the Indonesian Logistics Bureau. This study filled a research gap, and required repeated tests to assess the impact of transformative leadership and organizational culture on employee performance from different viewpoints. The research tool used was a cross-sectional quantitative study by a questionnaire (survey) of up to 69 respondents for all personnel of the Indonesia Logistics Bureau West Java Regional Division. Multiple linear regression analysis of data processing techniques revealed that the performance of employees was influenced by transformative leadership and organizational culture. The results of this analysis included positive guidance, in particular on the importance of a leader\u27s role in empowering and encouraging workers through active engagement with them, and the presence of positive organization principles boosted organization performance

    EXAMINING KEY DRIVERS FOR ONLINE IMPULSE BUYING IN MALAYSIAN’S PUBLIC UNIVERSITIES STUDENTS

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    With the current growth of the internet, there are signs of e-commerce in Malaysia growing and booming, such as Lazada, Mudah.my, Shopee, and others. Malaysians have been increasingly reliant on the internet to obtain product details and to make purchases. This motivates e-commerce entrepreneurs to devise a new strategy for increasing sales by increasing the rate of online impulse purchases among visitors to online shopping platforms. The aim of this research is to look into the connection between key-driven and online impulse buying. The aim of this research is to create a framework that represents the main drivers of online impulse buying among Malaysian public universities. The study also addresses empirical results from a 303-respondent online survey conducted with SPSS version 22.0 and Smart-PLS version 3.0. The research paradigm is focused on the Theory of Planned Behaviour (TPB) Model, which includes online impulse buying as a dependent variable and three independent variables (Flow Experience, Perceived Usefulness, and Trust). Non-probability methods, judgement sampling, and convenience sampling were used to select respondents in this research, who ranged in age from 19 to over 30 years old and were university students in Malaysia. In addition, this research paves the way for future studies by identifying relevant online purchase platform providers and product categories to conduct a new study

    BUSINESS PHILOSOPHY OF SELECTED BICOLANO ENTREPRENEURS: DISSECTING THEIR VIEWS AND INSIGHTS

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    This study aimed to seek views from selected Bicolano entrepreneurs on how they run their business, the values they believed, challenges they experienced with the current pandemic and their future plans as well. It was qualitative research that made used of structured interview and content analysis. Findings showed that Bicolano entrepreneurs’ views on the different themes were not clearly separated from each other. Most of them started the business as additional source of income. These entrepreneurs were strongly driven by their particular advocacies. In terms of core values, most of them agreed that dedication to work was viable in making business successful. The business philosophy that stood out among them was making customer satisfaction a priority. The resilience of the Bicolano entrepreneur amidst the pandemic was manifested by their continuous marketing innovations adapting to the situation

    HERD BEHAVIOR IN USING MOBILE PAYMENT WITH UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT2)

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    The development of information technology, followed by higher bank competition, has encouraged innovation in providing various alternatives for non-cash payments. Mobile payment services are increasingly popular with the increasing use of smartphones in the last five years in Indonesia, so that financial behavior has shifted its function towards digitalization. This study aims to discuss the financial herding behavior of using mobile payments using the Unified Theory of Acceptance and Use of Technology (UTAUT2) approach. The data used is respondent data as many as 355 Indonesian students who use the mobile payment application on a mobile device. The results obtained by the variable performance expectance and price value have a significant effect on the behavioral intention of users of mobile payment applications in Indonesia. Then behavioral intention was proven to significantly influence usage behavior and herd behavior as a form of financial behavior deviation which was proven to affect performance expectations

    JOB AUTONOMY, JOB CRAFTING AND EMPLOYEES’ WELL-BEING DURING WORKING FROM HOME

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    Workplace stressed employees’ well-being because people have to work from home (WFH) and adapt to a new routine of work and life since Covid-19 struck the world. Employees who WFH increase their perception of more autonomous on how to handle their tasks, this is known as job autonomy. This study aimed to examine the relationship between job autonomy and well-being, and the mediating effects of job crafting on job autonomy and employees’ well-being during WFH in Covid-19 Pandemic. An online survey was conducted and there were 427 respondents involved. The model was analyzed using WarpPLS 7.0 and the results showed that no significant relationship was found between job autonomy and well-being. Moreover, job autonomy and job crafting are related as well as job crafting and well-being. Job crafting significantly mediate the relationship between job autonomy and well-being. This study showed that during WFH, employee experience an excessive degree of job freedom and it give them more work pressure and decrease employees\u27 subjective well-being.  In a conclusion, this study brings several concerns that organizations should be giving attention to

    #I ENVY, THEREFORE, I BUY! #: THE ROLE OF CELEBGRAM TRUSTWORTHINESS AND PARA-SOCIAL INTERACTIONS IN CONSUMER PURCHASE INTENTION

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    Businessmen’s marketing strategies that take advantage of the fame of celebgrams as influencers are incredibly appropriate in the social media era. The present study deals with the dynamics of celebgram trustworthiness and social interaction with their followers in relation to possession envy and consumer purchase intention. To test the proposed model, the researchers collected data from 181 respondents in Indonesia through an online survey and analyzed it using the Smart PLS. The results of the present study showed that celebgram trustworthiness had no positive effect on possession envy but it had a positive effect on consumer purchase intention. Furthermore, parasocial interactions had a positive effect on possession envy and consumer purchase intention and possession envy had a positive effect on consumer purchase intention. The present study provides a theoretical contribution to the literature on retail and consumer services and offers managerial implications for instafamous-based marketing

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