Jurnal Manajemen dan Kewirausahaan
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THE EFFECT OF DISTRICT OWN-SOURCE REVENUE AND BALANCE FUNDS ON PUBLIC WELFARE BY CAPITAL EXPENDITURE AND ECONOMIC GROWTH AS AN INTERVENING VARIABLE IN SPECIAL DISTRICT OF YOGYAKARTA
Full text linkThe transfer funds from the central government which is not followed by own source revenues, causes the autonomous district too dependent on the central government funds. This study aims to determine the effect of own-source revenue and balance funds on public welfare by capital expenditure and economic growth as an intervening variable in Special District of Yogyakarta. The source of data is secondary data during 2006 to 2013 and using Partial Least Square to test hypotheses. The result showed that own-source revenue has not significant effect on capital expenditure but has significant effect on economic growth and public welfare; balance funds has significant effect on capital expenditure but has not significant effect on economic growth and public welfare; capital expenditure has significant effect on economic growth but has not significant effect on public welfare; and economic growth has not significant effect on public welfare
THE ACCEPTANCE OF SUSTAINABLE FOOD CONCEPT: A QUALITATIVE EXPLORATION IN STENDEN UNIVERSITY HOTEL, THE NETHERLANDS
Full text linkAs customers concern more about the environment, sustainable food demands, which are locally produced, organic, seasonal, and vegetarian or semi-vegetarian, are increasing. Besides, Theory of Planned Behavior (TPB) explains that behavior is guided by intentions with the factors of attitude, subjective norm, and perceived behavioral control to predict food choices; food purchasing habits and intake; and attitudes and preferences. Therefore, the research purpose is to examine customers’ acceptance of The Netherlands restaurant implementing sustainable food concept using TPB. Data analysis of 10 semi structured interviews shows that the customers of Restaurant NL are more likely guided by external factors of subjective norms: work related dine-in; others’ encouragement to eat more healthy and more responsibly, as the intentions are to have sustainable benefits
BRAND AWARENESS AND BRAND IMAGE OF DECISION MAKING ON UNIVERSITY
Full text linkUniversities are currently facing many challenges as institutions of higher education providers, espe-cially in obtaining numbers of students. The purpose of the study is to examine the effect of brand awareness on brand image, the effect of brand image on perceived value, the effect of perceived value on satisfaction, the effect of brand image on satisfaction, the effect of satisfaction on loyalty. Data collection methods are obtained from 200 samples of students in Jambi (primary data) with an analysis of Structural Equation Model Lisrel 8.80. The findings of this research are four hypothesis take positive and significant effect where Satisfaction has the most effect. However, it did not find any influence of brand image on satisfaction
DESTINATION IMAGE OF BALI BASED ON THE PUSH MOTIVATIONAL FACTORS, IDENTITY AND DESTINATION CREATIONS IN THE PERSPECTIVE OF FOREIGN SENIOR TOURIST*
Full text linkThe strength of the senior traveler segment is the high purchasing power the length of stay in a destination, making this market segment increasingly important in present and future. Consequently, this research aims to establish a model of motivation and its relationship with the image of Bali as an international tourism destination, especially from the perspective of senior tourists. This research employed survey method and utilized a combination of quantitative and qualitative analytical techniques. Factor analysis condensed various indicators into several key indicators to form a model with goodness of fit. Indicators representing push motivation variable include the improvement of health/fitness and the drive to perform physical exercise. Indicators representing destination identity variable include the culture and nature of Bali. Indicators representing destination creation variable include the service quality of travel agencies and service quality of travel guides. Indicators representing destination image variable include the image of cultural uniqueness and holiday atmosphere of Bali. The survey in this study involved 400 respondents of senior tourists, exclusively only foreign nationals. Goodness of fit is affirmed on the results of the analysis model, which answered the hypothesis that push motivation and destination creation affect destination images
COMPETITION AND INNOVATION RELATIONSHIP: EMPIRICAL TEST ON INDONESIA BANKING INDUSTRY
Full text linkThis study examined inverted-U relationship between competition and innovation on Indonesian banking industry. The pattern was an output of Schumpeterian and escape competition effect. Innovation level was not measured only specific to reflect a product innovation but rather to measure the overall enterprise’s innovation level by using the concept of technology gap ratio. This method measured the utilized technical efficiency of the technology compared to the utilization of all the potential of existing technology. Banks with low technology gap ratio showed a trend of mergers, bankruptcy, or be acquired by others. It showed an increase of the technology gap ratio after implementation of Indonesian Banking Architecture. It also showed a significant relationship between competitions level, because of the increasing competitiveness of individual banks, with innovation level. The relationship was an inverted-U. So increasing competition ini-tially stimulated more innovation, but at one point, increasing competition tends to limit innovating initiative
ANTECEDENTS VARIABLE OF EMPLOYEES LOYALTY
Full text linkEmployees who have high loyalty will be motivated to work and do their best for the company. This research aims to analyze the influence on satisfaction to the leader, compensation and the work environment against the loyalties of PT. ISS employees in Surabaya. Type of this research is quantitative explanatory. Primary data was obtained from questionnaires which distributed to 150 respondents. Valid questionnaires are up to 95, by type of work, cleaning services and parking, while the rest of employees are not qualified. The Result of this research present that satisfaction to the leader, compensation and the working environment have a positive and significant effect in partially and simultaneously toward employees’ loyalty
THE COMPETENCY DEVELOPMENT MODEL BASED ON PERFORMANCE ORIENTATION AND TEAM WORK
Full text linkCompetency can be defined as behaviors that were shown from employees who have the potential to work perfect consistently and effectively compared with the potential working averagely. PT. Aneka Regalin-do is a company engaged in manufacturing furniture which to develop a competency model that integrates with benchmark the competency development model in performing their duties and responsibilities effective-ly. The method of this study used is descriptive qualitative. The results of this study explains that the compe-tency development model based on performance orientation and team work can be identified, analyzed and then created a model of competency development relevantly and significantly to overcome the problems of human resources in the rattan unit of PT. Aneka Regalindo
THE INCREASING PHENOMENON OF SECOND-HAND CLOTHES PURCHASE: INSIGHTS FROM THE LITERATURE
Full text linkThe global trend of second-hand clothing (SHC) consumption is significantly increasing and unstoppable. This trend has made, and will continue to make, a huge impact in the clothing industry in virtually every part of the world. However, the number of studies on SHC are still limited and more importantly, the findings are mixed and inconclusive. This study investigates the trend in SHC research between 1990 and 2014. 131 published academic articles from different disciplines were collected and content analyzed and the results indicate that SHC research was highly focused on the topics of consumption behavior, textile disposal behavior, and SHC trading related issues. In addition, the results also show that SHC research was mainly conducted from the consumers’ point of view. With the increasing interest in SHC, this study attempts to develop a better understanding of SHC phenomena and provide clear future research directions to scholars in designing SHC related research
ENHANCING BRAND EXPERIENCE ALONG WITH EMOTIONAL ATTACHMENT TOWARDS TRUST AND BRAND LOYALTY
Full text linkResearch on Samsung’s smartphone consumers in Surakarta, have aimed to (1) Test the influence of brand experience on brand trust; (2) Test brand beliefs on brand loyalty; (3) Test on emotional attachment brand experience; (4) Test emotional attachment on brand trust; (5) Test brand experience on brand loyalty. The sample of this research was obtained from 100 respondents who have purchased a Samsung smartphone with the number of the purchase more than once. Methods of analysis used in this study are Structural Equation Modelling. The results of this research indicate that: (1) Brand experience influenced brand trust positively and significantly; (2) The trust against a brand loyalty affect brand positively and significantly; (3) Brand experience have positive and significant effect on emotional attachment; (4) Emotional attachment affects brand trust positively and significantly; (5) Brand trust have the influence of brand loyalty positively but not significant
FOODSTAGRAM ENDORSEMENT AND BUYING INTEREST IN CAFÉ / RESTAURANT
Full text linkNumbers of food businesses exist in contemporary time. They make the businessmen engaged in the same field have to be creative in the marketing to be more attractive to public. One creative idea is through endorser in foodstagram Instagram. The study aimed to determine the influence of endorser foodstagram (Ty-pical-person endorser) toward customers buying interest. The dimensions of the endorser were used in this study consisted of the visibility, credibility, attractiveness, and power. It used 125 respondents and multiple regressions to determine the effect of each dimension used. The endorser foodstagram (Typical-person en-dorser) effected on buying interest. However, when the endorser dimensions were tested individually, there were only two dimensions that influence the buying interest, which were attractiveness and power