SBM ITB Journal System
Not a member yet
2187 research outputs found
Sort by
Risk Management in Collateral Credit: A Case Study in PT. Jamkrida (Perseroda) Sulawesi
Full text linkThis paper presents an exploratory study regarding risk management in collateral credit organizations, particularly in PT. Penjaminan Kredit Daerah (Jamkrida) (Perseroda) Sulawesi Selatan. The term collateral credit is unfamiliar to some people, even though the role of collateral credit is essential for MSMEs before applying for credit loans in a specific bank. In addition, the organization’s role in supporting MSMEs is in line with their vision, contributing to regional economic development. This paper aims to determine the business process of collateral credit organization; to identify its risk management application; to determine the internal and external analysis of the business in order to achieve public awareness regarding collateral credit. The research methodology used in this paper is a qualitative approach using by exploratory case study method. The data was collected from the interview with board of commissioners and collateral credit manager. Furthermore, the analysis of TOWS strategy resulted in an in-depth analysis of PT. Jamkrida’s business’s development purpose.Keywords: Collateral Credit; MSMEs; Regional Economic Development; Risk Management
The Impact of External Pressures on the Eco-Innovation Adoption of Micro, Small, and Medium Enterprise (MSME) in Indonesia
Full text linkThe concept of eco-innovation has been recognized as a robust mechanism for sustainable business innovation models of micro, small, and medium enterprises (MSME). However, less attention has been paid to the application of eco-innovation to MSME performance, although MSMEs may benefit more from eco-innovation practices than larger firms. This creates an innovation gap between MSMEs and large companies. This paper attempts to fill this gap by examining the impact of external pressures on the adoption of ecoinnovation in MSMEs and its impact on the performance and competitiveness of company products. Quantitative data analysis is used in this research as the objective is to gain an in-depth understanding of the impact of eco-innovation on the performance of MSMEs in the manufacturing sector. The respondents in this research are Indonesian citizens and business owners in the fashion industry. This study uses a Partial Least Squares Structural Equation Modeling (PLS-SEM) approach to assess and estimate correlations between variables. The results show that the eco-innovation practices in the company is influenced by external pressures. This paper uses institutional theory to explain the drivers of ecoinnovation adoption in Indonesia. The paper concludes that coercive pressures and mimetic pressures have a significant and positive impact on the adoption of eco-innovation. The study of the fashion industry can be a potential opportunity to deepen discussions with different types of eco-innovation that require a holistic view and company capabilities.Keywords:Fashion industries, Eco-innovation, Green company, MSMEs performanc
Proposed Improvements in Queuing Process of Obstetric Gynecology Polyclinic Outpatient at RSIA BM
No full textAs one of the well-known women and children hospitals, RSIA BM already uses advanced technology in its queuing process compared to another hospital that is still using manual processes. However, there are operational issues related to the queuing process in the Obstetrics and Gynecology Polyclinic that triggered dissatisfaction and complaints from the outpatients. In this research, the researcher aims to determine the improvement suggestions in the queuing process by determining the key drivers of customer’s satisfaction. The researcher used a qualitative method and conducted secondary data collection from previous studies. Based on the findings, the solutions recommended by the researcher to improve the outpatient queuing process and its technology are to provide clear information, actively follow up patients, and monitor the queuing waiting time.Keywords: Customer Satisfaction, Queuing Process, Hospital Management, Outpatient, Online Reservatio
Analysis Of The Relationship Between Financial Literacy And Financial Behavior Toward Financial Distress In Generation Y And Z During Covid-19 Pandemic (Case Study Bandung)
Full text linkThe world’s economic contraction in recent years is unavoidable, given the increasing number of deaths caused by Covid-19 infection. Economically, Indonesian people are unprepared to deal with the country’s economic paralysis. People of all income levels, from the poorest to the richest, are seeing income declines, implying that many previously financially secure people have become poor or were on the verge of becoming poor. As the result, the number of Indonesians making loans is growing. However, this rapid disbursement was followed by a drop-in borrowers’ compliance to pay installments. In this research, multiple linear regression was used to analyze the relationship between financial literacy and financial behavior toward financial distress in generations Y and Z. The result was financial literacy and financial behavior have a positive and moderate relationship toward financial distress. Furthermore, generations Y and Z in Bandung have a moderate level of financial literacy, and during the Covid-19 Pandemic, based on the InCharge Financial Distress/Financial WellBeing scale (IFDFW), generations Y and Z in Bandung experienced moderate financial distress.Keywords: financial literacy, financial behavior, financial distress, IFDF
What Makes a Video Viral? The Analysis of Viral Video Attributes Towards Video Marketing in Indonesia’s Health and Beauty Industry
Full text linkViral video marketing on Instagram is the future of business as it is a way to do effective and efficient marketing. Nowadays, brands create videos but are unaware of what enables their videos to attract exponential engagement than comparable image content. Some scholars studied the attributes of viral videos, yet none was conducted specifically for viral video marketing using Instagram platform in the health and beauty industry amongst Indonesian. In this paper, researcher aim to identify the significant attributes influencing content in the health and beauty industry and give recommendations to create viral videos for businesses in the respective industry. Using the PLS-SEM, this study investigates the relationship of viral attributes researched by five scholars towards video virality. The research focus is on Indonesian aged 19 to 30 who use Instagram daily and follow 1 account in the respective industry. A total of 104 respondents were chosen. This study was done quantitatively using an online questionnaire. Researcher found elements of laughter in video common elements and novelty impacts significantly in a positive way.Keywords: Health and Beauty Industry, Instagram, Video Marketing, Viral Attributes, Viralit
The Impacts of Fast Food Brand Collaboration Experience on Brand Love, Brand Prestige, Brand Satisfaction, Brand Trust, and Brand Loyalty
No full textBrand loyalty is one of the vital competitive advantages firms seek to hold their position in the market. With increased competitiveness in the fast-food market, this variable has become more significant to be researched. Some antecedents such as brand experience, brand love, brand prestige, brand satisfaction, and brand trust were depicted can generate brand loyalty. This study aims to investigate the influence of these variables in generating brand loyalty from one of the American FastFood brand case. A quantitative survey method was utilized in the data collection, extracting a total of 258 responses from customers aged between 18 to 24 years old. This study performed descriptive statistics and PLSSEM for data analysis and the result shows a significant indirect influence of brand experience to brand loyalty through mediators of brand love, brand satisfaction, and brand trust. Brand experience is also identified to have an impact on brand prestige. This study contributes to consumer-brand relationships understanding by demonstrating the causal relationships and providing valuable insights to future researchers and fast-food marketers.Keywords: Brand experience, brand love, brand loyalty, brand prestige, brand satisfaction, brand trus
Impact of Mutual Funds Online Platform in Increasing the interest in Investment from generation Z’s in Indonesia
Full text linkDigital solutions and technologies have a lot of potential to bring solutions towards business services [36]. In the financial sector, Investment is an important component in the growth of the economy, especially in developing countries like Indonesia. Because it is a volatile component of GDP That brings direct contribution to economic activity. One of the forms of investment is Mutual Fund that is relatively safer and mostly used by youths in Indonesia. Current capital market is dominated by Generation Z and Millenials that reached a number of Single Investor Identification until 3.58 Million (KSEI, 2021). Because the number of investors from Gen Z is still relatively modest, this research aimed to study the impact of online mutual fund platforms in increasing the interest of Generation Z in investment. With a quantitative method using a survey to 215 Generation Z mutual funds online platform users in Indonesia, the result showed that the impact of it to its behavioral intentions toward the interest of investment is positively correlated. Also, factors generating that facts are performance expectancy, effort expectancy, facilitating condition and habit which are components of UTAUT 2 theory by Venkatesh, 2000
Evaluation Of Change Management In PT XYZ
Full text linkPT XYZ is a company engaged in the manufacturing and distribution of vaccines, pharmaceuticals, and poultry equipment. In producing its products, the production process has complied with GMP (Good Manufacturing Practice) and CPOHB (Cara Pembuatan Obat Hewan yang Baik). The slowing growth of the poultry population domestically has slowed PT XYZ’s revenue. It makes them take the initiative to enter the agricultural market as a potential market considering Indonesia is an agricultural country. The change initiatives to enter the agricultural market has yet to be evaluated. The purpose of this study is to evaluate the management of changes carried out in entering the agricultural market. The research used a mixture of quantitative through questionnaires and qualitative through interviews using the DICE and McKinsey 7S framework. Using both frameworks would provide a better understanding of the change management evaluation with the quantitative result using the DICE framework as the predictor of success and opportunity for improvement using a more holistic factor in the McKinsey 7S framework. Using the DICE framework, the change management carried out is in the “Win” zone. This means that the change management carried out has a high probability of success. The McKinsey 7S framework is used to analyze improvement opportunities. Bureaucracy, operational and monitoring system comprehension, number of team members adequacy, knowledge of team members, and the adequacy of the training carried out are things that are then identified for further evaluation. This is then searched for the root cause and opportunities for improvement.Keywords: Change Management, DICE, McKinsey 7
Improving Business Performance Using Financial Planning towards Application Based Business: Study Case of Antri.in
Full text linkIndonesia is ranked as the fifth country with the greatest number of startups in the world (Yudistira), more than 80% of those startups were an application-based business. The problem arises that startup failure rates are around 90% (Neil, 2015). In fact, the financial aspect is the second most contributing factor that causes a startup to fail (Angelucci). In addition, we found that Antri. in also faced the same problem as most startups, which is financial problems. Antri.in is an application-based startup company that provides an integrated system to do online queueing. Antri.in implements the system of subscription fee as the company’s main revenue stream and advertisement as company’s secondary revenue stream. The researchers use financial modeling projection to project the company’s finance. In 5 years, antri.in is projected to lose 7 billion rupiah as we are still in the developing / early stage. From the discussion and root cause finding, the reason for Antri.in loss is because Antri.in cash flow is bad, it needs a huge cost to operate while the company revenue and income is still limited. As the result, there are 4 solutions to prevent Antri.in’s lost, which are cost priority, human resource plan, business model expansion, and exit strategy.Keywords: Application, Financial Modeling and Planning, Business Technology, Internet of Things
Business Process Improvement Strategy in Company Digital Channel Official Store in the Marketplace for Company Sustainability
Full text linkDigital transformation is begun to emerge sharply as the pandemics starts in the beginning of year 2020 and become the silver lining strategy for many companies which as a result in leveraging online channel. In cement industry, online channel is bringing the decommoditization program to the company products by created added value such as transparency, easy to access, and competitive price as the result in leveraging technology will increase company efficiency and lowering distribution cost. This research is focused on improving the existing business process of the company online channel in the official store in the marketplace and implementing using the Deming circle frameworks. There are two business process improvement plans exercised consist of lowering the minimum order quantity and implementing new direct selling business scheme by leveraging company distribution center. The direct selling scheme are expected to give some added margin because of the shorter supply chain and lower distribution cost while lowering the minimum order quantity are addressing to increase sales by tapping into other market segments. The main objectives are to presume that developing online channel will not jeopardize the offline channel and will bring impact in company business sustainability in the future.Keywords: business process, online channel, continuous improvement, lower distribution cost, added margin, revenue, official store, business sustainabilit