CosmoGov: Jurnal Ilmu Pemerintahan
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THE POLITICAL COMMUNICATION STRATEGY OF WOMEN IN THE GERINDRA PARTY IN LAMPUNG PROVINCE DURING THE 2024 ELECTION
The purposed of this research is to analyze ow do female politicians from Partai Gerindra in Lampung utilize communication strategies based on discourse theory to enhance their political representation and challenge the prevailing masculine political discourse. The method employed in this research is a qualitative case study approach that utilizes in-depth interviews, observations, and document analysis to explore the political communication strategies of female candidates from the Gerindra Party in Lampung Province. The research findings reveal that female political candidates effectively enhance their communication strategies through inclusive messaging, language sensitivity, social media engagement, and personal branding to build trust and connect authentically with diverse audiences, highlighting the importance of adapting their approaches to meet the cultural and educational needs of their constituents
THE INFLUENCE OF TRANSFORMATIONAL LEADERSHIP STYLE AND WORK CULTURE ON ORGANIZATIONAL CITIZENSHIP BEHAVIOR THROUGH WORK DISCIPLINE OF CIVIL SERVANTS AT THE REGIONAL SECRETARIAT OF TANAH DATAR REGENCY
The problem that occurs in the Tanah Datar Regency Regional Secretariat office is the low organizational citizenship behavior which is seen from the lack of efficient and effective use of working time, during working hours there are still employees who play online games and chat with other colleagues during working hours, this behavior will certainly trigger conflict or poor relationships between employees, because employees who are working will feel disturbed by the attitudes or actions of other employees. This problem will also create a bad working atmosphere in the work unit because of the attitude of not respecting fellow employees. The purpose of this study was to analyze the effect of transformational leadership style and work culture on organizational citizenship behavior through the work discipline of Civil Servants at the Tanah Datar Regency Regional Secretariat. The method used is quantitative associative. The population is 92 samples using probability random sampling techniques taken from PNS Tanah Datar Regional Secretariat and the path analysis test is used with SPSS Version 22.0 program data processing. The results of the data analysis show that there is a significant influence between transformational leadership style and work culture on organizational citizenship behavior through work discipline of Civil Servants at the Regional Secretariat of Tanah Datar Regency
GOVERNMENT MARKETING (Gov-Mark 9Ps): Adaptation of Public Sector Marketing Model to City Appearance Branding Policy
This research focuses on the application of public sector marketing in the smart branding policy in Depok City, West Java Province. The main objective of this research is to analyze public sector marketing on smart branding policies with a focus on city appearance branding. This research is based on public sector marketing theory, specifically the 7Ps marketing mix (Product, Price, Place, Promotion, People, Physical Evidence, Process) from Kotler and Lee, Booms and Bitner, as well as city appearance branding theory from Ahmadjayadi and Kavaratzis. The method used is descriptive qualitative with data collection through in-depth interviews, observation, Focus Group Discussion (FGD), and documentation. Data analysis was conducted using NVivo 14 software to identify patterns and themes. The results showed a gap in public sector marketing in city appearance branding in Depok City, which resulted in a decline in the city's image. However, there are findings of 2 (two) important things that affect the success of public sector marketing besides the 7Ps, namely participation and political will. Participation is in the form of community involvement in planning, implementing and monitoring policy products so that people feel ownership and pride, as well as political will related to leadership, authority and resource allocation. In this research, a new concept is found, where when the concept of public sector marketing crosses the formal object of government science (authority, government relations, services), an adaptation of the concept into government marketing (Gov-Mark 9Ps) is born, which includes Product, Price, Place, Promotion, People, Physical Evidence, Process, Participation and Political Will in government relations. In conclusion, a more structured and adaptive government marketing model, especially in the city appearance branding policy, is needed to improve the city's positive image and public trust
EFFECTIVENESS OF CIVIL PROTECTION UNIT POLICY IMPLEMENTATION IN MANAGING PUBLIC ORDER AND SECURITY IN THE 2024 BANDUNG ELECTIONS
This study aims to evaluate the effectiveness of the policy implementation regarding the assignment of the Civil Protection Unit (Satlinmas) in maintaining order, peace, and security during the 2024 Simultaneous General Elections. The research focuses on identifying the roles, recruitment mechanisms, capacity building efforts, and implementation challenges encountered in deploying Satlinmas as Order Officers at polling stations (TPS). A qualitative approach was employed, utilizing data collection techniques such as document analysis, interviews, and field observations. Bandung City was selected as the research site due to its dynamic Satlinmas involvement during the elections. The findings indicate that despite clear regulations concerning the role of Satlinmas, several implementation gaps persist in recruitment, training, and the distribution of personnel across polling stations. The lack of synergy among Satpol PP, Linmas Task Force, and the National Unity and Politics Agency (Kesbangpol), along with limited budget allocation, was identified as a significant obstacle in optimizing the function of Satlinmas. These findings underscore the need for a more effective policy reformulation in assigning and empowering Satlinmas. The study recommends continuous training programs, enhanced inter-agency coordination, and adequate budget provision to support the effective role of Satlinmas in ensuring safe and orderly elections
ONE MANAGEMENT PATTERN IN CORE-PLASMA PARTNERSHIPS: A Solution For Reducing Social Conflicts and Improving the Welfare of Oil Palm Farmers
The core-plasma partnership model in palm oil plantations in Indonesia has been implemented as a strategy to improve the welfare of plasma farmers and reduce the socio-economic gap between core companies and local communities. However, the implementation of this model is often marked by social conflicts due to the imbalance of negotiation power, low transparency in the financial system, and unfair profit distribution. The point of this study is to look into how well the One Management Pattern (PSM) helps reduce social conflicts in West Kalimantan core-plasma partnerships. This study uses a SWOT analysis and an actor analysis method to find the internal and external factors that affect how well PSM implementation goes. The research results show that PSM is able to improve the efficiency of plasma garden management through direct management by the core company, but still faces resistance from plasma farmers who feel they are losing control over their land. The main factors triggering farmers' dissatisfaction include high credit burdens, low transparency in the financial system, and the perceived lower quality of plasma estate revitalization compared to independent estates. To address this conflict, a strategy focusing on strengthening the role of farmer cooperatives as mediators, increasing transparency in the financial system, and regulatory support from local governments is needed. In addition, the involvement of customary institutions and community leaders in maintaining social stability is also a key factor in creating sustainable harmony. The core-plasma model used by PSM is meant to improve the well-being of farmers, make society more stable, and encourage long-term rural development in areas with palm oil plantations by taking an open and fair approach
THE IMPLEMENTATION OF THE VILLAGE FUND POLICY IN SIGI REGENCY, CENTRAL SULAWESI PROVINCE
The purpose of this study is to understand and analyze the implementation of the Village Fund policy in Sigi Regency, Central Sulawesi Province. The research method employed is purposive sampling, which involves selecting nine respondents, comprising three government officials and six village representatives. The sample area consisted of three villages, which served as research locations. The research instruments included interview guidelines, data collection through observation, in-depth interviews, and documentation. The analysis technique used is qualitative descriptive. The results of this study indicate that the real conditions in the field suggest that the implementation of the Village Fund in Sigi Regency, based on the three villages that received the funds, is more focused on village infrastructure programs rather than community empowerment programs. Human resources are minimal and lack experience in managing village funds. The role of the Village Representative Body (BPD), which is the government’s partner, is underutilized. In conclusion, the implementation of the Village Fund policy in Sigi Regency is effective in terms of the interests affected, the degree of desired change, decision-making locations, and the type of benefits
PUBLIC SERVICE INNOVATION IN THE SMART GOVERNANCE ERA: STRATEGIES TO INCREASE TRANSPARENCY AND ACCOUNTABILITY
The transformation of public services in the era of smart governance increasingly relies on the use of digital technology to improve transparency and accountability. Digitalization of administration allows for the simplification of bureaucratic procedures, accelerates public access to information, and strengthens interaction between government and citizens. However, the implementation of this innovation faces challenges in terms of regulation, infrastructure readiness, and community involvement that are still diverse. This study aims to analyze the government's strategy for realizing technology-based public service innovations to improve government transparency and accountability. The method used in this study is a qualitative approach by collecting data from various relevant sources, including previous research and policy studies. The data obtained are then analyzed systematically to identify patterns, findings, and challenges faced in the implementation of smart governance. The results of the study show that the digitalization of public administration and technology-based accountability mechanisms can improve the effectiveness of governance. In addition, community involvement through online platforms and social media plays an important role in strengthening the transparency of public policies. Therefore, the success of public service innovation requires adaptive policy support, increased human resource capacity, and collaboration between the government, private sector, and academics
THE ROLE OF PUBLIC POLICY IN MITIGATING CORRUPTION: A COMPARATIVE ANALYSIS OF ANTI-CORRUPTION STRATEGIES IN ASIAN DEMOCRACIES
Corruption is one of the major challenges faced by democracies in Asia, threatening government transparency and accountability. Effective public policies are essential to prevent corrupt practices and strengthen institutional integrity. Various anti-corruption strategies have been implemented, but their effectiveness varies depending on the political, social, and economic contexts of each country. This study aims to analyze the role of public policy in mitigating corruption in democracies in Asia through a qualitative approach. The research method involves collecting data from various relevant sources and comparative analysis of the strategies implemented. The results show that countries with strong legal systems and independent institutions are more successful in tackling corruption. In addition, civil society and media participation also contribute significantly to the effectiveness of anti-corruption policies. On the other hand, developing democracies face various challenges, including elite political influence and resource constraints, which hinder the implementation of anti-corruption policies. Comprehensive reforms are needed to create a more supportive environment for eradicating corruption
ANALYSIS OF CIVIL SOCIETY CIVIC CULTURE IN REALIZING THE QUALITY OF THE 2024 ELECTION
The quality of elections in emerging democracies is increasingly understood as a social outcome rather than a purely procedural achievement. This study examines how civic culture within civil society shapes public perceptions of the quality of the 2024 General Election in Lampung Province, Indonesia. Drawing on Civic Culture Theory, the study analyzes the configuration of civil society actors, civic orientations, and their implications for electoral quality at the subnational level. The research adopts a qualitative approach with a mixed-methods logic based on triangulation, combining in-depth interviews with civil society actors, election stakeholders, and observers, alongside a descriptive public opinion survey. The findings reveal an ambivalent role of civil society in the electoral process. Although procedural awareness and voter participation are high, evaluative civic orientations remain weak, reflected in the normalization of money politics and the dominance of symbolic and affective political mobilization. Public deliberation is fragmented and largely confined to elite spaces, resulting in elections perceived as procedurally orderly but substantively contested. This study contributes by contextualizing Civic Culture Theory and demonstrating that electoral quality shaped by asymmetrical civic development. Limited to Lampung provincial case, this study recommends comparative and longitudinal research to further examine civic culture and electoral legitimacy
LEVERS OF INCREASING REGIONAL REVENUE IN BITUNG CITY, NORTH SULAWESI PROVINCE, INDONESIA
This study aims to explore levers for increasing regional revenues. The problem in this study is how regional autonomy can increase regional income and the possibility of developing regional income potential while regions have limited resources. This study is the result of a qualitative study. The research location is in Bitung City, North Sulawesi Province. Data collection was conducted through interviews with selected stakeholders. With purposive sampling techniques and direct observation at the research site. Data analysis is done through coincidences: data reduction, data presentation, coding, data conceptualization, and conclusions/verification. The findings of this study are that three levers play a role in the success of increasing regional revenues, primarily provincial taxes, namely digitization of taxpayer data, the part of business knowledge transfer in taxation, and grouping potential local taxes. Digitalization of taxpayers is carried out to facilitate tax administration and supervise tax collection. Transferring knowledge about the business is needed to improve the general circulation of money. With more and more people trying and increasing quality in doing business, it will increase the circulation of money in society. Meanwhile, grouping potential taxes is needed to map revenue targets through taxes to be right on target. The implication of this study is a follow-up study on making a predictive model of local tax revenue, taking into account the characteristics of the local economy