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PENGARUH MEDIA QUIZIZ DALAM MENINGKATKAN PENGUASAAN KOSAKATA BAHASA INGGRIS KELAS III SEKOLAH DASAR ISLAM ASY-SYAKIRIN
Get PDFPenelitian ini bertujuan untuk menguji pengaruh penggunaan media Quiziz terhadap peningkatan kosakata bahasa Inggris pada siswa kelas III Sekolah Dasar Islam Asy-Syakirin. Metode yang digunakan adalah quasi eksperimen dengan subjek penelitian sebanyak 60 siswa, terbagi dalam dua kelompok kelas III A (30 siswa) dan kelas III B (30 siswa). Teknik pengumpulan data dilakukan dengan tes yang terdiri dari 15 soal yang telah divalidasi. Hasil uji t untuk pretest menunjukkan t hitung = 1,211 dan t tabel = 2,000, sehingga tidak ada perbedaan signifikan antara rata-rata nilai pretest kelas eksperimen dan kontrol. Namun, hasil uji t untuk postest menunjukkan t hitung = 4,399 dan t tabel = 2,000, yang menunjukkan adanya pengaruh signifikan penggunaan media Quiziz dalam meningkatkan kosakata bahasa Inggris siswa. Dengan demikian, terdapat pengaruh media Quiziz dalam meningkatkan penguasaan kosakata bahasa Inggris siswa kelas III Sekolah Dasar Islam Asy-Syakirin.
PENGARUH DAYA TARIK WISATA TERHADAP KEPUASAN WISATAWAN DI UPT PRODUKSI BENIH TANAMAN PANGAN HOLTIKULTURA DAN PERKEBUNAN KOTA TANGERANG
Get PDFAbstract. This research involves identifying and analyzing the influence of tourism attractions offered by the Technical Management Unit (UPT) for Seed Production of Food Crops, Horticulture, and Plantations in Tangerang City on tourist satisfaction. The focus of the research includes an evaluation of various aspects of existing tourism attractions, such as agricultural, livestock, and fishery activities offered by the UPT as well as tourist satisfaction with the variety of activities offered. The purpose of this study was to determine the effect and how much the influence of tourist attraction on tourist satisfaction at the UPT of Seed Production of Food Crops, Horticulture and Plantations in Tangerang City. The research method used in this research is quantitative descriptive research. The results of simple linear regression analysis show the equation Y = 29.637 + 0.734X, where Y is Tourist Satisfaction and X is Tourism Attraction. Tourist Satisfaction score is stable at 29.637. The regression coefficient of 0.734 indicates that every 1 unit increase in Tourism Attraction will increase Tourist Satisfaction by 0.734 units. The results of the hypothesis test (T test) which shows the significance value with the obtained t value of 9.743 t table (1.987) and the sig value obtained is 0.000 < 0.05, so Ho is rejected and H1 is accepted so it is concluded that Tourism Attraction has a significant or positive effect on Tourist Satisfaction. The coefficient of determination (R-square) of 0.516 shows that Tourist Attraction contributes 51.6% to Tourist Satisfaction, while the remaining 48.4% is influenced by other variables outside this research modelKeywords: Tourism attraction, Tourist Satisfaction, UPT Abstrak. Penelitian ini mencakup identifikasi dan analisis mengenai pengaruh daya tarik wisata yang ditawarkan oleh Unit Pengelola Teknis (UPT) Produksi Benih Tanaman Pangan, Holtikultura, dan Perkebunan di Kota Tangerang terhadap kepuasan wisatawan. Fokus penelitian mencakup evaluasi terhadap beragam aspek daya tarik wisata yang ada, seperti aktivitas pertanian, peternakan, dan perikanan yang ditawarkan oleh UPT serta kepuasan wisatawan terhadap variasi aktivitas yang ditawarkan. Tujuan penelitian ini untuk mengetahui Pengaruh dan seberapa besar Pengaruh Daya Tarik Wisata terhadap Kepuasan Wisatawan di UPT Produksi Benih Tanaman Pangan, Holtikultura dan Perkebunan Kota Tangerang. Metode penelitian yang digunakan pada penelitian ini adalah penelitian deskriptif kuantitatif. Hasil analisis regresi linier sederhana menunjukkan persamaan Y = 29,637 + 0,734X, di mana Y adalah Kepuasan Wisatawan dan X adalah Daya Tarik Wisata. Skor Kepuasan Wisatawan stabil pada 29,637. Koefisien regresi sebesar 0,734 menunjukkan bahwa setiap peningkatan 1 satuan pada Daya Tarik Wisata akan meningkatkan Kepuasan Wisatawan sebesar 0,734 satuan. Hasil uji hipotesis (uji T) yang menunjukan nilai signifikansi dengan diperoleh nilai t hitung sebesar 9,743 t tabel (1,987) dan nilai sig yang diperoleh sebesar 0,000 < 0,05 maka Ho ditolak dan H1 diterima sehingga disimpulkan bahwa Daya Tarik Wisata berpengaruh signifikan atau positif terhadap Kepuasan Wisawatan. Hasil Koefisien determinasi (R-square) sebesar 0,516 menunjukkan bahwa Daya Tarik Wisata berkontribusi 51,6% terhadap Kepuasan Wisatawan, sementara 48,4% sisanya dipengaruhi oleh variabel lain di luar model penelitian ini.Kata kunci : Daya tarik wisata, Kepuasan Wisatawan, UP
Integration of Financial Literacy and Psychology: An Analysis of the Influence of Locus of Control on the Effectiveness of Generation Z Financial Management in Tangerang City
Get PDFGeneration Z in Tangerang City faces challenges in managing personal finances, influenced by low financial literacy, limited access to formal finance, and lack of self-control over financial decisions. This study analyzes the influence of financial literacy, financial inclusion, and locus of control on the financial management of Generation Z, filling the research gap in the Indonesian urban context. The explanatory quantitative method was used with survey data from 220 Generation Z respondents in Tangerang who were purposively selected. The results showed that the three variables had a positive and significant effect, with financial literacy as the most dominant factor, followed by locus of control and financial inclusion. These findings reinforce the importance of improving financial literacy and access to inclusive finance to drive better financial management. The novelty of the research lies in an integrative approach between cognitive aspects (literacy), access (inclusion), and psychological (locus of control) in the context of urban generation Z. Practically, this study recommends strengthening digital-based financial education programs and collaboration between stakeholders to increase financial literacy and inclusion of the younger generation. Theoretical contributions include the development of financial behavioural models that blend external and internal factors, while policy contributions emphasise the need for structured interventions to support the financial stability of Generation
Determinants Of Online Purchase Intention For Halal Cosmetic Products: Green Brand Perception, Halal Certification, And Digital Word-Of-Mouth
Get PDFThis study investigates the underexplored intersection of sustainable branding, halal certification, and digital consumer engagement in shaping purchase decisions for halal cosmetic products. Focusing on Kahf Facial Wash sold via Shopee Indonesia, the research addresses a critical gap in understanding how these factors collectively influence e-commerce transactions in the rapidly growing Muslim beauty market. Employing a quantitative approach, data was collected through an online survey of cosmetic consumers and analyzed using descriptive and inferential statistical techniques. The findings reveal that green brand perception exerts a significant positive influence on purchase decisions, underscoring the rising consumer preference for environmentally conscious beauty brands. Interestingly, while halal labeling and online reviews did not demonstrate significant individual effects, their synergistic combination with green branding collectively enhanced consumer purchasing behavior. This suggests that modern Muslim consumers prioritize eco-friendly attributes as a primary driver, with halal certification serving as a baseline expectation rather than a differentiator. The study contributes novel insights to halal marketing theory by challenging conventional assumptions about religiosity as the dominant purchase driver. Practically, it offers actionable strategies for cosmetic brands to leverage sustainability narratives while maintaining halal compliance in digital marketplaces. For e-commerce platforms, the results highlight the need to optimize green branding displays alongside user-generated content to boost conversio
Banking Default Not Disburse Deposits Of Deceased Customers Analysis Of Decision No. 201/PDT.G/2018/PN MDN
Get PDFThis research examines the issue of banks refusing to disburse joint deposits by analyzing Medan District Court Decision Number 201/Pdt.G/2018/PN Mdn through a normative juridical approach. The main findings indicate that the absence of explicit regulations in legislation regarding banking authority in disbursing joint deposits causes banks to implement varied internal policies. In the case studied, the bank refused disbursement due to incomplete requirements and unclear legal relationship between the plaintiff and the deceased customer, although heirs should legally receive protection as consumers of banking services. This research highlights the importance of clearer regulations to protect customer interests in banking transaction
ANALYSIS OF THE INFLUENCE OF TOTAL QUALITY MANAGEMENT IN IMPROVING PRODUCT QUALITY AT PT. KIMIKA USAHA PRIMA
Get PDFThis study aims to analyze the impact of implementing Total Quality Management (TQM) on product quality improvement at PT. Kimika Usaha Prima. The study focuses on three key TQM indicators: customer focus, teamwork, and education and training. Employing a quantitative approach, the research involved 35 respondents selected using a saturated sampling technique. Data were collected through questionnaires and interviews, then analyzed using multiple linear regression to determine the relationships among the variables. The findings reveal that the three TQM indicators customer focus, teamwork, and education and training have a significant influence on product quality improvement. These results suggest that an effective application of TQM principles can enhance the quality of products produced by the company. This study provides practical recommendations for PT. Kimika Usaha Prima to strengthen its competitive advantage through the structured and sustainable implementation of TQM strategies. Moreover, it highlights the importance of organizational commitment to prioritizing customer satisfaction, fostering teamwork, and investing in human resource development as key drivers of quality enhancement
TRANSFORMATION OF HIGHER EDUCATION HUMAN RESOURCE DEVELOPMENT: BUILDING DIGITAL COMPETENCIES IN THE ERA OF INDUSTRIAL REVOLUTION 4.0
Get PDFDigital transformation in higher education is urgent in the 4.0 era, with the use of technologies such as AI, IoT and Big Data analytics. This study examines the strategy of the University of Muhammadiyah Tangerang in developing digitally competent human resources. This research uses a qualitative design based on case studies, involving bibliometric analysis, interviews with policy makers, lecturers, staff, as well as policy analysis and observation of human resource development practices. The results of the study show the urgent need for digital competencies in higher education. UMT has designed strategic initiatives such as technology-based training, the use of LMS, and collaboration with technology companies. However, the challenges of budget constraints, disparities in digital capabilities and resistance to new technologies remain. Great opportunities come with affordable technology developments and national policy support. His recommendations strengthen technology-based policies, the integration of digital elements of the curriculum, and strategic partnerships with industry. This step supports UMT's vision to contribute to the development of sustainable human resources in future education. Obstacles include budget constraints and resistance to the adoption of new technologies
THE EFFECT OF SENSORY MARKETING ON THE REPURCHASE INTEREST OF KFC JEMBER CONSUMERS WITH CUSTOMER SATISFACTION AS A MEDIATING VARIABLE
Get PDFThis research endeavors to analyze the impact of sensory marketing on the repurchase intentions of KFC patrons in Jember City, considering consumer satisfaction as a mediating variable. The study is grounded in the competitively expanding fast-food industry in Indonesia, where KFC holds a prominent position. Sensory marketing strategies, encompassing the stimulation of senses through aromas, interior aesthetics, ambient music, and food textures, are posited to elevate consumer experience and engender loyalty. Employing a quantitative approach, the study utilizes Structural Equation Modeling (SEM) based on Partial Least Squares (PLS). Data were gathered via questionnaires administered to 150 respondents, selected through purposive sampling, who had previously patronized KFC Jember. Analytical results indicate that sensory marketing exerts a positive and significant influence on both repurchase intention (β=0.548; p<0.05) and consumer satisfaction (β=0.321; p<0.05). Furthermore, consumer satisfaction demonstrably impacts repurchase intention positively (β=0.296; p<0.05). Consumer satisfaction also functions as a significant partial mediator in the relationship between sensory marketing and repurchase intention (β=0.095; p<0.05). These findings underscore that sensory marketing elements, such as the distinctive aroma of the food and the inviting ambiance of the restaurant, augment consumer satisfaction, thereby cultivating a positive impression and fostering repurchase inclinations. Practically, this research advocates that KFC Jember should fortify sensory elements, diversify its menu offerings, and provide enhanced customer service training to its staff
ANALYSIS OF THE EFFECT OF RAW MATERIAL PLANNING, INVENTORY CONTROL, AND RAW MATERIAL QUALITY ON THE PRODUCTION PROCESS
Get PDFThis study analyzes the influence of raw material planning, raw material control, and raw material quality on the production process at the Tofu Home Industry in Kaliwates District, Jember Regency. This study used a sample of 106 Tofu Home Industry employees in Kaliwates District, Jember Regency, who were selected using a census technique. The method used was multiple linear regression analysis. The results of the study showed that the three factors had a significant effect on the production process. This study has a novelty by focusing on the Tofu Home Industry and integrating three main variables in the analysis of the production process. The suggestions from this study provide practical direction for employees so that the industry always pays maximum attention to raw material planning, including monitoring its quality and quantity, to ensure that the production process runs smoothly and produces good quality products. Thus, the industry can meet market needs and increase customer satisfaction. Theoretically, this study contributes to the development of production process theory in small industries and opens up opportunities for further research
PENGARUH PERGAULAN TEMAN SEBAYA TERHADAP PERILAKU MENYIMPANG SISWA DI SMKN 8 KABUPATEN TANGERANG
Get PDFPenelitian ini bertujuan untuk mengetahui bagaimana pengaruh pergaulan teman sebaya terhadap perilaku menyimpang siswa di SMKN 8 Kabupaten Tangerang. Pendekatan dalam penelitian ini menggunakan pendekatan kuantitatif dengan metode deskriptif. Populasi penelitian terdiri dari 1.284 siswa, sampel penelitian berjumlah 128 siswa yang di perolah dengan cluster sampling. Teknik pengumpulan data yang digunakan pada penelitian ini adalah menggunakan angket, dokumen. Validitas skala dilakukan menggunakan Skala Likert dan analisis butir dan uji reliabilitas dengan rymus Alpha Cronbach. Data yang diperoleh kemudian dianalisis dengan menggunakan analisis deskriptif dan uji hipotesis dengan regresi sederhana. Berdasarkan hasil analisis data yang telah dilakukan, diperoleh hasil (1) Ada pengaruh signifikan antara pergaulan teman sebaya terhadap perilaku menyimpang siswa dengan variasi skor perilaku menyimpang siswa yang dipengaruhi pergaulan teman sebaya sebesar 58%, (2) Terdapat pengaruh yang signifikan dan positif dengan pengujian hipotesis dengan menunjukan t-hitung sebesar 5,190 > sedangkan ttabel dari 128 ialah 2,614, artinya t-hitung 5,190 > 2,614 ttabel dan signifikansi (0,00 < 0,05) serta pengujian regresi yang menyatakkan pengaruh positif yaitu dengan persamaan ϔ = 49,793+0,585X dengan 0,585 sebagai pengaruh pergaulan teman sebaya. Kenyataan tersebut diperkuat dengan korelasi yang mencapai 0,42, merupakan korelasi positif. Adapun pengaruh pergaulan teman sebaya mencapai 76%, dengan demikian ada faktor lain yang mempengaruhi pergaulan teman sebaya sebesar 24%