MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah
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    Strategi Pengembangan Agribisnis Kentang Berbasis Sumber Daya Manajemen di Kabupaten Banjarnegara

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    Horticulture is one of the agriculture sub-sector which is potential to be developed, because it has quite high economic value and added value compared to other commodities. One of horticultural commodity namely potato (Solanum Tuberosum) is a vegetable, which has an important role to fulfill food needs. Potato has potential and good prospect to support food diversification program in order to achieve sustainable food security. Potato commodity is one of the best commodities in Banjarnegara district. The study was aimed to (1) identify factors, that effect the agribusiness development of potato commodity through management resource approach in Banjarnegara district, (2) formulate agribusiness development strategy of potato commodity in Banjarnegara district and (3) determine the priority of alternative strategy for the agribusiness development of potato commodity in Banjarnegara district. Based on prospective analysis that there are 10 factors that effect the agribusiness development of potato commodity in Banjarnegara district. Agribusiness development strategy of potato commodity through management resource approach in Banjarnegara district is based on scenarios that the agribusiness will grow in the future. Based on AHP, the most influential factor in formulating agribusiness development strategy of potato commodity in Banjarnegara district is productivity.Key words: strategy development, agribusiness, potato, prospective analysis, analytical hierarchy proces

    Efektivitas Program Pengembangan Usaha Agribisnis Perdesaan di Kabupaten Lampung Selatan

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    Income regional per capita in South Lampung regency of Lampung Province in 2008 only about Rp 7.260.902, but in 2009 had increased to Rp8.620.637. This condition had not been able to overcome poverty and create sufficient jobs in rural areas, particularly in South Lampung regency. According in this condition South Lampung Regency became one of the target area for Rural Agribusiness Development Program (PUAP). In 2008 PUAP was distributed Rp3.492.040.000 to 35 Gapoktan and in 2009 was distributed 3.898.324.000 to 39 Gapoktan.  The objective of this study is to analyze the effectiveness of PUAP in South Lampung regency. Suitability of planning to the implementation of farm activities; rural agribusiness development; microfinance development, and mentoring activities. This study used survey methods and data were collected by questionnaires and direct interviews to 86 respondens member of Gapoktan in South Lampung regency. Analysis was conducted using multiple linear regression analysis. The direct result showed that after receiving PUAP, performance of small business agriculture in South Lampung regency became more effective. It was showed by distribution and utilization of assistance appropriate with the planning agricultural business growth, diversification of agricultural products, group capital increased and also role of extension in Complementary and PMT to guide the group. Key words: effectiveness, Gapoktan, performance, PUAP, small busines

    Pengaruh Faktor Kompetensi Terhadap Kinerja Individu di Perusahaan Agroindustri Go Public

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    Challenges facing companies in the era of globalization characterized by the occurrence of free trade. This study describes the competencies to create individual performance for the company to grow and to develop by using SEM to investigate the factors influencing the individual competencies at go public agroindustry. Data collection was performed according to the variables in this study by the number of 202 respondents in the sample with stratified random sampling. Respondents include employees at the level of general manager, manager, superintendent and supervisor. The results showed that there are five factors effecting competency, namely commitment, conceptual thinking, operational, achievement and influence. In order for optimal achievement of individual performance in the company\u27s agroindustry, it is to be supported other characteristics, namely motivation, job satisfaction and engagement. The findings from this study are expected to be useful in the assessment of competencies of human resources, especially in the agroindustry companies to be used in the process of recruitment, placement, promotion and compensation to employees in a fair, effective way to support the corporate strateg

    Pinjaman Program Kemitraan pada Peningkatan Kinerja Mitra Binaan PT Sucofindo (Persero) di Jabotabek

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    Partnership program is a program aimed to increase the ability of small businesses to be resilient and self-sufficient through the use of funds less than 1%-2% of net profit. Partnership program has targeted in small business in the company’s region area which has been doing the business activities for at least 1 year, owning prospects to be developed and not yet having sufficient collateral to obtain bank credit and and has turnover below 200 million. PT Sucofindo (Persero) is a State-owned Business which gives loans to small and medium enterprises (SMEs) through the Program of Partnership and Environment Management. The aim of this study was to analyze: (1) financial profit margin ratio, ROTA, ROE, the circulation of work capital, (2) the changes of turnover, and (3) the changes of labours before and after the partnership loan program to the SME. The study was conducted from April to July 2011 in Jabotabek. Primary data was collected from questioner, interviews and observation, secondary data was collected from literature such as journals, magazines and books. The object was SME that has received the loan from Program of Partnership and Environment Management within 1 to 3 years. The results showed that there was an increase in the measures of SME financial performance, namely: (1) Profit Margin (PM), (2) ROTA, (3) ROE, (4) WCT, (5) Sales and (6) Labours. The conclusion of this study was that PT Sucofindo (Persero) should socialize the procedure to reach the facility of the credit of work capital to the SME

    Strategi Pemasaran Wafer Ransum Komplit untuk Ternak Sapi

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    This research was aimed to analyze level of interest, identify significant predictor for intention to purchase, analyze level of uniqueness, analyze level of concordance and develop marketing strategy for wafer complete ration. The research design used judgmental sampling to select 30 respondent in Jakarta, Bogor, Depok, Tangerang and Bekasi. The data were analyzed by using descriptive analysis and ordinal regression. The result showed that wafer complete ration concept was well received. This is indicated by the level of interest (57%) of farmers to the concept. However, there are only 47% of farmers who have a desire to buy a wafer complete ration. Predictors variable that increasing level of willingness to buy are level of uniqueness, whether or not never use agriculture waste and the most usage of feed. While the other predictor variables influence to decrease level of willingness to buy are level of concordance between concepts and needs, level of interest, whether or not never heard about wafer complete ration, number of cattle and the last length of cattle business. Marketing strategies include product development, prices in the range of Rp4500 to Rp5500, the distribution system will be used broken off sell and promotion strategies with more emphasis on activities below the lin

    Strategi Pemasaran Sapi Potong di CV Septia Anugerah Jakarta

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    CV Septia Anugerah is one of the largest beef cattle in Indonesia that can meet the needs of beef cattle. In West Java, beef marketing largely dominated by livestock or livestock. The company helps farmers with livestock marketing and make it easier for farmers to get cash when needed. Marketing beef cattle through marketing channels can make the commodity reaches the consumer. But inefficient channel marketing can be relatively long or causing harm to farmers and consumers, the consumers bear the high cost of marketing, so pay a higher price, farmers are earning less, because the selling price is lower as well. In this study used the total score to produce a matrix of IFE and EFE are respectively 2,696 and 2,793 indicating that the CV Septia Anugerah is in a stable position to respond to the external environment and in a position to respond to factor flats internal. The total value score of IFE and EFE second is to identify the position of CV Septia Anugerah. Value matrix IE indicates the position of the middle cell (V), which is the growth/stable. The results of the analysis of SWOT is the following strategies, namely, the need to implement a combination of the four aspects of marketing (4Ps): product, price, place and promotion). Managerial implications of the aspects under study can be grouped into four: (1) marketing, (2) financing, (3) production, and (4) human resources. Based on matrix computations Quantitative Strategic Planning (QSP), the most interesting to be applied is to expand the marketing network to penetrate the market with the highest value of the appeal

    Dampak Pemberian Kredit Pola Grameen Bank Terhadap Peningkatan Pendapatan Usaha Kecil Masyarakat Pesisir oleh Koperasi Lembaga Ekonomi Pengembangan Pesisir Mikro Mitra Mina di Kabupaten Tuban

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    One of the main factor which contributes why coastal communities cannot improve their economy is low capital. This is because they have limited access to capital and it might be true that bank give limited credit facilities to fisheries stakeholders. The objectives of this research are to: (1) identify the implementation process of Grameen Bank credit scheme from Lembaga Ekonomi Pengembangan Pesisir Mikro Mina Tani (LEPP-M3) Tuban cooperative; (2) identify constrains faced in giving credit on Grameen Bank scheme; (3) identify benefit offered in giving credit on Grameen Bank scheme; and (4) analyse the impact of giving credit on Grameen Bank scheme on coastal communities income. The sampling technique used is Cluster Sampling technique. Descriptive Statistics, Multiple Linear Regression Analysis and Hypothesis Testing have been carried out to answer the research objective. These Statistics and Analysis have been done to find out the level of knowledge of all members, the level of program implementation and the level of benefits received by members. Meanwhile, the Hypothesis Testing is used to find out the absolute effects in net income of small enterprises before and after Grameen Bank credit scheme has been given. This effects is analysed paired t-test. The results show that the level of knowledge of the members to the LEPP-M3 Cooperative of Grameen Bank scheme is very good. The implementation of Grameen Bank scheme helps greatly the communities in improving their business with reasonable requirements that are not burden to its members. Furthermore, another benefit of Grameen Bank lending scheme for their members is to raise their capital with credit facilities, and they are also accustomed to saving. In installment payments, members do not have to go to the cooperatives LEPP-M3, but cooperative management will visit a weekly meeting place which has been determined. Meanwhile, the results of Paired Samples Test indicate that there a positive correlation between the income of small enterprises before and after Grameen Bank Program. This means that by Grameen Bank scheme from the LEPP-M3 Cooperative Tuban, the income of small businesses increas

    Kelayakan dan Strategi Pengembangan Usaha Pembenihan Ikan Patin di CV Mika Distrindo

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    The development of larva production of Patin catfish has great potential to meet market demand. CV Mika Distrindo is the one of company that need a development strategy to increase production to meet demand of Patin catfish larva. The aims of this study were: (1) to obtain information on the production process of breeding; (2) to know the feasibility of breeding; and (3) to carry out the strategy of seeding to obtain maximum profit. Method of analysis was done with (1) a descriptive analysis of the production process for a portrait Patin catfish hatchery; (2) Analysis of the feasibility using NPV, IRR, Net B/C Ratio, Gross B/C Ratio, PBP, and BEP; (3) Analysis of internal and external matrix are using IFE and EFE matrix, and in combination in a matrix of IE; 4) SWOT matrix analysis to formulate strategic alternatives; and 5) Analysis QSPM for alternative decision priorities. The study results shows that CV Mika Distrindo is feasible because the business get the financial benefit. Indications in terms of financial feasibility are known from Rp516.660.510 of NPV; 21.42% of IRR; 5.57 of Gross B/C Ratio; 4.05 of Nett B/C Ratio; 10 months and 5 days of PBP and 2.698.006 of larva production or Rp539.601.139,60 of the value of sales. IFE score is 2.511 and EFE score is 2.565 (medium position). The Company core strategy is Growth/Stability Strategy. The SWOT analysis obtains formulation of strategies including the use of advances in technology, expansion of marketing network, strengthening capital, increasing sales volume, doing partnerships, taking advantage of investors, increase customer loyalty, maintain larva quality, improved system management and collaboration with stakeholders.Key words: Patin catfish hatchery, feasibility analysis and business development strateg

    Adopsi Teknologi Budi Daya dan Strategi Pengembangan Perkebunan Karet Rakyat di Kecamatan Teweh Tengah Kabupaten Barito Utara

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    Although Indonesia has the largest rubber plantation in the world, the productivity is still very low. About 85% of the plantation belongs to the majority of farmers whose adoption level of cultivation technology is still low. This study aimed to determine the internal and external characteristics that greatly affect the level of farmers\u27 adoption of technology in rubber cultivation to come up with the formulation of development strategy in the management of rubber plantation in Teweh Tengah Sub-district, Barito Utara regency. Processing and data analysis was done by analysis of descriptive and inferential statistics using the percentage distribution tables, Chi-square statistical analysis, correspondence analysis and logit analysis. Descriptively, the technology adoption rate of rubber farmers was categorized as 54% low, 40% moderate and 6% high. A Chi-Square test showed a correlation between the level of adoption by gender, age, course/training, Information Seeking activities of cultivation technology, Extension Support, Farmer Group Support, and Government support. The analysis result of Logit Method of Stepwise showed that there were two characteristics of internal and external variables that influenced the adoption rate of rubber cultivation technology: Support of Farmer Groups and Activities of Seeking for Cultivation Technology Information. A strategy for the development of rubber plantation Management should be based on growth, strengthening and development of farmer groups. The support of farmer groups can foster the process of increasing the information and skills for farmers. Development strategy included establishment and institutional development. improvement and development of information for farmer groups.Key words: Logit Regression, Rubber Plantation, Technology Adoption, farmer grou

    Usaha Pembesaran dan Pemasaran Ikan Lele serta Strategi Pengembanganya di UD Sumber Rezeki Parung, Jawa Barat

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    The purpose of this study was to determine the magnification and technology marketing at UD Sumber Rezeki and get a new breakthrough in marketing efforts and the enlargement of catfish, determine the feasibility and efficiency of marketing efforts and the enlargement of catfish, find the prospect of catfish processed products, know the SWOT in the enlargement and marketing of catfish and determine the strategy of business development and marketing of catfish enlargement on UD Sumber Rezeki. Technology production processes carried out by following the catfish aquaculture activities at UD Sumber Rezeki Parung, West Java, and then analyzed the feasibility of their business. The analisis through qualitative analysis, quantitative analysis of IFE and EFE, Matrix IE and SWOT. Catfish farming in the UD Sumber Rezeki Parung, West Java feasible to be implemented with the value of B/C ratio > 1,26. BEP catfish production. Rp9631.76 per kg, NPV 14% on the value of Rp38,140,956, 17% IRR and PBP 3 years 9 months. Efficiency for catfish enlargement in UD Sumber Rezeki determined by the use of water by gravity, the use of probiotics to save time, use sinking feed and floating feed. Based on the IFE (2.83) and EFE (2.81), then the position at UD Sumber Rezeki phase of growth and stability and are in quadrant 5. Based on the analysis of SWOT matrix and IE matrix, then the strategy for developing UD Sumber Rezeki, Parung, West Java are (1) market penetration by selling directly to end customer, (2) diversification of catfish products and (3) improve the competence of human resources

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