MANAJEMEN IKM: Jurnal Manajemen Pengembangan Industri Kecil Menengah
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Pengembangan Model Bisnis Daur Ulang Sampah Plastik di CV Majestic Buana Group
Get PDFPlastic waste which is not handling properly will disrupt the enviromental balance. The plastic waste should be seen as a resource which has economic value and can be a chance of business. This study aim is to create business model development of plastic waste recycling in CV. Majestic Buana Group (MBG). The study uses descriptive analysis with the approachment method namely Business Model Canvas, Delphi Method, SWOT (Strength, Weakness, Opportunities, Threat) and Blue Ocean Strategy. It is done by purposive sampling method in the five company division (production, finance, marketing, HRD and expert). The result shows that the business model development can be amphasized on three elements; key resources, key partner and value propositions. The development of key resources can be done through writing business books and becoming a speaker of business seminar. It is adapted by the company vision to be able to transfer knowlegde as much as possible to the society. The key partners development is based on the result of SWOT analysis that shows major weakness compared to the other elements, therefore it is needed to give an anticipation by making new partnership with central production of plastic waste dan reducing the commercial partnership with the existing plastic waste supplier. The development of value proposition element is also based on the result of SWOT analysis which shows major strength and has a great opportunity. It can be utilized to strengthen the business model by using the company\u27s expertise to design a household scale machine
Peran Entrepreneurial Marketing dalam Peningkatan Kinerja Pemasaran pada Industri Rumahan Kabupaten Kendal, Jawa Tengah
Get PDFAs a part of Micro Small Medium Enterprises, home industry plays a very important role as new jobs provider that is expected to decrease unemployment and distribute wealth among society. Home industry development needs to be done in Kendal Regency. However in its implementation, this home industry faces many problems, one of them is marketing. It shows that there needs to be right marketing method and strategy to develop home industries. One of the approaches that is used right now by Small Medium Enterprises is entrepreneurial marketing. This research aims to (1) analyze the achievement being practiced by home industry in Kendal, (2) analyze the impact entrepreneurial marketing has towards the marketing performance of Kendal’s home industry. Respondents in this research are 67 home industry entrepreneur in Kaliwangu district and Patebon district, Kendal Regency. Sampling method uses non probability sampling method with convenience sampling technique. The data was analyzed with transformation index analysis and structural equation modeling with partial least square approach (SEM PLS). The result of the research shows that the implementation of entrepreneurial marketing has been quite good and the biggest aspect of entrepreneurial marketing is shown by strategic ability. According to SEM PLS analysis, concept, strategy, and market intelligence variables on entrepreneurial marketing are significant to marketing performance
Pengaruh Sumber Daya Finansial, Aset Tidak Berwujud dan Keunggulan Bersaing yang Berimplikasi Terhadap Kinerja Usaha Mikro, Kecil dan Menengah di Lombok NTB
Get PDFThe research analyzes the financial resources, intangible assets (innovation capital, human capital, and customer capital), competitive advantage and financial performance, also analyzing its effect and analyzing business feasibility from the point view of Net Present Value (NPV), Profitability Index (PI), Payback Period (PP) and Internal Rate of Return (IRR) on cow commodities, corn and seaweed (PIJAR). The method used is qualitative and quantitative, the respondent are choose by purposive sampling with the criteria of SME which conduct their business on cow commodities, corn and seaweed at Lombok NTB Region. This research is using the Partial Least Square (PLS) analysis which is a statistical method on varian basis. The research results obtained by the Financial Resource Capacity has well sufficient capacity of (3.29), Intangible Asset have well sufficient capacity of (3.86), well good for Competitive Strategy Excellence Cost of (3.92) and quite good Financial Performance. The influence among variables on the seaweed commodities : (1) Financial Resource does not affect the financial performance and price competitive competition, so the financial resources capacity is well good, although its not yet able to contribute on the financial performance; (2) Innovation capital affect on financial performances but do not affect on competitive strategy; human capital affect on the financial performance and competitive strategy; customer capital affect on the financial performance and competitive strategy; and (3) The business feasibility for PIJAR commodities are very well based on the view point of NPV, PP, PI and IRR
Faktor-Faktor yang Memengaruhi Daya Saing Industri Unggas Ayam Kampung (Studi Kasus PT Dwi dan Rachmat Farm, Bogor)
Get PDFThe poultry industry in Indonesia often experience ups and downs the last few years. The volatility of broiler effort to shocks opportunities to develop local businesses like poultry chicken that is currently growing in popularity compared with other poultry meat. Chicken poultry industry is highly prospective, given the need for animal protein derived from poultry meat is increasing and is supported by the rapid development of the culinary industry today. The purpose of this study to identify the factors affecting the competitiveness of the poultry industry chicken. Descriptive research method, processed and analyzed using the Porter Diamond Model. The results showed the factors that influence competitiveness the poultry industry kampong chicken which has the highest attribute values, namely: human resources, the number of buyers and buyer growth rate, breeding, industrial replacement products, roadmap and business plan development of chicken, a conducive business climate. Attributes of the lowest infrastructure, capital resources, integration of industry suppliers and facilitation of exports
Perencanaan Strategik Sistem Informasi Pengembangan Usaha UD Vier 57 Sehat Bergizi
Get PDFSmall, medium to large companies in the computerization era is required to satisfy the customer needs. The existence of internet allow customer to receive information over the world. internet usage has been used by UD Vier 57 Sehat Bergizi in 2016, but there are no significant impact on production or number of agents. This study has three main objectives that include the following: (1) to identify the implementation of information system in UD Vier 57 Sehat Bergizi, (2) to analyze the needs of information system to improve the company’s competitive advantages and (3) to identify and recommend appropriate business development strategy. Analysis data was used in this study are value chain analysis, five competitive forces porter and SWOT (Strengths, Weakness, Opportunities dan Threats) analysis. Sample that used in this research was 2 respondents. This study showed that the use of information technology in UD Vier 57 Sehat Bergizi is not optimal. IFE score was 3,098 described that the strength owned by UD Vier 57 Sehat Bergizi can overcome it weakness fairly enough. EFE score was 3,339 described that UD Vier 57 Sehat Bergizi was good enough in responding the opportunity and minimize the threat. Score combination of EFE and IFE in IE matrix located in quadrant IV, grow and build. Strategy that fit to UD Vier 57 Sehat Bergizi was intensive strategy (market penetration, market development and product development). SWOT analysis produces 6 alternative strategy formula. Based on calculation in Quantitative Strategic Planning matrix, the most interesting strategy produced was increase marketing intensively and efficiently through online media
Kecepatan Adopsi Program Fasilitasi Hak Kekayaan Intelektual Merek Dagang untuk Usaha Kecil Menengah
Get PDFSmall-medium enterprises (SME) is a sectors who get special attention from Indonesia Government to face ASEAN Economic Community (AEC). Bandung is a city in West Java with a good growth on SME. But, SME have not awareness on their product legality. So, Bandung Government, make collaboration with State Minister for Small and Medium Enterprises and Trade Industry and Ministry of Justice and Human Rights Bandung City, to make a new programs for protecting SME in Bandung. This purpose of this research were: (1) to know the adoption rate of trademark IPR facilitation programs in Bandung, (2) to analyze the factors can influence SME to take a decision for adopt the fasilitation programs of trademark intellectual property rights (IPR) for SME, and (3) to analyze the effect SME chararacteristic toward adoption rate of trademark IPR facilitation programs in Bandung, and Research was conducted in Bandung, since in June 2015 to April 2016. The results showed adoption rate in IPR trademark facilitating program, that most of SMEs registering IPR trademark were late majority. Around 51.50 percent of respondents registered on September and October 2014. Attribute of innovation are have influenced to take a decision, so give influenced too for adoption rate this program. But communication channel and communicator did not influence rate of adoption. SMEs characteristic did not influence significantly adoption rate of the progra
Analisis Peran Remunerasi dan Budaya Organisasi Terhadap Kompetensi Pegawai Guna Meningkatkan Kinerja Pegawai di Lembaga Penerbangan dan Antariksa Nasional
Get PDFIdeally the performance of a Government employees (PNS) aretheir service to the community in living and meeting their daily needs. The final goal of the PNS none other than to improve the welfare of society. Government Remuneration is an integral part of bureaucratic reform policy. Base on the bureaucracy awareness and also the government commitment to create a clean and good governmance. The purpose of bureaucratic reformation is to build a public trust (public trust building) and eliminate the negative image of government bureaucracy. The bureaucratic reformation vision is the establishment of the State apparatus professional and good governance. The mission is to change the pattern of bureaucratic reform mindset, cultural set, and the system of governance. Implementation of remuneration applied at LAPAN on July 2013 granted in accordance with the competences of the employees, work performance of the employees, and work discipline. The objective of this analysis is to analyze the relationship with remuneration and organizational culture, and the influence of remuneration to the employee competencies, organizational culture on employee competencies, employee competence to employee performance, remuneration to employee performance and the influence of organizational culture on employee performance. Analysis of the data used in this research is Structural Equation Modeling (SEM). The results of Study in simultaneously and partially are known to constructs remuneration, organizational culture, and employee competence positive effect on the performance of employees at every level positions and there is a correlation relationship between Construct Remunerasi and Cultural Organization to all employees and the level of structural positions and Special and strong correlation relationships at the level of the General Functiona
Evaluasi dan Pengembangan Sistem Manajemen Rantai Pasok Bandeng Segar (Chanos chanos) di Kota Bekasi, Jawa Barat
Get PDFCase study is conducted towards 12 SME milkfish processors in Bekasi, at which its raw materials are originated from Karawang Regency through a fresh milkfish supply chain. The potentcy of Karawang Regency as a milkfish producer does not guarantee continuous availability of the raw materials. The objectives of this study were: (1) To evaluate supply chain; and (2) To compile a priority strategy of fresh milkfish supply chain management in Bekasi, West Java. Data collection was conducted by purposive and snowball sampling techniques, starting from SME processors, retailers and collective traders in Bekasi, to milkfish farmers in Ciparage Jaya Village, Tempuran Sub-District, Karawang Regency. The study used descriptive analysis, evaluation by comparing the activities of the members of the supply chain with the existing standards, Strength, Weaknesses, Opportunities and Threats (SWOT) analysis and Analytic Hierarchy Process (AHP). The evaluation result showed there was gap between the activities of each supply chain member with the Indonesian National Standard (SNI) namely (1) implementation of GMP and SSOP by SME processors, (2) means of transport and storage of fresh fish by collective trader and retailer, (3) good aquaculture practices by farmer and (4) supply chain management by all members along the supply chain. Based on the SWOT and AHP matrix analyses, the development strategies of supply chain by actor was (1) the formation of raw material procurement network and marketing network by SME processor (0.326); (2) the quality improvement of human resource by the government (0.249); (3) the formation of organizations by farmer (0.230), and (4) maintaining partnership in business procurement cost by collective trader (0.195)
Perumusan Strategi Operasi-Produksi Kosmetik (Studi Kasus PT ANI)
Get PDFPolicy ASEAN Economic Community (AEC) lead to competition in the cosmetics industry is increasing. Performance operation-production must be increased in order to produces cosmetic quality standards of ASEAN. Research conducted in medium-scale cosmetic companies PT ANI, with the aim of determining the mission and objectives, business strategy, operating strategy based on priority performance goals operation-production function and formulate strategy and policy for operation-production resource and process development. Research methods with descriptive qualitative and and analysis tools used are SWOT analysis, SFAS matrix, Porter Generic Strategy, TOWS matrix, operations strategy matrix and the AHP for weighting internal/eksternal strategic factors and prioritize operation-production strategy determination. Based on the results of this study concluded that PT ANI mission is produce facial and personal care cosmetics using natural active ingredients that are safe and good quality, to capture domestic and overseas niece market. The company\u27s business strategy is competitive strategy of differentiation focus and serve the manufacture of face and personal care cosmetics with variants and volume according to customer requirements. The development of resources and operation-production processes priority is to meet the five performance objectives, namely quality (0,454), reliability (0,270), flexibility (0,147), speed (0,082) and cost (0,048). On the other hand operation-production strategic priority to meet the performance targets is a process technology (0,425), supply chain network (0,235), capacity (0,206), the development and organization (0,133)
Penetapan Skala Industri Batik Rumahan Menurut Kriteria Lokal: Studi di Desa Jarum, Kabupaten Klaten
Get PDFBayat Sub-district of Klaten Regency has been supplying batik to Yogyakarta and Surakarta since the 1960’s. The role of Bayat as a batik provider is inseparable from Jarum village, which was officially established as a tourism village by the Government of Klaten Regency in 2014. Considering that batik is produced under Putting Out System (POS) which employs home workers, the industrial scale criteria applied to formal industry is less appropriate if it will be applied to batik home-industry as a micro-small scaled industry. This research was conducted to describe the profile of batik industry in Jarum village as well as arrange criteria used by Jarum people to determine the scale of batik industry. This qualitative research data was collected by interview, observation, documentation, and literature study. The results showed that there were 19 industries producing batik cloth, 10 industries producing batik woodcraft, 1 industry producing batik T-shirt, and 1 industry producing batik painting. Based on local perception, 7 industries were categorized as large, 13 industries were categorized as moderate, and 11 industries were categorized as small. The criteria used to establish the industrial scale were production scale, number of employees, and marketing reach. Only 5 industries found to apply natural colorants for batik clothes production, while synthetic dyes were applied broadly for batik clothes, batik T-shirt, batik woodcraft, and paintings. Natural colorants less desirable by batik Juragans who use synthetic dyes because the application of natural dyes will prolong the production, limits the scale of production, tend to shows uncontrolled quality, and more difficult to sell