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    Praktik Terbaik dalam Budidaya Kelapa Sawit untuk Petani Kecil: Studi Kasus di Kabupaten Lamandau

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    The palm oil industry in Indonesia has become one of the largest sources of vegetable oil in the world and is important to the country's economy, contributing significantly to state revenue. This study aims to analyze the socioeconomic characteristics of smallholder oil palm farmers in Lamandau Regency, as well as the challenges they face in cultivation practices. The method used is a qualitative approach through literature study and semi-structured interviews with two smallholder farmers. The results of the study show that the majority of smallholders have less than 10 hectares of land and are classified as lower-middle income. They are generally not members of cooperatives or farmer associations, which results in weak bargaining power in the supply chain and dependence on middlemen for the sale of their crops. In addition, smallholder farmers face challenges in accessing financing, inadequate infrastructure, and market price fluctuations. The conclusion of this study shows that in order to improve the welfare of smallholder farmers and palm oil productivity, efforts are needed to increase access to financing, strengthen farmer organizations through cooperatives, and improve infrastructure and access to better markets.Penelitian ini bertujuan untuk memahami karakteristik sosial-ekonomi petani kecil kelapa sawit di Kabupaten Lamandau, serta tantangan yang mereka hadapi dalam praktik budidaya. Metode yang digunakan adalah pendekatan kualitatif melalui studi literatur dan wawancara semi-terstruktur dengan petani kecil. Hasil penelitian menunjukkan bahwa mayoritas petani kecil memiliki lahan kurang dari 10 hektar dan tergolong dalam kategori ekonomi menengah ke bawah. Mereka umumnya tidak tergabung dalam koperasi atau asosiasi petani, yang mengakibatkan posisi tawar yang lemah dalam rantai pasok dan ketergantungan pada tengkulak untuk penjualan hasil panen. Selain itu, petani kecil menghadapi tantangan dalam akses terhadap pembiayaan, infrastruktur yang tidak memadai, dan fluktuasi harga pasar. Kesimpulan dari penelitian ini menunjukkan bahwa untuk meningkatkan kesejahteraan petani kecil dan produktivitas kelapa sawit, diperlukan upaya peningkatan akses terhadap pembiayaan, penguatan organisasi petani melalui koperasi, serta perbaikan infrastruktur dan akses ke pasar yang lebih baik. Hal ini penting untuk mengurangi ketergantungan pada tengkulak dan meningkatkan daya saing petani kecil dalam industri kelapa sawi

    Pengaruh Bauran Pemasaran 7P Terhadap Kepuasan dan Loyalitas Konsumen Ledug Coffee Indonesia

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    Marketing mix plays an important role in today's business world, because consumer satisfaction and loyalty are created from a good marketing mix strategy. This study aims to analyze the effect of the 7P marketing mix consisting of product, price, place, promotion, people, process and physical evidence on consumer satisfaction and loyalty of Ledug Coffee Indonesia ground coffee. The population in this study were consumers who had purchased and consumed ground coffee products from Ledug Coffee Indonesia with a sampling technique using purposive sampling and data obtained by distributing questionnaires to 74 respondents. The method used in this study is the evaluation of the SEM model using Partial Least Square (PLS). The results of this study indicate that the 7P marketing mix has a positive relationship with consumer satisfaction. The product, price and process variables have a positive and significant effect on satisfaction, while the place, promotion, people and physical evidence variables do not have a significant effect on consumer satisfaction of Ledug Coffee Indonesia. Consumer satisfaction has a positive and significant effect on consumer loyalty. Consumer satisfaction of Ledug Coffee Indonesia is influenced by several indicators, the most important of which is coffee qualityBauran pemasaran berperan penting dalam dunia usaha saat ini, karena kepuasan dan loyalitas konsumen tercipta dari strategi bauran pemasaran yang baik. Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh bauran pemasaran 7P yang terdiri dari product, price, place, promotion, people, process dan physical evidence terhadap kepuasan dan loyalitas konsumen kopi bubuk Ledug Coffee Indonesia. Populasi dalam penelitian ini adalah orang-orang atau konsumen yang pernah membeli dan mengonsumsi produk kopi bubuk dari Ledug Coffee Indonesia dengan teknik pengambilan sampel menggunakan pengambilan sampel purposive dan data yang diperoleh dengan mendistribusikan kuisioner kepada 74 responden. Metode yang digunakan dalam penelitian ini adalah evaluasi model SEM menggunakan Partial Least Square (PLS). Hasil penelitian ini menunjukkan bahwa bauran pemasaran 7P memiliki hubungan yang positif dengan kepuasan konsumen, namun tidak semuanya memiliki pengaruh yang signifikan. Variabel produk, harga dan proses berpengaruh positif dan signifikan terhadap kepuasan, sedangkan variabel tempat, promosi, orang, dan bukti fisik tidak berpengaruh signifikan terhadap kepuasan konsumen Ledug Coffee Indonesia. Kepuasan konsumen berpengaruh positif dan signifikan terhadap loyalitas konsumen. Kepuasan konsumen Ledug Coffee Indonesia dipengaruhi oleh beberapa indikator yang paling utama adalah kualitas kopi. Kata Kunci: Bauran Pemasaran 7P; Kepuasan Konsumen; Loyalitas Konsume

    PREFERENSI KONSUMEN ATAS PEMBARUAN KEMASAN PRODUK KERUPUK LAMUK (STUDI KASUS JAJANAN TRADISIONAL KHAS DESA KALIRONG, KEDIRI): (Studi Kasus Jajanan Tradisional Khas Desa Kalirong, Kediri)

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    Lamuk Crackers, a beloved traditional snack from Kalirong Village in Kediri, exemplifies an innovative way to repurpose cassava starch waste. Known for their distinctive flavour and cost-effective production, these crackers offer several advantages. However, they also face obstacles in today's competitive snack market, particularly in terms of packaging innovation. This study aims to understand consumer preferences for Lamuk Crackers better, emphasising the significance of packaging development and proposing strategies to improve packaging that can boost the product’s market position. We adopted a quantitative research approach, using a structured questionnaire as our primary data collection tool for surveys. Using simple random sampling, we gathered responses from 185 consumers who had previously tried Lamuk Crackers. Data analysis was performed using logistic regression to identify key factors that influence purchasing decisions. The findings reveal that innovative packaging, such as aluminium foil in a standing pouch design, considerably enhances consumer appeal and preference. Important factors influencing buying choices include product quality, materials, shelf life, brand loyalty, and price. There is a clear link between innovative packaging and the product’s visual appeal, which helps communicate its premium quality, improves protection, and prolongs shelf life—all of which affect consumer decisions. To grow the market share, implementing a comprehensive marketing strategy is essential, using social media, e-commerce platforms, and collaborations with retail partners. This approach aims to preserve the authentic identity of Lamuk Crackers while boosting its competitiveness amid a rapidly changing marketplace.Kerupuk Lamuk, jajanan khas dari Desa Kalirong, Kediri, merupakan hasil inovasi dalam pemanfaatan limbah sari pati ketela. Produk ini menawarkan cita rasa yang unik, biaya produksi yang efisien, serta memberikan kontribusi yang signifikan terhadap perekonomian lokal. Namun tantangan yang dihadapi adalah persaingan dalam industri makanan ringan modern dan kurangnya inovasi dalam aspek kemasan. Penelitian ini bertujuan untuk menganalisis preferensi konsumen terhadap Kerupuk Lamuk, dengan fokus khusus pada inovasi kemasan, serta merumuskan strategi pengembangan kemasan yang efektif. Untuk mencapai tujuan tersebut, pendekatan kuantitatif diterapkan melalui survei menggunakan kuesioner. Data yang diperoleh dianalisis dengan regresi logistik untuk mengidentifikasi berbagai faktor yang dapat mempengaruhi keputusan pembelian produk. Hasil penelitian menunjukkan bahwa kesegaran kemasan menggunakan bahan aluminium foil dalam konsep standing pouch memberikan dampak positif yang signifikan terhadap preferensi konsumen. Variabel utama yang mempengaruhi keputusan pembelian meliputi kualitas bahan, daya simpan, loyalitas terhadap produk, serta kesesuaian harga. Kemasan baru tidak hanya meningkatkan daya tarik visual, tetapi juga memberikan perlindungan yang lebih baik, memperpanjang umur simpan, serta mencerminkan identitas produk premium. Untuk memperluas pangsa pasar, diperlukan optimalisasi strategi pemasaran melalui media sosial, e-commerce, dan kolaborasi dengan ritel modern. Melalui inovasi ini, Kerupuk Lamuk diharapkan dapat mempertahankan identitas lokalnya sambil meningkatkan daya saing di pasar yang dinamis

    ESG Practices and Firm Performance: A Conceptual Framework with Evidence from Global and Malaysian Contexts

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    Environmental, Social, and Governance (ESG) practices have become pivotal in shaping corporate strategies and influencing stakeholder perceptions worldwide. This conceptual paper investigates the complex relationship between ESG practices and firm performance, with a dual focus on global trends and empirical insights from Malaysia as a representative emerging market. Anchored in key theoretical frameworks including stakeholder theory, agency theory, and the resource-based view, the study synthesizes contemporary literature to assess how ESG elements affect financial outcomes, particularly Return on Assets (ROA), Return on Equity (ROE), and Tobin’s Q. While global evidence generally affirms the value-enhancing effects of ESG adoption, findings within the Malaysian context remain mixed. Governance components demonstrate a consistent positive correlation with firm performance, whereas environmental and social initiatives often require longer time horizons to generate measurable financial benefits. Based on the theoretical integration and contextual analysis, this paper advocates for stronger alignment of ESG strategies with governance mechanisms, enhanced regulatory support for ESG disclosure, and further research into sector-specific ESG impacts. The study contributes to the expanding ESG literature by contextualizing its relevance within Malaysia’s institutional landscape and providing a foundation for future empirical investigations

    Analysis of the Effect of Biodiesel Use on the Wear of Heavy Equipment Machinery Components in the Mining Industry

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    This study analyzes the effect of the use of B30/B35 biodiesel on the wear of heavy equipment engine components in the Indonesian mining industry. Through a longitudinal experimental design for 12 months, the study was conducted on 24 units of heavy equipment consisting of excavators, bulldozers, and articulated dump trucks in three different mining locations: a coal mine in East Kalimantan, a nickel mine in Southeast Sulawesi, and a gold mine in Papua. The results show that the use of B30/B35 biodiesel consistently reduces the wear rate of components compared to conventional diesel. Nozzle injector wear in the biodiesel group is 18.6% lower, piston ring wear is 15.3% lower, cylinder liner wear is 12.7% lower, and bearing wear is 14.2% lower. SEM and EDS analysis revealed that biodiesel forms a tribochemical layer on metal surfaces that reduces direct contact between surfaces and minimizes wear. The analysis of the lubricant showed lower concentration of metal particles and better lubricant quality parameters in the biodiesel group. The developed predictive model indicates an extension of component life of around 15-20% with the use of biodiesel, potentially providing maintenance cost savings of 12-18% per year. These findings change the perception that the use of biodiesel is solely regulatory compliance, to an operational strategy that provides economic and technical benefits. This study provides a scientific basis for the optimization of preventive maintenance programs for mining heavy equipment that uses biodiesel and supports the sustainability of the implementation of the national mandatory biodiesel policy

    Characteristics of Tool Tilt Variation in Friction Stir Welding HDPE with Tool Made of 7075 Aluminum on Tensile and Bending Strengths

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    High-Density Polyethylene's (HDPE) potential is highlighted by the growing need for lightweight, high-strength materials in the automotive and aerospace industries. Friction Stir Welding (FSW) provides a solid-state joining method with low thermal degradation for producing high-quality joints in this thermoplastic material. With an emphasis on tensile and bending strength, this study attempts to examine how tool tilt angle variation affects HDPE joint quality. Three different tilt angle variations—0°, 1°, and 1.5°—were used in the experiment, which was carried out using an aluminum 7075 tool that was shaped like a grooved conical pin. A modified milling machine was used for welding, and ASTM D638 for tensile and ASTM D790 for bending mechanical tests were conducted. The findings show that the tilt angle has a major impact on the quality of the weld. With a tensile strength of 13 MPa (68.4% of raw HDPE), a bending strength of 16.5 MPa (70.5%), and a dense stir zone with few voids, the best weld was produced at a 1.5° angle. On the other hand, the weakest joint with obvious structural flaws was produced by the 0° angle. Overall, it is determined that the best tilt angle for improving the mechanical and aesthetic performance of FSW joints in HDPE is 1.5°

    Perlindungan Konsumen Terhadap Pembelian Produk Impor Melalui Tik Tok Shop

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    In an era of increasingly sophisticated technology, aspects of buying and selling have also experienced significant developments along with the progress of the times, namely through online shopping activities on e-commerce platforms, especially for imported products. E-commerce is a buying and selling activity that is carried out boldly (online) by utilizing digital technology. However, on the scale of online buying and selling, the problems that arise tend to be more complex. This is because consumers cannot see the goods directly, but can only assess the product through the description provided by the seller. Therefore, it is important to understand how consumer protection is regulated in e-commerce in Indonesia and the form of legal protection for consumers on platforms such as TikTok Shop. This study uses a normative legal research method. The regulation of consumer protection in e-commerce is regulated in Law Number 8 of 1999 concerning Consumer Protection and Law Number 19 of 2016 concerning Amendments to Law Number 11 of 2008 concerning Information and Electronic Transactions (ITE). Settlement of peace that arises in an effort to protect consumers can be done through litigation or non-litigation. If the settlement cannot be resolved peacefully, consumers have the right to file a lawsuit in court

    Strategi Mitigasi Konflik Agraria Melalui Collaborative Governance Di Kecamatan ILWAYAB

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    Konflik agraria di Kecamatan Ilwayab, Kabupaten Merauke, merupakan salah satu bentuk sengketa lahan yang berakar pada tumpang tindih klaim kepemilikan antara masyarakat adat, perusahaan, dan pemerintah. Penelitian ini bertujuan menganalisis penerapan collaborative governance sebagai strategi mitigasi konflik agraria serta mengidentifikasi faktor-faktor penghambatnya. Penelitian menggunakan metode kualitatif deskriptif dengan teknik wawancara mendalam, observasi lapangan, dan studi dokumen. Informan ditentukan secara purposive sampling meliputi perwakilan pemerintah daerah, Badan Pertanahan Nasional, masyarakat adat, perusahaan, dan LSM. Data dianalisis dengan model interaktif Miles, Huberman, dan Saldana melalui tahapan reduksi, penyajian, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa collaborative governance berpotensi mendorong penyelesaian konflik melalui forum komunikasi dan mekanisme mediasi yang inklusif. Namun, keterbatasan data kepemilikan tanah, rendahnya kepercayaan antaraktor, dan ketimpangan kekuasaan antara masyarakat dan perusahaan menjadi hambatan utama. Penelitian ini merekomendasikan penguatan kapasitas masyarakat, transparansi regulasi pertanahan, serta peran aktif pemerintah sebagai fasilitator netral untuk menciptakan solusi yang adil dan berkelanjutan

    Penerapan Arsitektur Neo Vernakular pada Bangunan Resort di Kawasan Pantai Sirombu, Nias Barat

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    West Nias is a district located in the province of North Sumatra. Tourism in West Nias has good prospects and can still be developed optimally. Diverse tourist attractions are one of the potentials in the tourism sector in West Nias so classified as excellent in generating foreign exchange for the country. The stunning beauty of the islands The islands and beaches in West Nias are one of the attractions for tourists in exploring more about West Nias. This results in an increase in para tourist visitors from day to day. Of course, this is a significant increase in tourists gives rise to various problems. Problems in the West Nias Regency area one of which is the lack of accommodation for tourists. The design of this resort aims to support residential accommodation for tourists, as an internal effort improving the quality of tourism in the Sirombu beach area of West Nias by utilizing its natural potential. The design of the Tourist Center in the Sirombu coast area of West Nias is based on in the neo-vernacular approach, a construction concept consisting of modern elements and trying to adapt to the environment. The concept combines key aspects of form, usability and technology and integrated with the current environment

    Analisis Tata Ruang dalam Gedung Seni Pertunjukan Cak Durasim Surabaya

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    Surabaya was a city in Indonesia with increasingly developing regional arts. To showcase art performances, a facility was needed to accommodate such activities, namely a Performing Arts Building. Surabaya had a Performing Arts Building that served as a platform for artists to practice and present their works, located in the Cak Durasim building. However, the existing Performing Arts Building was still inadequate in terms of facilities and spatial layout. Therefore, this research aimed to identify the effectiveness of the spatial layout in supporting the building’s main function as a venue for performing arts and to provide design recommendations to make the performing arts building more functional and efficient, in accordance with the needs of its users—including artists, audiences, and administrators. This study employed a qualitative observation method, where the researcher closely observed the study site, recorded room sizes and spatial placements, and considered the relationships among aspects of the phenomenon by involving users, art enthusiasts, and spatial standards in the Cak Durasim Performing Arts Building in Surabaya. The research was expected to identify the effectiveness of the current spatial layout in supporting the building’s primary function and to offer design recommendations that would enhance its functionality and efficiency for all stakeholders involved

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