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    Pengaruh Kompetensi Dan Fasilitas Kerja Terhadap Kinerja Karyawan Dengan Kepuasan Kerja Sebagai Mediasi Pada Karyawan Di Puskesmas Wilayah Surabaya Utara

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    This study aims to comprehensively analyse the influence of competence and work facilities on employee performance, with job satisfaction serving as a mediating variable among employees of community health centers (Puskesmas) in the North Surabaya region. The background of this research is based on the phenomenon of declining Puskesmas performance achievements, which are influenced by the limited development of employee competence and the lack of adequate work facilities. A quantitative approach was employed with a survey method, in which primary data were collected through questionnaires distributed to respondents selected using purposive sampling. Data analysis was conducted using Structural Equation Modelling (SEM) with the Partial Least Square (PLS) approach to examine both direct and indirect relationships among variables. The findings reveal that competence has a positive and significant effect on both job satisfaction and employee performance. Work facilities were found to have a positive and significant effect on job satisfaction and employee performance. Furthermore, job satisfaction plays a significant indirect role as mediator in the relationship between competence and work facilities on employee performance. These results emphasize that improving employee competence and providing adequate work facilities will be more effective when accompanied by an increase in job satisfaction, thereby leading to better performance outcomes. This research offers theoretical implications by contributing to the development of employee performance models in the health service sector, particularly concerning the mediating role of job satisfaction. From a practical perspective, the findings are expected to serve as a foundation for Puskesmas management in formulating human resource development policies, particularly in enhancing competence through effective training programs and ensuring the availability of adequate work facilities, so that the quality of health services delivered to the community can be further improved. Keywords: Competence, Work Facilities, Job Satisfaction, Employee Performanc

    Pengaruh Kualitas Layanan, E-Wom, Dan Kepuasan Pasien Terhadap Niat Kunjungan Ulang Yang Dimoderasi Oleh Kesadaran Kesehatan Pada Puskesmas Wonokusumo

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    This study examines the influence of service quality, patient satisfaction, and electronic word of mouth (e-WOM) on the intention to revisit at Puskesmas Wonokusumo, with health awareness as a moderating variable. The research employed a quantitative cross-sectional design involving 252 patient respondents. Data were analyzed using Structural Equation Modeling (SEM) with SMART PLS software. The results indicate that service quality significantly positively affects revisit intention, patient satisfaction, and e-WOM. Patient satisfaction also significantly positively affects e-WOM. However, e-WOM positively but insignificantly affects revisit intention, and patient satisfaction does not significantly influence revisit intention. Health awareness does not moderate the effect of patient satisfaction on e-WOM. These findings highlight the critical role of improving service quality to enhance patient satisfaction and loyalty. Practical implications include improving physical facilities, modernizing medical equipment, and optimizing e-WOM management. This study contributes to developing primary healthcare service management and offers recommendations for future research

    Pengaruh Kepuasan, Motivasi, dan Lingkungan Kerja terhadap Kinerja Pegawai dengan Dimoderasi oleh Kompensasi Non Finansial di Puskesmas Wilayah Surabaya Pusat

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    This study aims to evaluate the impact of satisfaction, motivation, and work environment on employee performance, with non-financial compensation as a moderating variable. This study was conducted at a Public Health Center (Puskesmas) in Surabaya, involving 206 employees selected using a purposive sampling method. The collected data were analyzed using SEM PLS through Smart PLS 4. The findings of this study indicate that motivation and work environment have a positive significant influence on employee performance. Moderation analysis shows that non-financial compensation strengthens the influence of job satisfaction on employee performance. It is recommended that the integration of non-financial compensation in human resource management policies be used as a sustainable approach to improve employee performance in public health institutions

    An Analysis of the Relationship between Self-Congruity, Intimate Self-Disclosure, Parasocial Interaction, and Purchase Intention on Somethinc Product

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    Social media has become an essential platform for digital marketing, particularly in the beauty industry. Beauty influencers play a significant role in shaping consumer behavior by fostering emotional connections with their audience. This study examines the significant and positive relationship between self-congruity, intimate self-disclosure, parasocial interaction, and purchase intention of Somethinc beauty products. A quantitative approach was employed, collecting data through an online survey distributed via Google Forms. A total of 109 respondents who actively follow beauty influencers and have purchased Somethinc products participated in the study. Structural Equation Modeling-Partial Least Squares (SEM-PLS) was used for data analysis. The findings indicate that self-congruity has a significant and positive influence on parasocial interaction, suggesting that consumers feel a stronger connection with beauty influencers who reflect their self-image. Similarly, intimate self-disclosure significantly and positively enhances parasocial interaction, demonstrating that personal storytelling by influencers fosters emotional engagement. Furthermore, parasocial interaction has a significant and positive effect on purchase intention, confirming that audiences who feel connected to influencers are more likely to buy the recommended products. These results highlight the importance of selecting influencers whose personal brand aligns with the target audience’s self-perception. Companies like Somethinc can optimize their influencer marketing strategies by leveraging self-congruity and intimate self-disclosure to strengthen parasocial interactions, ultimately increasing consumer purchase intention

    Model Kesejahteraan Keuangan Studi Komparasi Masyarakat Kota Surabaya Dan Kabupaten Trenggalek

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    One of the main factors hindering the achievement of financial well-being is overconsumption, which leads individuals to spend more money than they should due to the influence of a consumptive culture. Financial well-being includes good financial management, the ability to overcome financial problems, and the financial freedom to enjoy life. This study aims to investigate and analyze the influence of financial knowledge, financial experience, and financial behavior on the financial well-being of the people in Surabaya City and Trenggalek Regency, as well as the role of gender in moderating the relationship between financial knowledge and financial behavior. The data used are primary data collected through surveys using questionnaires distributed to respondents via a purposive sampling method. The analysis method employed is structural equation modeling with partial least squares. Based on the results of the analysis, it can be concluded that: (1) financial knowledge has no effect on financial well-being in both Surabaya City and Trenggalek Regency communities, (2) financial experience has a direct effect on financial well-being in both communities, (3) financial behavior does not mediate the effect of financial knowledge on financial well-being in both communities, (4) financial behavior partially mediates the effect of financial experience on financial well-being in Surabaya City communities, but not in Trenggalek Regency communities, and (5) gender does not moderate the effect of financial knowledge on financial behavior in either community group. Keywords: Financial well-being, Financial knowledge, Financial Experience, Financial Behavior, Gende

    Pengaruh Good Corporate Governance dan Financial Constraint Terhadap Kinerja Bank Syariah

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    In the era of globalization and technological advancement, the implementation of Good Corporate Governance (GCG) has become an important element for companies, including sharia-based companies. GCG focuses on the practice of transparency, accountability, and integrity that not only improve financial performance but also corporate sustainability and public trust. Previous studies have shown that GCG has a positive effect on corporate performance, but some studies have paid less attention to the role of financial constraints as a factor that can moderate the relationship. This study examines the effect of GCG on the financial performance of Islamic banks as measured by Return on Equity (ROE), as well as the moderating role of financial constraints in the relationship. The results of the study show that GCG has a non- significant positive effect on ROE (β = 0.068675, p= 0.3237 > 0.05), which means that better governance quality can improve the financial performance of Islamic banks. However, the interaction between GCG and financial constraints provides a non- significant negative moderating effect (β_interaction = -0.00091, p = 0.4488 > 0.05), which indicates that financial constraints weaken the positive impact of GCG on performance. Financial constraints reduce a company’s ability to implement optimal GCG practices, such as investing in transparency, accountability, and risk management. This study provides an important contribution by enriching the literature on GCG and financial constraints in the context of Islamic companies. The conclusions offer strategic insights for Islamic bank management to consider improving governance that is balanced with efforts to mitigate financial constraints. The results are recommended to support corporate sustainability through diversification of Islamic-based financing sources and higher operational efficiency

    Pengaruh Suasana Toko Terhadap Pembelian Impulsif Dengan Respon Emosional Sebagai Variabel Mediasi Bagi Konsumen Skincare Ms Glow

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    This study aims to analyze the effect of store atmosphere on impulse buying, with emotional response as a mediating variable among MS Glow skincare consumers. The research employs a quantitative approach, collecting data from 156 respondents in Surabaya through an online questionnaire. The data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with SmartPLS software. The findings reveal that store atmosphere has a significant positive impact on both emotional response and impulse buying. Additionally, emotional response mediates the relationship between store atmosphere and impulse buying, indicating that a well-designed store environment enhances customer emotions, leading to spontaneous purchases. These results provide valuable insights for skincare businesses, highlighting the importance of creating an engaging and comfortable shopping environment to increase customer satisfaction and encourage impulse buying. Keywords: Store Atmosphere, impulsive buying, emotional respons

    Pengaruh Brand Image, Digital Marketing Dan Product Quality Terhadap Keputusan Pembelian Produk Uniqlo Di Surabaya

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    In the competitive fashion industry, brand image, digital marketing, and product quality are the main factors that influence consumer purchasing decisions. This study aims to analyze the influence of these three variables on purchasing decisions of Uniqlo products in Surabaya. This study uses a quantitative method with a descriptive approach. Data were collected through questionnaires distributed to respondents who are Uniqlo customers in Surabaya. The analysis technique used is multiple linear regression with the help of SPSS software. The results of the study show that brand image, digital marketing, and product quality have a positive and significant influence on purchasing decisions. A strong brand image increases customer loyalty, an effective digital marketing strategy expands market reach, and good product quality strengthens consumer satisfaction. With these findings, the study is expected to be a reference for Uniqlo in developing more effective marketing strategies and improving product quality to maintain competitiveness in the Indonesian fashion market. Keywords: Brand Image, Digital Marketing, Product Quality, Purchasing Decisions, Uniqlo

    Pengaruh Progam Diskon, Gratis Ongkir dan Kualitas Pelayanan Terhadap Keputusan Pembelian di Shopee

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    This study aims to analyze the effect of discount programs, free shipping, and service quality on purchasing decisions on Shopee. The study was conducted in Payaman Village, Lamongan Regency with a sample of 113 active Shopee user respondents. The data collection method used was to distribute questionnaires distributed online via Google Forms. Data analysis used descriptive and statistical analysis techniques with the help of WarpPLS 7.0 and SPSS 25 software. The results showed that free shipping and service quality had a positive and significant effect on purchasing decisions on Shopee. However, the discount program did not have a positive and significant effect on purchasing decisions on Shopee. These findings indicate that although discounts can attract consumers' attention, factors such as free shipping and high service quality can play a more important role in driving purchasing decisions on Shopee. This study provides valuable insights for Shopee and other e-commerce platforms to improve their marketing strategies by focusing on service quality and free shipping promotions to increase purchasing decisions and customer loyalty on Shopee

    Pengaruh Online Konsumen Review, Konsumen Rating, serta Citra Merek, Terhadap Niat Beli Konsumen Scarlett di Surabaya

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    This study aims to analyze the influence of online reviews and ratings on brand image and consumer purchase intention of Scarlett skincare products in Surabaya, including the role of brand image as a mediator. The research sample consisted of 233 respondents who were Scarlett skincare consumers. The method used was Partial Least Square (PLS) in the Structural Equation Model (SEM). The results showed that online reviews had a positive effect on Scarlett skincare brand image and had a direct impact on Scarlett skincare purchase intention, although small. Meanwhile, online ratings were more significant in improving Scarlett skincare brand image but did not have a direct effect on Scarlett skincare purchase intention. Brand image was a dominant factor in driving Scarlett skincare purchase intention but did not act as a significant mediator in the relationship between reviews and ratings on Scarlett skincare purchase intention. Keywords: e-commerce, online reviews, online ratings, brand image, purchase intention, Scarlett skincare

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