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Komparativna analiza frazema s prehrambenom sastavnicom na engleskom i talijanskom jeziku
No full textThis thesis argues special branch of linguistics, relatively recently emerged, phraseology. The focus is on phraseological units and their descriptive and comparative analysis. The thesis aims to conduct the research in order to demonstrate how one constituent (in this particular case: the food constituent) of PU is represented in one language (English) and how in the other (Italian). The research consists firstly of compiling the theoretical framework, which includes a definition of some basic concepts (i.e., PU) in order to facilitate and make the analysis and elaboration more comprehensive. For this particular purpose, the book written by Sabine Fiedler is being used, and that is English Phraseology: A Coursebook. The second part, being the most important one, as it is based on confrontation and comparison of two different languages, is reserved for the analysis of the 50 PUs by choice that contain food constituents. The third part deals with the results of the analysis and their discussion. In the end, the degree of equivalence between PUs (full, partial or non-equivalence) is determined.Ovaj se rad bavi frazeologijom, relativno novijom specijalnom granom lingvistike. Drugim riječima, fokus je na frazeološkim jedinicama i njihovoj deskriptivnoj i komparativnoj analizi. Cilj ovog rada je provesti istraživanje kako bi se prikazalo na koji je način jedna sastavnica (u ovom konkretnom slučaju prehrambena) frazema zastupljena u jednom jeziku (engleskom), a kako u drugom (talijanskom). Istraživanje se prvenstveno sastoji od sastavljanja teorijskog okvira, koji uključuje definiranje nekih osnovnih pojmova (npr. frazeološke jedinice) kako bi se analiza i elaboracija olakšale, te učinile sveobuhvatnijima. U tu svrhu koristi se knjiga Sabine Fiedler, a to je English phraseology: A coursebook. Drugi dio, koji je najvažniji jer se temelji na usporedbi dva različita jezika, predviđen je za analizu pedeset (50) frazema sa prehrambenim sastavnicima po izboru. Treći dio rada bavi se rezultatima analize i njihovom raspravom. Na kraju se utvrđuje stupanj jednakosti među frazemima (potpuna, djelomična ili neekvivalentnost)
Life and political activity of Dr. Ivo Pilar
No full textZavršni rad ukratko prikazuje život dr. Ive Pilara od najranijih dana pa sve do smrti. Naglasak je stavljen na političko djelovanje i afirmaciju Hrvatske narodne zajednice (HNZ), prve političke organizacije Hrvata u Bosni i Hercegovini, i Pilarovo najvažnije djelo, Južnoslavensko pitanje, koje se bavi hrvatskim pitanjem i njegovim rješenjem u vidu ujedinjenja hrvatskih zemalja. Rad počinje cjelinom o životu i obitelji Ive Pilara. Zatim slijedi njegov politički rad i borba za prava Hrvata u Bosni i Hercegovini, kao i rad na pripajanju Bosne i Hercegovine matici zemlji, Kraljevini Hrvatskoj, Slavoniji i Dalmaciji. U ovoj cjelini su prikazana i djela Južnoslavensko pitanje i Uvijek iznova Srbija. Potom slijedi poglavlje u kojem je kratko definirana geopolitika i zašto je Pilar utemeljitelj hrvatske geopolitike, a na samom kraju je riječ o sumnjivim okolnostima Pilarove smrti.This final paper briefly describes the life of Dr. Ivo Pilar from the earliest days to his death. The work is based on the political activity and affirmation of the Croatian National Union (HNZ), the first political organization of Croats in Bosnia and Herzegovina, as well as Pilar's most important work, The South Slavic Question, which deals with the “Croatian question” and its solution in the form of the unification of the Croatian countries. The initial part describes the life and family of Ivo Pilar. Furthermore, the paper follows his political work and fight for the rights of Croats in Bosnia and Herzegovina, as well as his work on the annexation of Bosnia and Herzegovina to the mother country, the Kingdom of Croatia, Slavonia and Dalmatia. Moreover, the above mentioned unit presents The South Slavic Question and Ever Again Serbia which is followed by a chapter that defines geopolitics as well as answers to the question why Pilar is the founder of Croatian geopolitics. The final chapter describes the suspicious circumstances of Pilar's death
Quantitative and qualitative analysis of drifted waste in Lojišće bay in Telašćica nature park
No full textMorski otpad definiramo kao bilo koji kruti materijal antropogenog podrijetla koji slučajno ili namjerno pronađe put u morski okoliš. Analiza sastava, količine i izvora otpada ključan je korak prema smanjenju količine otpada koji ulazi u morski okoliš posebice ako se radi o zaštićenom području. U ovom istraživanju sakupljen je naplavljeni otpad na plaži Lojišće koja se nalazi unutar Parka prirode Telašćica. Sakupljeni otpad razvrstavan je u 8 kategorija prema materijalu te u 8 kategorija prema izvoru otpada. Najzastupljenija kategorija prema materijalu bili su umjetni polimeri odnosno plastika s 94,30% zastupljenosti. Unutar kategorije plastika najzastupljenija potkategorija bili su plastični komadi veličine 2,5 cm do 50 cm (29,22%). Najznačajniji izvor otpada bili su obalni izvori s 26,42% dok se za 52,35% otpada nije mogao odrediti izvor.Marine litter is defined as any solid material of anthropogenic origin that accidentally or intentionally finds its way into the marine environment. Analysis of the composition, amount, and source of waste is a key step toward reducing the amount of waste entering the marine environment, especially if it is a protected area. In this research, washed-up waste was collected on Lojišće beach, which is located within the Telašćica Nature Park. The collected waste is classified into 8 categories according to the material and into 8 categories according to the source of the waste. The most represented category by the material was artificial polymers, i.e. plastic, with 94,30% representation. Within the plastic category, the most represented subcategory was plastic pieces of size 2,5 cm >< 50 cm (29,22%). The most significant source of waste was coastal source, with 26,42%, while the source could not be determined for 52,35% of the waste
Suosjećajan prikaz serijskog ubojice u televizijskoj seriji "Pad"
No full textAmerican popular culture has always been fascinated by the concept of serial killers. Modern mass media only contribute to that with their representation of famous serial killers. Serial killers are common motifs in art as well – from real-life killers documentaries to fictional serial killers whose portrayals are often based on true events. The character of Paul Spector from the Irish TV series “The Fall” (2013-2016) is one such example where a fictional serial killer is inspired by a real-life case. Spector, whose persona was inspired by the American serial killer Dennis Rader, however, offers to some extent a different portrayal of the typical serial killer on the screen. Not only does the series provide a complex insight into Spector's character and what led him to become a killer but it also provokes the audience's sympathy for him which results in the substitution of the emotions towards the killer with those that are supposed to be felt for the victims. This final paper focuses on the sympathetic depiction of the psychopathic serial killer in the TV series The Fall with a special emphasis on the factors that contribute to such a standpoint. The paper aims at identifying the series' deviations from the typical portrayal of the serial killer only as the villain and how those deviations influence the audience's vision of the main character and serial killers in general. Spector's sympathetic portrayal in the series is analyzed with the help of Agnew's general strain theory, Bandura's social learning theory, Cohen and Felson's routine activity theory, and Hirschi's social bond/control theory that explain the motivation of serial killers as stemming from the subject's surrounding and their relationships with other people rather than their inner defect.Američka je popularna kultura oduvijek fascinirana konceptom serijskih ubojica. Moderni masovni mediji svojim reprezentacijama tome samo dodatno doprinose. Serijski ubojice čest su motiv i u umjetnosti – od dokumentarnih filmova o stvarnim ubojicama do fiktivnih serijskih ubojica čiji su prikazi često bazirani na stvarnim događajima. Lik Paula Spectora iz irske TV-serije „Pad“ (2013-2016) jedan je takav primjer baziranja fiktivnog serijskog ubojice na stvarnom slučaju. Spector, čiji je lik inspiriran američkim serijskim ubojicom Dennisom Raderom, ipak, predstavlja u nekoj mjeri drugačiji prikaz tipičnog serijskog ubojice na platnu. Ne samo da serija nudi kompleksan uvod u Spectorov lik i ono što ga je dovelo do toga da postane ubojicom, već i izaziva simpatiju publike prema njemu što rezultira zamjenom emocija prema ubojici onima koje bi se trebale osjećati prema žrtvama. Ovaj se rad fokusira na suosjećajan prikaz psihopatskog serijskog ubojice u TV-seriji „Pad“ s posebnim naglaskom na faktore koji takvom prikazu doprinose. Rad nastoji identificirati devijacije serije u prikazu serijskog ubojice isključivo kao negativca i na to kako one utječu na viđenje publike kada je u pitanju glavni negativac, ali i serijski ubojice općenito. Spectorov je suosjećajan prikaz u seriji analiziran uz pomoć Agnewove opće teorije sojeva, Bandurine teorije socijalnog učenja, Cohenove i Felsonove teorije rutinskih aktivnosti i Hirschijeve teorije socijalne veze/kontrole koje objašnjavaju kako motivacija serijskih ubojica izvire iz subjektove okoline i njihovih veza s drugim ljudima radije nego njihovog unutarnjeg defekta
The impact of online reviews on women's consumer behavior
No full textSuvremeno ljudsko društvo i razvoj moderne civilizacije karakterizira visok stupanj dinamike, koji se povezuje sa rapidnim razvojem znanosti i modernih tehnologija. U to se ubrajaju i informacijsko-komunikacijske tehnologije, koje su uz pojavu interneta i društvenih medija omogućile razvoj modernog konzumerizma. To je utjecalo na to da se potrošači više ne percipiraju kao pasivni primatelji, već kao aktivni i participativni sudionici u procesu unaprjeđenja proizvoda, koji je olakšan interakcijom i suradnjom u virtualnim zajednicama. Napredak web 2.0 tehnologije i društvenih medija omogućuje dostupnost različitih prodajnih, kupovnih i komunikacijskih kanala te određuje nove trendove koji utječu na ponašanje potrošača. U tom kontekstu online recenzije sve više dobivaju na značaju jer imaju sposobnost jačanja stavova potrošača prema kupovini, a istovremeno utječu i na povjerenje korisnika prema web stranici ili web prodajnom mjestu na kojem je recenzija napisana. Recenzije kao takve spadaju u domenu elektroničkog word-of-mouth marketinga (WOMM) i djeluju kao eksterni stimulans koji utječe na ponašanje potrošača. Taj utjecaj ovisi o tome radi li se o prethodno definiranim proizvodima koje potrošač namjerava kupiti, odnosno o planiranoj kupnji ili se pak radi o kupnji koja nije planirana i koja sugerira da se potencijalno radi o devijantnom potrošačkom ponašanju. Jedan od čestih primjera takvog ponašanja jest impulzivna potrošnja koja je posljedica nepromišljene i brze kupovine potrošača sa svrhom ostvarivanja trenutnog zadovoljstva. Donošenje odluka o kupnji je složen proces koji predstavlja drugačije iskustvo za muškarce i žene, a u ovom radu provedeno je istraživanje utjecaja online recenzija na kupovno ponašanje žena. Rezultati istraživanja ukazuju na to da 93% žena čita online recenzije prije nego donesu konačnu odluku o kupovini, a 76% njih smatra kako je čitanje online recenzija postao neizostavan dio procesa donošenja kupovnih odluka. Većina ih također smatra (69%), da su pozitivne recenzije okidač koji potrošače navodi na impulzivne, nepromišljene odluke, iako je daljnjim ispitivanjem utvrđeno da žene u Hrvatskoj nemaju razvijene sklonosti ka impulzivnoj potrošnji vođenoj čitanjem recenzija, već kupuju razborito i racionalno, sukladno svojim potrebama i mogućnostima. Kupovne odluke više su vođene negativnim recenzijama što odražava dozu racionalnosti i suzdržanosti prilikom donošenja kupovnih odluka, dok se pozitivne recenzije percipiraju kao smjernice za procjenu alternativa , a ne kao kriterij donošenja konačne odluke o kupnji.Contemporary human society and the development of modern civilization are characterized by a high degree of dynamism, which is associated with the rapid development of science and modern technologies. This includes information and communication technologies, which, along with the emergence of the Internet and social media, enabled the development of modern consumerism. This has resulted in consumers no longer being perceived as passive recipients, but as active and participatory participants in the product improvement process, which is facilitated by interaction and collaboration in virtual communities. The progress of web 2.0 technology and social media enables the availability of various sales, purchase and communication channels and determines new trends that influence consumer behavior. In this context, online reviews are gaining more and more importance because they have the ability to strengthen consumer attitudes towards shopping, and at the same time influence the user's trust in the website or online store where the review is written. Reviews as such belong to the domain of electronic word-of-mouth marketing (WOMM) and act as an external stimulus that influences consumer behavior. This influence depends on whether it is about pre-defined products that the consumer intends to buy, i.e. a planned purchase, or whether it is an unplanned purchase that suggests potentially deviant consumer behavior. One of the frequent examples of such behavior is impulsive consumption, which is the result of reckless and quick consumer purchases with the purpose of achieving immediate satisfaction. Making purchase decisions is a complex process that represents a different experience for men and women, and in this paper, the influence of online reviews on women's purchasing behavior was investigated. Research results indicate that 93% of women read online reviews before making a final purchase decision, and 76% of them believe that reading online reviews has become an indispensable part of the purchase decision-making process. Most of them also believe (69%) that positive reviews are a trigger that leads consumers to make impulsive, thoughtless decisions, although further research has established that women in Croatia do not have developed tendencies towards impulsive consumption guided by reading reviews, but rather buy prudently and rationally, in accordance with their needs and possibilities. Purchase decisions are more driven by negative reviews, which reflects a degree of rationality and restraint when making purchase decisions, while positive reviews are perceived as guidelines for evaluating alternatives, and not as a criterion for making a final purchase decision
Principles of supply chain management in the construction industry
No full textOpskrbni lanac u najosnovnijem smislu predstavlja proces u kojem robe ili usluge prelaze put od početnog dobavljača pa sve do krajnjeg korisnika te u njemu sudjeluju razni sudionici. Za uspjeh opskrbnog lanca važno je kvalitetno upravljanje istim što uključuje sustav upravljanja i planiranja kojim se postiže njegovu uspješnost. Karakterističan je za sve industrije ili sektore, pa tako i za građevinsku industriju koja je važan dio svih nacionalnih gospodarstava i jedan od njegovih ključnih pokretača. Opskrbni lanac u građevinskoj industriji važan je za neometan tijek, ali i napredak same industrije. Principi upravljanja opskrbnim lancem koji su karakteristični za sve opskrbne lance primjenjivi su i na građevinsku industriju te se implementacijom principa ostvaruje razne koristi i prednosti kod tvrtki koje su dio građevinske industrije.Supply chain represents a process in which goods or services travel from the initial supplier to the end user, and various participants are a part of it. Among the key drivers of supply chain management success is quality of management, which includes management and planning system that results with its success. It is characteristic of all industries or sectors, including the construction industry, which is substantial part of all national economies and one of its key drivers. Supply chain in the construction industry is significant for the smooth flow and progress of the industry itself. The principles of supply chain management, which are characteristic of all supply chains, are also applicable to the construction industry, and the implementation of the principles provides various benefits and advantages for companies that are a part of the construction industry
How Young People Understand and Define Marriage
No full textObitelj i brak teme su kojima se unutar pedagogijske znanosti posvećuje velika pažnja i pozornost, a razlog tome leži u opće prihvaćenom stajalištu kako je obitelj zajednica unutar koje ne samo da započinje odgoj, već i samo obrazovanje djece. Promjene struktura obitelji, koje su se kroz vrijeme događale, dovele su i do promjene i shvaćanja definicija braka općenito. Od tradicionalnog braka koji je uključivao isključivo odnos žene i muškarca i kasnije njihove uloge roditelja, došlo je do pojave novih, modernijih, oblika koji su doveli i do modernijih struktura obitelji. Upravo zbog navedenih promjena, cilj ovog diplomskog rada je dobiti uvid u to kako mladi danas, u dobi od 18 do 30 godina, definiraju i shvaćaju brak, ali i određene aspekte vezane uz njega. Unutar rada korištena je kvantitativna metodologija, a u tu je svrhu kreiran i anketni upitnik kojem je pristupilo 211 ispitanika. Upitnik je podijeljen na četiri tematske jedinice, a sveukupno se sastoji od 30 pitanja zatvorenog tipa putem kojih se nastojalo prikupiti odgovore na prethodno postavljene ciljeve i zadatke ovog istraživanja. Dobiveni rezultati upućuju na to kako sve više mladih ljudi brak definira kao zajednicu dvoje ljudi, neovisno o spolu, koji se vole, no, isto tako, smatraju da sklapanje braka nije dokaz da se dvoje ljudi vole niti smatraju kako je brak nužan i potreban da bi osoba živjela sretniji i ispunjeniji život. Nadalje, sve više je prisutno mišljenje kako je prihvatljivo da par živi u izvanbračnoj zajednici, bilo da im ona služi kao prijelazna ili probna faza ili kao konačni oblik zajedničkog života unutar koje odgajaju svoju djecu. Naposljetku, kada je u pitanju spol partnera i sklapanje braka, sve više mladih smatra kako za sklapanje braka ne bi trebao biti važan spol partnera, već bi brak trebao biti isključivo zajednica dvoje ljudi koji se uistinu vole te da bi istospolni (homoseksualni) parovi trebali imati jednake mogućnosti po pitanju sklapanja braka i posvajanja djece kao i heteroseksualni parovi.Family and marriage are the topics that are often at the center of attention and interest in pedagogical sciences. The reason behind this lies in the generally accepted point of view that the family is the community inside of which begins not only the upbringing of children but also their education. Changes in family structures, which have occurred over time, have also led to a change and understanding of the definitions of marriage in general. Beginning with the traditional marriage, which included exclusively the relationship between a man and a woman and later their role as parents, to the new, more modern forms that emerged that also led to more modern family structures. Precisely because of these changes, this thesis aimed to gain insight into how young people between 18 and 30 define and understand marriage and certain related aspects. The paper uses quantitative methodology with a survey questionnaire created for that purpose, which was accessed by 211 respondents. The questionnaire splits into four thematic units, and it consists of 30 closed-ended questions in total through which we attempted to collect answers to the previously set goals and tasks of this research. The obtained results indicate that more and more young people define marriage as a union of two people, regardless of gender, who love each other however, they also believe that getting married is not proof that two people love each other, nor do they think that marriage is necessary for a person to live a happier and more fulfilled life. Furthermore, there is a trend of opinion that it is acceptable for a couple to live in an extramarital union, whether it serves them as a transitional or trial phase or as the final form of cohabitation in which they raise their children. Finally, when it comes to the gender of the partner and marriage, more and more young people believe that the gender of the partner should not be a decisive factor in getting married. In their opinion, marriage should only be the union of two people who love each other. There is also a prevailing view that same-sex (homosexual) couples should have the same opportunities to marry and adopt children as heterosexual couples
Personalization of the learning process in cooperation with the natural history museums in Split and Zagreb
No full textProdukt učenikovog školovanja kao i prilike za učenje koje učenici imaju, u velikoj su mjeri rezultat učiteljevih metoda i načina rada. Suvremeni učitelj svjestan je da je razred heterogena skupina pojedinaca. Čine ga učenici koji se međusobno razlikuju po svom predznanju, motivaciji, očekivanjima, kognitivnim sposobnostima, interesima, načinu učenja, tempu razumijevanja, te socijalnom okruženju u kojem se nalazi. S obzirom na navedene razlike i zajedno s prihvaćanjem istih, razvio se individualizirani model poučavanja, a njegovom nadogradnjom - personalizirani model učenja. Kod personaliziranog modela, uloga učitelja drastično se mijenja. Učenik je taj koji ima potpunu kontrolu nad time što, kada i kako uči, a učitelj postaje njegov mentor i suradnik. Personalizacija procesa učenja odvija se i van granica škole. Muzeji postaju jako privlačna mjesta za suradnju i pružaju potencijalan izvor novih mentora, te su kao mjesta informalnog učenja jako dobra podloga za daljnju edukaciju i nadograđivanje znanja. U ovom radu istraženo je na koji način suradnja muzejskih pedagoga/kustosa prirodoslovnih muzeja i učitelja primarnog obrazovanja može pomoći procesu individualizacije nastave, koji su potencijali, prednosti i teškoće pri ostvarenju takve suradnje te kako u skladu s takvom individualizacijom nadograditi model kako bi postao personaliziran.The product of the student's education, as well as the opportunities for learning that the students have, are to a large extent the result of the teacher's methods and ways of working. The modern teacher is aware that the class is a heterogeneous group of individuals. It is made up of students who differ from each other in their prior knowledge, motivation, expectations, cognitive abilities, interests, way of learning, pace of understanding, and their social environment. In regard to the mentioned differences and together with their acceptance, an individualized teaching model was developed. By upgrading the individualized model - a personalized learning model is created. With the personalized model, the role of the teacher changes drastically. The student is the one who has control over what, when and how to learn, and teacher gets a role of his mentor and collaborator. The personalization of the learning process also takes place outside the school. Museums are attractive places for collaboration and provide a potential source of new mentors, and as places of informal learning, they are a good basis for further education and upgrading of knowledge. In this paper, it was researched how the cooperation of natural history museum curators and primary education teachers can help the process of individualization of teaching, what are the potentials, advantages and difficulties in achieving such cooperation, and how to upgrade the model in accordance with such individualization so that it becomes personalized
The character and the opus of Marin Držić as intertext in plays
No full textovom diplomskom radu obrađivat će se tri drame suvremenih hrvatskih dramatičara koji su svoj uzor pri pisanju politički tematiziranih drama pronašli u stoljećima starijem sunarodnjaku Marinu Držiću. U 20. stoljeću, kada su pronađena urotnička pisma Marina Držića poslana firentinskom vladaru kako bi svrgnuo vlast u Dubrovniku, Držić postaje intrigantna ličnost i pojava u svijetu književnosti te mnogo djela nastaje po uzoru na njegov lik i književni opus. Drame General i njegov lakrdijaš Marijana Matkovića, Novela od stranca autora Tahira Mujičića, Borisa Senkera i Nina Škrabea te Držićev san Slobodana Šnajdera bit će obrađene u radu, a to su samo neka od mnoštva različitih djela u kojima se koristi Držićev biografem. Proučit će se i nastajanje pojma intertekstualnosti izuzetno bitnog za ovu temu te pojavljivanje političkih tema na hrvatskim kazališnim daskama sredinom 20. stoljeća.In this masters' thesis the center part will be on interpretation of three dramas written by modern Croatian dramatist which found their inspiration in another, much older Croatian writter Marin Držić. The themes they follow in these dramas are mostly political and their connection to Marin Držić is by his conspirational letters written to Florentine's monarch where he writes about his dissatisfaction with Dubrovnik's reign and wants to displace them. These letters were found in 20th century, four centuries after Marin Držić died. After finding those letters, Držić was intriguing and interesting to a lot of Croatian writters at the time, dramas that will be interpretated in this thesis are The general and his buffoon written by Marijan Matković, Joke's on the stranger by three authors Mujičić, Škrabe and Senker and lastly The dream of Držić by Slobodan Šnajder. These are just few of works modeled by Držić's life and work
Childhood role models for future professions and their appearance in the media
No full textTijekom odrastanja djetetove stavove, obrasce ponašanja, tko će ono postati i načine na koji će jednoga dana djelovati u društvu oblikuje mnogo podražaja; od bliskih mu osoba iz obitelji, preko vršnjaka do sve više prisutnih medija. Radi medija saznanja o svijetu su mu na dlanu. Tko će ono biti saznaje istraživanjem, od iskustava osoba iz okoline, priča iz uže i šire obitelji, preko čitanja tiskovina (knjiga, časopisa, novina), pretraživanja internetske tražilice, gledanja televizije, do igranja računalnih igara i videoigara ili aktivnosti na društvenim mrežama na kojima za nove oblike zanimanja saznaje od influencera. Kako bi se dijete na najkvalitetniji naĉin ostvarilo, potrebni su mu stabilni uzori čiju će podršku osjećati i s kojima će se moći identificirati, a potom i obrazovanje. S obzirom na to da je na stručnjacima usmjeriti potencijal svakoga djeteta te raditi na poboljšanju obrazovnog sustava, višestruko je važno istraživati tematiku težnja i saznati tko je djetetu privlačan i za koja se područja ono zanima. Ovo je istraživanje povedeno u zadarskoj Osnovnoj školi Stanovi na uzorku od 89 učenika koji čine 47 učenika četvrtoga razreda i 42 učenika osmoga razreda. Odgovori na pitanja iz prvog dijela intervjua ukazuju na to da su ispitanici mnogo više skloniji korištenju novih medija od tradicionalnih medija te da se vrijeme provedeno na internetu i na društvenim mrežama, u razne svrhe, s dobi povećava. Od tradicionalnih medija djeca najčešće koriste televiziju, odnosno pametnu televiziju. Potom, u drugom dijelu intervjua, saznalo se da što su učenici stariji, to više prate objave influencera. Svoje uzore pronalaze u influencerima koji se bave umjetničkim zanimanjima, sportom i snimanjem sadržaja za YouTube. Osobito su im privlačni ako su uspješni u onomu što rade i ako se mogu identificirati radi osobina koje percipiraju pozitivnima. Spektar zanimanja koja smatraju najboljima za sebe, kod učenika iz oba razreda, je raznolik; informiraju se od osoba iz okoline i online. Kod dječaka dominiraju zanimanja iz područja sporta, građevinarstva, a od modernih zanimanja najželjenije je postati YouTuber. S druge strane, djevojčice su zainteresirane za rad s ljudima ili s životinjama te za obrazovanje. Svima je bitno raditi ono što vole te da imaju mogućnosti formalnog i neformalnog obrazovanja. Istraživanje također ukazuje na potrebu za kreativnim razvojem medijske pismenosti, kao i potrebu za jačanjem kritičkog odnošenja prema pojavama koje se mogu zateći prilikom korištenja medija.Throughout the process of development, a child's attitudes, behaviours, future identity, and social conduct are influenced by a wide range of stimulation, ranging from immediate family members and peers to the widespread availability of media. The individual in question possesses significant influence over the media, thereby granting him access to a wealth of information regarding his place within the global community. The identification of potential career paths can be achieved through various means, such as conducting research, seeking insights from individuals within one's social circle, reviewing familial personal stories, exploring print and digital media sources, including books, magazines, newspapers, and online search engines, as well as engaging in recreational activities, such as video gaming or social networking, where gaining knowledge about career options through influencers is possible. For a child to achieve optimal self-realization, it is crucial that they have access to stable role models who provide support and with whom they can identify, followed by an excellent educational experience. The responsibility of directing the potential of each child and improving the education system lies with the experts. Therefore, conducting research on the topic of objectives, including identifying the individuals who have an influence on the child and the areas of interest, holds significant importance. The study was carried out at Stanovi Elementary School in Zadar, applying a sample size of 89 students, which includes 47 fourth-grade and 42 eighth-grade students. Based on the findings of the interview, it was discovered that the participants exhibit an increased tendency towards utilizing new media as opposed to traditional media. Additionally, it was observed that the duration of time spent on the Internet and social networking platforms for various purposes tends to increase with age. One of the conventional forms of media is watching television, which has undergone significant improvements and has been transformed into smart television technology. Subsequent to the latter portion of the interview, it was concluded that students have exhibited a growing tendency to track the online activities of influencers and regard them as instances; particularly those affiliated with artistic pursuits, sports, and content for the YouTube platform. Individuals are more likely to find others appealing if they exhibit success in their efforts and possess characteristics that are perceived as beneficial. The range of occupations that individuals deem optimal for themselves is varied. They acquire information from both their immediate surroundings and the internet. Notably, males tend to favour professions related to sports and construction, while the most sought-after influencer profession is that of a YouTuber. On the other hand, females exhibit a greater interest in professions that involve working with people, animals, and education. It is imperative for individuals to pursue their passions and have access to both structured and unstructured learning experiences. The research findings highlight the necessity of encouraging innovative approaches to enhance media literacy as well as encourage enhanced consciousness and a determining mindset towards phenomena that may arise during media usage