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    1035 research outputs found

    Search engine optimization on the Internet

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    U ovome radu su analizirani sustavi optimizacije pretraživanja podataka na internetu te dodatne stavke koje su pomogle prilikom izrade ovoga rada. Kako bi što bolje opisali ove sustave koristili smo primjere tvrtki koje svoje sjedište imaju u Republici Hrvatskoj, ali i u ostalim dijelovima svijeta. Cilj je bio dodatno objasniti što su to sustavi optimizacije pretraživanja podataka, kako oni utječu na poslovanje danas, što je internet, kako je on stigao u Hrvatsku i koje su to ustanove omogućile pojavu interneta na našim područjima te kolika je sigurnost poslovanja na internetu, bila to obična kupovina ili ozbiljan poslovni odnos.The paper analyzes search engine optimization on the internet and all additional facts that helped during the creation of this paper. To explain these engines we used the examples of companies that have their residences in Croatia but also companies from other countries. The task was to explain the meaning of search engine optimization, how they affect the management today, what is the internet, how did the internet come to Croatia and which institutions have made the internet familiar in our land and how safe it is to do business through the internet, either through a casual shopping or a serious business relationship

    The impact of the crisis on hospitality industry

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    U radu se obrađuje tema utjecaja krize na ugostiteljstvo u Republici Hrvatskoj, utjecaj i čimbenik politike na samo ugostiteljstvo te njegova podjela. U poglavlju Zakonski okviri za djelatnost ugostiteljstva navedeni su i objašnjeni ukratko zakoni kojima se regulira ugostiteljstvo. U poglavlju Općenito o pojmu ekonomska kriza objašnjen je pojam ekonomske krize te uvjeti nastanka iste. Tematika Kriza u Hrvatskoj počeci i uzroci obrađena je u slijedećem poglavlju gdje je se podrobnije objašnjava nastanak, početci i utjecaj krize u Hrvatskoj. Reginalna podjela ugostiteljstva, poglavlje je koje navodi opće podatke podjele ugostiteljstva te njihove eventualne specifičnosti. U poglavlju Utjecaj krize po regijama objašnjava se koliko je krizno poslovanje promjenilo ugostiteljstvo. Zbog svega navedenog može se reći da je rad u potpunosti ispunio sve zadane ciljeve.The final thesis will look into the impact of the crisis on hospitality industry in the Republic of Croatia, impact and factors of politics and the division of the hospitality industry. In the chapter The legal framework for hospitality industry laws are shortly listed and explained by which hospitality is regulated. In the chapter Overview of the concept of economic crisis it is explained the concept of economic crisis and the conditions of the formation of the crisis. The topic Crisis in Croatia beginings and the causes is treated in the next chapter where it is more carefoul explained the the emergence, the begining and afect of crisis in Croatia. Regional division of hospitality, is a chapter which states general divisions of hospitality and their potential diferences. In the chapter Impact of crisis on regions it is explaind how much the crisis bussines had changed the hospitality industry. Because of all that has been listed we can say that work completed all the set goals

    Sports market in Republic of Croatia

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    Problem rada se očituje se u činjenici da u Republici Hrvatskoj prevladava mišljenje da je sportsko tržište malo i da Republika Hrvatska nije ostvarila nikakve pozitivne rezultate od sporta i sportske industrije, te kako je sport samo neprofitna djelatnost. Cilj rada je prikazati da sportsko tržište u Republici Hrvatskoj postoji. Tržište je faktor bez kojeg se ne može jer sadrži potencijalne kupce sa svojim potrebama i potrebno ga je stručnim procesom upravljanja marketinga analizirati i aktivirati. Postoje mnoge udruge, programi, seminari, tečajevi, škole koje pomažu mladima ali i starima ostati u formi, odnosno voditi zdrav život i brinuti se oko zdravlja. Iako je Republika Hrvatska mala zemlja u njoj postoji jako veliki broj osoba koje se bave sportom, ali nisu javno izložene.The Problem of work is reflected in fact that in Republic of Croatia prevailing opinion that sports market is very small and that Republic of Croatia didn't achieve any positive results form sports and sports industry and that sport is an non-profit industry. Main goal of seminar is to show that sports market in Republic of Crotia really exists. Market is factor without which it can not be because it contains potential customers with their needs and it's needed to be analyzed and activate by professional process managment of marketing. There are many assocciations, programs, seminars, courses and schools whose helping young people but also the old people to stay in shape, in other words leading healthy life and taking care of personal health. Although Republiic of Croatia is small country, it has large number of people which participatein sports, but they're not public exposed

    The role of innovation to achieve competitive advantage

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    U ovom radu prikazuje se dio rezultata istraživanja hrvatskih poduzeća u svim gospodarskim djelatnostima. Financijska, trgovinska i uslužna poduzeća su pokrivena uzorkom koji odgovara hrvatskoj ekonomiji. Ravnomjerno su obuhvaćena mala, srednja i velika poduzeća. Menadžeri koji su važni za poduzeća pokazali su da je dobro razlikovati se od konkurencije, dok je izbor diferencijacije izabralo dvije petine poduzeća, a ostali su odabrali niske troškove, što je logičan izbor za mnoge od njih, a to je uvjet opstanka. U Hrvatskom gospodarstvu dosta je teška situacija, pa orijentacija prema niskim troškovima poduzeća je stvaranje opstanka raznovrsnim tehnikama restrukturiranja i smanjivanja troškova važna aktivnost. Inozemna poduzeća imaju raznovrsne prednosti u odnosu na domaća smatraju hrvatski menadžeri.This paper shows a part of the research results of Croatian enterprises in all economic sectors. Financial, trade and service companies are covered by a pattern corresponding to the Croatian economy. Evenly includes small, medium and large companies. Managers that are important for the company showed that it was good to distinguish itself from the competition, while the choice of differentiation chose two - fifths of the company, while the rest are chosen low cost, which is a logical choice for many of them, and that is a condition of survival. The Croatian economy is rather difficult situation, and orientation toward low - cost company is to create a variety of survival techniques restructuring and cost reduction important activity. Foreign companies have a variety of advantages over domestic considered Croatian managers

    Intake and exhaust systems of Diesel engines

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    Motori pripadaju skupini toplinskih strojeva. Temelje svoj rad na primjeni i odvijanju desnokretnih termodinamičkih ciklusa tijekom kojih se proizvodi korisno upotrebljiv termodinamički, odnosno mehanički rad. Dizel je predvidio kompresiju čistog zraka, pa stupanj kompresije može biti takvih vrijednosti da se naknadno ubrizgano gorivo samo od sebe zapali (samozapaljenje goriva). Danas se pod pojmom Dizel-motora podrazumijeva dvotaktni ili četverotaktni klipni motor koji usisava čisti zrak. Taj zrak komprimira se na više od 3 MPa, pa se zbog toga ugrije na temperaturu iznad 1000 K. U tako užaren zrak ubrizga se manja količina dizelskog goriva, koje je samozapaljivo pri 570 K– 620 K. Od njegovog nastanka pa do danas, dizelski motor je doživio mnoge promjene, a sustavu usisa i ispuha posvećuje se posebna pažnja zbog sve strožih ekoloških normi i zakona. U radu je opisan usis i ispuh u dizelskom motoru, tj. funkcija i neophodni dijelovi za ispravan rad usisnog i ispušnog sustava kod dizel motora.Engines belong to the group of thermal machines. They are based on the application of the right-turning thermodynamic cycles during which the products are useful thermodynamic, or mechanical work. Diesel predicted compression of clean air, so the compression ratio can be of such value that it is subsequently injected fuel spontaneously ignites (self-ignition of fuel). Today, the term Diesel engine includes a two-stroke or four-stroke piston engine which draws in fresh air. The air is compressed to more than 3MPa, and therefore warm to a temperature above 1000 K. In such glowing air is injected to lower the amount of so-called heavy. Diesel oil, which is self-igniting at 570 K-620 K. From its inception until today, the Diesel engine has seen many net changes, the intake and exhaust systems also paid special attention due to increasingly stringent environmental standards and laws. This article describes the intake and exhaust in the Diesel engine, ie, functions and essential parts for the proper operation of the intake and exhaust systems for Diesel engines

    Mathematical model and working principle of cipher machine

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    U radu je objašnjen pojam šifre i šifriranja kao uvod u rad i saznanje čemu zapravo služi bilo koji stroj za šifriranje. Nadalje je opisana Enigma, kao vjerojatno najpoznatiji stroj za šifriranje, njezini dijelovi, te princip rada. Rotori i prespojna ploča, jedni od najvažniji Enigminih dijelova, te matematička analiza permutacija daju toliki broj kombinacija da se smatralo da ju se ne može dešifrirati, no to je ipak uspjelo, prvo Poljacima, a onda i Britancima. U radu je, također opisan i princip napada na Enigmu.The paper explains the concept of codes and encryption as an introduction to the work and knowledge of what actually serves any cipher machine. Next is described the Enigma, as probably the most famous cipher machine, its parts, and working principle. Rotors and plugborad, one of the most important parts of Enigma, and mathematical analysis of permutations give so many combinations that are thought to it can not be decoded, but it worked out though, the first the Poles, and then the British. The paper also describes the principle of the attack on the Enigma

    Use of social networks in business organizations

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    U ovom radu definiran je pojam društvene mreže, naveden je povijesni pregled razvoja društvenih mreža te su navedeni primjeri društvenih mreža. Kreiranjem korisničkih računa na određenim društvenim mrežama pruža brže, efikasnije i više otvoreniju komunikaciju između korisnika i tvrtke. Nadalje, naveden je ciklus povratnih informacija na društvenim mrežama koji je važno za razumjeti jer čini osnovu društvenog poslovanja. Ono što petlja društvenih povratnih informacija zaista predstavlja je način objavljivanja samo na internetu i društvene tehnologije koje povezuju ljude oko poslovanja ili poslovne aktivnosti. Angažman je ključan za učinkovito korištenje društvene tehnologije i stvaranje društvenog poslovanja. Proces angažiranja proširen je da ne uključuje samo suradničke aktivnosti koje se događaju između njihovih korisnika, nego i aktivnosti koje ih povezuju posao sa svojim klijentima i one koje spajaju zaposlenici unutar posla. Marketing putem društvenih mreža sastoji se od pokušaja korištenja društvenih mreža kako bi uvjerili potrošače da se nečija tvrtka, proizvod i/ili usluga isplati. Društvene mreže koriste marketing kao sredstvo komunikacije koje pomaže tvrtkama da budu dostupni onima koji su zainteresirani za njihove proizvode, te ih čine vidljivim drugim korisnicima koji ne znaju za njihov proizvod.Use of social networks in business organizations. In this paper I will define the concept of social networks and give historical overview of the development of social networks. Also I will give examples of social networks. Creating user accounts on certain social networks provides faster, more efficient and more open communication between the user and the company. Furthermore, it is important do understand the cycle of feedback on social networks because it is the basic of social business. What loop social feedback truly represents is a way to publish only on the Internet and social technologies that connect people around the business or business activities. The engagement is critical to the effective use of social technologies and the creation of social business. Recruitment has been extended to include not only the collaborative activities that occur between their users, but also activities that connect them deal with their clients and those that connect employees inside job. Marketing via social networks consists of attempting to use social network to convince consumers that ones company, product and/or service payment. Social networks are used as a marketing communication tool that helps businesses to be more accessible to those who are interested in their products and make them visible to other users who do know their product

    Conflict management skills

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    U ovom radu cilj je ukazati na važnost upravljanja i rješavanja konflikata. Konflikt se može dogoditi kada dvije strane nemaju isti cilj. Vještina dobrog upravljanja omogućuje predviđanje potencijalnih konfliktnih situacija, a ako dođe do njih treba poduzeti mjere koje će dovesti do ublažavanja nastalog konflikta ili njegovog uspješnog rješavanja. Konflikt se ne treba shvaćati samo kao negativnost, zapravo on može imati i svoje pozitivne efekte. U radu su istraženi različiti aspekti konflikta – izvršena je njihova identifikacija po učestalosti pojavljivanja i sudionicima, istraženi su uzroci, posljedice, načini i strategije njihova rješavanja i uzročno posljedične veze.Goal of this paper is to point out the importance of resolving and managing conflicts. Conflict is one of the counse quences of interdependent relationships. It can occur when two sides are moving to ward the same goal and generally want the same result or when both sides want totally different agreement. That is why the skill of good management is able to predict potential conflict situations and if they occur measures should and if they occur measures should be taken that will lead to mitigation of arising conflict or it's successful resolution. Conflict should not be understood only as negativity, infact it can have it's positive effects. Various aspects of conflicts are explored in this paper-identification of frequency and participants is carried out and causes, consequences, methods and strategies of it's solutions and casual connections are explored

    Construction and calculation of manual wood splitter

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    Osnovna ideja ovog rada je olakšati cijepanje drva. Kroz proces konstruiranja, želje i zahtjeve, stroj je zamišljen da olakša cijepanje drva ljudima u ruralnim područjima, a posebno onima koji nemaju pristup električnoj energiji. Stroj se zasniva na opružnom radu i momentu koji omogućuju da se djelovanjem ljudskih mišića dobije dovoljno velika sila rezanja koja bi precijepila drvo. U radu se spominju dijelovi procesa konstruiranja kao što su: uočavanje problema, razrada ideje, koncipiranje, izrada 3D modela i proračuni pojedinih dijelova. Proračunom su utvrđene sile koje djeluju na oprugu na čijoj osnovi su računate dimenzije i smično naprezanja u opruzi.The basic idea of this work is to make splitting wood easier. Through the process of constructing, wishes and requests the machine is designed to facilitate splitting wood to people who lives in rural areas, especially those who don’t have access to electricity. The machine is based on work done by a spring and torque that enable the action of human muscles to get adequately cutting force to split wood. The paper referred to parts of the design process, such as identifying problems, idea elaboration, conception, creation of 3D models and calculations of individual parts. Calculations have fortified the forces acting on the spring- base information to calculate dimensions and shear stress in the spring

    Business plan in the case of production horizontal storage tank oil products

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    Tema rada je poslovni plan na primjeru proizvodnje horizontalnog spremnika za skladištenje naftnih derivata. Planiranjem i analizom poslovanja uviđaju se jakosti i slabosti poduzeća te koje mogućnosti poduzeće posjeduje za izvršavanje poslovnog plana, odnosno koliko je poslovni plan ostvariv i prihvatljiv. Poslovni plan se sastoji od niza elemenata, svaki je potrebno analizirati i dati objektivno mišljenje. Poslovni plan služi za odobravanje kredita od strane banke, za privlačenje investitora ili kao pokazatelj je li neki plan ostvariv ili nije. Zadatkom je trebalo prikazati na koji način se pristupa pisanju poslovnog plana, koje je elemente potrebno zadovoljiti te koje je informacije potrebno prikupiti za učinkovit poslovni plan.The paper discusses the business plan in the case of production of horizontal storage tanks of petroleum products. Planning and analysis of business recognize the strengths and weaknesses of the company and the opportunities that the company has to do the business plan, and how thebusiness plan is achievable and acceptable. The business plan consists of a series of elements, each is necessary to analyze and give an objective opinion. The business plan serves for loans by banks to attract investors or as an indicator of whether a plan feasible or not. The task is supposed to show how the approach to writing a business plan, which elements are necessary to satisfy and which information are needed to collect for an effective business plan

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