Digitalni arhiv Filozofskog fakulteta u Zagrebu
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Pseudonyms in library catalogs
No full textOvaj rad bavi se problemom pseudonimije u bibliotekarskoj praksi. U prvom dijelu fokus je na teorijskom razrješavanju samog pojma pseudonima te njemu srodnih pojmova heteronima, egzonima i endonima. Zatim je prikazan način za postupanje s pseudonimima u katalogizaciji naveden u Pravilniku i priručniku za izradbu abecednih kataloga Eve Verone, a potom se upozorilo na moguću interferenciju s pravima pojedinca na privatnost. U drugom i najvećem dijelu rada prikazano je postupanje s pseudonimima u knjižničarskoj praksi. Za ilustrativne primjere uzeti su Voltaire, Mark Twain, E.L. James i Nora Roberts te su se njihova djela pretraživala u katalozima osam velikih knjižnica. Rezultati pretraživanja ukazali su na određene neujednačenosti između pretraživanja s pseudonimom i pretraživanja s pravim imenom, a osobito su izražene u predmetnom pretraživanju.This paper deals with the problem of pseudonymity in library practice. In the first part the focus is on the theoretical resolution of the concept of pseudonyms and related terms heteronyms, exonyms and endonyms. Then the method for dealing with pseudonyms in the cataloging listed in the A Code and manual for compiling alphabetical catalogues of Eva Verona is presented. Furthermore, the possibility of the previous interfering with the individual's rights to privacy is mentioned. In the second and major part of the paper, the handling with pseudonyms in library practice is shown. Voltaire, Mark Twain, E.L. James and Nora Roberts are taken for examples and their literary works are searched in the catalogs of eight large libraries. Search results point to specific disparities between searching with a pseudonym and searching with a real name, and those are especially expressed in subject searching
Ljubavni diskurs i žanrovski mehanizmi na primjeru dviju epizoda serije 'Crno zrcalo: San Junipero i Objesite DJ-a'
No full textUzevši u obzir paralelan razvoj filmske umjetnosti i psihoanalize, polazište je ovoga rada pretpostavka da ovakva konfiguracija može progovoriti o izvjesnim kulturnim problemima proizašlima iz paradigme (post)moderniteta. Na primjeru dvijuspecifičnih epizoda serije Crno zrcalo –San Junipero i Objesite DJ-a, cilj je rada ostvariti trojaki uvid u međuodnos serije i kulture: prvo, raščlambom mehanizama koji seriju određuju unutar okvira (znanstveno-)fantastičnog, potom analizom ljubavnih diskursa unutar njezinih svjetova, a zatim razradom pojma virtualnosti i implikacijama pojma za svjetove epizoda te društvenu stvarnost. Problematizirat će se prikazivanje fantastičnih mehanizama na ekranu prilikom uvođenja alternativnih svjetova te se ukazati na njihovu poveznicu sa svjetovima nesvjesnog kroz analizu ljubavi kao komunikacijskog koda dviju epizoda. Na kraju, cilj je rada ukazati i na izvjesne društvene posljedice konfiguriranja ljubavi na način na koji je ono prisutno u ovim dvjema epizodama te tako potvrditi odnos fantastičnog i mimetičkog kao fenomen koji nam može pomoći razumjeti umjetničke tvorevine i njihov uzajaman odnos sa življenom kulturo
C. S. Lewis: Biblical Motifs in The Chronicles of Narnia
No full textBiblijski sloj jedan je od najsnažnije prisutnih slojeva u Kronikama iz Narnije književnika i medievista C. S. Lewisa i to ponajviše na razini motiva. Nekoliko se slojeva provlači kroz svih sedam dijelova Kronika iz Narnije, a to su: Biblija, usmenoknjiževni i mitološki motivi, kršćanstvo, antika, srednjovjekovlje i kritika modernog školstva. U Kronikama se ti slojevi često preklapaju. Biblijski motivi najzastupljeniji su u Lavu, Vještici i ormaru, Čarobnjakovu nećaku i Posljednjoj bitci, a manje su prisutni u ostalim dijelovima serijala. Roman Lav, Vještica i ormar pun je poveznica s Isusovom mukom i smrću i to najviše s Evanđeljem po Marku, Čarobnjakov nećak s Knjigom Postanka, a Posljednja bitka s Otkrivenjem. Mnogi autori pokušali su bezuspješno povezati ove romane u niz, redovito preko biblijskih i kršćanskih motiva. Iako pokušaji nisu donijeli rješenje povezivanja dijelova, otkrilo se koliko je prisutan sloj srednjovjekovnih motiva. Rad je kritički utvrdio prisutnost biblijskih motiva.The biblical subtext present in The Chronicles of Narnia by C. S. Lewis, a writer and medievalist, is one of the most striking and palpable subtexts in the entire series. Several subtexts are present in all seven parts of The Chronicles, including the Bible, oral tradition, mythological motifs, Christianity, antiquity, medievality, and the criticism of contemporary education. In The Chronicles these layers often overlap. Biblical motifs are most frequent in The Lion, the Witch and the Wardrobe, The Magician’s Nephew, and The Last Battle, and appear to a lesser extent in other parts of the saga. The novel The Lion, the Witch and the Wardrobe is brimming with references to Christ’s passion and death, mostly according to the Gospel by Mark; The Magician’s Nephew correlates with the Genesis and The Last Battle with the Book of Revelation. Many authors have unsuccessfully tried to link these novels together, most often through biblical or Christian motifs. Although no firm solution to the problem exists, it has been established that medieval motifs are ubiquitously present in The Chronicles. This work analyses and confirms the presence of the biblical motifs in the saga
Stavovi o ranom učenju engleskog kao trećeg jezika u dvojezičnoj sredini
No full textThis diploma paper analyses parents’ attitudes to early language learning in schools in Istria, a bilingual county in Croatia. The aim of this paper was to observe whether parents demonstrated positive or negative attitudes to the acquisition of three languages from Grade 1 of primary school, since their attitudes and opinions could greatly influence children’s success during the language learning process.
The paper presents the theoretical background to the study, focusing on the concepts such as early learning of multiple languages, interrelationships between each language, the role and influence of parents’ attitudes and the linguistic context of Croatia and Istria. The second part of the paper involves the description of the study, its aim, participants and form, which is followed by the results and discussion. The results generally showed positive attitudes towards early language learning, language teaching, the choice of foreign languages, simultaneous acquisition of three languages and the interrelationship between the languages. Lastly, the conclusion brings a summary of the main concepts and findings presented in this paper.Ovaj diplomski rad analizira stavove roditelja o ranom učenju jezika u školama u Istri,
dvojezičnoj županiji u Hrvatskoj. Cilj ovoga rada bio je promatrati pozitivne i negativne
stavove roditelja o usvajanju tri jezika od prvog razreda osnovne škole, budući da njihovi
stavovi i mišljenja mogu uvelike utjecati na dječji uspjeh tijekom procesa učenja jezika.
Rad prikazuje teorijsku pozadinu istraživanja koje se usredotočuje na pojmove kao što su rano
učenje više jezika, međuodnosi između jezika, uloga i utjecaj stavova roditelja te jezični
kontekst Hrvatske i Istre. Drugi dio rada obuhvaća opis cilja, sudionika i postupka
istraživanja, nakon čega slijede rezultati i rasprava. Rezultati su pokazali da roditelji većinom
imaju pozitivne stavove o ranom učenju jezika, podučavanju jezika, izboru stranih jezika,
istovremenom usvajanju tri jezika i međuodnosu između jezika. Naposlijetku, zaključak
donosi sažetak glavnih pojmova i rezultata predstavljenih u ovome radu
Valencija latinskih glagola: sintaktička analiza odabranog korpusa
No full textU ovom je radu prikazana sintaktička analiza odabranih latinskih tekstova iz udžbenika
Orbis Romanus I s gledišta teorije valentnosti. U prvom dijelu rada prikazuju se kratak teorijski
okvir i jezična problematika vezana uz teoriju valentnosti. U dugom dijelu navedeni su rezultati
analize korpusa. U abecednom popisu glagola tablično su prikazani podaci o njihovoj
valentnosti, vrsti i broju dopune. Nakon obrade provedena je statistička analiza. U nastavku
slijedi metodičko-didaktički osvrt na primjenjivost teorije valentnosti u suvremenoj nastavi
latinskog jezika.Diese Arbeit befasst sich mit der syntaktischen Analyse der aus dem Lehrbuch Orbis
Romanus I gewählten lateinischen Texte. Dabei bediente man sich der Valenztheorie. Im ersten
Teil der Arbeit werden Grundbegriffe und das Wesen der Valenztheorie sowie deren
Problematik geschildert. Die Resultate der Korpusanalyse werden im zweiten Teil dargestellt.
Mit den in alphabetischer Reihenfolge geordneten Verben werden auch die Angaben über ihre
qualitative und quantitative Valenz genannt. Danach wurde die statistische Analyse
durchgeführt. Im Anschluss daran wird die Anwendbarkeit der Valenztheorie im Lateinunterricht von heute erörtert
The Role of Visual Representation in the Construction of Meaning
No full textThe main focus of this thesis is to analyze verb-particle constructions in the English language and their relationship with strategic construal. This is achieved through the analysis of visual depictions of such constructions by Croatian and Omani high-proficiency speakers of English. The thesis first provides a theoretical background covering the most important topics related to this subject: verb-particle constructions, strategic construal, conceptual blending, and decoding images. The research was carried out by analyzing the participants’ pictoral output, dividing the drawings into categories, and studying emerging patterns. Furthermore, focus was placed on speakers’ strategies for visually depicting verb-particle constructions and individual images that merited further analysis
Prijevod i lingvostilistička analiza Stasiukova "Dojczlanda"
No full textOvaj rad temelji se na putopisu Andrzeja Stasiuka pod naslovom „Dojczland”, a mogao bi se ukupno svesti na tri razine: čitanje i prijevod putopisa, lingvostilističku analizu i translatološku analizu. Kao prvu razinu možemo odrediti čitanje izvornog poljskog teksta, nakon čega je uslijedio prijevod na hrvatski jezik. U drugom dijelu lingvostilističke analize naglasak je na stilističkim obilježjima iz izvornog teksta. Dok se na trećoj razini radi o translatološkoj analizi. Kao najčešće postupke u radu se naglašava: prevođenje iz konteksta, transpoziciju, interpretaciju, preinaku i prilagodbu ciljnom jeziku, parafrazu i izostavljanje. Na kraju rada posebna pozornost posvećena je i prevođenju frazema
Crisis communications of the Croatian business organiziations through social media
No full textRad opisuje ulogu društvenih medija u upravljanju kriznim dogañajima u hrvatskim poslovnim
organizacijama te koliko ih aktivno organizacije uključuju u komunikacijske strategije. Posebno
se proučava utjecaj društvenih medija na etičnost, transparentnost, društvenu odgovornost i ugled
poslovnih organizacija. Analizira se kako organizacije mogu iskoristiti prednosti društvenih
medija, koriste li se uopće njima i u kojoj mjeri, zatim koje strategije mogu primijeniti tijekom
kriznih dogañaja i obnove ugleda te koje su sve prijetnje društvenih medija za njihovo
poslovanje. Kao posebna prednost društvenih medija naglašena je mogućnost razvijanja odnosa s
dionicima u dijalogu, no upozorava se i na manipulaciju društvenim medijima. S razvojem Weba
2.0 pojavili su se različiti sustavi nezavisnih komunikacija, a novi mediji postali su nezaobilazni
u svim područjima života. Zahvaljujući razvoju računalno posredovane komunikacije, nastale su
brojne virtualne zajednice koje se bave različitim temama. Razvila se nova vrsta komunikacije
koja je meñuljudska i trenutačna, no ne odvija se licem u lice, a s njom i brojni novi alati: poruke,
videosnimke, objave na „zidu“, obavijesti, trenutačne aktivnosti, brbljaonice i sl. Sada svi mogu
ravnopravno sudjelovati u raspravama, a komunikacija je dvosmjerna, tj. razmjenjuju se mišljenja
meñu interesnim skupinama, koje se mogu bolje umrežiti, učiti jedne od drugih, organizirati
prosvjede, a u konačnici spriječiti primjene neodgovarajućih politika. U radu se osvrće i na ulogu
odnosa s javnošću u poslovnim organizacijama te potrebne komunikacijske vještine stručnjaka za
društvene medije koji često na komentare i upite korisnika društvenih medija moraju reagirati
brzo i neprestano. Takoñer su predstavljeni i rezultati istraživanja o primjeni društvenih medija u
poslovanju hrvatskih organizacija tijekom kriznih situacija, provedenog s pomoću anketnog
upitnika i analize sadržaja na društvenim mrežama.The thesis begins with the explanation of research goals, hypotheses and research methodology.
The scientific approach is used to study the role of social media in crisis communications of
Croatian business organisations. Hypotheses and research results are presented in detail in
chapter five of the thesis. The analysis of a crisis situation had to be done in one of the following
three topics: environmental pollution, food pollution and banking and financial sector.
Research began with the analysis of a structured questionnaire and content analysis. The
questionnaire was used as a preliminary study whose results were then used to select the industry.
The industry’s communication patterns were then analysed by the method of content analysis
applied on their official social network pages, news web sites and printed materials in the period
of one year. The banking and financial sector was selected because of a series of crisis events in
this sector.
Chapter two of the thesis begins with the analysis of key notions necessary for understanding the
content which follows afterwords. It explains the status of social networks in the context of
modern times, i.e. the impact of Web 2.0 on the trends of their development.
Social networks and social media are part of new media but social networks are a narrower
notion than social media.
Further discussion in the thesis relates to the logic of ownership of social media. Some authors
argue that today’s media are not social and that they are controlled by small groups of
individuals, whereas other authors say that all media today are social and that the knowledge
created in these media is controlled by the users themselves.
This part of the thesis focuses attention on the potential of social media to support the
development of more transparent business operations because they enable unbiased
communication.
Dialogue has a special potential for development as a result of the development of social media.
Speedier two-way communication and speedier decision-making is now possible with prior
exchange of ideas, with no live contact and with a great number of participants.
The notions of stakeholders and the public are also described as they are crucial for the
development of any relationship. The analysis of stakeholders has created basic divisions of the
public according to its importance and power of impact on the business success of an
organisation.
Framing is another notion described as its use has become important to all social media users.
Anyone who wishes to present their attitudes to the public should be able to create messages in
the way they want the messages to be perceived. The way a message is presented (framed) has an
impact on emotions of the public and the image of an organisation.
The elaboration of the topic also relies on the concept of corporate social responsibility or CSR.
CSR is deemed necessary for business organisations aiming to make additional contributions to
society in return for a “license to operate”, i.e. support of society. It is also believed that a
business organisation which has a positive stock of good deeds can overcome a crisis more easily
should it occur. In today’s media environment, organisations should pay attention not only to
responsible behaviour but to a behaviour which is deemed right. Unethical and wrong decisions
and information spread globally at a great speed. Still, the success of an organisation may depend
on the image it has built and stakeholders receive most information on the organisation from the
media. Therefore, if organisations want a positive image they should build long-term relations to
create trust and credible communication.
Special attention in the thesis is given to transparency, i.e. the publication of accurate, timely,
balanced and unambiguous information. It has been stressed that the publication of a large
amount of information is not necessarily correlated with increased transparency. Business
organisations might not proactively strive for transparency were it not for citizens’ requests and
the media. Further explanations clarify that the role of public relations is key for building positive
relations with different audiences, i.e. for image building. The role of PR has significantly
improved with the development of new media. Similarly, organisations are expected to increase
their flexibility.
Chapter three describes issues management, risk management, rumour management and crisis
management.
The analysis further outlines some theories on the life cycle of issues. It has been established that
unsuccessful issues management in the pre-crisis phase can evolve into a crisis phase. Moreover,
unsuccessful crisis management can also produce key issues. The role of the media, including
social media, in issues management is twofold. On the one hand, they are a source of
information, and on the other, they emit messages, thereby having an important role in framing
the issue.
Risk is described as the evaluation of probability of an adverse event and its impact on people,
the environment and the business organisation. After risk evaluation, plans for risk analysis or
risk elimination are prepared. If risk manifestation can affect the quality of life of the public and
their safety, it is necessary to inform the public on such risks. With today’s technology and social
networks, business organisations are even more exposed to risks of rumours so that they should
be managed as key issues. The organisation will manage rumours more easily if it has built a
positive image.
Inadequate communication of an organisation with stakeholders does not help build good
relations. The key to success in building good relations is trust and credibility. As a result,
transparency is becoming more important for organisations if they want to gain the trust of the
public. One way to build trust includes CSR programmes.
When a risk is manifested, crisis occurs. It is then highly important to identify the type of crisis
and decide on crisis management and communication with the public. This chapter presents
Fink’s model which charts the life span of a crisis, Mitroff’s model of five stages, Smith’s crisis
management process model and the most commonly mentioned Coombs’crisis management
process.
Holladay’s, Lebringer’s and Coombs’ types of crisis are also described as well as two types of
crisis communication: crisis knowledge management and stakeholder reaction management.
Depending on the type of crisis which occurred, primary or secondary communication strategy of
crisis response is selected.
Good communication in crisis maintains or improves the image of an organisation whereas poor
management or absence of such skills leaves negative effects on business operations.
Chapter four describes the impact of social media on business operations and direct
communication with stakeholders. The development of social media has given the stakeholders a
possibility to impact business operations should they wish to do so. The same opportunity is
given to business organisations which can build reputation, advance sales, develop human
resources, research the market etc. due to a rising number of social media. These communication
channels can be particularly useful for two-way communication with stakeholders during crisis
events. In order to maximise the benefits of social media, business organisations should be
acquainted with the specific features of each social medium because this is the only way to define
an adequate social media strategy. It is also important for business organisations to recognise the
importance of high-quality published content on official social network sites because they are
often used by journalists as sources of information. This is how content published on official
social network pages may spread to different media.
In order to describe social communities in the present moment the thesis presents van Dijk’s
analysis of world history of social communities through a series of five global networks: the first
world web, metropolitan or city web, Old World Web, cosmopolitan Web and world web.
The last phase which has been around for 160 years is important for today’s development.
Today’s networked society is made up of technical and media networks.
As was already mentioned, the advantage of social media is that they allow an efficient dialogue
between different groups. Still, a high-quality dialogue primarily requires transparency and trust.
If social media are used in an ethical manner, they can increase transparency which in turn leaves
a positive impact on the image of an organisation.
Today, each crisis finds a way to social media and always leaves consequences on business
operations. One benefit of social media for business organisations during the crisis is the
protection and restoration of reputation. The application of tactics of new media during difficult
times helps restore trust in the organisation. Social media can support organisations in successful
crisis management in two ways: the first is to explore the network environment and readiness for
the crisis because large quantities of information are available, and the second is to enable speedy
two-way communication with stakeholders, i.e. speedy sending and receiving of answers.
Problems which develop in social media are hard to manage because they spread fast and are
unpredictable. Since during the crisis the public relies specifically on information which comes
from the organisation itself, the organisation can use this situation to its benefit. For instance, it
can use it as a potential to develop a dialogue with new audiences at the time of crisis when the
organisation is under increased and intensive supervision. This can lead to a reduction of damage
to the smallest possible extent, which speeds up recovery.
A more modern crisis communication management model or social-mediated crisis
communication model has been developed because the content of social networks can impact
stakeholders’ emotions. The main goal of the model is to understand how the public creates,
consumes and/or shares crisis information in social media and other sources. Organisations
should include social media in risk management, rumour management, issues management and
crisis management. The capacity and advantage of social media will be best used by introducing
a corporate social media policy and by including transparency in all policies and business
processes.
Chapter five presents research conducted in the form of a questionnaire and content analysis,
hypotheses. Chapter six presents discussion and seventh conclusion.
The first hypothesis is that social media are not an important communication channel in Croatian
business organisations in situations of crisis. The research results confirm H1, i.e. that Croatian
business organisations do not find online social media and news web sites as an important
channel of communication with stakeholders in crisis.
The second hypothesis is that the communication tools that business organisations in the
Republic of Croatia use in social media for the need of crisis communication are not
differentiated from the ones which are used in ordinary communication channels (remark: TV
and radio are not included).
It can be confirmed that a press release is most commonly used as a communication tool during
crisis for communication in print media and in news web sites. Additionally, in the print media,
the statement scores high. Business organisations in the Republic of Croatia most commonly use
status, film and photographs. If a press release and news web site are counterparts of status in
online social networks and if we take into account that social networks use films and
photographs, H2 can partially be confirmed.
The third hypothesis is that the use of social media during situations of crisis has a positive effect
on the attitudes of users regarding services and products of business organisations.
A more specific conclusion about attitudes and further activities of users cannot be made because
only a small number of user activities was recorded.
The fourth hypothesis is that business organisations in the Republic of Croatia communicate in a
non-transparent way with the users of their products and services in times of crisis. This
hypothesis has been proven.
The contributions of the present research are manifold. Research results can be used by
educational institutions and students, as well as by different economic entities, e.g. business
organisations, news agencies and various consultants. A significant contribution of this research
is raising awareness of ethics in business in the context of technological development, which
should be a topic for both educational institutions and business organisations. The areas of ethics
and transparency are certainly the areas whose definition, role and practical application should be
researched more thoroughly
Bible and the mesopotamian epics – Genesis
No full textRad analizira biblijsku priču o stvaranju svijeta i čovjeka iz Knjige Postanka te ju komparira s pričom o stvaranju opisanom u mezopotamskim epovima Enuma Eliš i Ep o Gilgamešu. Ti se tekstovi usporeĎuju na sadrţajnoj razini kao mitološke priče, ali i kao knjiţevna djela s različitim obiljeţjima. Ukratko su izneseni podaci o povijesnoj pozadini nastanka spomenutih epova i biblijske priče te su zatim podrobnije predočeni sadrţaji djela i priča o postanku koja je u njima iznesena. Analizom tih tekstova utvrĎene su sličnosti u nekoliko aspekata. Posebna je pozornost obraćena na teme poput cikličnosti, ideje stvaranja svijeta iz kaosa i ostale zajedničke motive vezane uz stvaranje. UsporeĎen je način na koji se u Knjizi Postanka i mezopotamskim epovima doţivljavaju i opisuju boţanstva te na koje se načine stvaraju svijet i prvi ljudi. Konačno, usporeĎena je forma tekstova te pripovjedne strukture koje se javljaju u opisu stvaranja svijeta.BIBLE AND THE MESOPOTAMIAN EPICS – GENESIS
The paper analyzes Bible story about the creation of the world and mankind described in the Book of Genesis and compares it to the story that was presented in the Mesopotamian epics Enûma Eliš and Epic of Gilgamesh. These literary texts are compared as mythological stories, but also as literary works with different characteristics. The basic information about the historical background of each of these ancient texts is briefly introduced, followed by detailed account of stories about creation presented in them. Certain similarities were identified and these common themes were thoroughly explored. Special emphasis was placed on some of the recurrent motives and ideas like cyclical nature of the creation process or the idea of creating the world out of chaos. The ways in which the Jewish people and the people of ancient Mesopotamia viewed and described their deities was delved into, as well as their ideas about the techniques gods used while creating the world and humankind. Finally, the writing styles of the texts and the narrative structures used were explored in great detail
Čovjek i tehnologija
No full textCilj ovog rada je u sažetom obliku predstaviti fenomen tehnologije, i to ne samo kroz filozofsko poimanje termina ili etičko-moralne dileme uporabe tehnologije nego i kroz prizmu popularno-znanstvene pa i znanstveno-fantastične diskusije o tehnologiji. U uvodnom dijelu naglasak je na kulturno-povijesnim momentima vezanima za tehnologiju. U središnjem dijelu rada ključna su pitanja same upotrebe tehnologije kao i njezina utjecaja na čovjeka i okoliš. Od upotreba koje zadiru u čovjekovu biološku, ali i metafizičku bit izdvojeni su genetičko modificiranje i kloniranje. Osim klasičnih teorijskih prikaza, inspiraciju su predstavljali i klasici znanstveno-fantastične literature. Nakon proučavanja literature i susretanja s kritičarima i zagovornicima tehnologije, zaključuje se da tehnologija može u jednakoj mjeri biti zastrašujuća i fascinantna, odnosno da može biti uzrokom našeg istrebljenja, ali i spasa.The aim of this work is to present, in a summarized form, the phenomenon of technology, not only through philosophical views on the notion of technology or ethical-moral dilemmas regarding its use, but also through popular-scientific and science fiction discussion on technology. In the introductory part of the work, the cultural-historical moments regarding the phenomenon of technology have been emphasized. In the central part of the work, the most important questions are the questions on the use of technology and its influence on the man and the nature. Among the uses which penetrate into the human biological, but also metaphysical essence, the genetic modification and cloning have been emphasized. Besides the classical theoretical approaches, the inspiration for this rethinking the issues of technology represented the classics of science fiction literature. After research of the literature, both critics and advocates of technology, the conclusion is that technology can be both horrifying and fascinating, i.e. it can be a cause of both our extinction and our salvation