UM Research (University of Mindanao)
Not a member yet
175 research outputs found
Sort by
Awareness and Practices on Solid Waste Management Among Grade 6 Pupils
No full textThis study aimed to establish the relationship between awareness and practices on solid waste management among Grade 6 pupils. The indicators of the practices on solid waste management were segregation, reduce, reuse, recycling, and disposal. The researchers used quantitative, random sampling, and descriptive correlation design, and the statistical tools were Mean and Pearson-r. The mean result of awareness is 4.61 with a P-value of 0.000, and the mean result of the practices is 4.68, which is less than 0.05 of significance. Moreover, there is a significant relationship between Awareness and Practices on solid waste management among Grade 6 pupils. This shows that students\u27 awareness of solid waste management affects the students\u27 practices. It implies that awareness is essential in molding students\u27 solid waste management practices
Epekto ng Kakayahan sa Pagtuturo sa Kaganyakan ng mga Mag-aaral sa Pag-aaral ng Asignaturang Filipino Dulot ng Pandemya
No full textAng layunin ng pag-aaral na ito ay upang malaman ang makabuluhang ugnayan ng kakayahan sa pagtuturo ng guro at kaganyakan ng mga mag-aaral sa pag-aaral ng asignaturang Filipino sa UM Panabo College sa taong panuruan 2022-2023. Ito ay isang kwantitatibong pananaliksik kung saan ginamitan ito ng descriptive correlational method na disenyo at istadistikang pamamaraan ng Mean at Pearson (r). Ang mga respondente ng isinagawang pananaliksik ay ang kasalukuyang mag-aaral ng UM Panabo College taong panuruan 2022-2023. Ayon sa resulta ng pag-aaral nakakuha ang kakayahan ng guro sa pagtuturo ng grand mean na 4.49 at ang kaganyakan ng mga mag-aaral sa pag-aaral ng asignaturang Filipino ay nakakuha ng overall mean na 3.97. Ang correlation balyu (r-value) ay 0.431 at ang p-balyu ay 0.000 na mas mababa kaysa 0.05 kung kaya ito ay nangangahulugan na may makabuluhang ugnayan sa kakayahan ng guro sa pagtuturo at kaganyakan ng mga mag-aaral sa pag-aaral ng asignaturang Filipino
The Influence of Physical Environment on Dining Experience among Restaurants
No full textThis study discussed the influence of Physical Environment on Dining Experience among Restaurants in Tagum City. Specifically, this study aimed to determine the significant relationship between the physical environment and the dining experience among restaurants in Tagum City and measure the level of Physical Environment in terms of: Facility Aesthetic, Ambiance, Lighting, Layout, Table Settings, and Service Staff. Along with the level of Dining Experience in terms of: Product, Service, Brand, Consumption, and Emotions. The total number of respondents involved in the online survey were 200 customers of Restaurants in Tagum City. This research uses a quantitative, descriptive research design. Mean, Pearson (r) and Multiple Regression Analysis was used as statistical tools for the data analysis. The result of the Physical Environment and Dining Experience are moderately evident among Restaurant in Tagum City. Moreover, there is a significant relationship between Physical Environments on Dining Experience. Lastly, the domains in Physical Environment which is the Facility Aesthetic, Lighting, Table Settings, and Service Staff, significantly influence the Dining Experience, while the Ambiance and Layout are those that have no significant influence according to the results
Instructional Quality as a Predictor of Educational Outcomes in High School Mathematics
No full textThe multi-dimensionality of educational outcomes in high school mathematics addresses the various types of students\u27 outcomes. The instructional quality takes the complexities of the educational systems that primarily determine students\u27 academic performance and other educational outcomes. This study assessed the instructional quality and educational outcomes in high school mathematics, aiming to determine the influence between the variables. The study employs a quantitative approach under a non-experimental design. One hundred eighty-seven (187) senior high school students in UM Tagum College were surveyed using a two-part structured questionnaire. Randomly, sixty-four (64) grade eleven students and one hundred twenty-three (123) grade twelve students were selected. The collected data were treated appropriately using Mean, Pearson (r), and Linear Regression Analysis. The results revealed that instructional quality and educational outcomes possessed much evident and much observed mean description. Additionally, there was a significant relationship between instructional quality and educational outcomes in high school mathematics. Moreover, the domain, cognitive activation, significantly influences the educational outcomes in high school mathematics
Green marketing mix and brand equity among consumers of green products in Davao City, Philippines
No full textThis study investigates the influence of the green marketing mix on brand equity among consumers of green products in Davao City, Philippines. The research identifies significant relationships between green marketing practices, specifically focusing on green products, pricing, distribution, and promotion, and the key determinants of brand equity, such as brand loyalty and brand image. The findings indicate that consumers in Davao City respond positively to green marketing efforts, with green promotion identified as the most influential factor in shaping consumer purchasing decisions and enhancing brand equity. The study also reveals that brand loyalty is a critical outcome of effective green marketing, with respondents demonstrating a strong commitment to repurchasing and recommending green products. This suggests that green marketing strategies are not only essential for attracting environmentally conscious consumers but also for fostering long-term brand loyalty and strengthening overall brand equity. The research highlights the importance of aligning marketing practices with consumer values, particularly in the context of sustainability. Overall, this study contributes to the growing body of literature on green marketing and brand equity, providing insights for businesses looking to enhance their market position through sustainable practices. The findings support the notion that a well-implemented green marketing mix can significantly improve brand equity by fostering stronger customer relationships and loyalty, which are crucial for sustaining competitive advantage in the marketplace
Inventory Management and Service Delivery among Selected Soft Drink Retailers in Panabo City
No full textThis study aimed to determine the significant relationship between inventory management and service delivery among selected soft drink retailers. This study is based on an adapted and modified questionnaire. A random sampling approach was used to collect data from 35 staff and employees among selected soft drink retailers. Mean and Pearson-r were the statistical tools used. Quantitative non-experimental correlation research was used in this study. The study revealed that the level of inventory management was high and yielded an overall mean of 3.88, which means that it is often practiced in the business. While the level of the service delivery garnered a high result with overall mean of 4.15, which means that it is often practiced in the business. Furthermore, the study revealed that there is a significant relationship between inventory management and service delivery. The results showed a P-value of 0.000, which is less than the 0.05 level of significance, indicating that the null hypothesis (ho) is rejected
Mobile Banking Usage and Customer Satisfaction among Banks in Panabo City
No full textThe primary driver of the changes that are taking place all over the world is thought to be information technology. This study aimed to determine the significant relationship between mobile banking usage and customer satisfaction among banks in Panabo City. A total of 323 customers were the respondents of this research. The statistical tools used were weighted mean and Pearson-r. Quantitative research utilizing descriptive-correlation method was the research design used in this study. Results revealed that the level of mobile banking usage of banks in Panabo City in terms of mobile payment, mobile credit, and mobile saving is very high and yielded a grand mean of 4.35, therefore mobile banking usage of the bank meets the satisfaction of the customers. For the level of customer satisfaction of banks in Panabo City, it garnered a very high result that constituted a 4.62 grand mean, therefore the customers are satisfied with the mobile banking service of the bank. Furthermore, results found out that there is a significant relationship between mobile banking usage and customer satisfaction among bank in Panabo City. The results yielded an r-value of 0.352 and P-value of 0.000 which is less than 0.05 level of significance, therefore, the null hypothesis (ho) is rejected
Police Omnipresence as Predictor of Crime Prevention
No full textThis study aimed to determine the police omnipresence as predictor of crime prevention in Barangay Mankilam, Tagum City. The researchers employed the quantitative non-experimental research using correlational technique. In this study the respondents are the residents in Barangay Mankilam, Tagum City. Random sampling was used to determine the respondents. There were a total of 198 employees in this study and it was collected accordingly to determine the level of police omnipresence as predictor of crime prevention in Barangay Mankilam, Tagum City. The following summaries of findings were drawn based on the result of the study. The level of level of police omnipresence in Barangay Mankilam, Tagum City described as high. The level of crime prevention in Barangay Mankilam, Tagum City described as high. There is a significant relationship between police omnipresence as predictor of crime prevention in Barangay Mankilam, Tagum City. There is a domain of police omnipresence that significantly influences crime prevention. There is domain in police omnipresence that significantly influences crime prevention in Barangay Mankilam, Tagum City. Furthermore, the result showed that the facilitating engagement and intervention in the police omnipresence were the domain that significantly influence crime prevention since the p-value is less than the significance level
Influence of Facebook Live Selling on Purchase Intention among Online Shoppers
No full textThe main goal of this study was to determine the significant relationship between the Facebook Live Selling and Purchase Intention among Online Shoppers in Panabo City. Moreover, this study utilized quantitative method using correlation technique to determine the relationship between Facebook Live selling and purchase intention among online shoppers in Panabo City. The total numbers of respondents involved in the online survey were the 200 online shoppers from different Barangays in Panabo City. Mean was used to determine the level of Facebook Live selling and purchase Intention among selected online shoppers in Panabo City. While Pearson (r) was used to determine the significant relationship between the two variables. Then regression analysis was used to determine the influence of Facebook Live selling on the purchase intention among online shoppers in Panabo City. The results revealed that there is a significant relationship between Facebook Live selling and purchase intention among online shoppers in Panabo City. Furthermore, the results indicated that perceived entertainment, perceived discount, and perceived product quality were the domains of Facebook Live selling that significantly influence purchase intention
Extent of Internet Advertising of Local Businesses in Davao City and Customer Response of College Students
No full textNowadays, internet advertising has become an important marketing tool that companies use to develop brand image and relationships with their target customers. However, not every company\u27s online advertising is a success. Researchers conducted this study and surveyed college students from a non-sectarian school to establish any significant relationship between internet advertising and customer response regarding interactivity, accessibility, informativeness, and credibility toward customer awareness, preference, and purchase intention. Statistical tools such as mean scores, standard deviation, Pearson r and linear regression analysis were employed to interpret the data. Findings revealed that internet advertising and customer response have a strong, significant relationship. Internet advertising had a significant influence on customer response. More importantly, internet advertisements that are accessible, interactive, and informative have influenced customer awareness, preference, and purchase intention. This implies that Internet advertisements are sought to promote a high level of customer-vendor interaction. However, the credibility of internet advertisements has little effect on customer response, which implies that consumers are willing to learn about and explore unknown brands as long as product and service information is readily available and such goods or services are easily accessible. Researchers recommend that businesses use the internet for advertising their products and services to make them more interactive and accessible to customers by creating informative, accessible, and interactive advertisements. Related studies on this topic may involve a larger sample size for the generalizability of findings. The study may also be tested on another segment of the online market to determine whether the model established in this study may hold