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    A Cultural Crisis: The Influence of Response Strategy and Cultural Adaption in Crisis Communication on a Company’s Reputation.

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    This study investigated response strategies and cultural adaption in crisis communication in the Netherlands.This study asked what the effect was of response strategy and adaption to the masculinity dimension on a company’s reputation after crisis communication for a performance-related crisis. Dutch participants were provided with manipulated responses on masculinity vs femininity as well as an apologetic vs defensive response strategy, and asked to rate how they viewed the company afterwards across three dimensions of reputation, on a 7-point Likert scale. The participants preferred feminine and apologetic texts in all cases. This showed a general preference for apologetic strategies, but also a preference for texts with their own cultural values. However, there was no preference amongst the other conditions. Thus, it shows how important it is for companies in the Netherlands to cater their intercultural crisis communication according to Dutch cultural values, and to have an apologetic strategy. However, when the response strategy is defensive, the cultural adaption is not necessary

    Surviving and Thriving after Crises Exploring the Impact of Corporate Fraud on Firm Performance: The Moderating Role of Board Independence

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    This study examines the impact of corporate fraud on firm performance and explores the moderating role of board independence through the lens of signaling theory. It hypothesizes that corporate fraud has a negative effect on firm performance, and that this effect is less severe for firms with a more independent board of directors. Drawing on a sample of 252 publicly listed firms in the United States and 499 corporate fraud events between 2002 and 2024, this research applies event study and OLS regression methodologies to measure stock market reactions to fraud announcements. The findings indicate that corporate fraud is associated with statistically significant negative cumulative abnormal returns (CARs), supporting the notion that corporate fraud acts as a negative governance signal to investors. Moreover, firms with higher board independence experience less negative stock market reactions, suggesting that independent boards serve as a positive governance signal. These findings contribute to the literature by demonstrating that the level of board independence helps explain differences in stock market reactions to corporate fraud, and that independent boards can help mitigate the negative impact of fraud on short-term firm performance. This highlights how the interaction between negative and positive governance signals shapes stock market reactions

    GREEK NAME ANGLICIZATION AMONG YOUNG PEOPLE: VIEWS FROM GREEK RESPONDENTS AND EVALUATIONS BY NON-GREEK PARTICIPANTS.

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    The present study aimed to examine the anglicization of Greek first names, being, to the best of our knowledge, the first to do so, investigating both speakers’ beliefs and motivations, as well as listener’s reactions and evaluations. A survey of 26 Greek respondents captured the reasons and opinions surrounding the practice of name anglicization from a younger perspective. Subsequently, an experiment with 132 participants investigated how individuals reacted to either original Greek names or their anglicized counterparts

    How HR Initiatives Influence the Sense of Belonging Among Expatriates in the Netherlands: The Role of Cultural Background

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    In this study, it is examined whether organizational resources in the form of human resource (HR) initiatives are related to the sense of belonging among self-initiated expatriates (SIEs) in the Netherlands. Following this, it is assessed whether this relationship is moderated by cultural background, based on Hofstede’s dimensions of power distance, individualism versus collectivism and uncertainty avoidance. Drawing on Perceived Organizational Support (POS) theory and the Job Demands–Resources (JD-R) model, HR initiatives are conceptualized as essential organizational resources that support employee integration. Results from a sample of 120 SIEs support a strong positive relationship between HR initiatives and the sense of belonging. A significant moderating effect was found for power distance, suggesting that the effectiveness of HR initiatives differs based on this cultural dimension. However, no moderating effects were found for individualism versus collectivism and uncertainty avoidance. An additional analysis revealed that the HR initiative “being treated with respect and attention” had the strongest impact on expatriates’ sense of belonging. These findings show that HR initiatives directly enhance the sense of belonging among SIEs and that the impact may depend on specific cultural values. The study contributes to international HR literature by highlighting how inclusive HR strategies can foster expatriate integration, with particular sensitivity to power distance difference

    Adapting Festivals to a Changing Climate: A Policy Framework for Climate Resilient Festival Grounds

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    Music festivals are increasingly exposed to climate-related risks, while the sector remains insufficiently prepared for structural climate adaptation. This study examines which factors influence the institutionalization of climate adaptation policies within the MOJO-network and how these factors constrain or enable structural implementation. An institutional perspective is adopted, integrating four institutional dimensions, operationalized through the four dimensions of the Policy Arrangement Approach (PAA). A qualitative single case study with an embedded design was conducted, focusing on the MOJO-network and their three multi-day outdoor festivals: Pinkpop, Lowlands, and Down The Rabbit Hole. The dataset consists of sixteen semi-structured interviews with key actors, supplemented by document analysis. Data were thematically analyzed to identify institutional mechanisms shaping climate adaptation policy. The findings show that institutionalization is constrained by cognitive resistance to external regulation, institutional voids in policy frameworks, limited shared understanding of climate adaptation, and fragmented interactions driven by short-term operational priorities. Enabling conditions include a shared interpretation of extreme weather, MOJO’s central network position, and the potential of climate adaptation to generate organizational co-benefits. The study concludes that factors widely identified in the literature—such as fragmentation, short-term logic, institutional voids, and resource dependencies—also operate within the MOJO-network, but in specific and underexplored ways. By showing how cognitive frames, interactions, and regulatory absences reproduce these mechanisms, the research refines existing theories on institutionalization and climate adaptation governance in the festival sector. Keywords: music festivals, sustainability, climate adaptation, institutional change, institutionalization, constraining and enabling factors

    Samsung’s Instagram marketing through a cultural lens: Hofstede’s individualism-collectivism and consumer engagement.

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    This study examined how Samsung, as a multinational corporation, adjusts its Instagram content regarding language use to Hofstede’s individualism-collectivism dimension in the United States (individualistic) and the Philippines (collectivistic), and thereby the effect on the sentiment of the users’ comments on Instagram. A corpus analysis was conducted on captions of Samsung’s Instagram posts, focusing on pronouns and types of language used. Consumer engagement was measured through the number of likes, shares, and comments. In addition, a sentiment analysis was performed on the comments to determine the emotional tone of the engagement. The findings revealed that Samsung differentiates its communication style by using diverse pronouns and targeting individuals or the community, but this does not consistently align with the corresponding dimension. Regarding consumer engagement, individualistic Instagram users engaged more actively with Samsung’s content by posting comments compared to collectivistic users. However, no significant relationship was found between the type of language used in the captions (individualistic, collectivistic) and the sentiment of the consumer engagement in the comments (positive, negative, neutral)

    Doe je het voor jezelf of doen we het voor de ander?

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    Onderzoek naar het effect van ‘we’ versus ‘je’ en egoïstische versus altruïstische waarden in narratieven op consumentenpercepties ten aanzien van biologische producten

    Giving without gaining? Unpacking expert motivation in entrepreneurial knowledge sharing

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    This study explores why experts are willing to voluntarily share their knowledge in informal entrepreneurial support platforms. It focuses on the case of Open Brains, an initiative organized by Bluehub that connects startups with knowledgeable individuals through bi-weekly brainstorming sessions. While previous research has examined knowledge sharing in various contexts, little attention has been paid to unpaid, voluntary knowledge sharing in startup support platforms. This study applies Self-Determination Theory, Altruism Motivation Theory, and Social Exchange Theory to investigate the motives of voluntary knowledge sharing. Using a qualitative research design, 23 semi-structured interviews were conducted with incidental and serial participants of Open Brains. Thematic analysis revealed that key motives for participation included competence, relatedness, recognition, professional development, and topic relevance. In addition to these motives, hygiene factors such as session structure, continuity, autonomy, and practical accessibility influenced ongoing engagement. These findings offer practical insights for organizers of startup support platforms to attract and retain knowledgeable individuals who are willing to voluntarily share their knowledge, contributing to the sustainability and effectiveness of informal entrepreneurial ecosystems

    ‘‘The Dead Will Rise Here’’: Contested Cultural Memories of Bloody Sunday in the Abbey and Druid Productions of Frank McGuinness’ Carthaginians (1988/1992)

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    This thesis examines Frank McGuinness' Carthaginians (1987) as a pivotal work in Irish theatre of the Troubles, exploring its nuanced representation of trauma, memory, and identity in the aftermath of Bloody Sunday (January 30th, 1972). Set in a graveyard in Derry, the play foregrounds themes of grief and mourning, as it offers a distinctive perspective on how the events of Bloody Sunday shaped collective and individual experiences. A central focus of this study is the comparative analysis of two major productions of Carthaginians: the Abbey Theatre’s premiere in 1988 and the Druid Theatre’s production in 1992. Drawing on newly digitised archival materials, including recordings and reviews, this thesis highlights the interpretive differences between these stagings

    A comparative analysis of Englishwritten slang by Dutch L2 and English (U.S.) L1 hip-hop songwriters.

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    To what extent do Dutch hip-hop songwriters that write English lyrics show differences or similarities in their slang usage in comparison to English hip-hop songwriters from the U.S.? (2) What are the functions (social, psychological, rhetorical and cultural) of the written slang words? As a popular genre in the Netherlands hip-hop accommodates to local language and culture (De Roest, 2020). Additionally, the context bound nature of slang within hip-hop makes it an interesting area for research (Zhou and Fan, 2013). The study compared English lyrics by native English (U.S.) songwriters and Dutch songwriters and artists that were acquired through Genius.com. The results showed that more slang occurred in the L1 English corpora, the functions of slang were similarly distributed in both corpora and five main themes were found for slang words

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