RUMAH JURNAL IAIN PONOROGO
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Influencer Marketing Strategy in Sharia Marketing: A Review from the Perspective of Ethics and Sharia Values
A common form of digital marketing today involves promoting products through influencer marketing strategies, carried out by individuals known as influencers. However, the application of influencer marketing often fails to align with Islamic ethical values, as seen in the lack of transparency or honesty, promotion of non-halal products, inadequate product descriptions, exaggerated claims, and the inappropriate appearance or attire of some influencers. These issues can lead to legal disputes and leave consumers feeling harmed. Therefore, clear guidance on the ethical conduct and behavior of influencers is essential. This study applies the Stimulus-Organism-Response (S-O-R) theory and uses a qualitative method with a descriptive approach. The data is composed of written words drawn from in-depth phenomena within the relevant context. Secondary data sources include books, academic journals, websites, and online resources. The findings reveal that influencer marketing is effective in building trust and enhancing marketing outcomes. Its effectiveness increases when aligned with sharia principles, such as honesty, transparency, and the promotion of halal and beneficial products. Consumer responses are heavily influenced by the ethics and values demonstrated by the influencer. Hence, in sharia-based marketing, influencers serve not only as promotional agents but also as representatives of Islamic values, contributing to transactions that yield not just economic benefits but also positive social and spiritual impacts
Pembelajaran Desain Grafis Berbasis Masalah: Strategi Peningkatan Prestasi dan Karakter Siswa SMA di Sorong
Pendidikan desain grafis memiliki peran strategis dalam mengembangkan keterampilan teknis dan kreativitas siswa. Namun, pendekatan pembelajaran yang terlalu menitikberatkan pada aspek teknis sering kali mengabaikan pentingnya kemampuan pemecahan masalah yang esensial dalam menghadapi tantangan dunia nyata. Penelitian ini bertujuan untuk menyelidiki implementasi pembelajaran berbasis desain dengan pendekatan Pembelajaran Berbasis Masalah (PBL) sebagai strategi untuk meningkatkan prestasi akademik dan mengembangkan karakter siswa. Metode penelitian yang digunakan adalah kualitatif dengan pendekatan studi kasus di sebuah sekolah menengah. Data dikumpulkan melalui observasi proses pembelajaran, wawancara dengan guru desain grafis, analisis portofolio tugas siswa, serta penyebaran kuesioner untuk mengukur persepsi siswa terhadap pengembangan karakter mereka, seperti kreativitas, kerja sama, dan kepemimpinan. Hasil penelitian menunjukkan bahwa penerapan PBL dalam pembelajaran desain grafis mampu meningkatkan kualitas hasil karya siswa serta membentuk karakter positif, termasuk kemampuan bekerja sama, kepemimpinan, dan kreativitas. Kesimpulan dari penelitian ini menegaskan bahwa pendekatan PBL tidak hanya efektif dalam meningkatkan prestasi akademik, tetapi juga berkontribusi terhadap pembentukan karakter siswa yang relevan dengan kebutuhan dunia profesional. Rekomendasi dari penelitian ini mendorong pengintegrasian pendekatan berbasis masalah secara lebih luas dalam kurikulum pendidikan desain untuk mendukung pembelajaran yang lebih bermakna dan kontekstual
The Mediating Role of Wara’ in Determining the Purchase Behavior of Environmentally Friendly Halal Products among Generation Z
This study investigates how wara’an Islamic ethical value emphasizing moral vigilance and avoidance of doubtful matters mediates the relationship between Islamic ethics, religious norms, environmental awareness, and halal product purchasing behavior among environmentally conscious Generation Z Muslims. The study addresses the lack of empirical evidence explaining how Islamic moral values are translated into sustainable consumption behavior.
A quantitative approach was employed using a structured questionnaire with a five-point Likert scale. Data were collected from 157 Muslim Generation Z respondents in South Sulawesi, Indonesia, selected through purposive sampling. The data were analyzed using Partial Least Squares Structural Equation Modeling (SEM-PLS) with SmartPLS version 4.0.8.9.
The results indicate that Islamic ethics significantly influence wara’ (β = 0.825), and wara’ positively affects halal purchasing behavior (β = 0.562). Religious norms significantly influence both Islamic ethics and consumer behavior, while environmental awareness contributes to ethical internalization. Mediation analysis confirms that wara’ plays a significant mediating role in translating Islamic values into actual purchasing behavior.
This study demonstrates that wara’ functions as a key moral mechanism linking Islamic ethical values to sustainable halal consumption. The main takeaway is that spiritual ethics strengthen eco-conscious purchasing decisions among Generation Z Muslims, offering important implications for halal industry strategies and Islamic consumer education
Analisis Penerapan PSAK 409 Tentang Akuntansi Zakat, Infak dan Sedekah pada BAZNAS Kabupaten Tangerang
The objective of this study is threefold: firstly, to ascertain and analyse the procedures for implementing zakat, infaq, and sadaqah accounting at BAZNAS Tangerang Regency; secondly, to evaluate the suitability of implementing zakat, infaq, and sadaqah accounting based on PSAK 409 at BAZNAS Tangerang Regency; and thirdly, to propose strategies for implementing PSAK 409 at BAZNAS Tangerang Regency. PSAK 409 is an accounting standard that regulates financial reporting for the management of zakat, infaq, and sadaqah. The research method employed is a descriptive method that utilises a qualitative approach. The type of data utilised is qualitative, with the data sources comprising primary and secondary data. It can be concluded that the procedures for implementing zakat, infaq and sadaqah accounting have used excel, SIMBA and SIMAMBA; the suitability of implementing PSAK 409 at BAZNAS Tangerang Regency is not yet fully in accordance with the recognition, measurement, presentation and disclosure; and the strategy for implementing PSAK 409 at BAZNAS Tangerang Regency through SWOT analysis includes utilising the accounting system, optimising the structure of an integrated institution, improving the quality of resources, utilising government regulations, strengthening collaboration with external auditors and quickly adapting to regulatory changes
Reconstructing the Concept of Copyright as Al-Ḥuqūq Al-Māliyah in Islamic Law
Copyright, as part of intellectual property rights, has become a growing issue in Islamic law, especially regarding its ownership classification. While positive law recognizes copyright as an economic right that can be transferred and inherited, Islamic law presents differing views on whether it falls under huquq al-adabiyah (moral rights) or huquq al-mãliyah (economic rights with material value). This debate arises from the traditional Islamic view of ownership, which emphasizes tangible assets. With the rise of creative industries and technological advancements, there is an urgent need to reconstruct copyright as huquq al-mãliyah to ensure proper legal protection. Within the framework of maqasid al-shariah, acknowledging copyright as an economic right aims to safeguard individual ownership, prevent exploitation, and promote innovation. This study employs a qualitative method with a normative juridical approach, examining classical and contemporary fiqh literature alongside copyright regulations in Muslim-majority countries. The analysis applies inductive-deductive and comparative techniques between Islamic and positive law. Findings show that copyright meets the criteria of huquq al-mãliyah due to its economic value, transferability, and inheritability. Islamic legal sources—including the Qur’an, Hadith, and scholarly interpretations—support its recognition. This reconstruction offers significant implications for strengthening copyright protection within Islamic legal frameworks and developing shariah-compliant regulations suited to modern economic contexts
Refleksi Qs. Ar-Ra'du: 11 Dan Qs. Al-Anfal: 53 Self Awareness Sebagai Kesalehan Sosial
This paper reviews the relationship between self-awareness and the formation of social piety, with reference to reflection on QS. Ar-Ra'd verse 11 and QS. In the reality of today's Muslim society that is experiencing moral and spiritual challenges, self-awareness can be used as foundation in building individual character who are socially and spiritually responsible. Through qualitative research methods and a muqaran (comparative) tafsir approach, this study explores that individual transformation is a prerequisite for better social change. QS. Ar-Ra'd verse 11 highlights the urgency of internal change as the key to creating collective change, while QS. Al-Anfal verse 53 emphasizes the importance of preserving Allah's blessings with constant self-awareness. Reflection on these two verses confirms that strengthening spiritual values through character education is essential, not only for the general public, but also for religious leaders, academics and those with social influence. This study recommends that the value of self-awareness be thoroughly integrated in the Islamic religious education curriculum, in order to form a society with pious, just and dignified characters.
Keywords: Self-awareness, social piety, QS. Ar-Ra'd: 11, QS. Al-Anfal: 53, individual transformation, Islamic character educationTulisan ini mengulas hubungan antara self-awareness (kesadaran diri) dan pembentukan kesalehan sosial, dengan merujuk pada refleksi terhadap QS. Ar-Ra’d ayat 11 serta QS. Al-Anfal ayat 53. Dalam realitas masyarakat Muslim masa kini yang tengah mengalami tantangan moral dan spiritual, self-awareness dapat dijadikan sebagai fondasi dalam membangun karakter individu yang bertanggung jawab secara sosial maupun spiritual. Melalui metode penelitian kualitatif dan pendekatan tafsir muqaran (komparatif). QS. Ar-Ra’d ayat 11 menyoroti urgensi perubahan internal sebagai kunci terciptanya perubahan kolektif, sedangkan QS. Al-Anfal ayat 53 menekankan pentingnya menjaga nikmat Allah dengan kesadaran diri yang terus-menerus. Refleksi atas kedua ayat tersebut menegaskan bahwa penguatan nilai-nilai spiritual melalui pendidikan karakter sangat penting, tidak hanya untuk masyarakat umum, tetapi juga bagi pemuka agama, akademisi, dan mereka yang memiliki pengaruh sosial. Penelitian ini merekomendasikan agar nilai self-awareness diintegrasikan secara menyeluruh dalam kurikulum pendidikan agama Islam, guna membentuk masyarakat yang berkarakter saleh, adil, dan bermartabat.
Kata Kunci: Self-awareness, kesalehan sosial, QS. Ar-Ra’d: 11, QS. Al-Anfal: 53, transformasi individu, pendidikan karakter Islam
Hubungan Antara Dukungan Emosional Orang Tua dengan Perilaku Hidup Bersih dan Sehat
Pada penelitian ini peneliti meneliti dukungan orang tua dengan perilaku hidup bersih dan sehat anak usia 4-6 tahun. Penelitian ini menggunakan metode kuantitatif korelasional. Teknik pengumpulan data pada penelitian ini yaitu dengan menyebarkan kuesioner. Sampel yang digunakan pada penelitian ini yaitu sebanyak 62 anak. Teknik analisis data statistic yaitu dengan menggunakan uji korelasi yang menunjukkan tingkat nilai signifikansi (2 tailed) sebesar 0,000 < 0,05. Menunjukkan bahwa dukungan emosional orang tua memiliki hubungan dengan perilaku hidup bersih dan sehat anak usia 4-6 tahun. Hasil analisis pun telah disimpulkan bahwa nilai korelasi sebesar 0,475 dan berada pada interval 0,400-0,599. Maka dapat disimpulkan bahwa dukungan emosional orang tua dan perilaku hidup bersih dan sehat memiliki hubungan pada tingkat yang sedang
Eksplorasi Kesalahan Berbahasa Tataran Morfologi pada Novel Scribble Of My Story: Implikasi untuk Pengembangan Penulisan Kreatif
Abstrak:
Penelitian ini bertujuan untuk meneliti dan mengenali kesalahan berbahasa pada tingkat morfologi dalam novel Scribble of My Story karya Isnania Husna Fadlila, yang menunjukkan tantangan bagi penulis pemula dalam memenuhi aturan bahasa baku. Fokus penelitian adalah mengidentifikasi jenis-jenis kesalahan morfologi yang meliputi kesalahan derivasi, infleksi, susunan kata, serta ejaan. Kajian ini dianggap penting karena kesalahan morfologis tidak hanya memengaruhi kualitas karya sastra, tetapi juga dapat mengganggu pemahaman pembaca. Metode yang diterapkan adalah deskriptif kualitatif, dengan teknik purposive sampling untuk memilih teks yang memuat kesalahan bahasa. Data dianalisis secara mendalam melalui metode analisis isi, yang memungkinkan klasifikasi dan penjelasan setiap kesalahan. Temuan utama menunjukkan bahwa kesalahan ejaan merupakan jenis kesalahan yang paling sering terjadi, diikuti oleh kesalahan dalam penggunaan afiksasi dan struktur kata. Berdasarkan hasil ini, penelitian ini memberikan rekomendasi untuk meningkatkan keterampilan berbahasa penulis, terutama dalam memilih kata yang tepat, menyusun morfem dengan benar, serta memperdalam pemahaman terhadap kaidah bahasa yang berlaku. Penelitian ini juga berimplikasi pada pengembangan penulisan kreatif, khususnya dengan mendorong adanya pembinaan bahasa bagi penulis baru dan pentingnya proses editorial yang ketat untuk memperbaiki kualitas karya fiksi. Temuan ini diharapkan dapat berguna bagi akademisi dan praktisi dalam meningkatkan mutu penulisan fiksi masa kini.
Kata Kunci
Kesalahan berbahasa; Morfologi; Novel
Abstract:
This study aims to examine and recognize language errors at the morphological level in the novel Coretan Kisahku by Isnania Husna Fadlila, which shows the challenges for novice writers in meeting standard language rules. The focus of this research is to identify the types of morphological errors that include derivation, inflection, word order, and spelling errors. This research is considered important because morphological errors not only affect the quality of literary works, but can also interfere with readers' understanding. The method used is descriptive qualitative, with purposive sampling technique to select texts containing language errors. The data were analyzed in depth through the content analysis method, which allowed for the classification and explanation of each error. The main findings show that spelling errors are the most frequent type of errors, followed by errors in the use of affixation and word structure. Based on these results, this study provides recommendations to improve the writer's language skills, especially in choosing the right words, arranging morphemes correctly, and deepening understanding of the applicable language rules. This research also has implications for the development of creative writing, especially by encouraging language coaching for new writers and the importance of a strict editorial process to improve the quality of fiction. The findings are expected to be useful for academics and practitioners in improving the quality of contemporary fiction writing.
Keywords
Language errors; Morphology; Nove
Identity, Cult, and Charisma: The Contestation of Online Da'wah on @halimahalaydrus's Instagram Account
This research aims to explore and analyze how identity, cult, and charisma are formed within the context of da'wah on social media, specifically through the Instagram account @halimahalaydrus. By employing a netnographic approach, the study observes the interactions, content, and community dynamics developed on this social media platform. This method enables researchers to gain an in-depth understanding of the phenomenon of da'wah by analyzing the texts, images, and comments associated with the account. The results reveal that Ustadzah Halimah Alaydrus' identity on social media is shaped not only by her characteristics but also by the digital communication strategies she employs. Through consistent content, strong spiritual narratives, and direct engagement with her followers, Ustadzah Halimah successfully builds an image as an assertive and inspiring spiritual leader. The formation of a cult occurs not only through direct teachings but also through the active involvement of her followers on Instagram, which strengthens the bonds within the digital community. Moreover, Ustadzah Halimah's charisma is recognized and reinforced by her followers, aligning with Weber's definition, where charisma stems not only from her personal qualities but also from the acceptance of her followers. Ustadzah Halimah's charisma was not solely derived from herself, but was co-constructed by the community that formed a cult around her. Ismail Fajrie Alatas emphasizes that authority is not merely position or power, but the ability to build temporal relationships, connecting past values with the current context, and creating a community that can internalize these values (Cultivating Community). Da'wah through the Instagram account @halimahalaydrus illustrates how identity, cult, and charisma evolve in the digital age, highlighting significant changes in the construction and maintenance of religious authority.Penelitian ini bertujuan untuk mengeksplorasi dan menganalisis bagaimana identitas, kultus, dan karisma dibentuk dalam konteks dakwah di media sosial melalui akun Instagram @halimahalaydrus. Dengan menggunakan pendekatan netnografi, penelitian ini mencoba mengamati interaksi, konten, dan dinamika komunitas yang terbangun di platform sosial media tersebut. Metode ini memungkinkan peneliti untuk memahami fenomena dakwah secara mendalam dengan menganalisis teks, gambar, dan komentar yang terkait dengan akun tersebut. Hasil penelitian menunjukkan bahwa identitas Ustadzah Halimah Alaydrus di media sosial terbentuk tidak hanya oleh karakteristik pribadinya, tetapi juga oleh strategi komunikasi digital yang diterapkannya. Melalui konsistensi konten, narasi spiritual yang kuat, dan interaksi langsung dengan pengikutnya, Ustadzah Halimah berhasil membangun citra sebagai pemimpin spiritual yang tegas dan inspiratif. Pembangunan kultus terjadi tidak hanya melalui kajian langsung, tetapi juga melalui keterlibatan aktif pengikutnya di Instagram, yang memperkuat ikatan komunitas digital. Sedangkan karisma Ustadzah Halimah diakui dan diperkuat oleh pengikutnya, sesuai dengan definisi Weber, di mana karisma tidak hanya berasal dari kualitas pribadinya tetapi juga dari penerimaan pengikutnya. Dakwah melalui akun Instagram @halimahalaydrus menunjukkan bagaimana identitas, kultus, dan karisma berkembang di era digital, serta perubahan signifikan dalam pembangunan dan pemeliharaan otoritas keagamaan
Fatwas, Religious Moderation, and Global Security: Examining the Intersection of Islamic Economic Jihad and Humanitarian Responses to the Israel-Palestine Conflict
This research examines the implications of the Indonesian Ulema Council's (MUI) Fatwa No. 83 of 2023, which supports the Palestinian struggle against Israeli occupation, focusing on its theological foundations, the concept of religious moderation, and the dynamics of economic jihad through the boycott of Israeli products. Utilizing a qualitative approach, this study analyzes the fatwa's position within Islamic jurisprudence and its impact on global humanitarian responses to the Israel-Palestine conflict. The findings indicate that the fatwa serves as a non-violent instrument, promoting peace and human rights while advocating for humanitarian aid to Palestine through zakat, Infāq, and donations. It also highlights the potential effects on Indonesia's foreign policy, urging the government to take a firmer stance in international relations regarding Palestine. Furthermore, the study discusses the effectiveness of the boycott as an economic strategy and its moral implications, emphasizing the importance of addressing the humanitarian concerns of civilians in both Israel and Palestine. Overall, the fatwa reflects a balanced approach to supporting the Palestinian cause while adhering to the principles of moderation and compassion inherent in Islam.Penelitian ini mengkaji implikasi Fatwa Majelis Ulama Indonesia (MUI) No. 83 Tahun 2023 yang mendukung perjuangan Palestina melawan pendudukan Israel dengan fokus pada landasan teologisnya, konsep moderasi beragama, dan dinamika jihad ekonomi melalui boikot produk Israel. Dengan menggunakan pendekatan kualitatif, penelitian ini menganalisis posisi fatwa dalam yurisprudensi Islam dan dampaknya terhadap respons kemanusiaan global terhadap konflik Israel-Palestina. Temuannya menunjukkan bahwa fatwa berfungsi sebagai instrumen tanpa kekerasan, mempromosikan perdamaian dan hak asasi manusia sekaligus mengadvokasi bantuan kemanusiaan ke Palestina melalui zakat, infaq, dan donasi. Hal ini juga menyoroti dampak potensial terhadap kebijakan luar negeri Indonesia, yang mendesak pemerintah untuk mengambil sikap lebih tegas dalam hubungan internasional terkait Palestina. Lebih lanjut, penelitian ini membahas efektivitas boikot sebagai strategi ekonomi dan implikasi moralnya, serta menekankan pentingnya mengatasi permasalahan kemanusiaan warga sipil di Israel dan Palestina. Secara keseluruhan, fatwa tersebut mencerminkan pendekatan yang seimbang untuk mendukung perjuangan Palestina dengan tetap berpegang pada prinsip-prinsip moderasi dan kasih sayang yang melekat dalam Islam