CEMERLANG : Jurnal Manajemen dan Ekonomi Bisnis
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KAJIAN FAKTOR YANG MEMPENGARUHI KEPUTUSAN PEMBELIAN (Studi Pada Toko Elegan Shoes Bukittinggi) : STUDY OF FACTORS AFFECTING THE PURCHASE DECISION (Case of Elegant Shoe Store in Bukittinggi)
Get PDFThis study aims to determine and analyze what factors can influence a Purchase Decision (study at Elegant Soes Bukittinggi store). The population in this study are customers who have shopped at the Elegant Shoes store, especially those who live in the city of Bukittinggi with a total sample of 100 respondents who were taken using the Purposive Sampling technique. Primary data collection uses questionnaires distributed to customers who have shopped at the Elegant Shoes store and secondary data collection uses literature studies from reading sources such as books, journals, websites and articles related to research. The results of hypothesis testing in this study state that all hypotheses can be accepted, where the Consumer Behavior variable has a positive and significant effect on the Purchasing Decision variable. This Purchase Decision identifies that the higher the usefulness of the product and the suitability of the product to the consumer's purchase value, the higher the value of the purchase decision and the Online Promotion variable has a positive and significant effect on the Purchase Decision variable, this indicates that the higher the intensity of online promotions carried out by the Elegant Shoes store it can improve the purchasing decisions made by consumers
ANALISIS FAKTOR FUNDAMENTAL YANG MEMPENRAUHI RETURN PERUSAHAAN RITEL
Get PDFThe company's performance can be seen from the profitability and sustainability in maintaining its business, especially retail companies. The purpose of this study was to examine the influence of factors that affect the performance of retail companies, such as DER, NPM and TATO. The population of this research is 25 companies and the research sample is 8 companies on the Indonesia Stock Exchange (IDX).The research method uses Normality Test, t test, Anova test, Coefficient of Determinants, Correlation and Multiple Linear Regression using SPSS software version 22.
The results of the research Net Profit Margin (NPM) and Total Asset Turnover (TATO) have a significant effect on Return on Assets (ROA), while the Debt Equity Ratio (DER) has no significant effect.
However, simultaneously the three independent variables (DER, NPM and TATO) have a significant effect on Return on Assets with the equation Y = -0.015 - 0.001X1 + 1.549X2 + 0.011X3
PENGARUH BIAYA AGENSI, STRUKTUR KEPEMILIKAN, DIPERSION OF OWNERSHIP, DAN STRUKTUR MODAL TERHADAP KEBIJAKAN DEVIDEN PERUSAHAAN MANUFAKTUR YANG TERDAFTAR DI BEI TAHUN 2007-2011
Get PDFThe capital market is an investment vehicle for those who have excess funds. People invest in the capital market with the aim of earning income or return on investment. Investment can be defined as an activity of placing funds in one or more assets during a certain period in the hope of obtaining income and or increasing the value of the investment. The main purpose of the company to invest is the rate of return. The main purpose of investors investing their funds in securities is, among others, to get the maximum rate of return through policies, for example, dividends at a certain risk will get certain results with minimal risk. From the results of the research, it is found that there is a negative influence of Ownership Structure, a positive influence of Dispersion of Ownership, and a negative influence of Capital Structure on the Dividend Policy of Manufacturing Companies Listed on the Indonesia Stock Exchange in 2007-2011
PENGARUH PENERAPAN BUDAYA ORGANISASI DAN PEMBERIAN KOMPENSASI FINANSIAL LANGSUNG TERHADAP KEPUASAN KERJA KARYAWAN
Get PDFThe purpose of this study was to determine the effect of organizational culture (X1) and direct financial compensation (X2) on employee job satisfaction (Y). This research is a quantitative approach by performing parametric statistical analysis in the form of multiple linear regression analysis. The population in this study were 207 employees and a sample of 52 respondents using the Nonprobability Sampling technique. Data collection techniques using a questionnaire. The data was processed using SPSS (Statistics of Package for the Social Sciences) version 22 for window.
The results showed that partially variable X1 and Variable X2 had significant effect on variable Y. Meanwhile, simultaneously, organizational culture and financial compensation had a positive and significant effect on job satisfaction and the determinant coefficient was 69.6%
PENGARUH BIAYA OPERASIONAL DAN BIAYA PROMOSI TERHADAP VOLUME PENJUALAN
Get PDFThe purpose of this study is to analyze the effect of operational costs and operational costs on sales volume. The research method used is quantitative research. The data used is in the form of secondary data, namely the financial statements of PT. XYZ on type C motorcycle products in 2016-2020. Based on multiple linear regression analysis tests, the results of (1) operational costs did not have a significant effect on sales volume, (2) promotional costs did not have a significant effect on sales volume, and (3) operational costs and promotional costs did not have a significant effect on sales volume
ANALISIS PENGELOLAAN KEUANGAN KAS BESAR DI UNIT CCO (Cash and Clearing Operation) PADA PT. BANK MANDIRI (PERSERO) TBK AREA MANADO
Get PDFPenelitian ini bertujuan untuk mengetahui penyebab overlimit kas besar, penyebab overlimit kas besar adanya penyetoran dari cabang ke CCO (Cash and Clearing Operational) atau cabang pusatYang mengakibatkan penambahan limit kas besar di CCO. Kas besar atau cash on bank adalah jenis kas dan dana yang disiapkan untuk kontes non rutin atau kegiatan yang membutuhkan jumlah nominal yang lebih besar. Penelitian ini dilakukan pada PT Bank Mandiri (persero) Tbk Area Manado, dengan menggunakan metode penelitian kualitatif, metode pengumpulan data dilakukan dengan cara yaitu observasi, kemudian pengumpulan data dan selanjutnya yaitu melakukan wawancara, wawancara yang dilakukan yaitu peneliti menanyakan beberapa pertanyaan kepada narasumber. Terakhir pengumpulan data dokumentasi, data dan dokumentasi dibutuhkan sebagai bukti hasil dari penelitian. Hasil penelitian menunjukan bahwa adanya overlimit kas disebabkan oleh banyaknya cabang yang menyetorkan uang ke cabang pusat dan bagaimana cara pegawai CCO mengatasi overlimit kas tersebut
Analisis Pengaruh Kebijakan Moneter Syariah Terhadap Perkembangan Ekonomi di Indonesia
Get PDFSistem ekonomi Islam dinilai mampu memberikan kontribusi bagi perekonomian global, termasuk di Indonesia. Artikel ini bertujuan untuk menganalisis kebijakan moneter di Indonesia dalam perspektif ekonomi Islam. Dalam penelitian ini peneliti mengamati instrumen kebijakan moneter yaitu operasi pasar terbuka (open market operation) dimana secara umum, sasaran moneter ditujukan untuk mendorong pertumbuhan ekonomi dan stabilisasi inflasi. Metodologi yang digunakan adalah pendekatan studi kepustakaan terhadap tiga jurnal utama dan beberapa artikel jurnal nasional dan internasional yang terkait dengan moneter syariah. Temuan utama dari penelitian ini adalah perkembangan kebijakan moneter berbasis syariah di Indonesia dinilai memiliki peran penting dalam perkembangan ekonomi di Indonesia
Perilaku Konsumen di Tengah Pandemi COVID-19
Get PDFConsumer behavior is the study of how individuals, groups, and organizations select, purchase, use, and use goods, services, ideas, or experiences to satisfy their needs and wants. In Islamic economics, the goal of consumption is to maximize maslahah. Maslahah includes the integration of physical benefits and elements of blessing. In consumption, Islam positions it as part of economic activity that aims to collect rewards towards falah (happiness in the world and the hereafter). The motive for consumption in Islam is basically maslahah (public interest or general human good) for needs and obligations. In Islam, consumption cannot be separated from the role of faith. The role of faith is an important benchmark because faith provides a perspective that tends to influence human behavior and personality. Therefore, consumption is important because it fulfills the needs of human life. Without consumption, humans will not survive. What's more, consumption during the COVID-19 pandemic is in violation of the rules and other consumer rights
PENGARUH LIKUIDITAS, PROFITABILITAS DAN LEVERAGE TERHADAP KEBIJAKAN DIVIDEN PADA PERUSAHAAN SUB SEKTOR FOOD AND BEVERAGE YANG TERDAFTAR DI BEI TAHUN 2017 - 2019
Get PDFThis research aims to determine the degree to which liquidity, profitability, and leverage affect dividend policy in Food and Beverage Sub Companies listed on the IDX from 2017 to 2019. Purposive sampling is conducted in this kind of quantitative study, with up to 11 samples drawn from a total of 32 organizations. In this study, the following analytical tools were applied: the Validity Test, Reliability Test, Classic Assumption Test, Multiple Linear Regression Analysis, t Test, F Test, and Coefficient of Determination Test. To the study's findings based on the limited test, liquidity significantly affects dividend policy. Leverage has a low positive impact on dividend policy as well as a low positive impact on profitability
ANALISIS KINERJA KEUANGAN DENGAN METODE DU PONT PADA PT SEMEN TONASA (PERSERO) PERIODE 2016-2020
Get PDFPenelitian ini bertujuan untuk mengetahui kinerja keuangan PT Semen Tonasa periode 2016 sampai dengan 2020 dengan menggunakan metode Du Pont. Populasi dalam penelitian ini yaitu laporan keuangan PT Semen Tonasa periode 2016-2020. Adapun sampel dalam penelitian yaitu laporan posisi keuangan dan laporan laba rugi PT Semen Tonasa tahun 2016-2020. Teknik pengumpulan data dalam penelitian ini yaitu menggunakan teknik wawancara dan dokumentasi dimana jenis datanya yaitu kuantitatif. Teknik analisis data yang digunakan yaitu analisis Du Pont yang terdiri dari Return On Investment (ROI) yang mencakup rasio Net Profit Margin (NPM) dan Total Assets Turnover (TATO), serta Return On Equity (ROE) yang mencakup Return On Investment (ROI) dan Equity Multiplier.Berdasarkan hasil penelitian disimpulkan bahwa kinerja PT Semen Tonasa untuk periode 2016-2020 yang dinilai menggunakan standar rata-rata industri semen menunjukkan kinerja yang belum optimal pada tahun 2016 dan 2017, dan optimal pada tahun 2018-2020 yang dilihat dari nilai Return On Investment (ROI) dan nilai Return On Equity (ROE). Kinerja keuangan yang belum optimal yang dilihat dari nilai Return On Investment (ROI) ini disebabkan karena perusahaan kurang mampu dalam meminimalisir biaya beban usaha yang ada sehingga laba bersih yang diperoleh perusahaan masih rendah. Sedangkan dari sisi Return On Equity (ROE) disebabkan oleh hasil (return) atas jumlah aktiva yang digunakan dan kemampuan perusahaan dalam mendayagunakan ekuitas pemegang saham belum optimal. Kinerja keuangan yang telah optimal pada tahun 2018-2020 dari sisi Return On Investment (ROI) disebabkan oleh perusahaan telah mampu meminimalisir beban usaha yang ada sehingga perusahaan dapat memperoleh laba bersih yang tinggi. Sedangkan dari sisi Return On Equity (ROE) disebabkan oleh tingginya laba bersih yang diperoleh perusahaan akibat mampunya perusahaan dalam meminimalisir beban usaha yang digunakan dan perusahaan telah mampu meningkatkan ekuitas atau modal sendirinya untuk membiayai aset.