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A Comprehensive Analysis of Top Indian Cosmetic Company : LAKME
Lakme is one of the leading cosmetic brands with headquarters in Mumbai, India, ownedpresently by Unilever. The idea of establishing Lakme in the year 1952 surged into existencebecause Prime Minister Jawaharlal Nehru came to know that Indian women were splurgingon imported cosmetics and spending precious foreign exchange on beauty products. In thiscase, he requested JRD Tata to start the beauty sector in India. Lakme then became a100%affiliate of Tata Oil Mills (TOMCO), a part of the TATA group. Later it became a uniquecompany as it goes by its tagline ‘Lakme Reinvent’ after it has been acquired by HindustanUnilever, ‘On Top of the World’ which now continuously innovates and offers a wide varietyof cosmetics of the world class, skincare product, and beauty salons to the customers aroundthe world. This article illustrates different elements of the organization, its company sections,marketing strategies, corporate structure, management, and structure operations whileproviding beauty and wellness services. The secondary data were obtained from variousscholarly journals, websites, and books. We have analysed financial performance, corporatesocial responsibilities of the company and examined their strategies using the SWOCframework as a research case study
Social Media – Effects on the Psychological Health of Adolescence
Social media seems to play an imperative part of people lives around the world. The adolescence use Facebook, YouTube, Google, and many others social media and which will make them full busy all the time and to waste their more productive time which can be utilized in doing physical exercise, their school education and studies, and to developing hidden talent. Adolescents are the future citizens and have to focus on their future goal. The research study focuses on the psychological health of the adolescence based on social media which lead to bring change in their behaviour. Adolescence period begins with the physiologically puberty and ends with adult identity. The adolescence starts during the period between 13 years to 19 years. The period of adolescence is considered as crucial and significant period of an individual’s life. Psychologically, adolescence is the period when the individual becomes integrated into society. It also includes profound intellectual changes. The main aim of this research study is to understand the impact of the social media on the psychological health of adolescences and the objectives are; to understand the positive and negative effects of social media, and also to assess the effect of social media on their psychological health. The sample size of the study includes 50 respondents of age 13 to 19 years from Mangalore Taluk. The sample was selected through the random sample method. The findings of the study say 96% of the adolescents are more adventurous, 34% of the rarely disturbing thoughts, 50% not at all become preoccupied, 20% of them have a behavioural difference like anger, and 38% are using social media for enjoyments
Institutionalized Elderly Women-Issues & Concerns
The elderly not only face the problem of physical changes but also undergo emotional, psychological and social changes. Some individuals cope with these changes effectively but others will experience extreme frustration and mental agony. The family members should understand the psychosocial changes and stresses experienced by the elderly and fosters necessary care and concern to them. The biological age and chronological age are closely related but will not correlate. As the age advances, the health problems tend to increase with age and these problems also depend on economic condition and family and social support system. The main objective of this investigation is to study the plight of the elderly women in the institutional settings with the following broad objectives: To make a study of personal profile of the respondents; To understand the living arrangements of the elderly women in the institutions; To assess the extent of family relationship as well as the psychological condition of the respondents; To know and understand the social status of the elderly women in the institutions; and to study the coping patterns of elderly women. Total 80 respondents were interviewed from four care homes in the Udupi District through simple random sampling method. The study reveals that majority of the respondents are from rural area and economically poor status. They suffer from depression since they lack psychological and emotional support. They express their emotions by getting short tempered and irritable. Some try to cope up with indulging themselves more with religious activities like prayer and meditation. The healthy interaction in an institution will help in getting integration and healthy bond with other inmates. The study concludes by saying the most important aspect in every human being life is to have a financial plan for future at the middle age itsel
Common Vaccinations in Infants and ChildrenA Brief Review
There is an increasing worldwide realization that immunization uptakerates in children and infants are less than required for adequate control of vaccine preventable diseases. Vaccinesconsists of attenuated, inactivated or killed organisms modified toxins or subunits. Goodvaccines are simple to administer, free of toxic components and induces permanent immunity.Childhood vaccinations not only protect a child from deadly diseases like polio, tetanus anddiphtheria but also prevents its spread to other children. Various vaccination programs areconducted in community hospitals and even private hospitals near us. Common vaccines inpresent scenario are BCG vaccine, Poliomyelitis vaccine, diphtheria vaccine, pertussis vaccine,tetanus vaccine, measles vaccine, MMR vaccine, Hepatitis B vaccine, varicella vaccine typhoidvaccine etc. The word “vaccine” originates from the Latin Variolae vaccine (cowpox), whichEdward Jenner explained in 1798 might stop variola major. ‘Vaccine’ means all or any biological preparations, made from living organisms, that enhance immunityagainst malady and either stop or, in some cases, treat illness. The vaccines described are about BCG vaccine, OPV vaccine,Hepatitis B vaccine, DTaP and DTwP vaccine, Hemophilus Influenza B vaccine, Rota virusvaccine, MMR vaccine, MR vaccine, Pneumoccal vaccine, Japanese B vaccine, Typhoid vaccineand Varicella vaccin
Excellence through Value Education – A Case Study of Sharada Vidyanikethana Public School
Today education has become industrialized and it is limited in the teaching of concept printed in the book. At the same time, inappropriate understanding of the teaching profession has made students be away from value based education system. India is a country of unique culture, tradition and its deferent leaving style of citizens, getting step by step modified in connecting thisvalue of life among civilians. High influence of western lifestyle, the growth of urbanization and technological development is making the young population of India lose an opportunity in adopting the value-based lifestyle, empathetic behaviour and respective attitude in their day today’s leaving. The other hand unchanged Indian education system is also playing major role behind deciding the future of its young generation. This may affect the value based social system of tomorrow. Sharada Vidyanikethan Public School, Administrated by Tulunaadu Educational Foundation is one of the schools providing valuebased education with modern facilities in India. The case study is exploring the benefits of value-added education in preparing students population as well trained and equipped with human values, character, moral integrity, and the knowledge and skills to be good citizens of a particular country
A Study on the Teacher-Student Relationship and its Impact on the Behaviour of High School Students
High school students are in the stage of Adolescence and it is the time for developing independence. Typically, adolescents exercise their independence by questioning and sometimes by breaking rules. Parents and teachers must play a major role in supporting & influencing the children positively by their ethical & appropriate approaches. Teachers in school as well as parent at home, often wonder how to disciple a child and to mould their behaviour so to bring up the child with virtues. Although some children truly have challenging behaviours regardless of what strategies to try, many children just need to havethe adults in their lives make changes in the way they react, respond, or interact with them. It is also a great responsibility of the teacher in school to have positive approach towards students. If not there are possibilities in change of behaviour among students & leads to several problems. For example, frequent episodes of fighting, scholastic backwardness, substance abuse; antisocial or institutional activities, destructive behaviour and change in attitude in students are much more significant than isolated episodes of the same activities. Other warning signs include deterioration of performance at school and running away from home. This research paper’s aim is the teacher-students relationship and its impact on the behaviour of High school students. The objectives are to know the teachers attitudes both positive and negative towards students and its impact to bring positive as well as negative behaviour change in the students. The study has reported that students are often facing emotional problems by the negative approach of the teachers. It is recommended that to create awareness among teachers in the school for the smooth handling the children with the positive approaches. 50 high school students; 25 girls and 25 boys were taken and interview schedule is used. Both the primary and secondary methods are used and the study is descriptive in natur
Business Strategy of Top Indian Company: L&T InfoTech
L&T InfoTech is one of the fastest growing Information Technology companies in India.Founded in 1997, as an Indian IT company, L&T InfoTech has it's headquarters at Mumbai,Maharashtra and is owned by Larsen & Toubro. L&T InfoTech offers its services to variousindustries like Banking and financial services, Communication and media technology,Insurance, Manufacturing, Retail, Hi-tech, Consumer Goods & Distribution, EnergyResources & Utilities, Life Science & Health Care, Public Services, Travel, Transportation,and Hospitality. L&T InfoTech is an Information Technology service provider offeringbusiness solutions with latest innovative ideas and technology to needy customers around theworld. L&T is one of the top 10 listed companies in India. This paper throws light on variousaspects which made L&T InfoTech a unique company with its innovative service offersthrough its slogan ‘Welcome to Possible’ to various industries and industry sectors. Thiscase study paper also discusses the strategy of L&T InfoTech while providing services fordifferent sectors like Banking, Insurance, Energy and Utilities, CPG & Retail, Hi-tech, LifeScience and Healthcare, Media and Entertainment, and Manufacturing. In this case study, wehave analysed the operational strategy, business strategy, financial stability, marketing mix,competitors, training, and recruitment strategy of the company briefly using Theory A. Wehave also studied the CSR procedure of the company and analyzed its strategies usingSWOT framework as research case study
Child Welfare – Measures to Combat Violation, Exploitation, & Abuse
Biologically, Child falls within the state of human development in between the stages of birthand puberty below the age of 14 years of age. Child is a gift of almighty which need to benurtured, cared, respected, loved and protected. The children during their tender age requireabundant care, love and affection from their parents, relatives and friends. Almost 40 percentapproximately 440 million of Indian population comprises of children. Small children are thevictims of erroneous offenses including Child Labour, Rape, Sexual Exploitation, ForcedMarriage, Torture, Kidnapping, Negligence, Deprivation, etc. The violation of Child Rights inthe name of tradition, religion, gender, class, caste, race and reputation causes physical or mentalinjury or even death of innocent children. Many children are frequently subjected to physical orsexual abuses at home, school, and society. Child Right falls within the ambit of Human Rightsfor food, basic needs, education, health care, identity and freedom of children. Child Protectionshall be emphasized within the policy framework of both Central and State Government. ChildWelfare is possible through the collective efforts of Police, social workers, health careprofessionals, local authorities,volunteers and general public. This paper describes about variousproblems faced by the children, child welfare schemes implemented in the multifaceted areas,statutory protection and various efforts to combat violence, discrimination, neglect, abuse andexploitation against children in India
Acute Deterioration of an Intubated COPD Patient - A Case Report
Dealing with respiratory failure associated with exacerbation of chronic obstructive pulmonary disease (COPD) is not an uncommon scenario in intensive care units (ICUs). We present the case of an elderly man presenting to the emergency department (ED) with an infective exacerbation of COPD due to community acquired pneumonia. This case highlights an unexpected event following definitive airway management and its clinical course
Perceptions of Academic Leaders on the Factors Influencing Academic Leadership Role and Challenges in Academic Improvement for Effective Performance of Health Sciences Institutes
India is ranked at the third largest higher education system in the world in terms of students and for improvement of quality of education in Health Sciences Institutes, there is direct need of academic leadership.Earlier researchers have documented the reasons for the lack of proficiency and emphasis on leadership in the academics.This study was an attempt is made to understand the perceptions of academic leaders of various levels on the factors Influencing Academic Leadership Role and Challenges in Academic Improvement for Effective Performance of Health Sciences Institutes. A cross sectional study was conducted with simple random sampling technique among 416 Heads of the academic departments in a college, 43 Dean/Principals of the colleges and 03 Vice Chancellors of the universities in Health sciences institutes of Maharashtra state during August, 2019 to December, 2019.The data analysis SPSS and statistical test Kendall’s W were used. Study concluded that role of the Government (and its agencies) and Council regulations and guidelines are the main influencing factors for delivering the role of academic leaders. Insufficient financial assistance when required perceived as main challenges in academic improvement of institute for effective performanc