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    اقبال کے اِملائی اُسلوب کا تنقیدی مطالعہ: A Critical Study of Iqbal's Writing Style

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    It is an important for every language that its rules of spelling (Imla) are disciplined and those rules are based on correct principles. Imla is actually the use of correct letters in words. The method that is used to write these letters is called ``script''. This is also abbreviated as drawing the exact picture of the words, so their forms will keep changing. Therefore, in Urdu spelling, the order of letters included in a word, form and their pairs are of fundamental importance. When the use of any language increases and different people write it, the word is written at will due to ignorance of the clear rules of the language or their non-existence. When different people start writing a word according to their own will, the spelling becomes prone to differences and mistakes

    فسانہ آزاد میں سماجی و تاریخی کشمکش کاتجزیاتی مطالعہ

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    Fisana Azad is the epitome of the era of Urdu novel writing written by Pandit Ratnath Sarsar Kashmiri. In fact, this novel was written in 1878 and initially it was published in installments under the title "Zarafat" in the Oudh newspaper of Lucknow, then in 1880 it was first published in book form by Munshi Noel Kishore Lucknow. This book has the status of a classic in Urdu literature and is popular even after a hundred and fifty years

    اعتبار ساجدؔ کی شاعری میں رومانوی عناصر: Romantic elements in the Poetry of Aitbar Sajid

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    Aitbar Sajid is a renowned literary personality of the modern age.  He possesses a unique rank among the Urdu poets of the modern era. He set new trends in the romantic Urdu verse. He has attained a distinguished fame in Ghazal. In his Ghazal, a bulky portion of his verse deals with romanticism. His verse witnesses the beauty of life, the nature around us and the romantic aspects of life. Poetry is the most inspiring and operative form of communication. It is the most striking and delicate source of expression of moods, attitude and understandings of the poet. In the literary intellect the Ghazal is meant for romance and to project fascination of the feminine. Aitbar Sajid basically belongs to new Romantic Movement of Urdu verse. The article in hand strives to study the love and romance of Aitbar Sajid for the world of Nature in his verse

    Devotion in Political Radicalization in Pakistan from 2002 to 2008

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    This article revolves around devotion in Pakistan, expressly in its political setting from 2002 to 2008 where it includes the major philosophical gatherings of Pakistan in the political structure, it contextualizes the thinking behind political radicalism. The political cycle is sometimes focused on different principles which should be perceived accepting that they are recognized with social class’s will. Individuals are the foundation of a vote-based framework, and it might be translated by the course of races. The close to assessment of races in 2002 and 2008 in Pakistan has uncovered the attitudinal change in social class's tendencies. People's favored basic levels are reflected in political characteristics and tendencies toward those philosophical gatherings that were near their choice. People were obviously arranged to those figures that had the choice to convey something and excused the individuals who were outmaneuvered. In both, the arrangement of Pakistani people was unmistakably ruled for those philosophical gatherings which were in closeness to their inclinations. Their sharing of points of view on the reliability of organization further drove them to bolt their assumptions in the helpfulness of the system by which they have had a freedom

    Government of Politics in Pakistan 2002 to 2008

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    This article revolves around devotion in Pakistan, expressly in its political setting from 2002 to 2008. Where it includes the major philosophical gatherings of Pakistan in the political structure, it contextualizes the thinking behind political radicalism. The political cycle is sometimes focused on different principles which should be perceived accepting that they are recognized with social classes' will. Individuals' will is the foundation of a vote-based framework, and it might be translated by the course of races. The close to assessment of races in 2002 and 2008 in Pakistan has uncovered the attitudinal change in social classes' tendencies. People's favored basic levels are reflected in political characteristics and tendencies toward those philosophical gatherings that were near their choice. People were obviously arranged to those figures that had the choice to convey something and excused the individuals who were outmaneuvered. In both, the arrangement of Pakistani people was unmistakably ruled for those philosophical gatherings which were in closeness to their inclinations. Their sharing of points of view on the reliability of organization further drove them to bolt their assumptions in the helpfulness of the system by which they have had a freedom

    شخصیت و کردار کی تعمیرو تشکیل کا مذہبی تناظر: اسلامی زاویۂ نگاہ سے: The Religious Perspective of Character Development and Seerah: An Islamic point of view

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    To comprehend the variations in human behaviour, it is necessary to understand the personality. Many aspects and elements of personality combine to form a successful personality. Self and self-awareness plays a very important role in personality development. Religion is the source and centre of self-realisation. Both external and internal behaviours play a vital role in building a person's personality and character. Religion plays a prominent role in these behaviours. When human actions are in accordance with God's will, man is blessed with a content heart. Then he is not only entitled to the love of his Lord, but he is also assigned to perform the duty of serving humanity. In this article, the researcher has tried to describe and clarify the religious perspective and point of view in the construction of personality and character

    A Critical Discourse Analysis of Islamophobia in Indian Print Media

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    The present study critically analyses the headlines of Indian English newspapers and it investigates how the Indian media is involved in portraying Hindutva doctrine and shows Islam and Muslims negative. In this research work, the two Indian English newspapers The Telegraph and Voice of Words have been selected. Official websites of these newspapers have been visited for data collection. The present study is qualitative in nature. The researcher has used Van Dijk socio-cognitive model to analyze news headlines of Indian English newspapers. The present study is delimited to two Indian English newspapers headlines, The Telegraph and Voice of Words. The study is delimited to three months i.e. January 2022 to March 2022 has been allocated for both the newspapers and the data has been extracted, from which elements of Hindutva and Islamophobia have been found. After critically analyzing all this data, the researcher has found that these newspapers are strongly promoting the policy of Hindutva

    The Rhetoric of Visuals: A Multimodal-Rhetorical Analysis of Food Advertising Campaign of Dawn Bread

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    Persuasion being the ultimate goal, ‘Rhetoric’ has always shared a powerful and a deep-seated relationship with advertising. Irrefutably, in this age of visual advertising, different persuasive and various aesthetically eloquent visuals play a key strategic role in the success of many food chains; yet there are few studies in this domain that help explain the rhetorical nature of the visuals that are employed and manipulated in such advertising. Attempting to fill this gap, the present study aims at finding the role and usage of different figures of visual rhetoric in advertising, more specifically, in food advertising. In this context, a multimodal-rhetorical analysis with an interpretative approach is conducted on the selected visuals of Dawn Bread nutrition-campaign run by the Synergy Advertising in 2010. The analysis was guided by the framework adapted from Phillips and McQuarrie’s (2004) two-dimensional typology of visual rhetorical figures and Kress and van Leeuwen’s (2006) grammar of visual design. The investigation has found the operation of various figures of visual rhetoric in the selected advertising visuals to the effect of persuading and manipulating the target audience. &nbsp

    The Navajo’s Resistance to the Suppression and the Assimilation of Their Language Navajo/Dine Bizaad in United States of America

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    Some special aspect makes a language the Identity marker of a nation. Navajos used it for the coded talk to help America win WW2. Furthermore, Navajo nation showed the highest proportion of 86% of solely native of the 332,000 population of the Native Americans according to the U.S. Census, 2010. This makes them the biggest group of native American people and their language as the most spoken amongst all the native languages which is a fine reason to make efforts for the survival of this language. According to Benally and Viraj (2005) Navajo Language had been the most resilient native American language, however, there is a dramatic shift among the speakers of his language towards English due to mass media usage and the public education. There are other factors such as anti-bilingual and English Only movement hindering the progress and survival of the language which make the struggle of the speakers of Navajo harder than ever before. The suppression that started with the establishment of the missionary schools for the native American, has grown deeper effecting the decline of the language. Navajo people have a lot of modern challenges to fight for the survival of their language Navajo/Dine Bizzad

    DECODING ACADEMIC PERSUASION: A STUDY OF VERY FIRST SENTENCES IN PAKISTANI RESEARCH ARTICLES

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    The present research paper offers an analysis of rhetorical features, linguistics, and textual choices found in the Very First Sentence (VFS) of research papers produced by Pakistani researchers in the English language and literature. The researchers examine a corpus of fifty research articles from ten Pakistani Journals. This study adopts a genre-based approach and the Swales CARS model to analyze each article's rhetorical and textual VFS. The present study reveals that Pakistani researchers in the English language and literature follow Move One as their preferred pattern for VFS. They start their research with an emphasis on the significance of the topic. Their choice of words reveals their rhetorical objectives. The textual analysis highlights the recurrent use of the present tense, which shows their connection to the current knowledge and their desire to be relevant. The researchers prominently use terms such as ‘the study and ‘employ,’ showing their focus on advanced study models from Western sources. The present research contributes to the understanding of effective academic writing practice in the Pakistani context. No study has been conducted on the importance of VFS in Pakistani research articles. It fills this gap by exploring the textual and rhetorical features of the first sentences in Pakistani research papers. It also highlights the persuasive strategies employed in the VFS of the articles. The findings contribute to academic writing conventions and offer valuable insights for scholars interested in understanding the writing practices of Pakistani researchers in English language and literature

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