Revista Científica Arbitrada de Investigación en Comunicación, Marketing y Empresa
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Estrategia para la detección e intervención en situaciones de violencia de genero hacia mujeres con discapacidad con enfoque social
Get PDFThe detention of gender violence in people with disabilities is a latent need in society since it affects the well-being and rights of the victims of it, Ecuador has established in its legal framework in the Official Gazette Supplement 175 of 05-Feb .-2018 "Law to Prevent and Eradicate Violence Against Women" as well as various action protocols in situations of violence, but it is extremely important to create a primary, common, and specific protocol for detection and intervention in situations of violence against women with disabilities with a social approach, since it will make it possible to optimally identify alerts regarding violence, taking into account the singularities and types of disability and the multidiscrimination to which they are exposed. For this research, the analytical-critical method will be used, and a tool designed for the primary identification and intervention against this problem will be developed.
Keywords: Gender violence, disability, detection, strategy, gender.La detención de violencia de género en personas con discapacidad es una necesidad latente en la sociedad ya que afecta al bienestar y derechos de las personas víctimas de la misma, el Ecuador ha establecido en su marco jurídico en el Registro Oficial Suplemento 175 de 05-feb.-2018 “Ley para Prevenir y Erradicar la Violencia Contra las Mujeres” así como también diversos protocolos de actuación frente a situaciones de violencia, pero es de suma importancia la creación de un protocolo primario, común y específico para la detección e intervención en situaciones de violencia hacia mujeres con discapacidad con enfoque social, ya que el mismo permitirá identificar de manera óptima las alertas en cuanto a violencia teniendo en cuenta las singularidades y tipos de discapacidad y la multidiscriminalidad a la que están expuestas. Para esta investigación se utilizará el método analítico-crítico, y se plateará una herramienta diseñada para la identificación primaria e intervención frente a esta problemática.
Palabras claves: Violencia de género, discapacidad, detección, estrategia, género.
ABSTRACT
The detention of gender violence in people with disabilities is a latent need in society since it affects the well-being and rights of the victims of it, Ecuador has established in its legal framework in the Official Gazette Supplement 175 of 05-Feb .-2018 "Law to Prevent and Eradicate Violence Against Women" as well as various action protocols in situations of violence, but it is extremely important to create a primary, common, and specific protocol for detection and intervention in situations of violence against women with disabilities with a social approach, since it will make it possible to optimally identify alerts regarding violence, taking into account the singularities and types of disability and the multidiscrimination to which they are exposed. For this research, the analytical-critical method will be used, and a tool designed for the primary identification and intervention against this problem will be developed.
Keywords: Gender violence, disability, detection, strategy, gender.
Información del manuscrito:Fecha de recepción: 06 de abril de 2023.Fecha de aceptación: 29 de junio de 2023.Fecha de publicación: 10 de julio de 2023
Mejora de procesos en admisión a posgrado en Universidad Estatal de Milagro, basada en enfoque BPM
Get PDFHigher education institutions are always interested in improving the efficiency of their processes and seeking a pleasant experience for their future and current students, so one of the relevant processes is admission to graduate programs; because it is considered to be the first step that professionals must complete before being admitted, and therefore the first contact they have with the institution. For this reason, the question is asked: In terms of efficiency in administrative management, is it convenient to apply the BPM methodology and semantic analysis to improve the admission process to postgraduate programs? Starting from this question, the objective was raised. to improve the administrative management of this process through an adaptation of the BPM (business process management) methodology and a semantic analysis through qualitative interviews with the key actors of the process, with the purpose of delimiting the weaknesses and improving the process. This methodology allowed testing in the simulation, optimal results, by obtaining a reduction in unnecessary activities and waiting time, and the efficient use of resources, in addition to being in accordance with the quality standards of national and international higher education, that is, ideal for immediate application in the institution studied.
Keywords: BPM, Optimization, Improvement Plan, Processes.Las instituciones de educación superior siempre están interesadas en mejorar la eficiencia de sus procesos y buscar una experiencia agradable para sus futuros y actuales estudiantes, es así que uno los procesos relevantes es el de admisión a programas de posgrado; por considerase que es el primer paso que deben cumplir los profesionales antes de ser admitidos, y por consiguiente el primer contacto que tienen con la institución. Por tal motivo se formula la pregunta, ¿En términos de eficiencia en la gestión administrativa es conveniente la aplicación de la metodología BPM y el análisis semántico para la mejora del proceso de admisión a programas de posgrado?, partiendo de esta interrogante se planteó el objetivo de mejorar la gestión administrativa de este proceso mediante una adaptación de la metodología BPM (business process management) y un análisis semántico mediante entrevistas cualitativas a los actores claves del proceso, con el propósito de delimitar las debilidades y mejorar el proceso. Esta metodología permitió probar en la simulación, resultados óptimos, al obtener reducción de actividades innecesarias y del tiempo de espera, y el uso eficiente de los recursos, además de estar acorde a los estándares de calidad de la educación superior nacional e internacional, es decir ideal para su inmediata aplicación en la Institución estudiada.
Palabras claves: BPM, Optimización, Plan de mejoras, Procesos.
ABSTRACT
Higher education institutions are always interested in improving the efficiency of their processes and seeking a pleasant experience for their future and current students, so one of the relevant processes is admission to graduate programs; because it is considered to be the first step that professionals must complete before being admitted, and therefore the first contact they have with the institution. For this reason, the question is asked: In terms of efficiency in administrative management, is it convenient to apply the BPM methodology and semantic analysis to improve the admission process to postgraduate programs? Starting from this question, the objective was raised. to improve the administrative management of this process through an adaptation of the BPM (business process management) methodology and a semantic analysis through qualitative interviews with the key actors of the process, with the purpose of delimiting the weaknesses and improving the process. This methodology allowed testing in the simulation, optimal results, by obtaining a reduction in unnecessary activities and waiting time, and the efficient use of resources, in addition to being in accordance with the quality standards of national and international higher education, that is, ideal for immediate application in the institution studied.
Keywords: BPM, Optimization, Improvement Plan, Processes.
Información del manuscrito:Fecha de recepción: 06 de abril de 2023.Fecha de aceptación: 29 de junio de 2023.Fecha de publicación: 10 de julio de 2023
Mejoras de la competitividad y eficiencia en empresas públicas ecuatorianas. ¿Funcionan los planes estratégicos?
Get PDFThe objective of this research was to evaluate whether a strategic plan serves to improve the competitiveness and efficiency of Ecuadorian public companies. For the fulfillment of this objective, it is necessary the support of a quantitative methodology of non-experimental type and descriptive, explanatory and correlational levels, in the same way, techniques and instruments of data collection such as the survey and the questionnaire that will be applied will be used. to a study sample made up of workers from the main Ecuadorian public organizations. Strategic plans promote effective administration within public companies, for this purpose institutions must manage their processes in terms of efficiency and effectiveness, in order to achieve effective administration, which must be accompanied by the design and implementation of strategies that facilitate production of quality goods and services. This undoubtedly boosts the internal and external competitiveness of the organization. However, competitiveness is a complex and subjective phenomenon, which indicates that each organization manages its parameters, so that the development of said competitiveness is different depending on the circumstances surrounding the institution. As a conclusion, it was determined that the strategic plan directly influences competitiveness and efficiency, giving a result of 85% in its correlation, being an important factor in the investigation since public companies ignore this relationship and the importance of a strategic plan in an organization in order to achieve the institutional objective.
Keywords: plan, strategy, competitiveness, efficiency, public company.El objetivo de esta investigación fue evaluar sí un plan estratégico sirve para mejorar la competitividad y eficiencia de las empresas públicas ecuatorianas. Para el cumplimiento de este objetivo, es necesario el apoyo de una metodología cuantitativa de tipo no experimental y niveles descriptivos, explicativo y correlacionales, de la misma manera, se utilizarán técnicas e instrumentos de recolección de datos como la encuesta y el cuestionario que serán aplicados a una muestra estudio conformada por los trabajadores de las principales organizaciones públicas ecuatorianas. Los planes estratégicos impulsan una administración efectiva dentro de las empresas públicas, para ello las instituciones deben gestionar sus procesos en términos de eficiencia y eficacia, con el fin de lograr una administración efectiva, la cual debe ir acompañada del diseño e implementación de estrategias que faciliten la producción de bienes y servicios de calidad. Esto sin duda, impulsa la competitividad interna y externa de la organización. No obstante, la competitividad es un fenómeno complejo y de carácter subjetivo, lo cual indica que cada organización maneja sus parámetros, por lo que el desarrollo de dicha competitividad es diferente dependiendo de las circunstancias que bordea a la institución. Como conclusión se puso determinar que el plan estratégico influye directamente en la competitividad y la eficiencia dando un resultado 85% en su correlación, siendo un factor importante en la investigación dado que las empresas públicas ignoran está relación y la importancia que tiene un plan estratégico en una organización para poder lograr alcanzar el objetivo institucional.
Palabras claves: plan, estratégico, competitividad, eficiencia, empresas públicas.
ABSTRACT
The objective of this research was to evaluate whether a strategic plan serves to improve the competitiveness and efficiency of Ecuadorian public companies. For the fulfillment of this objective, it is necessary the support of a quantitative methodology of non-experimental type and descriptive, explanatory and correlational levels, in the same way, techniques and instruments of data collection such as the survey and the questionnaire that will be applied will be used. to a study sample made up of workers from the main Ecuadorian public organizations. Strategic plans promote effective administration within public companies, for this purpose institutions must manage their processes in terms of efficiency and effectiveness, in order to achieve effective administration, which must be accompanied by the design and implementation of strategies that facilitate production of quality goods and services. This undoubtedly boosts the internal and external competitiveness of the organization. However, competitiveness is a complex and subjective phenomenon, which indicates that each organization manages its parameters, so that the development of said competitiveness is different depending on the circumstances surrounding the institution. As a conclusion, it was determined that the strategic plan directly influences competitiveness and efficiency, giving a result of 85% in its correlation, being an important factor in the investigation since public companies ignore this relationship and the importance of a strategic plan in an organization in order to achieve the institutional objective.
Keywords: plan, strategy, competitiveness, efficiency, public company.
Información del manuscrito:Fecha de recepción: 05 de octubre de 2022.Fecha de aceptación: 04 de enero de 2023.Fecha de publicación: 10 de enero de 2023
Modelos de Intervención de Trabajo Social en los Centros de Rehabilitación Social en Manabí
Get PDFThe participation of Social Work in the area of Social Rehabilitation, is characterized by being based on the implementation of intervention models, which are conceived as methodological archetypes for the respective observation, monitoring and social intervention with users in this case are persons deprived of liberty called PPL, so the compensation of this research construct aims to: Determine the models of intervention that runs the Social Worker in the Social Rehabilitation Centers of the Province of Manabi developed in: Center of Deprivation of Liberty for Female Adults Manabí N°1 called "Tomás Larrea", Center of Social Rehabilitation N°2 of Manabí called "Jipijapa", Center of Deprivation of Liberty for Male Adults Bahía de Caráquez of Manabí N°3 and the Center of Social Rehabilitation for Male Adults N°4 "El Rodeo". The present investigation was directed from the qualitative approach, where the technique of the in-depth interview directed to the Social Workers of the Penitentiary System of Manabí was used; from this study, therefore, it can be highlighted that the task of the Social Worker inside the Centers of Social Rehabilitation sustains its activity from the application of the diverse methods of social intervention.
Keywords: Models of social intervention, Social Rehabilitation, Social Work, Penitentiary System.La participación del Trabajo Social en el área de Rehabilitación Social, se caracteriza por estar fundamentada en la puesta en marcha de modelos de intervención, que se conciben como arquetipos metodológicos para la respectiva observación, acompañamiento e intervención social con los usuarios que en este caso son las personas privadas de libertad denominadas PPL, es así que la compensación de este constructo investigativo tiene como objetivo: Determinar los modelos de intervención que ejecuta el Trabajador Social en los Centros de Rehabilitación Social de la Provincia de Manabí desarrollada en: Centro de Privación de Libertad de Personas Adultas Femenino Manabí N°1 llamado “Tomás Larrea”, Centro de Rehabilitación Social N° 2 de Manabí denominado “Jipijapa”, Centro de Privación de Libertad de Personas Adultas Bahía de Caráquez Masculino de Manabí N°3 y el Centro de Rehabilitación Social Masculino N°4 “El Rodeo”. La presente investigación se direccionó desde el enfoque cualitativo, donde se utilizó la técnica de la entrevista a profundidad dirigida a los Trabajadores Sociales del Sistema Penitenciario manabita; de este estudio, por lo tanto, se puede destacar que la tarea del Trabajador Social dentro de los Centros de Rehabilitación Social sustenta su actividad desde la aplicación de los diversos métodos de intervención social.
Palabras claves: Modelos de intervención social, Rehabilitación Social, Trabajo Social, Sistema Penitenciario.
ABSTRACT
The participation of Social Work in the area of Social Rehabilitation, is characterized by being based on the implementation of intervention models, which are conceived as methodological archetypes for the respective observation, monitoring and social intervention with users in this case are persons deprived of liberty called PPL, so the compensation of this research construct aims to: Determine the models of intervention that runs the Social Worker in the Social Rehabilitation Centers of the Province of Manabi developed in: Center of Deprivation of Liberty for Female Adults Manabí N°1 called "Tomás Larrea", Center of Social Rehabilitation N°2 of Manabí called "Jipijapa", Center of Deprivation of Liberty for Male Adults Bahía de Caráquez of Manabí N°3 and the Center of Social Rehabilitation for Male Adults N°4 "El Rodeo". The present investigation was directed from the qualitative approach, where the technique of the in-depth interview directed to the Social Workers of the Penitentiary System of Manabí was used; from this study, therefore, it can be highlighted that the task of the Social Worker inside the Centers of Social Rehabilitation sustains its activity from the application of the diverse methods of social intervention.
Keywords: Models of social intervention, Social Rehabilitation, Social Work, Penitentiary System.
Información del manuscrito:Fecha de recepción: 25 de enero de 2023.Fecha de aceptación: 13 de abril de 2023.Fecha de publicación: 17 de mayo de 2023
Estrategia metodológica para el desarrollo de las relaciones lógico-matemáticas en el nivel de inicial
Get PDFIn early education, the processes of logical-mathematical notions oriented to the cognitive development of preschool children are relevant. The objective of the research was to design a methodological strategy for the development of logical-mathematical relations in 3-year-old children of the Francisco Pacheco Educational Unit. The research was non-experimental, explanatory and with a mixed approach. The sample consisted of 23 3-year-old children, 23 parents, 3 teachers, 2 authorities and 4 members of the Technical Pedagogical Commission. The methods used were theoretical, empirical and mathematical or statistical, using techniques such as observation and survey with their respective instruments. The methodological proposal is focused on creative and playful actions aimed at the development of logical-mathematical relations in early education children, with activities where attention and constancy will be indispensable. This research contributes to society relevant and novel aspects based on activities related to the fulfillment of learning objectives, since they have been structured in a gradual way, to allow the development of skills according to the maturity of each child.
Keywords: activities, methodological strategy, logical reasoning, resources, logical-mathematical relations.En educación inicial, los procesos de las nociones lógico-matemáticas orientadas al desarrollo cognitivo de los niños en edad preescolar son relevantes. El objetivo de la investigación fue diseñar una estrategia metodológica para el desarrollo de las relaciones lógico-matemáticas en los niños de 3 años de la Unidad Educativa Francisco Pacheco. La investigación fue no experimental, explicativa y con un enfoque mixto. La muestra estuvo integrada por 23 niños de 3 años, 23 padres de familia, 3 docentes, 2 autoridades y 4 miembros de la Comisión Técnico Pedagógica. Los métodos utilizados fueron los teóricos, empíricos y matemáticos o estadísticos, se emplearon técnicas como la observación, y encuesta con sus respectivos instrumentos. La propuesta metodológica está enfocada en acciones creativas y lúdicas que destinen el desarrollo de la relaciones lógico matemáticas en los niños de educación inicial, con actividades donde la atención y la constancia serán indispensables, esta investigación aporta a la sociedad aspectos relevantes y novedosos en base a actividades relacionadas al cumplimiento de los objetivos de aprendizaje ya que se han estructurado de manera gradual, para permitir el desarrollo de las destrezas acordes a la madurez de cada niño.
Palabras claves: actividades, estrategia metodológica, razonamiento lógico, recursos, relaciones lógico-matemáticas.
ABSTRACT
In early education, the processes of logical-mathematical notions oriented to the cognitive development of preschool children are relevant. The objective of the research was to design a methodological strategy for the development of logical-mathematical relations in 3-year-old children of the Francisco Pacheco Educational Unit. The research was non-experimental, explanatory and with a mixed approach. The sample consisted of 23 3-year-old children, 23 parents, 3 teachers, 2 authorities and 4 members of the Technical Pedagogical Commission. The methods used were theoretical, empirical and mathematical or statistical, using techniques such as observation and survey with their respective instruments. The methodological proposal is focused on creative and playful actions aimed at the development of logical-mathematical relations in early education children, with activities where attention and constancy will be indispensable. This research contributes to society relevant and novel aspects based on activities related to the fulfillment of learning objectives, since they have been structured in a gradual way, to allow the development of skills according to the maturity of each child.
Keywords: activities, methodological strategy, logical reasoning, resources, logical-mathematical relations.
Información del manuscrito:Fecha de recepción: 25 de enero de 2023.Fecha de aceptación: 12 de abril de 2023.Fecha de publicación: 17 de mayo de 2023
La apelación y el derecho para recurrir en materia de defensa del consumidor, ante el órgano de justicia jerárquicamente superior
Get PDFIn the following research project, jurisprudence and laws refer to the right to appeal and recourse to higher courts. It is done to determine the provenance and requirements of the doctrinal interpretation of the right of recourse and appeal concerning the competent courts according to their hierarchical level. This leads to a positivist interpretation of legal regulation. The right to appeal fulfills its objective of protecting the individual by creating a recursive mechanism that allows them to appeal to a higher judge to review the previous decision. For this reason, the hierarchical level of the bodies competent to give answers in the first instance must be taken into account. Also, to ensure compliance with internationally enshrined rights, it is not only necessary that they be established in a norm but also that they be effectively enforceable to generate legal certainty. The right to recourse presupposes that the alternative is ordinary, practical, accessible, with full review and that the minimum guarantees of due process are respected. To ensure that these requirements are met, the appeal must be heard by a higher court in the hierarchy of the State's appeal system. In this way, the higher court's decision is guaranteed to be different from that of the court that issued the first sentence. This decision is based because it respects constitutional rights and those established by international instruments.
Keywords: Defense, consumer, legal guarantees, right to justice.En el presente trabajo de investigación, se evalúa la jurisprudencia y las leyes que se refieren al derecho de apelar y recurrir a tribunales superiores. Esto se hace para determinar la procedencia y los requisitos de la interpretación doctrinaria del derecho de recurso y la apelación con respecto a los tribunales competentes según su nivel jerárquico. Esto lleva a una interpretación positivista de la normativa legal. El derecho a recurrir cumple con su objetivo de brindar protección al individuo al crear un mecanismo recursivo que le permita recurrir a un juez superior para examinar la decisión previa. Por ello, se debe tener en cuenta el nivel jerárquico de los órganos competentes para dar respuestas en primera instancia. Además, para garantizar el cumplimiento de los derechos internacionalmente consagrados, no sólo es necesario que se establezcan en una norma, sino que también sean eficazmente aplicables para generar seguridad jurídica. El derecho de recurrir supone que el recurso sea ordinario, eficaz, accesible, con un examen íntegro y que se respeten las garantías mínimas del debido proceso. Para garantizar el cumplimiento de estos presupuestos, el recurso debe ser conocido por un tribunal superior en la jerarquía del sistema recursivo del Estado. De esta manera, se garantiza que la decisión del tribunal superior sea diferente a la del tribunal que dictó la primera sentencia, y que esta decisión se fundamente en motivos que respeten los derechos constitucionales y los establecidos por los instrumentos internacionales.
Palabras claves: defensa, consumidor, garantías jurídicas, derecho a la justicia.
ABSTRACT
In the following research project, jurisprudence and laws refer to the right to appeal and recourse to higher courts. It is done to determine the provenance and requirements of the doctrinal interpretation of the right of recourse and appeal concerning the competent courts according to their hierarchical level. This leads to a positivist interpretation of legal regulation. The right to appeal fulfills its objective of protecting the individual by creating a recursive mechanism that allows them to appeal to a higher judge to review the previous decision. For this reason, the hierarchical level of the bodies competent to give answers in the first instance must be taken into account. Also, to ensure compliance with internationally enshrined rights, it is not only necessary that they be established in a norm but also that they be effectively enforceable to generate legal certainty. The right to recourse presupposes that the alternative is ordinary, practical, accessible, with full review and that the minimum guarantees of due process are respected. To ensure that these requirements are met, the appeal must be heard by a higher court in the hierarchy of the State's appeal system. In this way, the higher court's decision is guaranteed to be different from that of the court that issued the first sentence. This decision is based because it respects constitutional rights and those established by international instruments.
Keywords: Defense, consumer, legal guarantees, right to justice.
Información del manuscrito:Fecha de recepción: 11 de septiembre de 2023.Fecha de aceptación: 28 de noviembre de 2023.Fecha de publicación: 27 de diciembre de 2023
Implementación de herramientas financieras para fomentar el crecimiento y desarrollo de las microempresas de la Provincia El Oro
Get PDFMicroenterprises are the smallest organizations in the business world, generally run under the responsibility of a single person and require a low investment to start their operations, however today they have a high percentage of presence in the economies of the countries. In addition, they are considered a fundamental pillar for the economy of a country, since they generate jobs, contribute to its growth and development, meet the needs of a particular area, allow the prices of goods and services to be more flexible, among others. benefits, however, a large percentage of these operate under levels of informality and improvisation, which prevents them from taking effective control of their processes. The use of financial tools such as the balance sheet, the income statement and the financial indicators, as well as the accounting processes and systems would allow you to generate timely and accurate information necessary to verify if you are achieving your objectives and to be able to make decisions on time. Objective: Demonstrate that the implementation of financial tools contributes to promote the growth and development of microenterprises in the El Oro Province. Methodology: The type of research is descriptive because a reality is analyzed and quantitative design since data is analyzed. Results: According to the National Institute of Statistics and Censuses, they show that in the Province of El Oro for the year 2022 the number of companies was 41.5 in relation to 2021, which was 40.8, increasing by 1.6%, which shows that it is a good business alternative. Conclusions: It was evidenced that microenterprises in El Oro Province continue to increase and use financial tools to achieve their objectives and profitability, such as accounting, however, it is necessary to raise awareness among those that do not comply with legal aspects, to comply with the records and obligations to the state.
Keywords: microenterprises, financial tools, balance sheet, income statement, financial indicators.Las microempresas son las organizaciones más pequeñas dentro del mundo empresarial, generalmente dirigidas bajo la responsabilidad de una sola persona y requieren de una baja inversión para iniciar sus operaciones, sin embargo, hoy en día tienen un alto porcentaje de presencia en las economías de los países. Además, son consideradas un pilar fundamental para la economía de un país, puesto que estas son generadoras de puestos de trabajo, contribuyen a su crecimiento y desarrollo, suplen necesidades de una zona en particular, permiten flexibilizar los precios de bienes y servicios, entre otros beneficios, sin embargo, un gran porcentaje de estas operan bajo niveles de informalidad e improvisación, lo cual les impide llevar un eficaz control de sus procesos. La utilización de herramientas financieras como el balance general, es estado de resultados y los indicadores financieros, así como los procesos y sistemas contables le permitirían generar información oportuna y veraz necesaria para comprobar si están logrando sus objetivos y poder tomar decisiones a tiempo. Objetivo: Demostrar que la Implementación de herramientas financieras contribuyen a fomentar el crecimiento y desarrollo de las microempresas en la Provincia El Oro. Metodología: El tipo de investigación es descriptivo por que se analizara una realidad y de diseño cuantitativo ya que se analizaran datos. Resultados: Según el Instituto Nacional de Estadísticas y Censos, muestran que en la Provincia el Oro para el año 2022 el número de empresas fue de 41.5 en relación con el 2021 que era de 40.8, incrementándose en 1.6%, lo cual muestra que es una buena alternativa de negocios. Conclusiones: Se evidencio que las microempresas de la Provincia el Oro siguen incrementándose y usando herramientas financieras para lograr sus objetivos y rentabilidad, como la contabilidad, sin embargo, necesario concientizar a aquellas que no cumplen con los aspectos legales, a cumplir con los registros y obligaciones ante el Estado.
Palabras claves: microempresas, herramientas financieras, balance general, estado de resultados, indicadores financieros.
ABSTRACT
Microenterprises are the smallest organizations in the business world, generally run under the responsibility of a single person and require a low investment to start their operations, however today they have a high percentage of presence in the economies of the countries. In addition, they are considered a fundamental pillar for the economy of a country, since they generate jobs, contribute to its growth and development, meet the needs of a particular area, allow the prices of goods and services to be more flexible, among others. benefits, however, a large percentage of these operate under levels of informality and improvisation, which prevents them from taking effective control of their processes. The use of financial tools such as the balance sheet, the income statement and the financial indicators, as well as the accounting processes and systems would allow you to generate timely and accurate information necessary to verify if you are achieving your objectives and to be able to make decisions on time. Objective: Demonstrate that the implementation of financial tools contributes to promote the growth and development of microenterprises in the El Oro Province. Methodology: The type of research is descriptive because a reality is analyzed and quantitative design since data is analyzed. Results: According to the National Institute of Statistics and Censuses, they show that in the Province of El Oro for the year 2022 the number of companies was 41.5 in relation to 2021, which was 40.8, increasing by 1.6%, which shows that it is a good business alternative. Conclusions: It was evidenced that microenterprises in El Oro Province continue to increase and use financial tools to achieve their objectives and profitability, such as accounting, however, it is necessary to raise awareness among those that do not comply with legal aspects, to comply with the records and obligations to the state.
Keywords: microenterprises, financial tools, balance sheet, income statement, financial indicators.
Información del manuscrito:Fecha de recepción: 05 de julio de 2023.Fecha de aceptación: 20 de septiembre de 2023.Fecha de publicación: 16 de octubre de 2023
Análisis de la gestión del capital humano en los comedores del mercado central de Portoviejo
Get PDFThe objective of this research is to present an analysis of the management of human capital in the canteens of the central market of the city of Portoviejo, located in the province of Manabí, Ecuador, determining the standards of customer service. The research was descriptive, with a non-experimental design and a mixed approach, using a theoretical, empirical and mathematical methodology that allowed the development of the proposed study, through the application of the survey instrument to 62 workers and 118 customers, the results of satisfaction with the work performed were obtained, however a minority, no less important, emphasizes the need for improvements in terms of teamwork to improve the work environment.
Keywords: human capital, skills, performance, motivation, customer service.La presente investigación se da a efecto frente al demandante desarrollo social que implica cambios en las ciudades y en las necesidades del individuo, se plantea como objetivo presentar un análisis de la gestión del capital humano en los comedores del mercado central de la ciudad de Portoviejo ubicada en la provincia de Manabí del país Ecuador, determinando los estándares de atención al cliente. La investigación fue de tipo descriptiva, con diseño no experimental y un enfoque mixto, se utilizó una metodología teórica, empírica y matemática que permitió el desarrollo del estudio propuesto, mediante la aplicación del instrumento de la encuesta a 62 trabajadores y 118 clientes se llegó a obtener los resultados de satisfacción del trabajo efectuado, sin embargo una minoría, no menos importante, enfatiza en la necesidad de existir mejoras en cuanto al trabajo en equipo para perfeccionar el ambiente de trabajo.
Palabras claves: capital humano, habilidades, desempeño, motivación, atención al cliente.
ABSTRACT
The objective of this research is to present an analysis of the management of human capital in the canteens of the central market of the city of Portoviejo, located in the province of Manabí, Ecuador, determining the standards of customer service. The research was descriptive, with a non-experimental design and a mixed approach, using a theoretical, empirical and mathematical methodology that allowed the development of the proposed study, through the application of the survey instrument to 62 workers and 118 customers, the results of satisfaction with the work performed were obtained, however a minority, no less important, emphasizes the need for improvements in terms of teamwork to improve the work environment.
Keywords: human capital, skills, performance, motivation, customer service.
Información del manuscrito:Fecha de recepción: 12 de enero de 2023.Fecha de aceptación: 28 de marzo de 2023.Fecha de publicación: 17 de mayo de 2023
Áreas verdes públicas y su aprovechamiento para las actividades recreativas de los ecuatorianos
Get PDFThis research aims to analyze public green areas and their use for recreational activities of Ecuadorians. The World Health Organization states that recreation is a necessary activity for the maintenance and improvement of the physical and mental health of citizens, which is why public green areas are essential for cities, which improve the quality of life. of people in each city, and is part of the Sustainable Development Goals, promoted by the UN. The methodology used was framed in a documentary methodology with a bibliographic design. In Ecuador, there are numerous spaces that are part of the urban green areas where citizens recreate and enjoy their free time, such as parks, squares, squares, sports venues, among others, which over time have evolved according to the demands of the citizens themselves and also a product of the planning and management carried out by the government, which is of great importance to preserve the AVP in adequate conditions for the enjoyment and rest of the citizens. Finally, it is mentioned that the AVPs are fundamental within the national territory, and their adequate distribution and preservation contribute significantly to the development of its citizens, the preservation of these AVPs is a joint effort between the State, the private company and the citizens, since that culture, citizen identity, social and political values can be preserved and can attract economic benefits to the city.
Keywords: recreation, health, public green areas, citizen.Esta investigación tiene como objetivo analizar las áreas verdes públicas y su aprovechamiento para las actividades recreativas de los ecuatorianos. La Organización Mundial de la Salud manifiesta que la recreación es una actividad necesaria para el mantenimiento y mejora de la salud física y mental de los ciudadanos, es por ello que, las áreas verdes públicas son fundamentales para las ciudades, que mejoran la calidad de vida de las personas en cada ciudad, y forma parte de los Objetivos de Desarrollo Sostenible, que promueven la ONU. La metodología utilizada se enmarcó en una metodología documental con un diseño bibliográfico. En Ecuador, existen numerosos espacios que forman parte de las áreas verdes urbanas donde los ciudadanos se recrean y disfrutan de su tiempo libre, como parques, plazas, plazoletas, escenarios deportivos entre otros, que con el pasar del tiempo han ido evolucionando de acuerdo a las exigencias de los propios ciudadanos y también producto de la planificación y gestión que realiza el gobierno, lo cual es de gran importancia conservar las AVP en condiciones adecuadas para el disfrute y descanso de los ciudadanos. Finalmente, se menciona que las AVP son fundamentales dentro del territorio nacional, y su adecuada distribución y preservación contribuye notablemente al desarrollo de sus ciudadanos, la preservación de estas AVP, es un trabajo mancomunado entre el Estado, la empresa privada y los ciudadanos, ya que se puede preservar la cultura, la identidad ciudadana, los valores sociales, políticos y puede atraer beneficios económicos a la ciudad.
Palabras claves: recreación, salud, áreas verdes públicas, ciudadanos.
ABSTRACT
This research aims to analyze public green areas and their use for recreational activities of Ecuadorians. The World Health Organization states that recreation is a necessary activity for the maintenance and improvement of the physical and mental health of citizens, which is why public green areas are essential for cities, which improve the quality of life. of people in each city, and is part of the Sustainable Development Goals, promoted by the UN. The methodology used was framed in a documentary methodology with a bibliographic design. In Ecuador, there are numerous spaces that are part of the urban green areas where citizens recreate and enjoy their free time, such as parks, squares, squares, sports venues, among others, which over time have evolved according to the demands of the citizens themselves and also a product of the planning and management carried out by the government, which is of great importance to preserve the AVP in adequate conditions for the enjoyment and rest of the citizens. Finally, it is mentioned that the AVPs are fundamental within the national territory, and their adequate distribution and preservation contribute significantly to the development of its citizens, the preservation of these AVPs is a joint effort between the State, the private company and the citizens, since that culture, citizen identity, social and political values can be preserved and can attract economic benefits to the city.
Keywords: recreation, health, public green areas, citizen.
Información del manuscrito:Fecha de recepción: 25 de enero de 2023.Fecha de aceptación: 17 de abril de 2023.Fecha de publicación: 17 de mayo de 2023
El perfil del consumidor en época postpandemia
Get PDFUndoubtedly, the pandemic produced by Covid-19 caused great damage to economies worldwide, since one of the measures taken to control the spread of the disease was a total confinement, closing schools, businesses, companies, public places, which produced that the first days the commercialization of products was paralyzed, considerably affecting the companies and also the consumers. This genre that companies devise plans that would allow their products to reach people, for this it was necessary to know what their aptitudes were with respect to buying, marking a new way of profiling consumers, taking advantage of the boom that I take technology in this age. The objective of the research is to determine the consumer profile in the post-pandemic era. The method used is historical and bibliographical and with respect to the methodology the bibliographical-documentary method was used, allowing to obtain reliable information on the subject and to obtain the results. Regarding the results, it was possible to demonstrate that the consequences of the Covid-19 pandemic undoubtedly changed the way companies obtain the profile of consumers.
Keywords: Profile, consumer, post-pandemic.Indudablemente la pandemia producida por el Covid-19 causo un gran daño a las economías a nivel mundial, puesto que una de las medidas tomadas para controlar la propagación de la enfermedad, fue un confinamiento total, cerrando escuelas, negocios, empresas, sitios públicos, lo cual produjo que los primeros días la comercialización de productos se paralizara, afectando considerablemente a las empresas y también a los consumidores. Esto género que las empresas se idearan planes que les permitiera que sus productos llegaran a las personas, para ello fue necesario conocer cuáles eran sus aptitudes con respecto a comprar, marcando una nueva manera de perfilar a los consumidores, aprovechando de igual manera el auge que tomo la tecnología en esta época. El objetivo de la investigación es determinar el perfil del consumidor en época postpandemia. El método usado es histórico y bibliográfico y con respecto a la metodología se usó el método bibliográfico-documental, permitiendo obtener información fidedigna sobre el tema y conseguir los resultados. En cuanto a los resultados se logró demostrar que las consecuencias de la pandemia del Covid-19 cambio indudablemente la manera de las empresas en obtener el perfil de los consumidores.
Palabras claves: Perfil, consumidor, postpandemia.
ABSTRACT
Undoubtedly, the pandemic produced by Covid-19 caused great damage to economies worldwide, since one of the measures taken to control the spread of the disease was a total confinement, closing schools, businesses, companies, public places, which produced that the first days the commercialization of products was paralyzed, considerably affecting the companies and also the consumers. This genre that companies devise plans that would allow their products to reach people, for this it was necessary to know what their aptitudes were with respect to buying, marking a new way of profiling consumers, taking advantage of the boom that I take technology in this age. The objective of the research is to determine the consumer profile in the post-pandemic era. The method used is historical and bibliographical and with respect to the methodology the bibliographical-documentary method was used, allowing to obtain reliable information on the subject and to obtain the results. Regarding the results, it was possible to demonstrate that the consequences of the Covid-19 pandemic undoubtedly changed the way companies obtain the profile of consumers.
Keywords: Profile, consumer, post-pandemic.
Información del manuscrito:Fecha de recepción: 05 de octubre de 2022.Fecha de aceptación: 04 de enero de 2023.Fecha de publicación: 10 de enero de 2023