Publikationer från Högskolan i Jönköping
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Measuring What Matters: A qualitative study of KPI Use in Swedish Retail SMEs
No full textThis thesis investigates how Swedish retail Small and Medium Enterprises select and implement Key Performance Indicators (KPIs) and how they balance financial and nonfinancial KPIs to manage short-term and long-term performance. In an increasingly competitive retail industry, SMEs face pressure to improve performance while navigating limited resources and rapid market changes. Kaplan and Norton's Balanced Scorecard (BSC) is applied as a theoretical framework to examine to what extent financial and non-financial KPIs are integrated into the strategic planning process across seven Swedish retail SMEs. Using a qualitative, multiple-case study design and semi-structured interviews with key decision-makers at the participating firms, the findings reveal significant variation in KPI practices and maturity levels. While all firms demonstrate a strong alignment with the financial metrics, non-financial KPIs are less systematically implemented but present an increasing awareness of their importance. The study emphasizes a general trend toward more balanced and structured performance management among more mature firms, although challenges remain in formalizing strategic alignment. The study provides insights into understanding the practices of SME performance management and offers practical guidance for fostering sustainable growth in the retail sector among SMEs.
Shifting Behaviors through Access-Based Business Models : A Qualitative Study on Consumer Behavior through the Lens of the Theory of Planned Behavior
No full textEnchancing early-career nurses ability to prioritize
No full textIntroduktionsprogram för nyexaminerade sjuksköterskor finns i det flesta regioner i Sverige för att stötta övergången från studier till kliniskt arbete. Detta examensarbete syftade till att vidareutveckla ett introduktionsprogram så att det i större utsträckning stödjer sjuksköterskors förmåga att prioritera i en komplex vårdverklighet. Syftet med studien är att fördjupa förståelsen för nyexaminerade sjuksköterskors upplevelser av programmet med särskilt fokus på upplevelse av stöd, hur det påverkat deras förståelse för yrkesrollen samt deras förmåga att prioritera i kliniskt arbete. Arbetet består av två delar. Förbättringsdelen fokuserade på att utveckla instruktörernas pedagogiska förmåga genom insatser som gav dem verktyg för att stödja aktivt, reflekterande lärande hos deltagarna. Arbetet utgick från Nolans förbättringsmodell och förändringar testades stegvis genom PDSA-cykler. Resultaten analyserades med hjälp av enkäter, reflektioner och strukturerade gruppdialoger. Studien omfattade tolv fokusgruppsintervjuer med programdeltagare. Intervjuerna analyserades med reflexiv tematisk analys utifrån en kontextualistisk epistemologi och en abduktiv ansats.Resultatet visar att deltagarna upplevde programmet som en trygg men utmanande lärmiljö där de kunde utveckla både professionell trygghet och förmåga att prioritera. De lyfte instruktörsstöd, interaktivt lärande och simulering som särskilt värdefulla inslag. Ett behov av mer realistiska scenarier och utrymme för reflektion framkom också, vilket tolkas som ett uttryck för växande professionell mognad. Slutsatsen är att ett utvecklat introduktionsprogram kan fungera som en viktig plattform för lärande, socialisering och prioriteringsförmåga i sjuksköterskans tidiga yrkesutveckling och samtidigt bidra till förbättringskunskap i praktiken, genom att skapa vanor som stödjer reflektion, samarbete och patientsäkerhet
Planned anesthetic assessment based on patient´s nedds and circumstances : Improvement science in practice through sensemaking and sensegiving
No full textHälso-och sjukvården står inför utmaningar med att möta behoven för en växande äldre befolkning med mindre bemannings- och ekonomiska resurser att tillgå. Samtidigt har det aldrig i den mänskliga historien funnits så många innovationer eller lika mycket kunskap på hur de här utmaningarna kan bemötas. Med utgångspunkt i förbättringsvetenskap belyser denna uppsats, genom ett förbättringsarbete och en studie, när människor går samman för att möta framtidens behov i ett multiprofessionellt team. Förbättringsarbetet hade som syfte att öka tillgängligheten och förbättra processen kring de preoperativa anestesibedömningarna genom att etablera en planerad och individanpassad vård på en dagkirurgisk preoperativ mottagning. Det skapades tre olika bedömningsspår; fysiska- och digitala samtal samt journalbedömningar. Förbättringsarbetet genomfördes enligt förbättringsvetenskapliga principer såsom kartläggning, PDSA- cykler och kontinuerlig uppföljning av mätbara mål. Resultatet visar att över 80% av patienterna fick en individanpassad preoperativ anestesiologisk bedömning och en över lag positiv återkoppling från patienterna. Studiens syfte var att beskriva teammedlemmarnas erfarenheter och lärande av att arbeta i ett multiprofessionellt team. För att studera medarbetarnas förändringsresa insamlades data genom semistrukturerade intervjuer och datan analyserades med reflexiv tematisk analys. Studiens analys resulterade i tre teman: betydelse av målbilden, nätverk för ökat lärande och förhållningssätt till nytt arbetssätt. För att sätta medarbetarnas lärande och erfarenheter i ett teoretiskt perspektiv diskuteras förändringsresan med hjälp av sensemaking och sensegiving. Sammanfattningsvis visade denna uppsats att det multiprofessionella samarbetet är en framgångsfaktor men också en utmaning, där behovet av gemensam förståelse, kommunikation och utbildning är centralt.Healthcare is facing challenges in meeting the needs of a growing elderly population with fewer staffing and financial resources available. At the same time, there have never been as many innovations or as much knowledge in human history about how these challenges can be addressed. Based on improvement science, this thesis highlights, through a quality improvement initiative and a study, how people come together to meet future needs in a multiprofessional team. The aim of the improvement initiative was to increase accessibility and improve the process surrounding preoperative anaesthetic assessments by establishing planned and individualized care at a day surgery preoperative clinic. Three different assessment pathways were created: physical and digital consultations, as well as chart reviews. The improvement work was carried out according to improvement science principles such as mapping, PDSA cycles, and continuous monitoring of measurable goals. The results show that over 80% of patients received an individualized preoperative anaesthesiological assessment and overall positive feedback from the patients. The aim of the study was to describe the team members’ experiences and learning from working in a multiprofessional team. To study the staff’s change journey, data were collected through semi-structured interviews and analyzed using reflexive thematic analysis. The analysis resulted in three themes: the significance of a shared vision, networks for increased learning, and approaches to new ways of working. To put the staff’s learning and experiences in a theoretical perspective, the change journey is discussed using sensemaking and sensegiving. In summary, this thesis showed that multiprofessional collaboration is a success factor but also a challenge, where the need for shared understanding, communication, and education is central.
Negotiating Guilt, Consumer Strategies in Fast Fashion Consumption
No full textThis thesis examines how consumers experience and negotiate feelings of guilt in the context of fast fashion consumption. Regardless of the rise of ethical concerns around environmental sustainability and labor rights, fast fashion continues to succeed, exposing a paradox between values and actions. Based on qualitative data from focus group interviews, this thesis examines how guilt manifests in consumer behaviour and how it is negotiated. Via thematic analysis and an interpretivist framework, three core forms of guilt were identified: financial guilt, moral guilt, and social responsibility guilt. These emotions are shaped by social belonging, internal values, and peer influence. To alleviate ethical discomfort emotions, participants employed coping strategies such as deflection of responsibility, rationalization, and moral disengagement. While participants expressed ethical awareness, for many, the guilt did not convert into behavioral change. Instead, guilt functioned as a mechanism that was negotiated so that consumption was sustained while at the same time preserving a self-image of ethical awareness. The findings of this study provide a deeper understanding of contradictions in ethical consumption while emphasizing the socially constructed and performative nature of guilt in consumption choices
The Impact of Transformational Leadership: A qualitative study of the impact of transformational leadership of employee and member engagement and performance in the modern work environment
No full textResponsibility, Uncertainty, and Threat : The Framing of the Örebro School Shooting in Swedish Public Service Media
No full textThis study examines how Sweden’s public service broadcasters SVT and SR framed the Örebro school shooting in February 2025. In the absence of clear factual-based information and an unknown motive. The study aims to understand how the event was defined through early media coverage and how the public service media broadcasters SVT & SR defined the problem in their framing of the Örebro school shooting. The empirical material for the study consists of a selection of news pieces, including written articles, radio reports and televised segments published in the days and weeks after the event. The method is a qualitative case study utilizing critical discourse analysis, with a theoretical grounding in framing theory, Hall’s encoding/decoding model and Fairclough’s Critical Discourse Analysis. Three main themes emerged from the analysis of the data set: Responsibility, Uncertainty and Threat. The findings show that responsibility was distributed unevenly across the different actors involved, uncertainty was being framed as a threat, calling for stabilization through official discourse. Lastly, threat was constructed via institutional actors, legitimizing increased security measures and policy changes. The study highlights how public service media contribute to the shaping of meaning during the earliest and most uncertain phases of a national crisis – in the absence of previous experiences, within the Swedish context.
The Role of CSR in a Regulated Gambling Market : A Case Study of Svenska Spel and Unibet
No full textBackground: Sweden’s 2019 Gambling Act opened the previously state-run gambling market to private operators through a licensing system. This shift created new challenges for companies to show social responsibility while competing for market share. As gambling is linked to public health risks like addiction, corporate social responsibility (CSR) has become a key issue for both regulators and operators. Purpose: The purpose of this thesis is to examine how two different gambling companies, Svenska Spel, a state-owned operator, and Unibet, a private international company, integrate CSR into their operations and marketing. The study compares their approaches to understand whether CSR is used mainly to meet legal requirements or as a genuine ethical and strategic effort. Method: This research uses a qualitative case study approach based on Carroll’s CSR Pyramid and Stakeholder Theory. Data was collected through 43 secondary sources (e.g., annual reports, official documents, and press releases) and two semi-structured interviews with CSR representatives from each company. An abductive analysis was used to identify themes and compare company strategies. Conclusion: The findings show that while both companies follow the legal CSR requirements under Swedish law, their deeper strategies differ. Svenska Spel focuses on transparency, harm prevention, and collaboration, which reflects its public ownership and social mission. Unibet also promotes responsible gambling but uses CSR more as part of its brand positioning and competitive strategy. Overall, CSR in the regulated gambling industry functions both as a legal obligation and as a way for companies to build legitimacy with stakeholders