Jurnal Ilmiah IKOPIN (E-Journals)
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Efektifitas Komunikasi Pemasaran Word of Mouth (WoM) terhadap Brand Awareness dan Minat Pembelian Produk
Kebutuhan listrik manusia semakin meningkat seiring dengan kemajuan teknologi, termasuk di sektor pertanian. PT. PLN (Persero) meluncurkan program Electrifying Agriculture (EA) untuk meningkatkan produktivitas dan efisiensi operasional di bidang agrikultur, serta mengurangi penggunaan bahan bakar fosil dan emisi karbon. Di Kabupaten Soppeng, yang didominasi oleh pertanian tradisional dan berada di daerah pegunungan, potensi penggunaan program EA masih besar, mengingat hanya 0,17% dari total pelanggan yang menggunakan program ini. Diperlukan sebuah Strategi komunikasi pemasaran yang efektif untuk menarik minat konsumen. Program sosialisasi EA dilakukan melalui kegiatan di kantor-kantor desa untuk menyebarluaskan informasi melalui mulut ke mulut (Word of Mouth). Penelitian ini bertujuan untuk mengevaluasi efektivitas komunikasi pemasaran Word of Mouth terhadap Brand Awareness dan minat beli produk EA di lingkungan masyarakat pedesaan dengan tingkat interaksi sosial yang tinggi, serta untuk mengetahui peranan mediasi dari Brand Awareness. Metode Penelitian yang dilakukan menggunakan Metode Kuantitatif. Dari penelitian ini diperoleh hasil bahwa komunikasi Pemasaran Word of Mouth efektif dalam membentuk Brand Awareness dan efektif memengaruhi minat pembelian. Selain itu Brand Awareness secara efektif dapat memediasi pengaruh Word of Mouth terhadap minat pembelian
Analisis Perhitungan Pajak Pertambahan Nilai Untuk Mengukur Kepatuhan Wajib Pajak Pada Koperasi Produsen Tahu Tempe Indonesia
Koperasi Produsen Tempe Tahu Indonesia Kota Bandung atau Kopti Kota Bandung merupakan koperasi yang beranggotakan para pengrajin tempe dan tahu di Kota Bandung. Koperasi ini dibentuk untuk membantu para produsen tempe tahu dalam pengadaan bahan baku. Permasalahan yang dihadapi Kopti Kota Bandung adalah tidak adanya pungutan Pajak Pertambahan Nilai (PPN) walau koperasi Tersebut sudah menjadi PKP. Tujuan dari penelitian ini adalah untuk mengetahui mengenai perhitungan pajak penghasilan badan dalam mengukur tingkat kepatuhan wajib pajak pada Kopti Kota Bandung.
Metode yang digunakan dalam penelitian ini adalah metode Deskriptif dengan pendekatan kualitatif. Hasil penelitian ini menunjukan bahwa Kopti Kota Bandung belum pernah membuat faktur pajak untuk memungut Pajak Pertambahan Nilai, dan perhitungan sebelum dan sesudah terkena Pajak Pertambahan Nilai dari unit usaha Penyalur kedelai, yang dimana menjadikan tolak ukur sebagai kepatuhan wajib pajak
Human Resource Management in National Defense Policy:: Reserve Component Management Strategy
National Defense Policy plays an important role in maintaining the sovereignty and security of a country, including in the preparation of national defense reserve components. This article discusses the importance of reserve components in facing threats from both within and outside the country. National defense reserve components include various elements, ranging from military personnel, equipment, to defense infrastructure that is ready to be mobilized in emergency situations or large-scale conflicts. This study uses qualitative methods and documentary data collection techniques to analyze the needs and strategies for developing reserve components. Various considerations, such as population size, security conditions, defense strategies, resources, and capacity development, are taken into account in determining the optimal number and needs of reserve components. In addition, the role and function of reserve components in various aspects of national defense activities, as well as follow-up plans for development and training to improve the readiness of reserve components in supporting national securit
CAGR Analysis of Micro and Small Industries in West Java
This study analyzes growth trends and projects the development of Micro and Small Industries (MIS) in West Java for the 2023–2027 period. Using historical data from 2017 to 2022, the study identifies the Compound Annual Growth Rate (CAGR) for the number of business units, employment figures, and production value. The results indicate stable growth in the Micro and Small Industry sector, with a CAGR of 2.0% for the number of business units, 2.3% for employment figures, and 3.3% for production value. Based on historical data and projected inflation rates, the findings show a consistent increase in nominal production value, rising from approximately 5,400 billion IDR in 2023 to over 6,200 billion IDR in 2027. However, after adjusting for inflation, the real production value exhibits a flat to slightly declining trend. This indicates that the increase in nominal value is insufficient to counteract the depreciation of monetary value due to inflation. The projection graph illustrates that inflation has a significant impact on real economic outcomes. While there is growth in nominal value, the purchasing power and real profits generated by Micro and Small Industries may not increase significantly. These findings emphasize the importance of considering inflation in economic planning and decision-making, as well as the need for effective policies to control inflation to support sustainable economic growth in the Micro and Small Industry sector. 
Manajemen Kebijakan Kartu Indonesia Pintar Dalam Mewujudkan Pemerataan Pendidikan Di SMP Negeri Kota Bandung
This study focuses on the analysis of the Smart Indonesia Card (KIP) policy in junior high schools in Bandung City to understand its effectiveness in promoting educational equality. The purpose of the study was to identify supporting and inhibiting factors for this policy, and to offer solutions for improvement. Using a qualitative method with a descriptive case study approach, data were collected through observation, interviews, and documentation. The results of the study indicate that the KIP distribution mechanism has been running, but socialization and targeting accuracy are still less than optimal. Some students in need do not receive benefits, while students from well-off families do. Supporting factors include ease of access to information, while inhibiting factors include administrative constraints and data synchronization. Recommendations include giving schools more authority in making decisions related to KIP, intensifying supervision, and awareness from the community who are already well-off to stop assistance
Optimizing energy efficiency in cement production: The role of IIoT in sustainable manufacturing practices
One of the most energy-intensive businesses, cement has major environmental effects from high carbon emissions. Adoption of Industrial Internet of Things (IIoT) technologies offers a workable way to maximize cement production, improve energy economy, and lower running expenses. The contribution of Industry 4.0 technologies—including IoT, artificial intelligence (AI), big data analytics, and cyber-physical systems—in changing cement manufacturing processes is investigated in this work. By means of a methodical assessment of secondary data sources, the study reveals important advantages, difficulties, and sustainability initiatives connected to IIoT deployment. The results imply that even if IIoT greatly increases production efficiency and lowers emissions, issues including high implementation costs and cybersecurity threats have to be taken care of. For industry players, legislators, and academics trying to propel digital change in cement production, the study offers useful information
Analisis Peran Pengawasan dalam Meningkatkan Kinerja Pegawai pada Dinas Perindustrian Kabupaten Nabire
Pengawasan dalam organisasi pemerintahan memiliki peran krusial dalam meningkatkan kinerja pegawai. Dinas Perindustrian Kabupaten Nabire bertanggung jawab mengelola dan mengembangkan sektor industri daerah, di mana efektivitas pengawasan menjadi faktor penting dalam mencapai tujuan organisasi. Penelitian ini bertujuan untuk menganalisis peran dan fungsi pengawasan dalam meningkatkan kinerja pegawai di Dinas Perindustrian Kabupaten Nabire. Pengawasan yang efektif menjadi faktor kunci dalam memastikan pegawai bekerja sesuai dengan standar yang telah ditetapkan. Dalam penelitian ini, digunakan metode deskriptif kualitatif dengan teknik pengumpulan data melalui observasi, wawancara, dan dokumentasi. Hasil penelitian menunjukkan bahwa pengawasan yang dilakukan telah memberikan dampak positif terhadap peningkatan produktivitas, kepatuhan terhadap regulasi, serta kualitas pelayanan pegawai. Namun, masih terdapat beberapa kendala seperti keterbatasan sumber daya manusia dan infrastruktur yang perlu diperbaiki. Oleh karena itu, direkomendasikan adanya peningkatan sistem evaluasi kinerja, pelatihan bagi pegawai, serta optimalisasi koordinasi antarunit kerja untuk meningkatkan efektivitas pengawasan. Kesimpulan dari penelitian ini menegaskan bahwa meskipun pengawasan berperan signifikan dalam meningkatkan kinerja pegawai, masih terdapat aspek yang perlu diperbaiki untuk mencapai hasil yang lebih optimal. Implikasi penelitian ini mengarah pada rekomendasi perbaikan dalam sistem pengawasan, yang diharapkan dapat mendukung pertumbuhan industri lokal dan meningkatkan daya saing ekonomi di Kabupaten Nabire
Hukum Material Dan Hukum Formal Fiqih Muamalah Dalam Akad Mudharabah Pada Produk Perbankan Syariah Di Indonesia
The mudharabah agreement is a form of cooperation in muamalah fiqh which is widely used in sharia banking products in Indonesia. This contract has two important aspects, namely material law (substance of the agreement) and formal law (implementation procedures). In the context of sharia banking, there are challenges in integrating fiqh principles with national banking regulations, so a more in-depth study is needed regarding the application of these two legal aspects. This research aims to analyze aspects of material law and formal law in mudharabah contracts for sharia banking products in Indonesia. The research method used by researchers is a qualitative descriptive approach. Data was obtained through a study of muamalah fiqh literature, statutory regulations, and sharia banking practice documents. The research results show that in the material legal aspect, mudharabah contracts are generally in accordance with sharia principles. However, in the formal legal aspect, there are still several obstacles, especially in terms of documentation and compliance with formal regulations set by banking authorities. The discussion indicated the need for harmonization between sharia banking regulations and the principles of muamalah fiqh, in order to increase compliance and clarity in the implementation of mudharabah contracts.
Keywords: Material Law, Formal Law, Mudharabah Agreement, sharia bankin
Pengaruh Religiusitas, Literasi, dan Digital Payment Terhadap Kesadaran Melakukan Wakaf Tunai Pada Gen Z
This research seeks to assess the influence of religiosity, literacy, and digital payment on the awareness of cash waqf among Generation Z, particularly students of Qomaruddin Gresik University. The research employed a quantitative method utilizing primary data collected from 91 participants via purposive sampling. Methods of data collection encompass surveys, literature reviews, and observational studies. Data were examined through classical assumption testing, multiple linear regression, t-tests, and F-tests. The results of the regression analysis indicate that both literacy and digital payment variables positively and significantly influence awareness of cash waqf, whereas religiosity does not have a partial effect. At the same time, the three variables positively and significantly influence cash waqf awareness, exhibiting an F-count value of 33.822 and a significance level of 0.000 (<0.05).The coefficient of determination (R²) value of 0.542 indicates that 54.2% of the variation in cash waqf awareness can be explained by religiosity, literacy, and digital payment variables, while 45.8% is influenced by other factors outside this study.
Keywords: Cash Waqf; Religiosity; Literacy; Digital Payment; Generation
Peran Keuangan Syariah Dalam Mendorong Pertumbuhan Ekonomi Dan Inklusi Keuangan Di Indonesia
The Islamic financial system is crucial for driving economic growth in developing countries like Indonesia. Through its functions as a fund intermediary, liquidity provider, investment financing, and risk management, the financial system plays a strategic role in driving a country\u27s economic growth. Based on the principles of justice and the prohibition of usury, the Islamic financial system has the potential to drive economic growth and financial inclusion in Indonesia. The purpose of this study is to uncover the role of the Islamic financial system in promoting inclusive economic development in Indonesia. This study employed a qualitative methodology involving the use of descriptive analytical techniques. Data were collected through literature research from accredited national journals, indexed international journals, and other relevant sources. Research shows that Islamic financial assets in Indonesia will increase by 12.48% annually, reaching IDR 2,756.45 trillion by June 2024. The current market share of Islamic finance is 11.41%. This demonstrates public interest in Islamic financial products. Furthermore, as of June 2024, the collection of zakat, infaq, sadaqah, and other social funds reached IDR 26.1 trillion, indicating significant growth in Islamic social funds. To maximize the role of Islamic finance in driving Indonesia\u27s economic growth, all stakeholders must work together to improve financial literacy and inclusion, and strengthen regulations, so that the goal of building an inclusive and equitable economy can be achieved.
Keywords: Islamic Financial System, Economic Growth, Financial Inclusio