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Tourist Motivation, Destination Competitiveness, And Destination Loyalty – A Study On The District Of Virgin Princess
No full textMany reasons tempt tourists, instigating researchers to analyse their motivations in choosing a destination matching their self-emotional persuasion. Some destinations arouse interest in travelling repeatedly, making tourists loyal owing to the destination's competitive advantage. The study intends to identify the influencing aspects that could cater to tourist satisfaction, thus generating potential loyal tourists; various dimensions of tourist motivations lead to the decision-making for the tourist, and major factors are the destination’s attributes and the destination’s perceived image. Any destination to sustain itself in the competitive tourism market has to evolve beyond the present competition, which requires likely tourist knowledge and their travel motivation related to their purchase decision-making for the destination. The results find that a peaceful environment, festivals and events, eco-tourism natural trails, and climatic conditions are crucial in attracting tourists to Kanyakumari—motivations like. Natural sceneries, the confluence of three seas Bay, Arabian and Indian Oceans, Sunrise and Sunset, attractive beaches, and Vivekananda rock are concrete competitive attributes of the district. The study further suggests managerial insinuations that can improve the district's competitiveness in increasing the tourist influxes
Beyond Check-In: Effectiveness Of CRM Practices In Kerala's Star Hotel Industry
No full textThe secret to hotel business success is building customer relationships rather than just providing high-quality products and services. Strong client relationships and higher customer satisfaction are mentioned as the main sources of income for service organisations. With "consumer power" at its centre, business has experienced a remarkable transformation in the new millennium. The hospitality industry is a perfect fit for the use of CRM concepts and practices. Modern hotels strive to enhance the guest experience to increase occupancy rates and income. To attain these outcomes, hotel managers need to have a deep awareness of the requirements, attitudes, preferences, and expectations of their visitors. Star hotels in Kerala have been implementing and following CRM practices widely across the industry with the expectation that effective CRM practices in these hotels will strongly influence their performance dimensions. The Three-, Four-, and Five-Star hotels in Kerala firmly think that implementing CRM aspects will improve their reputation, popularity, and financial standing, as well as their prospects for future business in the industry. To the core, the extent and level of specific aspects of CRM practices in star hotels of Kerala, the use of BSC as an overall performance evaluation tool for assessing CRM effects, and the mediating roles played by marketing capabilities in the relationship between CRM practices and performance indicators have remained unexplored in the academic context. Therefore, the present study has been conducted to assess the factors as well as the level of CRM practice aspects of the Hotel industry in Kerala. Hotel managers and executives from particular designations were selected as the study's targeted respondents. The study is useful in providing knowledge to hoteliers -owners, managers, executives and CRM practitioners on the importance of effectively integrating CRM practices for the improvement of overall performance of the Hotel Industry
Palmitic acid-induced endoplasmic reticulum stress links metabolic stress to senescence and regulates cell fate via PERK signalling in colon cancer cells
No full textPalmitic acid promotes cancer progression and induces endoplasmic reticulum stress, which is associated with a misfolded/unfolded protein response. The study aims to explore the impact of metabolic-stress induced by palmitic acid on cell fate decisions in colon cancer cell HCT15, with a specific focus on PERK signalling that connects metabolic-stress to senescence. Palmitic acid-induced oxidative stress is evidenced by increased ROS production, elevated MDA levels, and alterations in antioxidant activities. Bioinformatics analysis of GEO datasets on senescence in HCT15 cells revealed a PERK-mediated pathway, supporting a link between palmitic acid-induced metabolic stress and senescence. This study emphasises the critical role of palmitic acid-induced ER stress in connecting metabolic stress to senescence in colon cancer cells and the involvement of PERK signalling as a key mediator in this process. These insights provide a deeper understanding of how metabolic stress contributes to senescence, potentially revealing new therapeutic targets for managing colon cancer progression
Effect of Synthetic and Natural Chelating Agent on Yttrium Iron Garnet (YIG) Nanocrystalline Powder via Sol Gel Method
No full textThe influence of synthetic and natural chelating agents on the structure, morphology, and magnetic properties of pure Yttrium Iron Garnet (Y3Fe5O12) is examined. YIG samples are manufactured utilizing the synthetic chelating agent citric acid and the natural chelating agent lemon extract at varying temperatures. The generated samples are examined by X-ray Diffraction analysis (XRD). The X-ray Diffraction Pattern (XRD) revealed the garnet phase of nano ferrites at elevated temperatures. The morphological characteristics and elemental composition of the YIG samples are examined using High-Resolution Scanning Electron Microscopy (HRSEM) and Energy-dispersive X-ray Spectroscopy (EDAX), respectively. Metal oxide vibrations (M-O) and active Raman modes are analysed using Fourier Transform Infrared spectroscopy (FTIR) and Raman spectroscopy. The room-temperature magnetic characteristics of YIG samples are examined using a Vibrating Sample Magnetometer (VSM). The dielectric constant and dielectric loss of the nanomaterial are examined across multiple frequencies at varied temperatures
An Interface Of Pilgrims, Pera Merchants, And Hoteliers At The Mata Tripureswari Temple: A Case From Tripura, India
No full textThis study explores how the Mata Tripureswari Shaktipeeth affects the potential growth of pilgrimage, pera merchants, and hoteliers in Udaipur. The study emphasizes the significance of domestic tourist influx, NSDPs, and PCIs in analyzing pilgrimage tourism. The survey of pilgrims reveals motivational factors such as praying for children's better future, seeking mental peace, the goddess's darshan, touring holy places, and fulfilling vows. Promoting pilgrimages helps expand tourism throughout the state. Pilgrims have a special bond with Matabari Pera, using it as a bhog (eatable) to the deity. Pilgrims' spending habits significantly influence the economic impact on pera merchants and hoteliers, each with its unique character. Pilgrims like day trippers, budget, domestic and foreign pilgrims, and events visit the shrine. Findings confirm the economic significance of pilgrimage for vendors and hoteliers surrounding the shrine. Tripura is poised to enhance circuit tourism by linking three Indian Shaktipeethas and four in Bangladesh
Policy, Planning, and Management of Kedarnath: Addressing Tourist and Management Challenges
No full textKedarnath Dham is one of the twelve Jyotirlingas, which is a very important religious place in India. The study examines how the pilgrimage site is managed and also explores the problems that tourists have while they visit these sites. This study employs a mixed methodology using secondary data and tourist interviews. It further uses systematic thematic analysis to categorise the challenges in Kedarnath. The study finds that the problems include inadequate services, safety issues, etc. This study would help understand the tourists’ challenges in Kedarnath. It also shows how important it is to find a balance between meeting the needs of tourists and protecting the spiritual and cultural heritage of these sites
Media's Role In Shaping Perceptions Of Disaster Tourism: Analysing Viewer Responses To The Wayanad And Ankola Landslides
No full textOn July 16, 2024, a landslide in Shirur village, Karnataka, caused eight fatalities and left three missing, with rescue efforts hampered by severe weather. Media coverage, particularly from Kerala, heightened public scrutiny and pressure on rescue operations, leading to a visit by the Chief Minister of Karnataka. On July 30, 2024, another series of landslides in Kerala resulted in over 350 deaths, with media focusing on personal stories of victims to amplify the urgency of aid. This study explores factors influencing viewer engagement, including narrative engagement, physiological responses, and empathy, across different genders, geographic locations, media formats, and channels. Using a survey with 448 participants conducted from June 6 to August 2, 2024, the study reveals significant gender differences, geographic variations, and media effects on engagement and psychological responses, highlighting the role of media in shaping public reaction and response to crises
Exploration of Philosophical and Legal Reasons for Inclusion of Academic Freedom in the Bill of Rights
No full textThe Bill of Rights forms part of the South African constitution and is the cornerstone of reference as it enshrines all human rights recognised in the Republic of South Africa. While the Bill of Rights enshrines all human rights and affirms democratic values like human dignity, equality, and freedom, it still has not found a space to include academic freedom, which is this paper’s focus. The debate today about whether to include academic freedom in the Bill of Rights is long overdue, and academic freedom should have come into the Constitution together with institutional autonomy. The non-inclusion of academic freedom in the Bill of Rights makes it seem strange to those who want to undermine it and invasively overpour their authoritative tyranny over academics. Since it has been a long moment of silence on academics from different institutions of higher learning, this conceptual desktop study adopts an analytic theoretical framework to argue that academic freedom must be included in the Bill of Rights. Since academic freedom will empower/protect the freedom of expression in teaching and assessment in universities, it is high time that scholars call for the recognition of a “right to academic freedom.
Effect of Educational Infrastructure on Learning Outcomes: The Moderating Role of Student Motivation in Online Tourism Education
No full textThis article aimed to identify the underlying factors of theoretical clusters such as educational infrastructure, teaching-learning practices, student motivation, and educational outcomes from the literature related to online tourism education, as well as establish significant statistical relationships among them. A valid sample of data (644) was collected using stratified random sampling through the survey method from students and faculty actively engaged in tourism programs at higher education institutions. Structural equation modelling was employed for the data analysis to examine the possible relationship between and moderating effect, among the variables. Results indicate that all four exogenous variables (smart institutions, internet connectivity, online platforms, teaching & evaluation, course workload & preparation, student engagement, learning motivation, learning challenges) significantly affect students’ educational outcomes towards online tourism education. However, Internet Connectivity and Online Platforms did not show significant effects on the specified outcomes. Further in mediation analysis, the results showed a significant positive relationship (CEI = 0.178, p < 0.001) between Educational Infrastructure (EI) and Educational Outcomes (EO) in tourism education, indicating that facilities like Smart Institutions, Internet Connectivity, and Online Platforms positively impact EO. However, the moderation analysis found that student motivation did not significantly moderate this relationship (CEI*CEO = 0.040, p = 0.141). The findings may serve as a reference point for future studies for improving the quality of online tourism education and facilitate tourism educators and learners with technological advancements in tourism educational institutions
Exploring the Impact of Social Media Promotion and Cultural Identity on Community Empowerment in Tribal Tourism Destinations
No full textThis research paper investigates the influence of social media promotion and cultural identity on the representation of tribal tourism destinations and their subsequent impact on the empowerment and well-being of tribal communities. The study proposes a conceptual model to support tribal empowerment, focusing on the Toto Tribe. A structured questionnaire using a 5-point Likert scale was administered to 300 randomly selected participants. Reliability and validity tests were conducted, followed by structural model testing using PLS-SEM in R Studio. Results revealed that social media promotion significantly influences tourism (β = 0.289, t = 4.098, CI: 0.169–0.429), while tourism positively impacts tribal empowerment (β = 0.340, t = 4.854, CI: 0.212–0.479). The R² values for Tourism (0.099) and Tribal Empowerment (0.116) indicate modest explanatory power. The study underscores the role of social media in enhancing cultural representation and promoting sustainable development, while acknowledging its limitations in a quantitative analysis of selected community factors