Ejournal Universitas Indo Global Mandiri (UIGM)
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Kampung Wisata Nopia Sebagai Destinasi Wisata Oleh-oleh Khas Banyumas
Get PDFKampung Nopia, yang dikenal sebagai penghasil oleh-oleh khas Banyumas, memiliki potensi besar sebagai destinasi wisata. Namun, metode pemasaran yang masih konvensional menjadi kendala dalam mengembangkan potensi tersebut. Program Pengabdian kepada Masyarakat (PkM) ini bertujuan untuk meningkatkan kemampuan digital marketing para pelaku usaha mikro, kecil, dan menengah (UMKM) di Kampung Nopia melalui pelatihan pembuatan dan pengelolaan website. Program ini mencakup serangkaian tahapan, mulai dari persiapan, pengkajian, perancangan program, pelatihan, hingga evaluasi. Tahap persiapan dilakukan dengan melakukan koordinasi dengan paguyuban UMKM, tahap pengkajian dilakukan dengan observasi dan wawancara, dilanjutkan dengan tahap perancangan program untuk pembuatan website company profile Kampung Wisata Nopia. Setelah blueprint perancangan selesai, dilanjutkan ke tahap pembangunan program, untuk selanjutnya dilakukan pelatihan kepada para pengguna. Tahap terakhir yaitu evaluasi program dilakukan untuk mengukur keberhasilan program. Hasil kegiatan menunjukkan adanya peningkatan pengetahuan dan keterampilan peserta dalam menggunakan teknologi digital, yang tercermin dari peningkatan nilai pretest dan posttest. Selain itu, terbangunnya website resmi Kampung Wisata Nopia memberikan dampak positif dalam memperluas jangkauan pemasaran dan meningkatkan daya saing produk nopia. Program ini diharapkan dapat berkontribusi dalam memperkuat ekonomi lokal melalui optimalisasi teknologi digital. Untuk keberlanjutan dan kesuksesan jangka panjang, komunitas Kampung Wisata Nopia disarankan untuk terus mengembangkan keterampilan dalam teknologi digital guna mengikuti tren pemasaran online yang terus berkembang. Selain itu, menjalin kemitraan dengan pihak eksternal, seperti influencer dan agen pariwisata, dapat meningkatkan eksposur Kampung Wisata Nopia sebagai destinasi wisata.Destinasi wisata merupakan salah satu sarana yang baik dalam meningkatkan kondisi perekonomi masyarakat. Berdasarkan laporan Banyumas Dalam Angka oleh Badan Pusat Statistik Banyumas, industri pariwisata merupakan salah satu sarana yang baik untuk meningkatkan perekonomi masyarakat. Tak dapat dipungkiri bahwa pertumbuhan industri pariwisata di sektor ekonomi lebih pesat dibandingkan dengan sektor ekonomi lainnya. Nopia mino adalah salah satu makanan khas dari desa Pakunden Banyumas, yang terkenal dengan kampung wisata nopia, Kampung wisata nopia adalah salah satu kampung UMKM yang merupakan hasil swadaya masyarakat secara mandiri dimana dulu terkenal dengan kampung yang paling kumuh, tetapi dengan melihat potensi dari banyaknya home industry nopia yang berhasil dan turun temurun akhirnya tercetuslah menjadi kampung wisata nopia sebagai makanan khas oleh-oleh Banyumas. Berdasarkan observasi, kami menenemukan kendala bahwa proses pengelolaan masih bersifat konvensional. Sehingga solusi yang ditawarkan kepada mitra adalah membuat sistem informasi website, sekaligus memberikan pelatihan penerapan aplikasi website company profile. Metode yang digunakan adalah metode pendampingan & pendekatan dengan cara kegiatan partisipatif aktif antara tim pengusul dan mitra, agar dalam proses penerapan PKM melibatkan dosen dan mahasiswa, dalam mendukung program MBKM. Hasil dari kegiatan PkM menunjukan bahwa warga Kampung Nopia dapat menggunakan aplikasi berbasis website untuk memudahkan informasi dan penyediaan sarana pemasaran dapat dimanfaatkan masyarakat secara luas
Analisis Sentimen Review Pengguna Viu Pada Play Store Dengan Algoritma Random Forest
Get PDFAbstrak penelitian ini bertujuan untuk menganalisis sentimen review pengguna Viu di Google Play Store menggunakan algoritma Random Forest. Dengan lebih dari 100 juta unduhan dan 1 juta ulasan, aplikasi ini memberikan wawasan berharga mengenai persepsi pengguna terhadap layanan streaming video tersebut. Melalui analisis sentimen, penelitian ini mencoba memahami lebih dalam bagaimana respons pengguna terhadap Viu. Menggunakan teknik Synthetic Minority Oversampling Technique (SMOTE), penelitian ini mengatasi ketidakseimbangan kelas dalam dataset ulasan pengguna Viu. Hasil menunjukkan bahwa penerapan SMOTE meningkatkan stabilitas dan akurasi model, dengan peningkatan signifikan dalam akurasi, presisi, recall, dan F1-score. Dengan demikian, penelitian ini tidak hanya memberikan wawasan tentang sentimen pengguna terhadap Viu, tetapi juga mengevaluasi efektivitas teknik SMOTE dalam meningkatkan kinerja model analisis sentimen menggunakan algoritma Random Forest.
Kata kunci: Sentimen Analisis, Viu, Google Play Store, Random Forest, SMOTE
PENGARUH PEMBANGUNAN PERUMAHAN TERHADAP KONDISI EKONOMI, SARANA, DAN PRASARANA LINGKUNGAN MASYARAKAT (Studi Kasus: Koridor Jalan Tanjung Barangan, Kelurahan Bukit Baru Kecamatan Ilir Barat I Kota Palembang)
Get PDFPembangunan perumahan di Kelurahan Bukit Baru yang awal mulanya hanya suatu kawasan yang belum ramai namun semakin meningkatnya jumlah penduduk dan permintaan akan tempat tinggal, maka maraknya pembangunan akan perumahan meningkat pesat. Tepatnya di Kawasan Koridor Jalan Tanjung Barangan. Oleh karena itu, pembangunan perumahan mempengaruhi masyarakat yang bermukim maupun bagi masyarakat pendatang di Kawasan koridor Jalan Tanjung Barangan. Dalam penelitian ini bertujuan untuk mengetahui pengaruh pembangunan perumahan terhadap kegiatan perekonomian seperti meningkatkan usaha perdagangan dan jasa, pendapatan, dan perubahan harga lahan. Pembangunan perumahan di Kawasan Tanjung Barangan juga dapat mempengaruhi terhadap sarana yakni sarana pendidikan, sarana kesehatan, sarana peribadatan dan sarana keamanan, serta pengaruh terhadap prasarana lingkungan yang mencakup seperti jaringan jalan, jaringan listrik, jaringan drainase, penyediaan air bersih, dan penyediaan persampahan. Metode yang digunakan adalah analisis Regresi Linear Berganda dengan bantuan aplikasi software SPSS (Statistical Package for the Sosial Sciences). Teknik pengumpulan data dengan cara observasi, kuesioner, wawancara dan dokumentasi. Hasil dari penelitian ini telah membuktikan dengan metode kuantitatif deskriptif dengan cara penyebaran kuesioner dengan analisis regresi bahwa pembangunan perumahan berpengaruh kuat terhadap kondisi ekonomi, sarana dan prasarana di Koridor Jalan Tanjung Barangan
Perbandingan Metode Ekstrapolasi Polinomial dan Ekstrapolasi Chebyshev pada Prediksi Total Ekspor Migas Tahun 2022
Get PDFInternational trade plays a crucial role in strengthening relationships between nations, where production specialization and exports serve as strategies to address a country's production deficiencies. The focus on exports, particularly oil and gas exports in Indonesia, is key to economic growth. This study compares two primary extrapolation methods, namely polynomial and Chebyshev, to predict the volume of oil and gas exports in 2022. Actual data from 2019 to 2021 is utilized to evaluate the performance of these methods. The analysis results indicate that although both methods provide accurate predictions, polynomial extrapolation has a slightly lower error rate compared to Chebyshev. Using MAPE as the evaluation metric, polynomial extrapolation obtains a value of 28.48, while Chebyshev obtains 31.46. Furthermore, for the relative error, polynomial method yields 0.304466997 percent, and Chebyshev method yields 0.327263854. Therefore, the polynomial method is chosen as the preferred approach, predicting the total oil and gas exports to be 11,127.29.
 
Algoritma K-Means untuk Mengelompokkan Tingkat Pengangguran Terbuka (TPT) menurut Provinsi di Indonesia
Get PDFUnemployment is one of the main problems faced by many countries, including Indonesia. The Open Unemployment Rate (OER) is an important indicator used to measure the amount of labor force that is not absorbed in the labor market. This research aims to Cluster the provinces in Indonesia based on unemployment rate and school enrollment rate, so as to provide a clearer picture of the distribution of unemployment in different regions: The study identified three main Clusters: Cluster 1: Provinces with high unemployment rates. Cluster 2: Provinces with a medium unemployment rate. Cluster 3: Provinces with low unemployment rates. Distribution: The Clustering results show that 13 provinces are included in Cluster 1, 18 provinces in Cluster 2, and 3 provinces in Cluster 3. This study found that the K-Means algorithm is effective in Clustering provinces based on TPT and school enrollment rates. The Clustering results show significant variation between provinces, with some provinces having higher unemployment rates and lower school enrollment than others.This study successfully Clustered Indonesian provinces based on unemployment and school enrollment rates using the K-Means algorithm. The Clustering results provide valuable insights into the distribution of unemployment in Indonesia and can be used as a basis for more effective policy making
IDENTIFIKASI BANGUNAN YANG BERADA DALAM KAWASAN SEMPADAN SUNGAI MUSI (BANGUNAN STATUS QUO) KOTA PALEMBANG
Get PDFABSTRACT
Palembang City is a city located in South Sumatra Province and has the status as the capital of South Sumatra Province. Palembang City is geographically crossed by the Musi River. The Musi River is iconic in the city of Palembang. This is marked by the direction of development of the Musi River bank area as a tourism area which is regulated in Palembang City Regional Regulation Number 15 of 2012 concerning Regional Spatial Planning (RTRW) of Palembang City for 2012-2032. Along with the development of Palembang City which is marked by increasing development around the banks of the Musi River, areas in the Musi Riverbank area have been used as residences or settlements by residents. This is certainly in conflict with the Regulation of the Minister of Public Works and Public Housing Number 28/PRT/M/2015 of 2015 concerning the Determination of River Border Lines and Lake Border Lines. Article 15 paragraph 1 states that buildings located on the riverbank are declared in "status quo" and need to be regulated by the government so that the riverbank functions properly again. This study aims to identify the number of buildings located in the Musi River area that are included in the Musi River basin using the buffer method. The results of this study obtained that the buildings located in the Musi River basin amounted to 641 buildings spread across 10 (ten) sub-districts located around the Musi River. The sub-district with the most buildings located in the river basin area is Kertapati sub-district with 301 buildings. The sub-district with the fewest buildings in the river basin area is Bukit Kecil sub-district with 7 buildings.
Keywords: River Equivalent, Buffer, Status Quo
ABSTRAK
Kota Palembang adalah sebuah kota yang terletak di Provinsi Sumatera Selatan dan berstatus sebagai ibukota dari Provinsi Sumatera Selatan. Kota palembang secara geografis dilewati sungai musi. Sungai musi merupakan iconik di kota palembang. Hal ini ditandai dengan diarahkannya pembangunan kawasan tepi sungai musi sebagai kawasan pariwisata yang diatur pada Peraturan Daerah Kota Palembang Nomor 15 Tahun 2012 Tentang Recana Tata Ruang Wilayah (RTRW) Kota Palembang Tahun 2012-2032. Seiring berkembangnya Kota Palembang yang ditandai dengan meningkatnya pembangunan yang ada disekitar bantaran sungai musi mengakibatkan daerah-daerah yang berada di area sempadan sungai musi dijadikan tempat tinggal atau permukiman oleh warga. Hal ini tentunya bententangan dengan Peraturan Menteri Pekerjaan Umum Dan Perumahan Rakyat Nomor 28/PRT/M/2015 Tahun 2015 Tentang Penetapan Garis Sempadan Sungai Dan Garis Sempadan Danau. Pada pasal 15 ayat 1 menyatakan bangunan-bangunan yang terdapat pada sempadan sungai dinyatakan dalam “status quo” dan berlu diberlakukan penertiban oleh pemerintah agar sempadan sungai berfungsi kembali sebagaimana mestinya. Penelitian ini bertujuan untuk mengidentifikasi jumlah bangunan yang berada dikawasan sungai musi yang masuk dalam wilayah sempadan sungai musi dengan menggunakan metode buffer. Hasil peneltian ini memperoleh bangunan yang berada pada kawasan sempadan sungai musi berjumlah 641 bangunan yang tersebar di 10 (sepuluh) kecamatan yang berada di sekitar sungai musi. Kecamatan yang paling banyak memiliki bangunan yang berada dalam kawasan sempadan sungai adalah kecamatan kertapati dengan 301 bangunan. Kecamatan yang paling sedikit memiliki bangunan di kawasan sempadan sungai adalah kecamatan bukit kecil dengan 7 bangunan.
Kata Kunci : Sempadan Sungai, Buffer, Status Qu
Inovasi Teknik Membatik Rizky Juniyanto Pada Produk Properti Seni Pertunjukan
Get PDFIndonesia has many tribes and cultures, which create various works of art and culture. The enthusiasm of the community in preserving culture has enabled this culture to develop to this day. Artists become more creative and innovative in their work because of the public's enthusiasm for works of art. Artists must have talent and strong determination. Arts in Indonesia, such as Performing Arts and Fine Arts, can be an opportunity for artists to collaborate and develop culture. Performing Arts involves Dance, Dramatic Arts, and Musical Arts, while Fine Arts involves Sculpture, Ceramic Arts, Painting, and Craft Arts. Props and costumes are used in performing arts works, depending on the theme and title of the work to be created. Props such as shawls, plates, umbrellas, fans, trees and stones are used to depict the atmosphere in the performance. Performing Arts and Craft Artists can collaborate with each other for mutual benefit. Rizky Juniyanto is a young Craft Artist who has a variety of batik works, including earthenware batik, cloth batik, umbrella batik, and wooden batik. His works not only function as decoration, but also as everyday objects such as teapots, pans, glasses, plates, savings and jars made of earthenware. These products have high aesthetic and selling value. Rizky Juniyanto also accepts orders for souvenirs and performing arts props. He markets his work through online sites and applications and collaborates with several studios. Apart from producing works of art, Rizky Juniyanto often fills workshops and teaches other people how to make his works to develop craft art.
Keywords: Property, Art, Artists
Strategi Komunikasi Politik Sarmuji dalam Menambah Kursi Partai Golkar di Daerah Pemilihan Jawa Timur VI pada Pemilu 2024
Get PDFThis research explains Sarmuji's political communication strategy in the 2024 elections. Sarmuji is an incumbent who has held a seat in the DPR RI since 2014 and was re-elected in the 2024 elections. Rationally, the opportunity to add seats in the East Java VI electoral district is quite difficult considering the dominance of the PDI-P. On the other hand, throughout the history of the 2004 to 2019 elections, the Golkar Party was only able to bag 1 seat. The aim of this research is to describe and analyze the political communication strategy used by Sarmuji so that he was able to obtain 2 seats. The theory used in this research is Anwar Arifin's Political Communication Strategy. With a conceptual basis on three aspects, namely caring for figures and strengthening institutions, creating togetherness, and building consensus. This research method uses a qualitative methodology based on case studies. The data used is through in-depth interviews and relevant sources. The results of the study show that Sarmuji applies his political communication strategy by showing the strength of his political party institutions, Sarmuji's strength, and using persuasive methods in conveying political messages. Sarmuji shows that he is a figure who is able to understand the audience with his calm and non-explosive attitude. Sarmuji also showed his courage in the political compromise to include Heru Tjahjono in his electoral district and it was proven that his decision led to the Golkar Party gaining 2 seats in the VI East Java electoral district
Strategi Humor Gibran Rakabuming dalam Komunikasi Politik di Media Sosial X (Twitter)
Get PDFThis research aims to analyze how the Vice President of Indonesia, Gibran Rakabuming, uses humor in political communication via the social media platform "X" (formerly known as Twitter). In a context where social media has become a primary channel for political communication, the use of humor has proven to be an effective tool for attracting public attention and shaping perceptions of political leaders. Qualitative content analysis methods were used to identify the types of humor used by Gibran, as well as its purpose and impact in a political context. Data was collected through direct observation of Gibran's uploads which were related to political communication and contained elements of humor. The research results show that Gibran uses humor for various purposes. Apart from building a positive image as a leader who is close to the people, Gibran also uses humor to convey political messages in a way that is more relaxed and easier for the public to understand. The positive response from the public to Gibran's use of humor in political communication shows its effectiveness in strengthening relations between leaders and society, as well as increasing public involvement in the political issues discussed. This research provides an in-depth understanding of how the use of humor influences public perceptions of political leaders in the digital era. Practical implications include the importance of understanding the strategic role of social media in building a positive public image and strengthening connections between leaders and their constituents through the use of humor in political communication
Efektivitas Program Sibakul Jogja dalam Pemberdayaan Mitra UMKM di Yogyakarta
Get PDFThis research aims to determine the effectiveness of the Sibakul Jogja Program in empowering MSME partners in Yogyakarta. In this research, the researcher used a qualitative descriptive method where the aim of this method was to be able to describe what happened according to the conditions when the research was carried out. This research uses the Cambell J.P model of program effectiveness theory by looking at the indicators (1) Program Success (2) Overall Goal Achievement (3) Target Success (4) Satisfaction with the Program (5) Level of Input and Output. In this research, researchers have obtained results by carrying out research using the data collection techniques used in this research, namely by conducting interviews and documenting literature studies. The research results show that the Sibakul Jogja Program for Empowering MSME Partners in Yogyakarta has been running effectively. This is proven by the achievement of the criteria for all measurement parameters for each indicator including indicators of Program Success, Overall Goal Achievement, Target Success, Program Satisfaction and Input and Output Level