E-QIEN - Jurnal Ekonomi dan Bisnis
Not a member yet
1164 research outputs found
Sort by
LOCAL ECONOMY EMPOWERMENT THROUGH THE SUSTAINABLE COFFEE KNOWLEDGE FOR COFFEE PROFESSIONALS IN BURAIDAH, SAUDI ARABIA
Get PDFThe crowds of specialty coffee in Saudi Arabia have made this country one of the specialty coffee Meccas in the Middle East. Several national and global events have made Saudi Arabia a country visited by many international coffee professionals and professional coffee workers working in Saudi Arabia. Especially with the 2022 Year of Saudi Coffee, Saudi Arabia has also become a significant player in the coffee value chain in the Middle East, counterbalancing the UAE in its role in the global coffee market. One of the challenges is sustainability in the coffee area in Buraidah, where coffee professionals such as baristas and cup tasters have an essential role in maintaining consistency of presentation skills and customer engagement which are the benchmarks and represent specialty coffee as one of its goals. Therefore, with the curriculum used through the Coffee Skills Program and the Coffee Sustainability Program from the Specialty Coffee Association. The author provides training and counselling to calibrate knowledge in coffee from the skills and behaviour of coffee professionals to achieve sustainability in the coffee value chain area and sustain core business more profound. Moreover, to strengthen the local economy after the Covid-19 pandemic
VALUATION OF DIGITAL START-UP BUSINESS : A CASE STUDY FROM DIGITAL PAYMENT SOLUTION SERVICES COMPANY
Get PDFDespite its promising, innovative and fast growth in the last several years, startup business is a high risk enterprise with potential high return on investment. Funding investment plays critical role in this issue in terms of supporting the development of startup business. A startup\u27s ability to acquire financing at the right time is critical to its long-term success. Therefore, business valuation is become critical and essential for startup business as the fundamental step of funding process. Based on this notion, PT. AXY is willing to determine their value in order to manage investment opportunity ahead. Estimating value of PT. AXY’s business is referring to its strategic plan since investment will be support to expand team and realizing projects. The strategic plan is divided into three scenario which are optimist, base, and pessimist. By using First Chicago Method (FCM) and Venture Capital Method (VCM) as two among several methods which considered suitable with PT.AXY’s current condition. After compiling those three scenario using weighted sum, the results of valuation using FCM is IDR 556,550,469,235 and using VCM is IDR 506,381,073,478. Finally by using pareto optimality, we determine that overall valuation of PT.AXY is IDR 546,516,590,084. Sensitivity Analysis also used to determine which factors that directly impact to the valuation. By assessing several parameters that change for each variable to be swinged +/- 20%, as result revenue growth, discount rate and salary expense are parameters that considered as sensitive that management could pay attention to since it will be directly affect to the company’s valuation.Meskipun pertumbuhannya menjanjikan, inovatif dan cepat dalam beberapa tahun terakhir, bisnis startup adalah bisnis berisiko tinggi dengan potensi pengembalian investasi yang tinggi pula. Pendanaan investasi memainkan peran penting dalam masalah ini dalam hal mendukung pengembangan bisnis startup. Kemampuan startup untuk memperoleh pembiayaan pada waktu yang tepat sangat penting untuk kesuksesan jangka panjangnya. Oleh karena itu, valuasi bisnis menjadi sangat penting dan esensial bagi bisnis startup sebagai langkah fundamental dalam proses pendanaan. Berdasarkan pengertian tersebut, PT. AXY bersedia menentukan valuasinya untuk mengelola peluang investasi ke depan. Estimasi nilai PT. Bisnis AXY mengacu pada rencana strategisnya karena investasi akan mendukung untuk memperluas tim dan merealisasikan proyek. Rencana strategis tersebut dibagi menjadi tiga skenario yaitu optimis, dasar, dan pesimis. Dengan menggunakan First Chicago Method (FCM) dan Venture Capital Method (VCM) sebagai dua diantara beberapa metode yang dianggap sesuai dengan kondisi PT.AXY saat ini. Setelah menyusun ketiga skenario tersebut dengan menggunakan penjumlahan terbobot, maka hasil penilaian dengan menggunakan FCM adalah sebesar Rp556.550.469.235 dan menggunakan VCM sebesar Rp506.381.073.478. Akhirnya dengan menggunakan optimalitas pareto, kami menentukan bahwa penilaian keseluruhan PT.AXY adalah Rp546.516.590.084. Analisis Sensitivitas juga digunakan untuk mengetahui faktor-faktor apa saja yang berpengaruh langsung terhadap penilaian. Dengan menilai beberapa parameter yang berubah untuk masing-masing variabel menjadi berayun +/- 20%, akibatnya pertumbuhan pendapatan, tingkat diskonto dan beban gaji merupakan parameter yang dianggap sensitif untuk diperhatikan oleh manajemen karena akan langsung mempengaruhi penilaian perusahaan
PENGARUH KUALITAS PELAYANAN DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN DI TOKO ATK HIKMAH
Get PDFThe purpose of this study was to determine the effect of service quality and product quality at the ATK Hikmah Shop on purchasing decisions. Quantitative method is a research methodology used by researchers in this study. The researcher used a research sample of 50 buyers who became customers at the Wisdom Shop. The type of data used in this study is in the form of primary data. The primary data was obtained by the researcher using a questionnaire. Questionnaires were distributed using incidental sampling technique. There are 15 statements each for service quality variables and 18 statements for product quality. As for the purchase decision variable, there are 5 statement items. All statements have been tested statistically and declared valid and reliable. In this study, the data analysis program used is SPSS version 22. From the results of SPSS version 22 data processing, it shows that there is an influence between service quality and product quality on purchasing decisions by consumers at the Wisdom Shop.
Keywords: Service Quality, Product Quality, Purchase Decision.Tujuan dari penelitian ini adalah untuk mengetahui pengaruh kualitas pelayanan dan kualitas produk pada Toko ATK Hikmah terhadap keputusan pembelian. Metode kuantitatif merupakan metodologi penelitian yang digunakan oleh peneliti dalam penelitian ini. Peneliti menggunakan sampel penelitian sebanyak 50 pembeli yang menjadi pelanggan di Toko Hikmah. Jenis data yang digunakan dalam penelitian ini berupa data primer. Data primer diperoleh peneliti dengan menggunakan kuesioner. Kuesioner disebarkan dengan teknik insidental sampling. Terdapat 15 pernyataan masing-masing untuk variabel kualitas layanan dan 18 pernyataan untuk kualitas produk. Sedangkan untuk variabel keputusan pembelian terdapat 5 item pernyataan. Semua pernyataan telah diuji secara statistik dan dinyatakan valid dan reliabel. Dalam penelitian ini program analisis data yang digunakan adalah SPSS versi 22. Dari hasil pengolahan data SPSS versi 22 menunjukkan bahwa terdapat pengaruh antara kualitas pelayanan dan kualitas produk terhadap keputusan pembelian oleh konsumen di Toko Hikmah.
Kata Kunci : Kualitas Pelayanan, Kualitas Produk, Keputusan Pembelian
KONSEKUENSI PERPAJAKAN ATAS PERUBAHAN STATUS PERSEKUTUAN KOMANDITER (COMMANDITAIRE VENNOOTSCHAP) MENJADI PERSEROAN TERBATAS
Get PDFAbstract
Commanditaire Vennootschap is a limited partnership business entity that is not a legal entity, while a Limited Liability Company is a legal entity that has rights and obligations as legal subjects. To increase its business, the status of a Commanditaire Vennootschap (CV) may be changed to a Limited Liability Company (PT). The purpose of this study is to identify and analyze the tax consequences arising from the change in the status of a limited partnership business entity (commanditaire vennootschap) to a limited liability company. This research is a descriptive qualitative analytical study with a library research approach, where the approach to the problem is carried out by reviewing the provisions of applicable tax regulations to determine the tax consequences of changing the status of a business entity CV to a PT. The data used in this study is secondary data using library materials / document studies. The results show that the tax consequences arising from the transition are subject to VAT (Value Added Tax) and Income Tax Final on the transfer of assets and will experience a change in Taxpayer Identification Number (NPWP) and different tax treatment between CV (Commandary Vennootschap) and PT (Limited Liability Company).
Keywords: Commanditaire Vennootschap, Limited Partnership Business, Limited Liability Company, Taxation, Change of Status CV to PT
STUDENTS\u27 PERCEPTIONS OF THE EFFECTIVENESS OF ONLINE LEARNING POLICIES IN THE COVID-19 PANDEMIC: STUDENTS\u27 PERCEPTIONS OF THE EFFECTIVENESS OF ONLINE LEARNING POLICIES IN THE COVID-19 PANDEMIC
No full textSince the Covid-19 Pandemic that hit many countries including Indonesia, the government has implemented a Work From Home policy that has an impact on all fields, including education. With this government policy, the world of education takes online learning. The change in the learning system from face-to-face to distance learning has changed student learning methods. The online learning method has not been tested for its effectiveness. This research uses a quantitative descriptive method where primary data is obtained from questionnaires given to student respondents from the Antasari State Islamic University, the Open University and the Indonesian Academy of Secretary and Management Citra Nusantara, all of whom are domiciled in Banjarmasin. Data collection techniques using online survey methods with questionnaires given using Google Form. This study aims to determine student perceptions of the effectiveness of online lectures during the Covid-19 pandemic. The results showed that students did not feel the effectiveness of online lectures with the various obstacles they faced in online lectures. The toughest obstacles in conducting online lectures include the lack of supporting facilities such as a stable internet network and the absence of laptop facilities which are very important in online lectures.Sejak terjadinya Pandemi Covid-19 yang melanda banyak negara termasuk Indonesia, maka pemerintah menerapkan kebijakan Work From Home yang berdampak pada segala bidang termauk pendidikan. Dengan adanya kebijakan pemerintah tersebut maka dunia Pendidikan menempuh pembelajaran secara online. Perubahan system pembelajaran dari tatap muka menjadi jarak jauh mengubah metode belajar mahasiswa. Metode belajar secara online belum teruji efektivitasnya. Peneltian ini mengunakan metode deskriptif kuantitatif dimana data primer di peroleh dari kuisioner yang diberikan kepada responden mahasiswa dari Universitas Islam Negeri Antasari, Universitas Terbuka dan Akademi Sekretaris dan Manajemen Indonesia Citra Nusantara Banjarmasin yang semuanya berdomisi di Banjarmasin. Teknik pengumpulan data dengan mengunakan metode survey online dengan kuisioner yang diberikan mengunakan Google Form. Penelitian ini bertujuan untuk mengetahui persepsi mahasiswa terhadap efektivitas perkuiahan secara online di masa Pandemi Covid-19 ini. Hasil penelitian menunjukkah bahwa mahasiswa tidak merasakan efektivitas perkuliahan secara online dengan berbagai kendala yang mereka hadapi dalam perkuliahan secara online. Kendala terberat dalam pelaksanaan perkuliahan secara online diantaranya minimnya sarana pendukung seperti jaringan internet yang stabil dan tidak adanya fasilitas Laptop yang sangat penting dalam perkuliahan secara online
PENGARUH PERSEPSI RESIKO, KEGUNAAN, KEPERCAYAAN DAN KEMUDAHAN TERHADAP SIKAP PENGGUNAAN MOBILE BANKING DI KOTA AMBON
Get PDFThis study aims to empirically examine the effect of perceived risk, usability, trust and convenience on attitudes towards mobile banking usage. banking. The data in this study are primary data obtained from distributing questionnaires directly to 102 people in Ambon city government bank customers. The results of multiple regression stated that the risk perception variable had no effect on attitudes to using mobile banking, the perceived usefulness variable had a significant effect on attitudes to using mobile banking, the perceived trust variable had a significant effect on attitudes towards using mobile banking, and the perceived convenience variable had a significant effect on usage attitudes. mobile banking.This study aims to empirically examine the effect of perceived risk, usability, trust and convenience on attitudes towards mobile banking usage. banking. The data in this study are primary data obtained from distributing questionnaires directly to 102 people in Ambon city government bank customers. The results of multiple regression stated that the risk perception variable had no effect on attitudes to using mobile banking, the perceived usefulness variable had a significant effect on attitudes to using mobile banking, the perceived trust variable had a significant effect on attitudes towards using mobile banking, and the perceived convenience variable had a significant effect on usage attitudes. mobile banking
STRATEGI PEMASARAN MEDIA SOSIAL PADA BRANDING PERUSAHAAN SANDY COLLECTION
Get PDFThis research was conducted to determine the startup branding strategy of Sandy Collection. To find out how startup companies start their business to brand their products so that they are more widely known by the public. Sandy Collection on January 12, 2021, started to market its products on the TikTok application and create educational content to get impressions more than 807,000 viewers with more than 23,000 likes. The purpose of this study is to explain the trategy of Sandy Collection company in branding their products using TikTok as social media, so this research focuses on how to brand products on social media. This study used descriptive qualitative method. The informans of this research are the owner of Sandy Collection, Content Creator, Public Relations Sandy Collection, and Social Media Admin. The result of this research is Sandy Collection using 4 social media marketing for company branding: pull strategy, push strategy, endorse, sponsorship.This research was conducted to determine the startup branding strategy of Sandy Collection. To find out how startup companies start their business to brand their products so that they are more widely known by the public. Sandy Collection on January 12, 2021, started to market its products on the TikTok application and create educational content to get impressions more than 807,000 viewers with more than 23,000 likes. The purpose of this study is to explain the trategy of Sandy Collection company in branding their products using TikTok as social media, so this research focuses on how to brand products on social media. This study used descriptive qualitative method. The informans of this research are the owner of Sandy Collection, Content Creator, Public Relations Sandy Collection, and Social Media Admin. The result of this research is Sandy Collection using 4 social media marketing for company branding: pull strategy, push strategy, endorse, sponsorship
HUBUNGAN MOTIVASI DENGAN KEPUASAN KERJA PEGAWAI
Get PDFThis study aims to determine the relationship between motivation and job satisfaction of employees at the Palu Health Polytechnic. This research uses quantitative methods. The population of this study were all employees of the Palu Polytechnic, totaling 69 people. This research sample uses the census technique, so that the entire population is used as the research sample. Based on this, the sample of this study amounted to 69 respondents. Data collection techniques include observation, questionnaires, and documentation. Sources of data in this study sourced from primary data and secondary data. Analysis of the data using correlation analysis which aims to determine the relationship between the variables studied. The results showed that there was a relationship between motivation and job satisfaction of employees at the Palu Health Polytechnic with a weak level of relationship.This study aims to determine the relationship between motivation and job satisfaction of employees at the Palu Health Polytechnic. This research uses quantitative methods. The population of this study were all employees of the Palu Polytechnic, totaling 69 people. This research sample uses the census technique, so that the entire population is used as the research sample. Based on this, the sample of this study amounted to 69 respondents. Data collection techniques include observation, questionnaires, and documentation. Sources of data in this study sourced from primary data and secondary data. Analysis of the data using correlation analysis which aims to determine the relationship between the variables studied. The results showed that there was a relationship between motivation and job satisfaction of employees at the Palu Health Polytechnic with a weak level of relationship
MODAL KERJA, ASET DAN SUKU BUNGA TERHADAP PERUBAHAN LABA PADA PT. SANFREMY PRATAMA MEDAN
Get PDFThis research was conducted at PT.Sanfremy Pratama Medan engaged in the distributor of Engineering Equipment and Civil Construction Test Equipment. The purpose of this study was to determine and analyze the effect of Working Capital, Assets and Interest Rates on Changes in Profit at PT. Sanfremy Pratama Medan. The data analysis technique used in this research is quantitative research. The population in this study is PT. Sanfremy Pratama Medan from January 2014 to December 2018 so that the total population in this study is 12 x 5 years = 60 data. The sample is 12 months x 5 years = 60 data. In this study all the population was sampled, where the sampling methodology used the saturated sample methodology. The data collection technique used is documentation for research data. Variables are measured by the ratio scale. The results of the study prove that working capital has no effect and is significant on profit changes at PT. Sanfremy Pratama Medan. Assets and significant effect on changes in profit at PT. Sanfremy Pratama Medan. Interest rates have no effect and are not significant to changes in profit at PT. Sanfremy Pratama Medan. Working capital, assets and interest rates have a significant and significant effect on changes in profit at PT. Sanfremy Pratama Medan.This research was conducted at PT.Sanfremy Pratama Medan engaged in the distributor of Engineering Equipment and Civil Construction Test Equipment. The purpose of this study was to determine and analyze the effect of Working Capital, Assets and Interest Rates on Changes in Profit at PT. Sanfremy Pratama Medan. The data analysis technique used in this research is quantitative research. The population in this study is PT. Sanfremy Pratama Medan from January 2014 to December 2018 so that the total population in this study is 12 x 5 years = 60 data. The sample is 12 months x 5 years = 60 data. In this study all the population was sampled, where the sampling methodology used the saturated sample methodology. The data collection technique used is documentation for research data. Variables are measured by the ratio scale. The results of the study prove that working capital has no effect and is significant on profit changes at PT. Sanfremy Pratama Medan. Assets and significant effect on changes in profit at PT. Sanfremy Pratama Medan. Interest rates have no effect and are not significant to changes in profit at PT. Sanfremy Pratama Medan. Working capital, assets and interest rates have a significant and significant effect on changes in profit at PT. Sanfremy Pratama Medan
Social Media Marketing Strategies dan Implementasinya Dalam Mempromosikan Industri Pakaian Lokal
Get PDFDalam penelitian ini bertujuan untuk mengetahui pengaruh Social Media Marketing Strategies dan Implementasinya dalam mempromosikan industri pakaian lokal. Metode kuantitatif dalam penelitian ini digunakan untuk menguraikan fenomena pengaruh Social Media Marketing Strategies dan Implementasinya dalam mempromosikan industri pakaian lokal, dengan pengambilan data yaitu kuesioner dengan menggunakan Google Form, lalu disebarkan melalui Social Media yaitu Instagram dan Whatsapp Group. Teknik pengambilan sampel menggunakan Teknik Purposive Sampling sebanyak 191 responden yang sudah pernah menggunakan lima merek pakaian lokal yaitu Erigo, Roughneck 1991, 3Second, Maternal Disaster dan Thanksinsomnia. Hasil penelitian ini menunjukkan bahwa Social Media Marketing Activities (Interactivity, Informativeness, Personalization, Trendlines, WOM) berpengaruh positif yang signifikan terhadap Brand Awareness dan Brand Image. Brand Awareness, Brand Image, memiliki pengaruh positif yang signifikan terhadap Brand Equity dan Consumers Purchase Intention. Brand Equity memiliki pengaruh positif yang signifikan terhadap Consumers Purchase Intention. Industri pakaian lokal dapat memanfaatkan Social Media Marketing Activities (SMMA) untuk meningkatkan Brand Awareness, Brand Image dan Brand Equity yang pada akhirnya meningkatkan Consumers Purchase Intention