E-QIEN - Jurnal Ekonomi dan Bisnis
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STRATEGI CONVERSATIONAL MARKETING PREPP STUDIO DALAM MEMBANGUN ENGAGEMENT DENGAN FOLLOWERS DI INSTAGRAM
Get PDFThe rapid growth of active social media users in Indonesia is one of the factors for changing the approach to marketing strategy. How marketers attract consumers\u27 attention is an important point, one of which is through conversational marketing to get customer engagement. This study aims to analyze the content of the Matchday on 30 January 2020 to 16 July 2021 on Instagram @preppstudio. This study uses a netnographic method and the data collection is done through online observation. The results of this study are content in the form of videos, images, Instagram Stories, Reels, direct messages, and each feature becomes a support in monitoring and finding interests that can be a way to stay and increase engagement. From the results of the analysis of existing data by connecting the theory used, the formation and improvement of customer engagement with the application of conversational marketing is quite successful.The rapid growth of active social media users in Indonesia is one of the factors for changing the approach to marketing strategy. How marketers attract consumers\u27 attention is an important point, one of which is through conversational marketing to get customer engagement. This study aims to analyze the content of the Matchday on 30 January 2020 to 16 July 2021 on Instagram @preppstudio. This study uses a netnographic method and the data collection is done through online observation. The results of this study are content in the form of videos, images, Instagram Stories, Reels, direct messages, and each feature becomes a support in monitoring and finding interests that can be a way to stay and increase engagement. From the results of the analysis of existing data by connecting the theory used, the formation and improvement of customer engagement with the application of conversational marketing is quite successful
ANALISIS MODAL SOSIAL DAN BIAYA TRANSAKSI UNTUK RELOKASI PEDAGANG KAKI LIMA, MUNGKINKAH? (STUDI KASUS DI JALAN JAWA-KABUPATEN JEMBER)
Get PDFActivity street vendors nearby _ _campus University Jember who took place on the sidewalk and shoulder Street along Street Java . This thing because many buyer use part Street the place vehicle pass cross as the place parking for buyers _ street vendor _ that , as a result track for vehicle will reduce and. of course very disturbing Street so that cause congestion . Based on on background back above , then what becomes _ destination in writing this is for knowing how about social capital and cost transaction take effect to relocation street vendors in the Street Area Java districts Jember. by specific , result writing this state that social capital and cost transaction take effect in the process of relocation and transfer street vendor _ this proven no easy ask they for move from the place already there are those think already comfortable for they in trade. So that social capital is needed in the form of approach and strong trust for relocation trader this could done with good so that when the merchants will moved in place strategic new _ no occur existence clash in transfer that . Merchants _ also worrying about cost transaction to relocation in the form of cost a substitute for worried land _ rent increase expensive as well as the rules applied in _ the place new usually demand a number of Thing like setting appearance must - have cart interesting , standard cleanliness nor arrangement.Activity street vendors nearby _ _campus University Jember who took place on the sidewalk and shoulder Street along Street Java . This thing because many buyer use part Street the place vehicle pass cross as the place parking for buyers _ street vendor _ that , as a result track for vehicle will reduce and. of course very disturbing Street so that cause congestion . Based on on background back above , then what becomes _ destination in writing this is for knowing how about social capital and cost transaction take effect to relocation street vendors in the Street Area Java districts Jember. by specific , result writing this state that social capital and cost transaction take effect in the process of relocation and transfer street vendor _ this proven no easy ask they for move from the place already there are those think already comfortable for they in trade. So that social capital is needed in the form of approach and strong trust for relocation trader this could done with good so that when the merchants will moved in place strategic new _ no occur existence clash in transfer that . Merchants _ also worrying about cost transaction to relocation in the form of cost a substitute for worried land _ rent increase expensive as well as the rules applied in _ the place new usually demand a number of Thing like setting appearance must - have cart interesting , standard cleanliness nor arrangement
ANALISIS LAPORAN KEUANGAN UNTUK MENILAI KINERJA KEUANGAN KOPERASI SAKINAH
Get PDFOne of the easiest to read benchmarks of organizational growth that can be considered good is the performance of financial statements based on increased profits. This can be illustrated in the financial performance report for a certain period. In order for financial statements to be meaningful for internal parties and cooperative members, it is necessary to analyze the relationship of the items in the financial statements which is often called financial statement analysis. The purpose of this study was to determine how the financial performance of the Sakinah Cooperative in terms of financial ratio analysis. The data analysis method used is descriptive quantitative method using the measurement of liquidity ratios, solvency and profitability from the annual report issued by the Sakinah Cooperative. Based on the overall liquidity ratio, Sakinah Cooperative is in good condition, during the period from 2020-2021. Based on the solvability ratio, the Sakinah Cooperative is in a solvable position, because the Sakinah Cooperative\u27s capital is sufficient to cover the debts given by creditors. Based on the overall profitability ratio, Sakinah Cooperative is in a good position despite a decline in the profitability ratio in 2021One of the easiest to read benchmarks of organizational growth that can be considered good is the performance of financial statements based on increased profits. This can be illustrated in the financial performance report for a certain period. In order for financial statements to be meaningful for internal parties and cooperative members, it is necessary to analyze the relationship of the items in the financial statements which is often called financial statement analysis. The purpose of this study was to determine how the financial performance of the Sakinah Cooperative in terms of financial ratio analysis. The data analysis method used is descriptive quantitative method using the measurement of liquidity ratios, solvency and profitability from the annual report issued by the Sakinah Cooperative. Based on the overall liquidity ratio, Sakinah Cooperative is in good condition, during the period from 2020-2021. Based on the solvability ratio, the Sakinah Cooperative is in a solvable position, because the Sakinah Cooperative\u27s capital is sufficient to cover the debts given by creditors. Based on the overall profitability ratio, Sakinah Cooperative is in a good position despite a decline in the profitability ratio in 202
PENGARUH BUDAYA ORGANISASI, KEPEMIMPINAN TRANSFORMASIONAL TERHADAP KINERJA KARYAWAN DAN KEPUASAN KERJA DIMEDIASI OLEH MOTIVASI KERJA
Get PDFEmployee performance that always results in progress in achieving organizational goals is very important. The view of the important role of employee performance is a big challenge for company leaders to design various strategies to improve their performance. Several things also affect employee performance, such as how the role of transformational leadership and the suitability of organizational cultural values that can be received by employees can influence factors in employees such as motivation and job satisfaction so as to improve performance. Therefore, the purpose of this research is to know the role of transformational leadership, organizational culture, motivation, job satisfaction on performance. The study was conducted in February-March 2022 with a survey using a questionnaire to 200 permanent employees in a wall paint manufacturing company. Analysis of this research data using SEM. The conclusion of the research shows that transformational leadership and organizational culture each have an influence on motivation, transformational leadership and job satisfaction each have an influence on employee performance, motivation has an influence on job satisfaction. Furthermore, the mediating results found that motivation can mediate the relationship between transformational leadership on job satisfaction, motivation can mediate the relationship between organizational culture on job satisfaction and job satisfaction can mediate the relationship between motivation and performance. However, it was found that transformational leadership and organizational culture had no effect on job satisfaction, then organizational culture had no effect on employee performance.Employee performance that always results in progress in achieving organizational goals is very important. The view of the important role of employee performance is a big challenge for company leaders to design various strategies to improve their performance. Several things also affect employee performance, such as how the role of transformational leadership and the suitability of organizational cultural values that can be received by employees can influence factors in employees such as motivation and job satisfaction so as to improve performance. Therefore, the purpose of this research is to know the role of transformational leadership, organizational culture, motivation, job satisfaction on performance. The study was conducted in February-March 2022 with a survey using a questionnaire to 200 permanent employees in a wall paint manufacturing company. Analysis of this research data using SEM. The conclusion of the research shows that transformational leadership and organizational culture each have an influence on motivation, transformational leadership and job satisfaction each have an influence on employee performance, motivation has an influence on job satisfaction. Furthermore, the mediating results found that motivation can mediate the relationship between transformational leadership on job satisfaction, motivation can mediate the relationship between organizational culture on job satisfaction and job satisfaction can mediate the relationship between motivation and performance. However, it was found that transformational leadership and organizational culture had no effect on job satisfaction, then organizational culture had no effect on employee performance
Identifying the Personal Key Factors of Low Organizational Commitment in Course-Based Student-Composed Business Team
No full textStudies showed that human resource is the key driver of the industry, especially in small businesses like start-ups. As a type of company that embodied a rapid disruption strategy, each member has their own paramount value to the team. To maintain a high-performing effective team, each member is required to have high organizational commitment, especially when the members are university students as there are plenty of self-development choices ahead. Therefore this research was conducted to find out what key factors that may decrease the level of organizational commitment. This research used a qualitative phenomenological approach where three informants from a course-based start-up were interviewed, in which the results were further analyzed through coding procedures. The analysis showed that (1) Industry interest; (2) Purpose of joining the company; and (3) Internalization of the company’s value are responsible to drive down members\u27 commitment, either directly affecting, or through mediating and/or moderating variables of personal and/or organizational conditions
PENGARUH KOMPLEKSITAS TUGAS AUDITOR, KOMPETENSI DAN PENGALAMAN AUDITOR TERHADAP KUALITAS AUDIT (STUDI EMPIRIS PADA PERBANKAN BUMN DI KOTA PALEMBANG)
Get PDFThis study aims to determine the effect of the complexity of the auditor’s task, competence and experience of auditors on audit quality in BUMN banking in the city of Palembang. The type of research used is associative research. The location of the research is on BUMN banking in the city of Palembang. The data used in this study is primary data. The data collection methods used in this study were interviews and questionnaires. The data analysis technique used in this study was descriptive statistics, classical assumption tests and hypothesis testing assisted by the Statistical Program for Special Sciences (SPSS). The results of this study indicate that the complexity of the auditor’s task and competence has no effect on audit quality in BUMN banking in the city of Palembang.Penelitian ini bertujuan untuk mengetahui pengaruh kompleksitas tugas auditor, kompetensi dan pengalaman auditor terhadap kualitas audit pada perbankan BUMN di kota Palembang. Jenis penelitian yang digunakan adalah penelitian asosiatif. Tempat penelitian dilakukan pada Perbankan BUMN di kota Palembang. Data yang digunakan dalam penelitian ini yaitu data primer. Metode pengumpulan data yang digunakan dalam penelitian ini adalah wawancara dan kuesioner. Teknik analisis data yang digunakan dalam penelitian ini yaitu statistik deskriptif, uji asumsi klasik dan uji hipotesis dibantu oleh Statistical Program for Special Sciences (SPSS). Hasil penelitian ini menunjukkan bahwa kompleksitas tugas auditor dan kompetensi tidak berpengaruh terhadap kualitas audit pada perbankan BUMN di kota Palembang. Sedangkan pengalaman auditor berpengaruh terhadap kualitas audit pada perbankan BUMN di kota Palembang
PENGARUH KOMUNIKASI WORD OF MOUTH DAN PREFERENSI KELUARGA TERHADAP KEPUTUSAN MAHASISWA MEMILIH PERGURUAN TINGGI SWASTA DI PROVINSI NUSA TENGGARA BARAT
Get PDFThis study aims to see the effect of word of mouth communication and family preferences in students\u27 decisions to choose private universities in West Nusa Tenggara Province. The research was conducted by collecting data using Google Form and Paper Base media to respondents whose criteria had been determined using the purposive sampling method. The number of respondents used amounted to 105 students. This study uses multiple linear regression analysis and hypothesis testing using t test and F test. The feasibility test of the model uses the classical assumption test. The results of the analysis and hypothesis testing indicate that word of mouth and family preferences have a partial effect on students\u27 decisions to choose private universities in West Nusa Tenggara Province. In the simultaneous test using the F test, word of mouth and family preferences affect students\u27 decisions to choose private universities in West Nusa Tenggara Province
POTENSI DAN EFEKTIVITAS PENGELOLAAN ZAKAT FITRAH
Get PDFThis study aims to determine the potential and effectiveness of the management of Zakat Fitrah in South Sulawesi Province. The type of research used is descriptive qualitative. The results obtained in this study are the potential of Zakat Fitrah in South Sulawesi Province is very large. This is evidenced by the number of zakat fitrah collected, from the regency, city and provincial level, namely the amount of zakat fitrah collected during the Ramadhan yesterday in the May 2019 period. Specifically, the data available at the National Board of Education of the South Sulawesi Province BAZNAS is around Rp. 139,595,500 collected from the individual Muzakki and Muzakki Institution data. As for the total amount of zakat fitrah collected throughout the South Sulawesi Province, both at the Regency and City level, which is registered in the existing system at the National Amil Zakat Agency (BAZNAS) of South Sulawesi Province is around Rp. 29,896,902.304, -. While the effectiveness of zakat fitrah management in South Sulawesi Province is still in the effectiveness phase.This study aims to determine the potential and effectiveness of the management of Zakat Fitrah in South Sulawesi Province. The type of research used is descriptive qualitative. The results obtained in this study are the potential of Zakat Fitrah in South Sulawesi Province is very large. This is evidenced by the number of zakat fitrah collected, from the regency, city and provincial level, namely the amount of zakat fitrah collected during the Ramadhan yesterday in the May 2019 period. Specifically, the data available at the National Board of Education of the South Sulawesi Province BAZNAS is around Rp. 139,595,500 collected from the individual Muzakki and Muzakki Institution data. As for the total amount of zakat fitrah collected throughout the South Sulawesi Province, both at the Regency and City level, which is registered in the existing system at the National Amil Zakat Agency (BAZNAS) of South Sulawesi Province is around Rp. 29,896,902.304, -. While the effectiveness of zakat fitrah management in South Sulawesi Province is still in the effectiveness phase
Bahasa Inggris
No full textThe goal of this study is to use the Islamic Social Reporting (ISR) Index to determine social responsibility disclosure at Gayo Islamic Rural Bank (BPRS Gayo). Including items such as investment and financial indicators, products, services, or labor employees, as well as social, environmental, and organizational governance, which is thought to be utilized as a beginning point in Islamic CSR disclosure criteria. Gayo Islamic Rural Bank is the subject of this study, which is based on the annual report for 2020. Content analysis is a method for analyzing data. According to the findings, the Gayo Islamic Rural Bank\u27s social responsibility disclosure level with the ISR Index was 42.6 percent. That means that social responsibility exposure at Gayo Islamic Rural Bank was still limited or could only meet 42 of the maximum score if Gayo Islamic Rural Bank exposure on the ISR Index was completely disclosed.Penelitian ini bertujuan untuk mengetahui pengungkapan tanggung jawab sosial pada Bank Pembiayaan Rakyat Syariah (BPRS) Gayo dengan pendekatan Islamic Social Reporting (ISR) Indeks yang meliputi indikator investasi dan keuangan, produk dan jasa, tenaga kerja atau karyawan, sosial, lingkungan serta tata kelola organisasi yang diyakini dapat dijadikan pijakan awal dalam hal standar pengungkapan CSR sesuai perspektif Islam. Objek dari penelitian ini adalah BPRS Gayo dengan menggunakan laporan tahunan tahun 2020. Analisis data menggunakan analisis isi. Hasil penelitian menunjukkan pengungkapan tanggung jawab sosial BPRS Gayo dengan ISR Indeks memiliki tingkat pengungkapan sebesar 42,6%, artinya pengungkapan tanggung jawab sosial pada BPRS Renggali masih terbatas atau hanya dapat memenuhi 42,6% dari skor maksimal jika semua item diungkapkan secara sempurna pada ISR Indeks
KNOWLEDGE SHARING PADA DOSEN STIE PEMBANGUNAN TANJUNGPINANG
Get PDFUniversities as service providers in higher education are highly dependent on humen capital as intangible assets attached to human resources (HR). HR in universities is required to have knowledge and skills and abilities in the creation of knowledge assets, for that universities need to manage their knowledge and intellectuals and encourage individuals who are in it to share knowledge (knowledge sharing) to develop competence and expand knowledge. This research aims to find out the factors that determine the most determining knowledge sharing behavior at lecturers of STIE Pembangunan Tanjungpinang. Population in the study as many as 75 lecturers who mastered courses in the even semester of the even semester year 2020-2021. A sample of 67 people using purposive sampling with ktriteria respondents had a working life of more than one year. Data analysis is done using Structure Equation Modeling (SEM). The results showed that the factor that most influences lecturers to choose knowledge sharing is the ability to share.Perguruan tinggi sebagai penyedia jasa pada pendidikan tinggi sangat tergantung kepada human capital sebagai asset intangible yang melekat pada sumber daya manusia (SDM). SDM pada perguruan tinggi dituntut memiliki pengetahuan dan keterampilan serta kemampuan dalam penciptaan asset-aset pengetahuan, untuk itu perguruan tinggi perlu mengelola pengetahuan dan intelektual yang dimilikinya dan mendorong agar individu-individu yang ada didalamnya dapat saling berbagi pengetahuan ( knowledge sharing ) guna mengembangkan kompetensi dan memperluas pengetahuan. Penelitian ini bertujuan untuk mengatahui faktor yang paling menentukan prilaku knowledge sharing pada dosen STIE Pembangunan Tanjungpinang. Populasi pada penelitian sebanyak 75 orang dosen yang mengampu mata kuliah pada Semester genap tahun semester genap tahun 2020-2021. Sampel berjumlah 67 orang menggunakan purposive sampling dengan ktriteria responden memiliki masa kerja lebih dari satu tahun . Analisis data dilakukan menggunakan Structure Equation Modeling (SEM). Hasil penelitian menunjukan bahwa faktor yang paling mempengaruhi dosen untuk berpilaku knowledge sharing adalah kemampuan untuk berbagi