ICCD (E-Journal - International Conference on Community Development)
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STRENGTHENING THE JATHILAN TRADITIONAL COMMUNITY THROUGH THE ROLE OF EVENT DIVISION: A COMMUNITY SERVICE IN KEMBARAN VILLAGE
No full textThis community service programme was implemented in Kembaran Village, Magelang, to strengthen the preservation and development of the traditional Jathilan art community. The activity was motivated by the limited literacy and capacity of local art organisations in planning and managing cultural events, which hindered the sustainability of their heritage. Through the establishment of an Event Division in KembaranFest, the programme aimed to provide structured mentoring and collaborative platforms for local youth, art communities, and residents to engage in cultural revitalisation. The method was carried out through participatory observation, community assistance, and unstructured interviews with village leaders and local residents, combined with practical event management training based on Donald Getz’s event planning framework. The programme successfully enhanced community participation, encouraged intergenerational involvement, and revitalised Jathilan performances as a cultural identity of the village. It also created economic opportunities for local MSMEs and strengthened festival promotion through Instagram @Pasardarakembaran. In conclusion, this community service initiative demonstrated that the role of the Event Division is essential not only in preserving local culture but also in empowering the community socially and economically
DEVELOPMENT OF THE CREATIVE ECONOMY THROUGH LOCAL CULTURAL IDENTITY AND TECHNOLOGY
No full textThis Community Service Activity aims to improve the understanding and skills of students at Sanggar Insani Teater Cilincing, North Jakarta, in developing a creative economy based on local cultural identity supported by the use of digital technology. This program is motivated by the importance of cultural arts as an economic potential and community identity that needs to be developed through creative innovation. The implementation method was carried out through training, workshops, and mentoring that included exploring local culture in the performing arts, creative branding strategies, digital content creation, and the use of social media for the promotion and marketing of artwork. This activity was attended by students of the Insani Theater Studio in Cilincing, North Jakarta, with a participatory approach so that participants could learn and practice the skills taught. The results of the community service showed an increase in participants' understanding of the role of local culture in the development of the creative economy, as well as practical skills in using digital technology to support the production and promotion of artistic works. In addition, participants also showed an increase in creativity, confidence, and awareness of business opportunities based on art and culture. Thus, this activity not only provided short-term benefits in the form of increased knowledge, but also encouraged the formation of a young generation capable of integrating local cultural identity and technology as a m
SOCIAL MEDIA ENGAGEMENT IMPROVEMENT TRAINING FOR CHILD-FRIENDLY INTEGRATED PUBLIC SPACE (RPTRA) OFFICERS OF THE DKI JAKARTA PROVINCIAL GOVERNMENT
No full textThe rapid growth of digital trends and increasing competition within the DKI Jakarta Provincial Government highlight the importance for RPTRA to adopt innovative social media strategies. This study focuses on training RPTRA personnel to create visual content for social media platforms that effectively deliver information on public facilities and activities. With the dominance of visual communication in current information consumption, social media provides opportunities to strengthen organizational identity through photos, videos, and graphic designs. Using a qualitative descriptive method, the research aims to explore participants’ experiences and contextual understanding during training sessions. Data were collected through participant involvement to capture in-depth insights into behavioral changes. The training emphasized practical skills in managing RPTRA’s social media accounts, enabling personnel to present accurate, engaging, and useful content for the community. Results show that participants became more capable of applying creative visual strategies and consistent branding. This initiative represents a concrete step toward enhancing communication between the DKI Jakarta Province PPAPP Service and the community, strengthening public engagement, and aligning with digital era demands
ONLINE LEARNING STRATEGIES AT PRIMARY AND SECONDARY EDUCATION LEVELS IN TANGERANG CITY
No full textThe aim of this research is to formulate an online learning strategy, especially at the primary and secondary education levels post the COVID-19 pandemic in the city of Tangerang. In fact, the learning process can continue consistently without obstacles. However, there are many conditions that can interfere with the learning process. One of them is the COVID-19 pandemic which has infected more than 200 countries in the world. The country of Indonesia has not escaped exposure to the Corona virus. Almost all lines of human life have been significantly negatively affected, including the education sector. Change is inevitable, therefore anticipatory steps are an absolute must to always be prepared. This research uses qualitative methods, data collection techniques by conducting studies of various secondary data, data analysis using the Miles and Huberman method with participant educators, students, and parents at primary and secondary education levels in the city of Tangerang. The research findings on online learning strategies at primary and secondary education levels refer to 2 (two) sides, namely technology and human resources (HR), especially educators. It is recommended that for the online learning process to run well, support from the latest learning technology is necessary, both in terms of hardware and software. On the other hand, the readiness, skills, and competence of human resources in the online learning process, especially teachers, is essential
EDUCATION ON THE EFFECTS OF ELECTRONIC CIGARETTES AND COFFEE CONSUMPTION ON ORAL AND DENTAL HEALTH AT SMAN 7 TANGGERANG
No full textAdolescents are a group that is highly vulnerable to adopting unhealthy lifestyles such as smoking and consuming foods and beverages high in sugar. Currently trending among teenagers and young adults is the habit of smoking electronic cigarettes as an alternative to conventional cigarettes and consuming coffee with various flavors that are high in sugar. Social factors such as peer and family influence, as well as media marketing, increase their risk of engaging in these behaviors. This unhealthy lifestyle will have an impact on their overall physical health, as well as their dental and oral health. Dental and oral health education has been carried out by various related parties, but teenagers' understanding and behavioral changes are temporary. Therefore, an age-appropriate interactive approach is needed so that the information conveyed is interesting and easy to understand. School is an ideal place to promote health because most of their time is spent there. This period is a critical stage in life, where behavioral patterns are established, and it can indicate their future health status. In addition, children can learn new information quickly at this stage. The sooner habits are formed, the longer the impact will last. Messages conveyed in health promotion programs can be repeated regularly during the school period by taking current themes that interest children and adolescents
IMPROVING ECONOMIC INDEPENDENCE THROUGH ENTREPRENEURSHIP: TRAINING ON DETERMINING THE COST OF SOAP FOR SMART RPTRA EMPLOYEES AND MERUYA UTARA NEIGHBORHOOD COMMITTEE IN ENHANCING SMALL BUSINESS MANAGEMENT
No full textIndonesia’s rapid urbanization, particularly in metropolitan regions like Jabodetabek, has intensified environmental challenges such as water and air pollution, excessive household waste, and the persistent use of chemical-based cleaning products like sodium lauryl sulfate (SLS). These issues disproportionately affect low- to middle-income communities, where knowledge and access to eco-friendly alternatives remain limited. To address these challenges, a community service program was implemented in Meruya Utara, West Jakarta, targeting RPTRA SMART staff and RW administrators. The program aimed to develop participants' competencies in producing eco-friendly bath soap from natural ingredients and calculating its Cost of Goods Sold (COGS), thus bridging the gap between environmental education and entrepreneurial skills. Using a participatory approach, the program combined theoretical instruction, hands-on soap-making sessions, marketing workshops, and cost analysis training. Participants learned to produce natural bath soap using locally available ingredients like coconut oil and turmeric, while also gaining financial literacy through COGS calculations and pricing strategies. Evaluation showed significant improvement in participants’ knowledge and skills, with 90% able to reproduce the soap-making process and 85% accurately calculating product costs. This program demonstrates that community-based training focused on accessible, sustainable practices can effectively promote both environmental awareness and economic empowerment. It offers a replicable model for other urban communities and suggests the need for continued mentoring and capacity building to ensure long-term impact and entrepreneurial sustainability
THE IMPLEMENTATION OF CONTENT CREATOR STRATEGY ON SOCIAL MEDIA TO INCREASE PURCHASE POWER AND BUILD BRAND IMAGE OF HILWAH FOOD MSME
No full textThis community service project aims to implement content creator strategies in social media marketing to increase consumer purchase power and strengthen brand image of Hilwah Food, a local MSME that produces traditional “kentang mustofa”. Facing limited resources and low market penetration, Hilwah Food collaborated with university students acting as content creators to improve their digital presence on platforms such as Instagram and TikTok. The method involved designing a social media plan, managing digital content, and analyzing engagement metrics. The intervention successfully increased brand awareness, engagement, and visual identity. This study demonstrates that content creator-driven marketing can be a practical tool for empowering MSMEs in the digital economy
FINANCIAL LITERACY: A DRIVER OF MSME SUSTAINABILITY WITHIN THE CIRCULAR ECONOMY FRAMEWORK
No full textThis study presents findings from a community service program conducted by Team Community Service in Meruya Utara Village, West Jakarta, to enhance the competitiveness of micro, small, and medium enterprises (MSMEs). The program adopted an integrated approach that encompassed green financial literacy, digital marketing, and human resource development within the framework of a circular economy. A preliminary assessment indicated a low level of adoption of green business practices among the participants. Following a structured sequence of training (comprising a pre-test, training sessions, and a post-test), participants exhibited significant improvements in their understanding of green financial management, digital marketing strategies, and human resource competencies, as evidenced by the results of the post-test. A satisfaction survey conducted with 25 female respondents, comprising 40% housewives and 24% entrepreneurs, revealed that over 80% reported being "Very Satisfied" with the program's content, methodologies, and discussions. The model employed in this study consisted of five stages: needs assessment, training, field assistance, advanced evaluation, and sustainability. This model demonstrated measurable advancements in financial literacy, the adoption of circular economy principles, and the establishment of social networks among MSMEs. The findings suggest that integrated community service interventions can effectively empower MSMEs to adopt sustainable business practices
SOCIALIZATION IN TECHNOLOGY EMPOWERMENT FOR INDONESIAN WORKERS IN PENANG, MALAYSIA: DEADFISH DETECTION IN AQUAPONICS AND E-GOVERNMENT FOR EFFECTIVE GOVERNANCE
No full textCurrently, information technology plays an increasingly important role in various human needs. Insights into increasing knowledge are increasing with the wide implementation of technology. In this community service activity, the role of technology in the use of dead fish detectors in aquaponics and the implementation of e-Government applications is increasing the effectiveness of governance in the government. The activity carried out is a collaboration of lecturers from the faculty of computer science from the informatics study program and the information systems study program with Indonesian workers in Penang-Malaysia. The method used in this community service is a presentation followed by discussion and questions, and answers. To measure the interest and success of this service activity, at the end of the activity, a questionnaire was given to the participants of the activity, and the results showed that the program provided in this activity was surprisingly above the expectations, which was 91,2 % while this activity provided satisfaction to the audience of 86,7%
STRENGTHENING MENTAL HEALTH LITERACY AND FLOURISHING AMONG EDUCATORS IN NON-PROFIT SCHOOLS: A PSYCHOEDUCATIONAL INTERVENTION FOR MANAGING EMOTIONAL OVERWHELM
No full textTeachers and volunteers in non-profit educational settings often face emotional overwhelm due to multiple roles, limited resources, and high emotional labor. This study reports the results of a psychoeducational intervention conducted at Sekolah Janji Baik, a community school in South Tangerang, Indonesia. The program aimed to improve mental health literacy, enhance flourishing, and build stress coping capacities among educators. Methods included interactive seminars and digital modules focusing on the recognition and management of psychological overwhelm as well as the promotion of flourishing defined as psychological thriving through positive relationships, purpose, and self-esteem. Pre- and post-test assessments revealed increased understanding of stress symptoms, digital fatigue, flourishing constructs, and emotional regulation. The program’s alignment with the Merdeka Belajar Kampus Merdeka (MBKM) framework also provided university students with experiential learning in community engagement. Findings suggest the intervention was effective in improving knowledge, promoting flourishing, and initiating behavioral shifts, with implications for replication in similar educational settings