HUNAFA: Jurnal Studia Islamika (State Institute of Islamic Studies, Palu, Indonesia)
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    DAYA TARIK PUBLIK PADA DA’I DAN DAI’YAH VIRAL DI INDONESIA: KATA KUNCI, TREN, MEDIA DA’WAH

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    Digital transformation has reshaped preaching methods in Indonesia. Preachers who deliver structured content that aligns with modern lifestyles are able to reach broader audiences. This study aims to examine the phenomenon of viral preachers in 2024 using a descriptive quantitative approach, based on data from the Indonesian Muslim Preachers Association. Real-time data from Google Trends and YouTube throughout 2024 reveal that virality patterns vary among preachers. These viral trends indicate that public interest spikes are influenced by social issues, interpersonal communication styles, and platform usage strategies. Audience preferences also differ by region, with Central Java, East Java, and Yogyakarta showing the highest levels of engagement with viral preachers in 2024. Furthermore, Generation Z tends to prefer short, humorous, and relatable content, while Generation Baby Boomers and X favor face-to-face preaching. The analysis shows that each preacher’s strategy, media selection, and content delivery method are key to the sustainability of digital da'wah. These findings highlight the importance of adaptive digital strategies in ensuring inclusive and impactful Islamic preaching in an ever-evolving media landscapeTransformasi digital mengubah metode dakwah di Indonesia. Pendakwah dengan konten terstruktur dan relevansi terhadap gaya hidup modern mampu menjangkau audiens lebih luas. Penelitian ini bertujuan untuk mengambarkan fenomena pendakwah viral tahun 2024 dengan metode kuantitatif. Sedangkan pendakwah pada penelitian ini merujuk pada nominasi pendakwah terviral dari Asosiasi Dai-Daiyah Indonesia pada tahun 2023. Seluruh pendakwah menunjukkan tingkat viralitas yang bervariasi setiap periodenya. Fenomena ini berdasarkan momen dan interpersonal pendakwah. Generasi muda cenderung menerima dakwah yang rasional, humoris, relevan dengan gaya hidup sehari-hari, dan kreatif melalui konten pendek dan interaktif di platform media sosial

    THE COMMERCIALIZATION OF DA'WAH: AN ISLAMIC PERSPECTIVE

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    The phenomenon of commercialization in Islamic preaching (da’wah) has become an increasingly relevant debate in the digital era. Social media platforms such as YouTube, Instagram, and TikTok provide vast opportunities for preachers to disseminate Islamic teachings, yet they also raise ethical dilemmas regarding the monetization of da’wah. This study aims to analyze the forms and strategies of da’wah commercialization and explore the Islamic perspective on this phenomenon. Using a qualitative approach and literature review method, this research examines relevant studies and Islamic preaching content on social media. The findings reveal that commercialization can positively impact da’wah by expanding its reach and sustainability. However, if not managed wisely, it may shift the essence of da’wah from spiritual goals to materialistic orientations. Therefore, clear ethical guidelines are necessary to ensure that digital da’wah practices remain grounded in Islamic values and maintain sincerity in conveying religious teaching

    ACCULTURATION OF JAVANESE CULTURE IN LOCAL INTERPRETATION: STUDY OF KENDURI TRADITION THROUGH THE INTERPRETATION OF AL-IBRIZ BY KH. BISRI MUSTHOFA

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    The tradition of funeral feasts is a deeply rooted cultural practice in Javanese Muslim society and reflects the interaction between Islamic teachings and local wisdom. This study examines how KH. Bisri Musthofa’s Tafsir Al-Ibriz interprets verses about death, namely QS. Ali ‘Imran [3]: 185, QS. An-Nisa’ [4]: ​​78, QS. Al-‘Ankabut [29]: 57, QS. Al-Jumu‘ah [62]: 8, and QS. Al-Hasyr [59]: 10, and how these interpretations provide religious meaning to the practice of funerals. Using a qualitative approach and content analysis methods, this study found that Bisri Musthofa applies a contextual and communicative interpretation style by integrating Javanese language, local idioms, and cultural values ​​such as sangkan paraning dumadi, nrimo, and legawa. This interpretation emphasizes the certainty of death, an orientation toward the afterlife, and the importance of prayer and almsgiving for the deceased. The findings of this study indicate that Tafsir Al-Ibriz serves as a dialectical bridge between Islamic teachings and local traditions, allowing kenduri to be understood not merely as a cultural ritual but as a religious expression rooted in Quranic values

    ANALYSIS OF THE INTEGRATION OF ISLAMIC EDUCATION IN MABNA AR RAZI: PERSPECTIVE OF SEYYED HOSSEIN NASR

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    This research describes the analysis of the integration of Islamic education at Mabna Ar Razi: Seyyed Hossein Nasr's perspective, how education is implemented at Mabna Ar-Razi, and what the mahasantri's perspective is regarding education implemented at Mabna Ar-Razi. This type of research is descriptive qualitative research, a case study type. The subject of this research is mahasantri mabna Ar-Razi. Data collection techniques used educational observations at Mabna Ar-Razi, and interviews with Mahasantri and Musyrif Mabna. Apart from that, it also documents the schedule of activities at Mabna Ar-Razi. Data analysis uses the Miles, Huberman, and Saldana model. The results of this research are (1) the implementation of education at Mabna Ar-Razi combines intellectual and religious intelligence and character education. (2) Students' perspectives on education at Mabna Ar-Razi show a positive response, where they feel that education at Mabna provides a deep understanding of Islamic values ​​and helps them apply these teachings in their daily lives.Penelitian ini mendeskripsian tentang analisis integrasi pendidikan Islam di Mabna Ar-Razi: perspektif Seyyed Hossein Nasr, bagaimana implementasi pendidikan di mabna Ar-Razi, dan bagaimana perspektif mahasantri terkait pendidikan yang dilaksanakan di mabna Ar-Razi. Jenis penelitian ini merupakan penelitian kualitatif deskriptif jenis studi kasus. Subjek dari penelitian ini adalah mahasantri mabna Ar-Razi. Teknik pengumpulan data menggunakan observasi pendidikan di mabna Ar-Razi, wawancara kepada mahasantri dan musyrif mabna. Selain itu juga dokumentasi jadwal kegiatan di mabna Ar-Razi. Analisis data menggunakan model Miles, Huberman, dan Saldana. Hasil dari penelitian ini adalah (1) implementasi pendidikan di mabna Ar-Razi memadukan antara kecerdasan intelektual, dan kegamaan beserta pendidikan karakter. (2) Persepektif mahasiswa terhadap pendidikan di Mabna Ar-Razi menunjukkan respons positif, di mana mereka merasa pendidikan di Mabna memberikan pemahaman mendalam tentang nilai-nilai Islam dan membantu mereka menerapkan ajaran tersebut dalam kehidupan sehari-hari

    MODEL BISNIS STARTUP PENDIDIKAN DALAM PERSPEKTIF ISLAM

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    This study examines the integration of Islamic values in the business model of educational startup in Indonesia and how these values contribute to the sustainability and competitive position of these businesses in a highly competitive market. The issue addressed was the challenge faced by educational startup in balancing profit with social impact while adhering to Islamic principles, such as justice, transparency, and community benefit. The research positions itself as an exploration of how Islamic values can strengthen the business model of educational startup, making them not only financially viable but also socially responsible. The question was discussed by analyzing the operational and strategic implications of applying Islamic ethics in the education sector, with a focus on inclusivity, fairness, and sustainable business practices. Using a qualitative descriptive approach, the paper reviews relevant literature on Islamic business ethics and its application in educational startup. The findings indicate that integrating Islamic values enhances trust, customer loyalty, and long-term sustainability, while offering a unique competitive advantage in the market. The research concludes that adopting Islamic principles in business models offers a viable path for educational startup to create a positive social impact while ensuring business success in the evolving educational landscape.PPenelitian ini mengkaji integrasi nilai-nilai Islam dalam model bisnis startup pendidikan di Indonesia dan bagaimana nilai-nilai tersebut berkontribusi pada keberlanjutan dan posisi kompetitif bisnis ini di pasar yang sangat kompetitif. Isu yang dibahas adalah tantangan yang dihadapi oleh startup pendidikan dalam menyeimbangkan keuntungan dengan dampak sosial sambil tetap mematuhi prinsip-prinsip Islam, seperti keadilan, transparansi, dan kebermanfaatan bagi masyarakat. Penelitian ini berfokus pada bagaimana nilai-nilai Islam dapat memperkuat model bisnis startup pendidikan, menjadikannya tidak hanya layak secara finansial tetapi juga bertanggung jawab sosial. Pertanyaan ini dibahas dengan menganalisis implikasi operasional dan strategis penerapan etika Islam dalam sektor pendidikan, dengan fokus pada inklusivitas, keadilan, dan praktik bisnis yang berkelanjutan. Menggunakan pendekatan deskriptif kualitatif, makalah ini mengulas literatur yang relevan tentang etika bisnis Islam dan penerapannya dalam startup pendidikan. Temuan penelitian menunjukkan bahwa penerapan nilai-nilai Islam meningkatkan kepercayaan, loyalitas pelanggan, dan keberlanjutan jangka panjang, sambil menawarkan keunggulan kompetitif yang unik di pasar. Penelitian ini menyimpulkan bahwa mengadopsi prinsip-prinsip Islam dalam model bisnis memberikan jalur yang layak bagi startup pendidikan untuk menciptakan dampak sosial positif sambil memastikan kesuksesan bisnis dalam lanskap pendidikan yang terus berkembang

    AN ANALYSIS OF THE NEEDS AND PERSONALITY TRAITS OF PEOPLE IN THE PROPHETIC ERA AND THEIR IMPACT ON THE FORMATION OF SOCIAL AND THEOLOGICAL MOVEMENTS

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    The widespread acceptance of the Prophet Muhammad’s (PBUH) message reflects a deep existential alignment between his teachings and the psychological and spiritual needs of his community. While traditional theological interpretations attribute the success of Islam solely to Divine will excluding socio-historical analysis this study adopts a realist perspective, arguing that the prophetic message resonated because it responded meaningfully to the lived experiences and core concerns of the people. Had the message failed to reflect these conditions, it likely would not have gained traction or led to widespread transformation. Using a critical-analytical method and library-based research tools, this study explores the cognitive, spiritual, ethical, and justice-related dimensions of human existence during the era of revelation. The findings reveal that the most pressing external concern was social injustice, while the most powerful internal driver was the spiritual search for meaning. Ethics and knowledge, although valued, were secondary to these dominant pressures. The Prophet’s ability to address both the external demand for justice and the internal longing for spiritual fulfillment positioned his message as both relevant and transformative. This alignment between prophetic mission and human need catalyzed a sociotheological revolution, demonstrating that successful religious movements must respond not only to divine command but also to human condition

    CONSTRUCTION OF PEACE EDUCATION LEARNING MODEL IN MADRASAH CURRICULUM TO SUPPORT STUDENTS UNDERSTANDING OF MODERATE DA‘WAH

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    Formal educational institutions, both schools and madrasahs, are important tools for creating a safe, peaceful, calm, and dignified life in this world. The purpose of this article is to analyze the construction of a peaceful education learning model in the madrasah curriculum to support students' understanding of moderate preaching. The research method used is a qualitative approach with a case study design, employing interview and observation techniques, as well as descriptive-analytical data analysis. The research results show that Madrasah Aliyah Sidogiri implements a peace education learning model through five basic pillars, namely: educational objectives, lesson materials that contain ethics, basic rules and school regulations, a social pluralism atmosphere that supports the creation of harmony and peaceful life, and the Institute of Psychology and Counseling Guidance (IPCG) to handle problems in the learning process. Furthermore, the pedagogical design of peace education learning uses a framework whose elements consist of the main components of the curriculum, such as objectives, content, learning strategies, and evaluation. This framework is implemented by implementing the curriculum starting from the foundational level (instilling the school's vision and mission), conducting learning activities, practicing the application of what is learned at school, then examinations, and finally field practic

    RACHID GHANNOUCHI AND THE RISE OF MUSLIM DEMOCRAT IN TUNISIA’S POLITICS

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    The paper highlights Rachid Ghannouchi’s political ideas in the context of the growth of political Islam in the Arab world by focusing on historical and political development that underlie the democratic process in Tunisia. It discusses political idealism he developed in Ennahda movement (The Renaissance Party) based on the principles of freedom and justice and its uncompromising opposition to the autocratic regime of Habib Bourguiba (1957-1987) and his successor Zine el-Abidine Ben Ali (1987-2011). The study is qualitative in nature in the form of documentary and content analysis. It used descriptive, analytical and historical approaches to analyse data derived from established archival sources. The study found that Ennahda which was founded by Ghannouchi in 1980 had broad influence in mainstream Islamic politics in Tunisia, that espouse to dismantle the autocratic rule and decolonise the corrupt practice and political suppression of past regime. The influence it developed had broadly impacted both Islamic and secular forces  to converge and commit toward democratic rule, human rights and the principle of justice, freedom, and the rule of lawMakalah ini menyoroti gagasan politik Rachid Ghannouchi dalam konteks pertumbuhan Islam politik di dunia Arab dengan berfokus pada perkembangan sejarah dan politik yang mendasari proses demokrasi di Tunisia. Penelitian ini membahas idealisme politik yang ia kembangkan dalam gerakan Ennahda (Partai Renaisans) yang didasarkan pada prinsip-prinsip kebebasan dan keadilan serta penentangannya yang tanpa kompromi terhadap rezim otokratis Habib Bourguiba (1957-1987) dan penggantinya, Zine el-Abidine Ben Ali (1987-2011). Penelitian ini bersifat kualitatif dalam bentuk dokumenter dan analisis isi. Penelitian ini menggunakan pendekatan deskriptif, analitis dan historis untuk menganalisis data yang berasal dari sumber-sumber arsip yang ada. Penelitian ini menemukan bahwa Ennahda yang didirikan oleh Ghannouchi pada tahun 1980 memiliki pengaruh yang luas dalam arus utama politik Islam di Tunisia, yang mendukung pembongkaran pemerintahan otokratis dan dekolonisasi praktik korupsi dan penindasan politik rezim sebelumnya. Pengaruh yang dikembangkannya telah berdampak luas pada kekuatan Islam dan sekuler untuk menyatu dan berkomitmen terhadap pemerintahan yang demokratis, hak asasi manusia, dan prinsip keadilan, kebebasan, dan supremasi hukum

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    In character education, students are not only viewed from the academic side but also from the moral side. However, attitude is often ignored. Students in the school have diversity; therefore, it is very important to have an attitude of tolerance. In the context of Aswaja, there is one value, namely tasamuh, which means tolerance. This study aimed to explore how the attitude of tasamuh is implemented and to find out the teacher's strategy in implementing the attitude of tasamuh in 12th-grade high school at MAS At-Taufiq during English learning. The method used in this study is descriptive qualitative, conducted by observing English classes and conducting open-ended interviews. The results of the research show that implementing the value of tasamuh in English classes is not taught explicitly but emerges through activities while teaching the material. One of the obstacles in implementing the value of tasamuh is the influence of the environment outside the school on the students. This study supports previous research, highlighting that collaborative and interactive teaching methods effectively internalize tolerance. These findings contribute to the growing discourse on integrating character education into subject-specific curricula, particularly in culturally diverse settings.Dalam pendidikan karakter, siswa tidak hanya dilihat dari sisi akademis saja, namun juga dari sisi moral. Akan tetapi, sikap sering kali diabaikan. Siswa di sekolah memiliki keberagaman, oleh karena itu sangat penting untuk memiliki sikap toleransi. Dalam konteks Aswaja, terdapat satu nilai yaitu tasamuh yang berarti toleransi. Penelitian ini bertujuan untuk mengeksplorasi bagaimana sikap tasamuh diimplementasikan dan untuk mengetahui strategi guru dalam mengimplementasikan sikap tasamuh di sekolah menengah atas kelas 12 di MAS At-Taufiq selama pembelajaran bahasa Inggris. Metode yang digunakan dalam penelitian ini adalah deskriptif kualitatif, dilakukan dengan mengamati kelas bahasa Inggris dan melakukan wawancara terbuka. Hasil penelitian menunjukkan bahwa penerapan nilai tasamuh dalam kelas bahasa Inggris tidak diajarkan secara eksplisit tetapi muncul melalui kegiatan-kegiatan saat mengajarkan materi. Salah satu kendala dalam mengimplementasikan nilai tasamuh adalah pengaruh lingkungan di luar sekolah terhadap siswa. Penelitian ini mendukung penelitian sebelumnya, yang menyoroti bahwa metode pengajaran yang kolaboratif dan interaktif secara efektif menginternalisasi toleransi. Temuan ini berkontribusi pada wacana yang berkembang tentang pengintegrasian pendidikan karakter ke dalam kurikulum mata pelajaran tertentu, terutama di lingkungan yang memiliki keberagaman

    THE ROLE AND STRATEGY OF DIGITAL TECHNOLOGY IN IMPROVING THE ARABIC LANGUAGE LEARNING PROCESS

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    Digital transformation has brought significant changes to various aspects of life, including the field of education. However, there is still a gap in the literature regarding the role and strategies of digital technology specifically in Arabic language learning. This article aims to analyze the existing literature on the role and strategies of digital technology in enhancing the process of learning the Arabic language. Through a literature review method, this article explores various previous studies and research discussing the implementation of digital technology in Arabic language learning and evaluates its impact on the effectiveness of learning. The analysis shows that the use of digital technology, such as learning applications, e-learning platforms, and interactive tools, can increase students' motivation, engagement, and learning outcomes in Arabic language learning. However, there are also challenges that need to be addressed, such as the lack of technological infrastructure and digital skills among educators. Recommendations for strategies to optimize the use of digital technology in Arabic language learning in the future, including the development of digital-based curricula, training and professional development for educators, technological infrastructure and accessibility, development of interactive learning resources, collaboration between schools and technology providers, regular evaluation and monitoring, and enhancement of students' digital skills.Transformasi digital telah membawa perubahan signifikan dalam berbagai aspek kehidupan, termasuk di bidang pendidikan. Namun, masih terdapat kesenjangan dalam literatur mengenai peran dan strategi teknologi digital khususnya dalam pembelajaran bahasa Arab. Artikel ini bertujuan untuk menganalisis literatur yang ada mengenai peran dan strategi teknologi digital dalam meningkatkan proses pembelajaran bahasa Arab. Melalui metode penelitian kepustakaan, artikel ini mengeksplorasi berbagai studi dan penelitian terdahulu yang membahas implementasi teknologi digital dalam pembelajaran bahasa Arab, serta mengevaluasi dampaknya terhadap efektivitas pembelajaran. Hasil analisis menunjukkan bahwa penggunaan teknologi digital, seperti aplikasi pembelajaran, platform e-learning, dan alat bantu interaktif, dapat meningkatkan motivasi, keterlibatan, dan hasil belajar siswa dalam pembelajaran bahasa Arab. Namun, terdapat juga tantangan yang perlu diatasi, seperti kurangnya infrastruktur teknologi dan keterampilan digital di kalangan pendidik. Rekomendasi strategi untuk mengoptimalkan penggunaan teknologi digital dalam pembelajaran bahasa Arab di masa depan, yaitu pengembangan kurikulum berbasis digital, pelatihan dan pengembangan profesional untuk pendidik, infrastruktur teknologi dan aksesibilitas, pengembangan sumber daya pembelajaran interaktif, kolaborasi antara sekolah dan penyedia teknologi, evaluasi dan pemantauan berkala, dan peningkatan keterampilan digital siswa

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    HUNAFA: Jurnal Studia Islamika (State Institute of Islamic Studies, Palu, Indonesia)
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