1,723,120 research outputs found
The Market Position and Localization of Xin-Lin Creative Cuisine Restaurant
No full text[[abstract]]就如同與世上所有的有機生命體一般，企業的蘊育、創立到發展也具有其成長型態及階段性發展軌跡。在這樣的發展軌跡下，不僅會帶來組織型態、經營策略等方面的變化，也會進一步地影響公司的治理與績效表現。本研究個案公司-欣林創意料理餐廳於2004年成立，以中式合菜供應料理為特色。公司領導者依據過去在知名飯店的中餐服務管理經驗，於2004年成立麗加園海鮮美饌，開啟餐飲管理經營之路。因緣際會下，於2009年進行規模擴張，改名欣林創意料理餐廳，目標客群以國外旅遊團客為大宗。隨市場環境變化，於2014年重新審視目標客群，朝向在地化策略發展。14年來，本研究個案公司歷經目標顧客的重新審視與在地化深根發展經營，其顯示了該個案公司不同於在地餐飲品牌的成長發展路徑。本研究嘗試透過「企業生命週期」、「行銷STP(Segmentation, Targeting, Positioning)策略」與「在地化策略」的探討，透過個案研究詮釋法的方式，深入探究該個案公司由大宗國外旅客接待，逐漸轉往以在地客群與在地化發展的市場策略定位之成長發展路徑探討。[[abstract]]The formation of enterprise has its own developmental pattern and stage trajectory as same as other organisms. Such a trajectory would not only break up the existing organizational structure and management strategies, but influence the performance. The development of Xin-Lin creative cuisine restaurant can be traced back since 1999, the manager of Xin-Lin had ever serviced in Ful Won Hotel and constructed multiple professional skills of management. In 2004, Xin-Lin Company was established and adopted strategic alliance to operate with F Hotel. Xin-Lin was created its own brand and expansion in 2004, they reset the foreign tourists to be their target audience and the sales grew speedy in this stage. Until 2014, with the structure of the trade areas formed on the edge of the retailers naturally, Xin-Lin changed their business objectives and adopted the strategy of localization. The research case has undergone a re-examination of the target customers and a deep-rooted development in the localization, which shows that the case company is different from the growth and development path of the local restaurant brand. Therefore, the study attempts to used enterprise life cycle, marketing STP (segmentation, targeting, positioning) strategy and localization strategy to explore the growth and development path on different stages.[[note]]碩
sj-docx-1-aei-10.1177_15345084231202407 – Supplemental material for Development of a Fraction Vocabulary Measure
No full textSupplemental material, sj-docx-1-aei-10.1177_15345084231202407 for Development of a Fraction Vocabulary Measure by Xin Lin and Sarah R. Powell in Assessment for Effective Intervention</p
MD_profile-Supplemental_File – Supplemental material for The Deficit Profile of Elementary Students With Computational Difficulties Versus Word Problem-Solving Difficulties
No full textSupplemental material, MD_profile-Supplemental_File for The Deficit Profile of Elementary Students With Computational Difficulties Versus Word Problem-Solving Difficulties by Xin Lin, Peng Peng and Hongjing Luo in Learning Disability Quarterly</p
The Man Who Grafted Literature and Geography ——An Interview with Professor Mei Xin -lin from Zhejiang Normal University
No full text在访谈中梅新林教授回顾了自己从《红楼梦哲学精神》转向对文学与地理学的跨学科研究,把文学人类学的发展推向一个新的领域。 In the interview, Mei Xin -lin recalls his cross -disciplinary research turning from ＂Philosophy of A Dream of Red Mansions＂ to literature and geography, which drives the development of literary anthropology to a new area
Effects of Exogenous Antioxidant Melatonin on Physiological and Biochemical Characteristics of Populus cathayana × canadansis ‘Xin Lin 1’ under Salt and Alkaline Stress
No full textSalt and alkaline stress is one of the important problems restricting agricultural production and afforestation projects. This kind of stress will greatly limit the growth and development of forest trees. Recently, melatonin has been gradually realized as a strong kind of antioxidant due to its important regulatory and protective roles in the process of plant growth and development. This study takes Xin Lin 1 (Populus cathayana × canadansis ‘Xin Lin 1’) as the research object, and measures the changes of physiological indexes at different time points to verify the alleviation effect of melatonin under salt and alkaline stress. In this experiment, plants have different behaviors in the face of different levels of exogenous melatonin. Among them, low concentrations of melatonin (50 μM and 100 μM) were more helpful to reduce the levels of MDA and osmotic regulators in leaves. At this level, the SOD and CAT content in the leaves increased significantly. Melatonin at 800 μM was more inclined to induce POD, but its activity was not significantly induced. Overall, melatonin contributes to the secretion of ABA in plants and has a tendency to inhibit the content of SA. It is worth mentioning that the 100 μM melatonin treatment was more conducive to the secretion of IAA. To sum up, this experiment proves that melatonin has a dose effect in alleviating stress
Going Beyond Counting First Authors in Author Co-citation Analysis
Full text linkThe present study examines one of the fundamental aspects of author co-citation analysis (ACA) - the way co-citation
counts are defined. Co-citation counting provides the data on which all subsequent statistical analyses and mappings
are based, and we compare ACA results based on two different types of co-citation counting - the traditional type that
only counts the first one among a cited work's authors on the one hand and a non-traditional type that takes into
account the first 5 authors of a cited work on the other hand. Results indicate that the picture produced through this non-traditional author co-citation counting contains more coherent author groups and is therefore considerably clearer. However, this picture represents fewer specialties in the research field being studied than that produced through the traditional first-author co-citation counting when the same number of top-ranked authors is selected and analyzed. Reasons for these effects are discussed
Variations on the Author
Full text link“Variations on the Author” discusses two of Eduardo Coutinho’s recent films (Um Dia na Vida, from 2010, and Últimas Conversas, posthumously released in 2015) and their contribution to the general question of documentary authorship. The director’s filmography is characterized by a consistent yet self-effacing form of authorial self-inscription: Coutinho often features as an interviewer that rather than express opinions propels discourses; an interviewer that is good at listening. This mode of self-inscription characterizes him as an author who is not expressive but who is nonetheless markedly present on the screen. In Um Dia na Vida, however, Coutinho is completely absent form the image, while Últimas Conversas, on the contrary, includes a confessional prologue that moves the director from the margins to the center of his films. This article examines the ways in which these works stand out in the filmography of a director who offers new insights into the notion of cinematic authorship
Appropriate Similarity Measures for Author Cocitation Analysis
Full text linkWe provide a number of new insights into the methodological discussion about author cocitation analysis. We first argue that the use of the Pearson correlation for measuring the similarity between authors’ cocitation profiles is not very satisfactory. We then discuss what kind of similarity measures may be used as an alternative to the Pearson correlation. We consider three similarity measures in particular. One is the well-known cosine. The other two similarity measures have not been used before in the bibliometric literature. Finally, we show by means of an example that our findings have a high practical relevance.information science;Pearson correlation;cosine;similarity measure;author cocitation analysis
Dispelling the Myths Behind First-author Citation Counts
Full text linkWe conducted a full-scale evaluative citation analysis study of scholars in the XML research field to explore just how different from each other author rankings resulting from different citation counting methods actually are, and to demonstrate the capability of emerging data and tools on the Web in supporting more realistic citation counting methods. Our results contest some common arguments for the continued
use of first-author citation counts in the evaluation of scholars, such as high correlations between author rankings by first-author citation counts and other citation
counting methods, and high costs of using more realistic citation counting methods that are not well-supported by the ISI databases. It is argued that increasingly available digital full text research papers make it possible for citation analysis studies to go beyond what the ISI databases have directly supported and to employ more
sophisticated methods
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